Your ultimate lifestyle retreat in paradise
Vol. VIII No. 7, 2013
East Flores
www.ultimoparadiso.com - Indonesia Tourism News
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Vol. VIII No. 7, 2013 www.ultimoparadiso.com BOARD of DIRECTOR
Dewantoro Umbu Joka Tonny Wijadjanto tonny@ultimoparadiso.com
EDITOR IN CHIEF
Igo Kleden igo@ultimoparadiso.com
REPORTER Tri Wibowo bowo@ultimoparadiso.com ADVERTISING & Ben Sisko MARKETING DIRECTOR sales@ultimoparadiso.com MARKETING GRAPHIc DESIGNER
January to May 2013 Foreign Tourist Arrival to Grow 5.79%
Tania Yudick Ariant yudickariant@gmail.com
ACCOUNTING
Ni Komang Suciani
TRANSLATOR
Indira Sari Paputungan
CONTRIBUTOR
Christovao Vinhas christi_ani09@yahoo.com
DISTRIBUTOR
Martin Sanjaya
BANK Account
580 129 3435, Permata Bank Jl. Dewi Sartika - Denpasar
accounting@ultimoparadiso.com
Distribution Domestic: BALI - Kuta, Ngurah Rai Airport, Nusa Dua, Sanur, Denpasar and Ubud Area. JAKARTA - Ahmad Sufyani - Jl. Tomang Raya No. 63 - Jakarta 11440. Surabaya - Jl.Jend.Basuki Rahmat 129-137, Surabaya 60271, Ph : 031 – 5316364, Fax: 031 – 5315435. Yogyakarta - Jl.Rumah Makan Gudeg 60 Citro, Laksda Adisucipto Km 9, Yogyakarta 55281, Ph.0274-488663. Manado - Resort Scuba Diving-Liveboard. Manado, Hp. 08114303655 / 081 340 247 788 Fax. 656720685, LOMBOK - Lombok Eksotis, Jl. Adi Sucipto No. 43, Ampenan - Lombok 83234, Ph. (0370) 643014, Fax (0370) 646840. KUPANG - Jl. Perintis Kemerdekaan III/38 - Walikota Kupang Phone: 0380 822102 SUMBA BARAT - Jl. Sudirman No. 5 Waikabubak - Sumba Barat. SUMBA TIMUR - Melanthon, Jl. Eltari No. 41 Matawai - Sumba Timur, Ph. 081353977788, 085239118181. LABUAN BAJO Martin Meotoda, Ph. 081338151744 Overseas: Malaysia - maxiINFO, 32-3-1, Jalan Medan Putra 4 Medan Putra Business Centre. Off Jalan Damansara, 52200 Kuala Lumpur. Australia - Mr. Andre Wecklif Antonio. T, D/a 262 Wardel rd, Dulwich Hill-Sydney – NSW – 2203. Australia. THAILAND - Andrea Capucci, 94/23 Wichitsongkram Rd. Kathu, Phuket 83120, Ph. 076 249 688. WASHINGTON DC - Aria Salaka 19233 - Wheatfield Terrace - Gaitthersburg, MD 20879. CANADA - Johanne Dube, 152, rue Notre-Dame est, 8 etage, Montreal, Qc, Canada H2Y 3p6. NETHERLAND - Vrijburglaan 72051 LA Overveen +31 235253619. ITALY - Viaggi del Mappamondo, Viale Regina Margherita 270 - 00198, Rome, Ph. +39 06 48789200, Fax. +39 06 4815506. FRANCE - Europasia Commercial Agency, 15, rue Vallete 75005, Paris. GERMANY - Hattersheimerstr, 19, Frankfurt 60326. CZECH REPUBLIC - Mr. Miroslav Radakovic, Na Zamecke 6/409 140 000 Prague Czech Republic, Ph. +420 261219316 - 19, Fax. +261 219320. CUBA - Viaggi del mappamondo - Cuba, c/o Hotel Sevilla, Trocadero y Zuleta y Prado, 55, La Habana, Ph./Fax. +53 07 8669767. SLOVENIA - Miss. Polona Pirnat, c/o Kompas D.D, Prazakova 4, 1514, Ljubyana, Slovenia.
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island explorer
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island explorer
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nusantara
CV. Paradiso Timur Raya Jl. By Pass Ngurah Rai No. 620 Suwung, Denpasar-Bali-Indonesia P/F: +62 361 - 727010 E: info@ultimoparadiso.com redaksi@ultimoparadiso.com
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ndonesia was visited by 3,364,884 foreign tourists during period of January-May 2013. It grew 5.79 percent over the same period last year amounted to 3,180,779 foreign tourists. Minister of Tourism and Creative Economy (Menparekraf) Mari Elka Pangestu said that based on data from the Central Statistics Agency (BPS) and the Center for Data and Information (Media Centre) foreign tourists visit in May 2013 is recorded as many as 700, 708 people. “That number grew by 7.65 percent compared to May 2012 amounted to 650, 883 foreign tourists,” said Mari Pangestu during a press conference Foreign Tourist Achievement May 2013 in Jakarta recently. Growth of tourist arrival in May 2013 was largely contributed by tourists from China, Hong Kong, Thailand, United Arab Emirates, and Saudi Arabia. Cumulatively during January-May 2013 foreign tourist visit by nationality, which experienced high growth is the United Arab Emirates for 81.15 per cent, 19.62 per cent of Egypt, Saudi Arabia 18.30 percent, Thailand 16.15 percent, and China 13.83 percent. Promotional activities at the end of last year to attract tourists from Europe started to show results. “Of the five countries included in the 16 target markets, only German market that slightly decreased. While English market, French, German, Russian show positive growth in May 2013 compared to last year,” she said. Ministry of Tourism and Creative Economy appreciated the positive trend of Indonesian tourism in the last five months. According to Mari, it shows bright outlook for tourism in Indonesia as well as a proof that Indonesia remains a significant tourism destination. On the same occasion, the Minister said that among the 16 major markets, foreign tourist visit from Australia in May 2013 increased by 4.7 percent, or as many as 75, 031 foreign tourists, China rose 21.1 percent, or 52,632 people, Singapore rose 8.5 percent or 108, 160 foreign
tourists, Malaysia rose 7.1 percent, or as many as 115, 899 tourists, and Japan rose by 13.9 percent or 35, 073 tourists. “Especially for the Japanese market, after the tsunami in March 2011 the emerging markets continue to grow,” she said. The position of foreign tourists visit from Japan in May 2013 is recorded better than May 2012 or up by 12 percent, while the accumulation of foreign tourists visit from Japan in January-May 2013 as many as 184, 025 people, or up by 10.3 percent. That figure is better than the same period last year that rose only by 3.83 percent.
Promising MICE tourism Mari Pangestu also explained that Meeting Incentive Convention and Exhibition (MICE) tourism has been proven to boost tourist arrivals to Indonesia in the last five months. “According to the analysis of Directorate Market Development of the Ministry of Tourism and Creative Economy, several world concert events, international conventions, as well as the activities of religious tourism are driving the rising number of foreign tourists in May 2013,” Mari said. Mari also explained that this is the year of MICE for Indonesia where many activities held ranging from APEC, other international conventions, to Miss World in Bali. A number of world concerts that attract a lot of visitors are also held this year including Air Supply- World Tour Asia 2013, Super Junior, Lenka Live in Concert in Bali, Bandung and Jakarta. “In addition, there are a lot of international convention activities held in Indonesia such as the East Asian Mining Exploration Conference in Bali and Bintan Triathlon 2013, which was attended by participants from Singapore, Malaysia, Korea, and Japan,” she said. The Ministry also analyzes the development of religious tourism that have a positive impact such as the celebration of Vesak at the Borobudur Temple 2557, which also boosted foreign tourists visit. Ministry of Tourism and Creative Economy has
set 2013 target of foreign tourists visit in three scenarios namely pessimistic target of 8.3 million, a moderate target of 8.6 million, and the optimistic target of 8.9 million tourist visits. Thematic tourism development including MICE will be one of the main focuses so that the target can be achieved optimally, Mari Elka Pangestu said.
The Peak of Creative Months In terms of the creative economy, Mari Pangestu explaind some core activities held during August-November, 2013, which include Creative Arts and Cultural Parade in Jakarta on August 18 to 19 to celebrate the Indonesian Independence Day, Art Summit Indonesia VII on October 8 to 26 in Jakarta, Solo and Bali to celebrate the APEC 2013 (Asia Pacific Economy Cooperation), and the holding of IPAM (Indonesia Performing Arts Market) in Jakarta on November 13 to 16, and Indonesia Creative Products Week (PPKI) 2013 that will take place in Jakarta Epicentrum on 28 November to 1 December 2013. “We make PPKI 2013 as the peak event for the creative months,” Mari said. Implementation of PPKI 2013 will have the theme of “Yang Kreatif yang Berdaya Saing” (The Creative The Competitive) that is expected to inspire young people to be creative and move creative people to drive creative economy. PPKI 2013 will be an excellent convention by featuring 85 speakers from within and outside the country, as well as be an exhibition attended by 200 booths of creative products, and venue for 70 creative performances. The organizing committee is targeting the number of visitors in PPKI 2013 as many as 85,000 visitors. Mari further explained that of the 15 sub-sectors of creative economy, fashion and media design obtain the highest growth, in the range of 7-8 percent. Films followed by growth of 6 percent, while the other sub-sectors experience an average of 4.5 percent growth. (* / Tri wibowo)
Ragunan to become International Zoo
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akarta Provincial Government plans to change the Ragunan into a world-class zoo. Vice Governor of Jakarta Tjahaja Basuki Purnama said that the provincial government wants Ragunan to become world-class zoo, such as the Singapore Zoo which is quite famous. From the many reports he received, the current conditions of Ragunan zoo should be taken into concern, because many animals and cages are not well cared. “And, in fact every year we always allocate certain budget for the zoo’s maintenance. This year, we’ve allocated Rp 40 billion specifically for Ragunan, “Basuki said. He further said that in addition to the conditions that are not well maintained, Basuki also
considered the management of Ragunan zoo to be still lacked of transparency. So there is not any clear information regarding the use of the budget that has been allocated by the city government. “Therefore, we appoint a new person as the Chief Supervisory of Ragunan. We hope he can manage the zoo as well as possible in a transparent manner, “Basuki said. Provincial Government appointed businessman Hashim Djojohadikusomo as Chief Supervisory of Ragunan to improve conditions of the zoo. Besides assigned to care for the animals there, Hashim is also assigned to conduct an audit of the budget and the zoo land. (*)
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Vol. VIII No. 7, 2013
Retro culinary is still a favorite among Indonesian people
Homestay’s Support to Transform Mining Region of Sawalunto
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ndonesian people love retro food (49%) when compared with the other countries surveyed. In South Korea, only 19% of the population still fond of this type of food. The reason of Indonesian people love retro food is because it is reminiscent of past memories or childhood time. It also cannot be separated from the culture of the nation, which is communal dine. These are the results of the survey conducted by Ipsos Global @ dvisor Omnibus, a market research company. The survey result also mentions that 51% of respondents chose food from a different region or culture. Then, 49% chose retro / vintage food, 34% chose self-cooked meal, 24% of respondents chose foods with restaurant brands available in stores and 15% chose
foods made by famous chef. Apparently, the Indonesian’s favorite food is processed food with hand-made quality, which is chosen by 61% of respondents. Only 10% of South Koreans participated in this survey chose packaged foods because they prefer the artisanal dishes packed locally and is available in purchase line. In the statement mentioned that the majority of Indonesian people regard the quality of hand-made processed food can be accounted for and it is a delicious product and believe that there are “experts” who are involved in the manufacturing process. Category of foods of different cultures and area is the most favored by Australians (61%) and the least in demand by South Korean people (20%). Self-cooked food is
favored by most South Koreans (55%) and the least by the Japanese (28%). Indian people prefer food with restaurant brands available at the store (45%), but the food was least preferred by South Koreans (19%). The food made famous chefs is mostly selected by Indians (37%) and South Koreans are the most reluctant to eat this type of dish (11%). Ipsos Global @ dvisor Omnibus is a monthly online survey to consumers in 26 countries around the world via the Ipsos online panel system. The survey was conducted in early 2013 to 26 countries around the world, including eight AsiaPacific countries, namely Australia, China, India, Indonesia, Japan, Malaysia, Singapore and South Korea. (*)
Bromo visitors Increases during school holiday
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isitors of Mount Bromo in Probolinggo and Mount Semeru in Lumajang managed by Bromo Tengger Semeru National Park increases during school holidays. “The number of tourist visit in Bromo and Semeru during school holiday increased significantly. Total visits reached more than 50 thousand people during June 2013,” said Head of the Balai Besar Bromo Tengger Semeru National Park (TNBTS) Ayu Dewi Utari. According to her, the number of tourist visits to Mount Bromo is still more than the number of visits to Semeru because climbing to the highest volcano on the island of Java requires a good physical condition. “During the holidays, on normal days the average number of visits is as many as 1,000 people and on Saturday and Sunday rose at an average of 5,000 people. However, on a normal day the number of visits is less than 500 people per day,” she said. An increasing number of visitors, she added, also resulted in an increase in the amount of waste dumped carelessly by
tourists, thereby disrupting the ecosystem in the area of Bromo Tengger Semeru National Park. “I encourage visitors to have the awareness to protect the environment by not throwing trash in any place that can damage ecosystems in TNBTS region,” she said. Ayu said that officers still encounter visitor vehicles other than four wheel 4x4 jeep crossed the savanna and sea sand of Mount Bromo. The management of TNTBS restricts the types of passing vehicles to maintaining regional ecosystems. “With these restrictions, four-wheeled vehicles that pass are less than 1,000 units per day,” she said. However, during the holidays, some people use the moment to set the rental prince for jeep vehicles above the agreed price and it was a disadvantage to visitors. TNBTS asked visitors to record the name of the jeep and the vehicle that charged them with high price to be reported to the jeep community. “TNBTS officers will put portal at some
points and signposts in the near future to guide visitors in order to avoid damage to the ecosystem and the accident because the driver did not know much about the location around there,” she said. She also advises visitors not to bring children under five years old to Mount Bromo and Semeru due to health issue for the temperature there is quite low, which is around 5-15 degrees Celsius. “During June, three incidents were recorded, one Semeru climbers died of a heart attack and two accidents,” she said.
This is the main reason tourists coming to Bromo. As the night slowly changed into morning, a view of some fascinating volcanoes complete with its magical appeal has attracted and amazed a lot of people. There are several points that commonly visited to get the best views such as Penanjakan 1 and Penanjakan 2, which is not so much visited. You can hire a jeep to reach one of these points or get up early and reach it by walking for about two hours.
Climbing to the crater of Mount Bromo
Now it’s time to visit Mount Bromo crater. After walking or riding a horse to the
foot of the crater, you have to climb 245 steep stairs to reach the top. It’s a bit hard to climb the mountain for we have to do it along with thousands of others. The steps are covered by sand. From the top, you can go down faster with half ran down the steep slope with caution.
Driving on the Sea of Sand
You who love adventure should add this activity into your list. Rent a jeep and asked the driver whether you should try to drive it in the sea of sand. Driving a jeep across the sea of sand is not easy but you will definitely enjoy it because the atmosphere is like being on the moon. It is perfect training before participating in the Dakar rally.
5,000 Convention Tourists to Attend APEC Summit 2013
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Some activities when traveling to Mount Bromo:
Watching the sunrise
awahlunto local governments and stakeholders in the region are able to transform the mining area into a tourist destination with many amenities. Support of homestay and a number of hotels in the region could boost tourist traffic of about 14,000 people in 2004 to as many as 742 000 people in June 2013. Sawahlunto Homestay Association implements the standard of rooms and the service of Indonesian Association of Hotels and Restaurants (PHRI) with a relatively affordable price ranging from Rp70.000 up to 250,000. Sawahlunto until now has at least 53 homestay with as many as 116 units of rooms available. Not only given accommodation and food, those who are staying in a homestay also receive a warm and friendly atmosphere of Minangkabau tadition, as well as a tempting tour packages. According to Sawahlunto Mayor Amran Nur, homestay in Sawahlunto has been proven to be successful in providing adequate accommodation for tourists, coupled with the support of tourist attractions and events. With the role of the existence of this homestay, Sawahlunto is chosen to host The International Homestay Promotion Fair 2013 from 10 to 13 June 2013. In addition to Indonesia as the host, the event was also attended by the ASEAN countries along with Asean Workshop on Cultural Heritage Tourism. Additionally, for Indonesia, this event aims to further promote Sawahlunto as a tourist destination and a center of quality homestay. Specifically, International Homestay Promotion Fair and Asean Workshop discussed some of the trends and the latest information on the management of homestay. Representatives participated in this events came from various destinations in Indonesia such as Bali, Malang (East Java), Dieng and Borobudur (Central Java), West Sumatra, and Yogyakarta. (*)
Picnic at Savana
End your trip with a picnic in one side of Mount Bromo. At the end of the sea of sand, you can find a large savanna. It is a perfect vanue sleeping, relaxing, and enjoying the silence of nature that is entirely yours.
Following the Kasada Ritual
Although the amount is not much, communities of Hindus in Tengger still faithfully hold the annual ceremony of Yadnya Kasada. The ritual begins with a dance performance in the village of Ngadisari. Around midnight tens of priests (healer) gathered at the Luhur Poten temple to pray. Then toward morning Tengger people bring offerings to the top of Mount Bromo crater and throw the offerings into the crater and pray for prosperity and safety.
bout 5,000 convention tourists from Indonesia and abroad will be attending the Asia Pacific Economic Cooperation (APEC) Summit 2013, in October in Nusa Dua Bali. As the host of the APEC summit, Indonesia is ready to welcome and provide the best service. “Based on the evaluation, the conclusion we have considered to be ready for the event,” said Coordinating Minister for the Economy Hatta Rajasa recently. Preparations being carried out, he added, use environmentally friendly vehicles, a combination of electric power and biodiesel, which will be used throughout the summit. Preparation also includes checking the readiness of the newly completed highway. Accommodation facilities such as venues of the hotel, lodging representative, as well as safety and comfort in the conduct of the main event, which was attended by the leaders of APEC member countries, is also prepared well. Hatta said the forum is important, as currently the Asia Pacific region becomes one of the contributors to world economic growth. It is also because the global economy is currently experiencing a downturn due to the crisis that is not yet over in Europe. Besides attended by 21 heads of state who are members of APEC, this event is expected to be attended by 5,000 delegates and media from a variety of countries. Their presence is expected to develop tourism and micro industry, small and medium enterprises. There are any agendas that will be discussed during APEC summit. Several meetings in the field of tourism that will discuss visa facilities to facilitate interstate movement of APEC member countries have also been scheduled. With the cooperation related to visa facilitation, it is expected that there will be an increasing number of foreign tourists coming to Indonesia. (*)
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Vol. VIII No. 7, 2013
Bali Starling is now at Bali Safari Marine Park
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opulation of Bali Mynah (Leucopsar Rothschildi) that is in a danger of extinction has encouraged Bali Safari & Marine Park as one of the conservation organizations in Indonesia to demonstrate a real commitment to the relentless dedication to wildlife, and conservation education. In cooperation with PT. Garuda Indonesia, Bali Mynah Exhibit located in the Barong Lobby was officially opened on July 4, 2013. Corporate Social Responsibility Program of PT Garuda Indonesia is realized with the construction of an exhibit that resembles the natural habitat of Curik Bali or more popularly called the Bali starling that can be seen by all visitors. The opening ceremony was attended by the Director of Operations of PT Garuda Indonesia, Captain Novianto Herupratomo and Director of Taman Safari Indonesia Tonny Sumampau. Garuda Bali Mynah CSR program has been signed by the PT. Garuda Indonesia (Persero) Tbk. and the Bali Safari & Marine Park in January 2012. The program aims to conserve the Bali Mynah or Curik Bali because it is now listed as one of the endangered animals. The population of Bali Mynah / Curik Bali or Bali Starling was once abundant on the island of Bali and became very popular for the locals as a pet. Illegal hunting has drastically reduced its population. Bali Starling has very unique characteristics with dominantly white feather and blue skin around the eyes. But unfortunately, the population of Curik Bali, beautiful mascot of Bali, has declined from day to day. This bird species is now become the most endangered birds in the world and has been listed as an endangered species by the International Union for Conservation of Nature (IUCN) and the category of Appendix I by the Convention on International Trade in Endangered Species (CITES). Together with the Mynah Conservation Society Bali (APCB / Bali Mynah Lovers Association), Bali Safari & Marine Park is very active in assisting the protection and conservation of the Bali Mynah that constantly losing their habitat. One of the main objectives of this program is to restore the population of Bali Mynah. Conservation and education program is expected to be another step to save the future of these animals. After building the Bali Mynah exhibit, Bali Safari & Marine Park along with conservation partners PT Garuda Indonesia will provide the best efforts for the future of Bali Mynah. Some real efforts made to continue the breeding program and also create a comprehensive educational program for students from Bali through the program “Safari Goes to School”. (*)
Accor Target to Open 10 Ibis Budget Hotels in Indonesia
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ccor plans to accelerate the development of Ibis Budget hotel chain in Indonesia. One of the strategies is gradually performed partnership with leading property business partners, such as Angkasa Pura Hotel. This was revealed by Gerald Guillouet Senior Vice President of Accor Malaysia, Indonesia, and Singapore, in the grand opening of Ibis Bugdet Surabaya Airport. “Ibis Budget Airport Surabaya is the result of cooperation with Angkasa Pura Hotels and will soon be followed by the opening of the Ibis Budget Airport Makassar, which is scheduled for operation in October this year,” said Gerald as cited from centroone.com on Wednesday (3/7). With the operation of Ibis Airport Surabaya, said Gerald, Accor currently operates three Ibis Budget hotels in Indonesia including Ibis Budget Cikini and Ibis Bugdet Menteng Jakarta (formerly known as Formule1). “Accor is also targeting other major cities, such as Bali, Yogyakarta, Tangerang, and Semarang. Our target is to operate at least 10 Ibis Bugdet hotels throughout Indonesia in 2015, “said Gerald. Until now Accor already operates 500 Ibis Budget hotels located in various countries around the world. (*)
Papua to Promoto Tourism in Bali M inistry of Tourism and Creative Economy facilitated direct promotional activities in order to promote the tourism potential in the province of Papua and West Papua held at Discovery Shopping Mall, Kuta - Bali on 5 to 7 July 2013. Direct Promotion activities undertaken for other regions in Indonesia, and takes place every year, is part of an effort to encourage the movement of domestic tourists in the country in a series of programs titled “Wonderful Indonesia” and “Know your country loved your country ‘(KNCN). Secretary Director General of Tourism Marketing Kemenparekraf I Gusti Ngurah Putra, in a press release, said direct promotion activities aimed to introduce directly the potential and regional tourism products through tourism packages to the public in order to increase the interest of the public to travel within the country , resulting in the movement of domestic tourists to the many sights and attractions throughout Indonesia, especially in Papua and West Papua. “Government in an attempt to succeed the program “ Wonderful Indonesia “and” Know your country loved your country “is committed in addition to increasing the number of foreign tourists arrival to Indonesia, also increases the movement of domestic tourists to various corners of the country, so that tourist distribution is not centralized in western part of Indonesia but also to the central and eastern areas of Indonesia, among others, to Papua and West Papua, which are famous for their natural beauty and culture that is still natural, “said I Gusti Ngurah Putra. Direct promotion activities of Papua and West Papua was held on 5-7 July 2013 at the Discovery Mall, Kuta, Bali followed by 7 Local Government (West Papua Province, Sorong, Raja Ampat Regency, Kaimana Regency, Jayapura Regency, Merauke Regency, Asmat Regency, Biak Noemfoor Regency). The event was also attended by 17 stakeholders in tourism sector consisting of Travel Agency, Hotel, Restaurant, tourism managers, airlines and craftsmen. Meanwhile, Head of Culture and Tourism of Papua, Edi Sumarwan, said that Bali has already become a world tourist attraction, so it is a perfect island to be a place to promote tourism. Through promotion of tourism in
Bali, it is expected that travel agents and foreign tourists will be more familiar with tourism objects that exist in Papua and West Papua. “Tourist destinations in the two provinces are very exotic. Both provinces offer natural landscapes, including coral reefs that are well preserved. Raja Ampat is well known tourist attraction, especially among tourists who like diving, because nearly 70% of coral reefs can be found there,” he said. He further said that the targeted tourists are quality tourists, since it gives priority to the preservation of nature. As more and more travelers who pay little attention to the environment, it is considered to bring negative impact to the environment. “The infrastructure in tourist resorts in both provinces has met the standard. Materials for hotel building are taken from Papua and West Papua. The local community is also involved to support tourism industry, “he said. However, Edi admitted that the cost of air transportation to the two attractions in the province of Papua and West Papua is quite high. Indeed, the cost of travel to Papua and West Papua is quite high, thus currently tourists who visit consist of the executive class
and qualified travelers. Ngurah Putra added that tourist arrivals in 2012 reached as many as 8.05 million people, which exceeded the target set, which were 8 million people. In 2013, tourist arrival is expected to be more than 8.7 million (moderate target) and 9 million for the optimistic target. Target of domestic tourist movement in 2013 is set as many as 250 million tourists, while in 2012 as many as 245 million domestic tourism movements throughout the country. Foreign tourist visit to the province of Papua in 2012 was recorded as many as 964 people, while in 2011 as many as 1,815 people. Domestic tourist visits were as many as 16, 239 people in 2012, there is an increase compared to 2011, which was as many as 15, 417 people. West Papua, especially the Raja Ampat Papua, it was recorded that in 2012 there were as many as 5,966 foreign tourists and 1,673 domestic tourists visited the region. Direct promotion activities were also enlivened by art and cultural attractions and a quiz, where visitors could interact through Yospan dance. It is a traditional dance from Papua. (*)
PHM Hospitality to Open First Hotel in Jakarta
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HM Hospitality on July 7, 2013 officially announced the operation of the first hotel THE BnB in the “culinary city” Kelapa Gading, North Jakarta. THE BnB Kelapa Gading Jakarta is the first hotel of this brand and it is ready to show the superiority of the new hotel concept “Urban Budget” as a breakthrough. It is considered perfect to be in urban locations or townships, and become part of the central activities of a business. Several advantages make it viable as a chosen accommodation especially in Kelapa
Gading area and its surroundings, as an embodiment of the tagline “Sleep Well. Pay Less “. THE BnB Kelapa Gading Jakarta is targeting the “Simple Urban Explorer” or those who have a high frequency in travelling, either for business or vacation. They have a high curiosity about interesting destinations or places around the hotel but have limited time. In addition, the “Simple Urban Explorers” also always stay update and connect with the outside world through technological devices. Strategic location adjacent to a variety of entertainment centers such as the Mall of Indonesia, Mal Kelapa Gading, Mal Artha Gading and ITC Cempaka Mas adds value to the hotel which has 171 rooms and is divided into 2 types of rooms, namely Urban Room with an area of 19 m2 to 22 m2 totaling 138 rooms, and Urban Deluxe Room with an area of 26m2 to 29 m2 totaling 33 rooms, as well as 5 meeting rooms with a capacity ranging from 16 packs up to 124 packs.
All the facilities and services provided by THE BnB Kelapa Gading Jakarta can be obtained at competitive prices for both business and leisure purposes. As is done throughout the hotel which is managed by PHM Hospitality, THE BnB Kelapa Gading Jakarta also has a commitment to implement “Green” lifestyle in the day-today operational activities to assist in reducing environmental pollution. In addition, THE BnB Kelapa Gading Jakarta also uses Heat Pump technology that can process heat into cool air, and the use of LED lights in all hotel rooms and public spaces. PT Sentral Supreme Indah is the owner of THE BnB Kelapa Gading Jakarta, a partner company of PT Agung Podomoro Land Tbk and PT Panoramaland Development. THE BnB Kelapa Gading Jakarta stands in an area of 4500 m2 on the Boulevard Bukit Gading Raya, Kelapa Gading, North Jakarta. (*)
TAUZIA to Build POP Hotel in Makassar
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ARRIS and POP! Hotel Panakukkang - Makassar start the construction marked by the groundbreaking ceremony attended by representatives of the owners’ company, local governments and TAUZIA Hotel Management. HARRIS and POP! Hotel Panakukkang Makassar will have 355 rooms and plans to open in the first quarter of 2015. The hotel is located at a strategic intersection of Jl. Pettarani and Jl. Urip Sumoharjo Panakukkang, which is the business center and a thriving trade center in Makassar. It is only a short distance from the area of government offices and easy access to the toll road to the Sultan Hasanuddin International Airport. “HARRIS Hotel and POP! Hotel Panakukkang - Makassar marks the entry of TAUZIA in South Sulawesi. We believe that guests
will appreciate the concept of an innovative and healthy lifestyle by HARRIS Hotels as well as environmentally friendly concept of POP! Hotels in the largest city in Sulawesi, “said Christophe Glass, Brand Director of HARRIS Hotels. Currently HARRIS Hotels consists of 13 operating hotels in Jakarta, Bali, Batam, Sentul, Bandung and Malang with 27 hotels to be opened until the end of 2015 in various parts in Indonesia. HARRIS Hotels were awarded Best Mid-range Hotel Chain Award in the Hospitality Investment World Indonesia Hotel Award 2013. POP! Hotels is a network of 33 hotels, which is by the end of 2015 will have 6 hotels already operating and will then be followed by 27 hotels to be opened throughout Indonesia. POP! Hotel was awarded the Best
Economy Hotel in the Budgie$ and Travel Awards 2013 in Singapore - The Budgie$ and Travel Awards is an awards event for the low-cost travel industry players in Asia. (*)
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Vol. VIII No. 7, 2013
Purnomo: We Continue to Promote Borobudur Temple
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lthough the world has recognized Borobudur temple as the historical legacy of the world civilization, it does not make the President Director of PT Taman Wisata Candi Borobudur, Prambanan, and Ratu Boko (Persero), Purnomo Siswoprasetjo, stop promoting it. “I’ll never be tired of promoting the Buddhist temple. Promotion that we do not only for the temple, but also to promote Indonesia in the international world,” said Purnomo. All promotional and marketing media are used, both the traditional and the modern. In fact, at this time, the company is actively inviting several partners to conduct media trip, educational trip, and carry out public relations functions. Other promotions are done through the publication of books related to the historical heritage. For example, book titled Desa Wisata Borobudur (Borobudur Tourism Village), Ratu Boko, Mahakarya Borobudur (Masterpiece of Borobudur), Ramayana Prambanan, Laistavistara, and historical novel of Bumi Sambara Borobudur. One of the effective ways to promote this temple is through a film. Film has been proven to be a promotional event, espe-
cially in the case of a tourist destination. Through film the wider community all over the world can watch, understand and recognize in real way. Recently, Hollywood movie titled Java Heat and Philosopher set in Borobudur Temple was released in various cinemas around the world. “The film proved to be an effective medium to promote something. In the United States, film has been commonly used for the promotion of a particular product,” he said. It is being delivered by Purnomo Siswoprasetjo in SOE Marketeers Club titled “Bring Indonesia to the World and the World to Indonesia” at Menara Batavia, Jakarta recently. Purnomo admitted that through film wider society understand and recognize that Borobudur and Prambanan temples are located in Central Java and Yogyakarta. This is the newest way to promote the temple through Hollywood movie titled Java Heat and Philosopher, which set in Borobudur and Prambanan. “Java Heat” starring Oscar-nominated actor Mickey Rourke, blockbuster “Twilight” star Kellan Lutz and top Indonesian actor and actress Ario Bayu and Atiqah Hasiho-
lan. The movie is played in various countries, such as America, Europe, Asia and Australia. Getting license for filming around temple areas has been simplified. This is to encourage the promotion of national cultural heritage in the country. It is not only in Borobudur and Prambanan, but also other cultural heritage in the country. As a world cultural heritage, promotion of Borobudur is done not only for the temple, but also to promote Indonesia in the international world. PT TWC also uses online channels to promote Borobudur. Digital marketing PT TWC also promotes the temples through social media, such as YouTube, Facebook, Twitter, and so on. It is open to anyone to upload any content related to Borobudur, Prambanan, and Ratu Boko Temple to the media, especially on July 15th PT TWC will enter its 33 years of participation and dedication in managing and maintaining the temples. “We also invite a lot of media to cover and promote these attractions and partnering with travel agents to support them in making the tour packages. With Garuda Indonesia, we work together to promote the tourist destinations, “said Purnomo. The continuous promotional efforts are considered to earn encouraging results. In 2008, the number of foreign tourists visiting these temples reached 246. In 2012, the number increased to 397,000 foreign tourists. Domestic tourists are still dominating with 2, 997,000 tourists in 2008 and 3, 579, 000 people in 2012. “Theatrical performance of Ramayana also received a positive appreciation. In 2012, it was able to draw 81,000 visitors. In the year 2013/2014 we are targeting the growth of foreign and domestic tourists each by 20 percent. The target markets are Europe, America, and Russia,” he explained. This makes revenue increases each year. Profit in 2010 amounted to Rp17. 3 billion, in 2011 amounted to Rp18.8 billion, while in 2012 amounting to Rp39.5 billion. Purnomo explained that the achievement of company’s target profits was gained by selling entrance tickets to Borobudur, Prambanan and Ratu Boko Temple. Not just the ticket, but the revenue comes from leasing land or place around for certain events. (*)
Air Asia Indonesia Expands Bali-Darwin Route
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irAsia Indonesia, an affiliate of the best low cost carrier in the world AirAsia, has operated Bali – Darwin route. AirAsia Indonesia operates Bali - Darwin route 4 times a week every Monday, Wednesday, Friday and Sunday. Bali - Darwin flight is taken within 2 hours 35 minutes. AirAsia Indonesia adjust the flight schedules to the needs and comfort of passengers, from Bali departs at 02:50 pm and arrive at 06:55 pm Darwin time. Meanwhile, flights from Darwin departed at 07:30pm and arrived in Bali at 20:40pm. “AirAsia Indonesia gives surprise to customers, which is a choice of flights at very competitive rates to Darwin, Australia. Indeed, Darwin is a major gateway for international travelers who want to have vacation in the area of Northern Australia,” said Dharmadi, CEO of AirAsia Indonesia. Darwin, the capital of Northern Australian Territory offers a variety of historical and natural tourist destinations that can be en-
joyed by all visitors such as East Point Reserve which is a historical relic of World War II, Museum and Art Gallery of the Northern Territory where visitors can enjoy a diverse collection of Aboriginal history and culture and Springs Nature Park, a famous picnic park where visitors can enjoy the beauty of nature through binoculars. “The customer response towards Bali Darwin route is very good. It can be seen from the high selling of tickets since the route launcged in April,” said Dharmadi. Dharmadi added that the people in Northern Australia welcomed with joy the arrival of AirAsia as reflected on the load factor of premier flight of Darwin - Bali route that reached 100%. “We are truly grateful for the support given to us,” he continued. Route of Bali - Darwin, Dharmadi said further, will increase the air transport access between Indonesia and Australia, and is expected to encourage the development of business and tourism activities between the two countries. “We will continue to enhance cooperation with the government of Australia’s Northern Territory, Darwin Airport, and the local tourism industry players to ensure the success of this route. Our goal is to accommodate all levels of society ranging from families to business people with convenient and affordable cost, “said Dharmadi. Bernard Francis, Commercial Director of AirAsia Indonesia said the new route will also increase customer connectivity in the area of Northern Australia to the various destinations in Asia. “Bali is not only a favorite vacation spot for
the people of Australia, but Bali is also a hub for those who want to continue the journey to the world’s favorite vacation cities such as Kuala Lumpur, Kinabalu, Chengdu, Beijing, Shanghai, Tokyo, Osaka, Kathmandu, Singapore, Seoul and Bangkok, “said Bernard “In addition, for the citizens of Australia, particularly Darwin, who want to explore other cities in Indonesia, they can continue flying with AirAsia to Jakarta, Bandung, Yogyakarta, Surabaya and Makassar.” Adam Giles, Northern Territory Chief Minister said, “We are pleased to know that AirAsia is back serving Darwin – Bali route. Northern Australian society now has more options for flights on this route with an affordable rate. “ “The presence of AirAsia opens access to vacation destinations most in demand by the people of Australia, which is Bali, and other destinations are also incorporated in the AirAsia route network,” said Adam. Commenting on this new route, Jim Parashos, Northern Territory Airports Director Airline and Airport Services, said, “We are pleased to welcome AirAsia in Darwin. AirAsia does not just give you more flight options to the people in this city, the wider community of Northern Australia from Karratha, Port Hedland, Broome, Kununurra, Mount Isa and Townsville can also enjoy AirAsia’s budget flight to Bali. “ The opening of Bali - Darwin route is AirAsia Indonesia’s commitment to continuously improving connectivity to and from Australia. AirAsia Indonesia currently also serves Bali - Perth route with the frequency of flights 4 times per day. (*)
Improving the Standard of Coffee in Bali
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rchipelago International and iconic Italian coffee, illy, conducted Master Barista Training for 14 Archipelago International hotels and villas in Bali recently. This event was held at the newly opened hotel, NEO Legian. The training was given by M. Tito Lahat and focused on classical coffee such as Espresso, Cappuccino and Café Latte, and other drinks that use coffee as the base material. From choosing the right milk at the right temperature to produce fine milk foam to make a perfect cup of espresso, which is the basis of most of the coffee drinks, barista from Ubud, Sanur, Seminyak and Kuta learned that making coffee with the highest European standards, and this requires skills and passion. “Our customers have grown and have had more knowledge and love of coffee, so we chose illy, the best Italian coffee icon, which is also a standard coffee at all our hotels, ranging from Kamuela villa (5-star), 4-star Aston hotel, even in favehotel. Our mission is to improve standards in our hotel to be the best in Bali “said Budi Haryanto, Regional Chef Archipelago International. (*)
Heritage Tourism of BanjarPangandaran Railroad
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number of heritage buildings along the Banjar - Pangandaran railway have the potential to be developed as heritage tourism. “Some buildings, tunnels and bridges along the railway are heritage as well as evidence of the seriousness of mass transportation. The buildings are still intact and become favorite among foreign tourists,” said Vice President and Historic Buildings Conservation Center PT KAI Trenggono Adi. The route of Banjar - Pangandaran - Cijulang is one of the many railway lines that are no longer active. The presence of those lines since the beginning of construction is for tourism and transport of plantation. Those heritage buildings include Wilhelmina tunnel in Kalipucang, Cikacepit Bridge and Ciputrapinggan Bridge, which is located close to each other. Both railway bridges are two of the many longest and highest railway bridges in Sumatra and Java. “Those three buildings are iconic building in the route of Banjar - Pangandaran, although the line is not active anymore, but all three remain a legend in the area and keep a record of the glorious history of trains in the past,” said Trenggono. He admitted that access road to the heritage building is quite difficult and must be reached by four-wheel vehicle and on foot. “It creates different sensation, because at that location tourists will be presented with breathtaking views that make all tiredness disappeared instantly,” he said. Head of Public Relations PTKA Daop II Bandung Bambang Setya Prayitno said that there are several tunnels along the railway that are no longer crossed by trains since 1986. However, the line broke a record for having the longest railway tunnel in Indonesia. Wilhelmina tunnel is located in Emplak of Kalipucang district. It is the longest railway tunnel in Indonesia, which is 1,208 meters long. There is also Juliana tunnel located one kilometer from Wilhelmina tunnel. The names of the two tunnels were taken from the names of the Queen of the Netherlands. The tunnel was the witness of the operation of trains on the track for 60 years before PTKA finally giving up by stopping the operations in 1986. “The formation of Pangandaran district, is an opportunity for it to be part of tourism potential there. It is even possible that the route will be reopened,” said Bambang However, the reopening of the route Banjar - Pangandaran will take time and a lot of cost. It remains a point of inspiration for the development of mass transportation program in the southern coastal line,” said Bambang Setya Prayitno. (*)
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Vol. VIII No. 7, 2013
Tambora Ready to Go Global in 2015
“The island is a bit different from Lombok. Sumbawa is more similar to the character of Flores (NTT), which is full of savanna, “said Zainul. He also revealed that not only the natural beauty that can be a tourist attraction in Sumbawa, but cultural events as well. There are many cultural attractions packed for Sumbawa tourism. “We have junior jockey, which can only be found in Sumbawa. Children aged 6 to 8 years old become a horse jockey with remarkable finesse. It is going to be a very interesting attraction to watch, “said Zainul. When speaking of natural attractions, Zainul said further, Sumbawa has Samota or “Saleh, Moyo, Tambora”. Saleh Bay is the largest bay in Indonesia with a wealth of fish, seaweed, and pearl. Moyo Island has been known internationally and many world class celebrities have spent their holiday there. The late Lady Diana was one of the world famous figures who loved travelling to Moyo Island. Meanwhile, Mount Tambora is included in the history of the world that had rocked the world due to its eruption in 1815 that is touted as The Greatest Eruption. The impact of Mount Tambora eruption was felt by the African continent and Europe. These events killed 92,000 people and destroyed three kingdoms on the island of Sumbawa namely Pekat, Tambora, and Sanggar. The original height of the mountain was 4, 500 meters. After the eruption, the height is 2,850 meters. “The mountain is not too difficult to climb, including for those are not used to hiking, “he said. (*)
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rovincial Government of West Nusa Tenggara (NTB) will hold a tourism event titled “Tambora Greet the World” in 2015. The event is held to commemorate 200 years of the eruption of Mount Tambora. “This event aims to commemorate 200 years Tambora erupted. Tambora is located in Sumbawa, Bima and Dompu regency, “said Head of Culture and Tourism NTB Lalu Gita Ariadi during the Grand Launching of Tambora Greet the World in Jakarta recently. Minister of Tourism and Creative Economy Mari Elka Pangestu welcomed the plan of NTB provincial government to hold a large-scale event “Tambora Greet the World” from two years earlier. “We encouraged the infrastructure to support this event and other events developed, before the main event in 2015,” said Mari. According to Mari Pangestu, Mount Tambora has been included in the history of the world, so it should be known worldwide. Therefore, it depends on how NTB provincial government uses
it as an icon of tourism, Sumbawa tourism in particular. Meanwhile, NTB Governor TGH M Zainul Majdi on the same occasion said that another event has been held also, which titled Lombok Sumbawa Cultural Parade that used the moment car free day in Jakarta in the area of Sapta Pesona Building Ministry of Tourism and Creative Economy in Jalan Medan Merdeka Barat to HI Roundabout. “Car free day could become a means for the promotion of NTB and also other areas can take advantage of this moment,” said Zainul. He said he wanted to raise the curiosity of the people of Indonesia and the world in the history behind the eruption of Mount Tambora. So through the “Tambora Greets the World” we could promote NTB in general and Sumbawa and Mount Tambora in particular. “In 1815 there was a tremendous eruption in the history of the world volcanic eruption. It was Mount Tambora. This is the second largest after Mount Toba, and the third is Krakatau, “said Zainul.
The effects of the eruption, he said, experienced globally. NTB Governor said that global temperatures during the eruption had dropped to two degrees. Some said that the defeat of Napoleon at war with Russia was caused by the eruption of Mount Tambora. “Napoleon built logistics chain and when Tambora erupted; the temperature dropped and caused prolonged winter in Europe. Consequently logistics chain was broken and Napoleon and his army was defeated by the Russian, “said Zainul. According to Zainul, Mount Tambora became cognitive memory for the world community. He said he wanted to bring up the memory for NTB tourism development momentum that is getting better in the past five years.
Adventure Tourism Market Zainul Majdi said that Sumbawa Island is three times larger than the island of Lombok. Therefore, the island is ideal for adventure tourism.
Getting Up From Storms Through Lake Sentani Festival 2013
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ake Sentani Festival 2013 was held on 1922 June 2013. It was enlivened by a variety of cultural attractions, culinary, competitions and fashion show. Lake Sentani Festival took place in Kholkote Beach, East Sentani, Jayapura regency, Papua. This year 24 districts around Jayapura participated in the festival. The 6th Lake Sentani Festival had a theme of “Bertahan di atas Guncangan Badani” (Surviving over a storm). A unique name, but full of meaning that describes the lives of the people in Sentani area today. Calamity that caused some areas in Sentani flooded became the basis of the theme selection. “Lake Sentani Festival is an event to attract domestic and foreign travelers. It is expected to promote the eastern part of Indonesia, “said Director General of Tourism Marketing Kemenparekraf, Esthy Reko Astuti recently. Esthy explained that in 2012 there were 14,713 domestic tourists visited Lake Sentani Festival. “Hopefully with the presence of Lake Sentani Festival, tourism in Papua becomes more known to the public so as to give effect of increasing the economic cycle,” said Esthy. Regent of Jayapura Matthew Awoitauw said that the local government is consistent organizing this festival on June 19. Whereas before, they had hesitated to carry out this festival because some time ago Sentani area was flooded. The concept of Lake Sentani Festival 2013 is not too much different from the implementation in previous years. “The main agenda is Isolo dance, which is a dance on a boat, a crocodile dance
waling on a stage wearing traditional dresses and batik of Papua. “There is also a fashion show to look for beautiful women of Papua,” said Fritz Velle. Fritz added that the fashion show featuring women aged 15-20 years in Papua. They are ready to enliven the Lake Sentani Festival 2013. “We’ve given the authority on women’s empowerment in Sentani,” said Fritz. Lake Sentani offers stunning nature panorama ranging from group of islands on the lake to the green Cycloops range. Indeed, the uniqueness of Lake Sentani lies on the number of small islands in the lake. “Visitors can walk around the islands on Lake Sentani by boat,” said Fritv Velle.
Attracts Tourists from the Netherlands
typical of Sentani community, as well as cultural and culinary exhibition,” said Committee Chairman Lake Sentani Festival 2013, Fritz Velle. There was also tour to several villages around Lake Sentani, such as Kampung Tablanusu and Kampung Asei. Tourists were also invited to see
the making of crafts from bark and a village that stands on gravel. There was also a fashion show that presented the beauty of batik and traditional clothing of Papua. Another interesting event during the festival was a fashion show. The women of Papua were
“Most tourists who come to Sentani are from the Netherlands,” said Head of Culture and Tourism District Jayapura, Jairus D Ohe. Jairus said that the Dutch tourists often come to Lake Sentani to take pictures and visit the villages on each island in Lake Sentani. They like to look at the bark painting craft in Assei village. “They also visited McArthur monument to see the history of the U.S. Army against the Japanese in World War II,” he said. The number of foreign tourist visit to the Lake Sentani Festival has increased each year. In 2010 there were 650 tourists, 700 tourists in 2011 and there were 900 tourists in 2012. “There are also many tourists from Japan, America, and Europe,” said Jarius. (*)
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Vol. VIII No. 7, 2013
Turning Sarongge into Tourism Village
Enjoy Drinking Tea ala Bondan Winarno in Rumate
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fter earning success with his Kopi Oey (formerly: Kopi Tiam Oey) which was built on March 27, 2009, now in 2013 Indonesian culinary expert Bondan Winarno opened Rumate with a location close to the Kopi Oey. “Rumate comes from the words Rumah Teh (tea house). I make it shorter so it’s easier for people to remember. It is a house where tea is more highlighted than the other drinks. Rumate can also mean merumat (nguri-uri) tea, which means growing tea, “said Bondan in Rumate recently. According to him, nearly 30 percent of visitors who came to Rumate were coffee drinkers; the remaining 70 per cent would prefer tea. The concept of a restaurant that has only one floor is more to the theme of nostalgia with the 1950-1970 era tavern ambience with movie posters such as Marilyn Monroe, Audrey Hepburn, Brigitte Bardot on the walls. Not only that, Bondan also named some restaurant chairs with the names of the director and the artists from that period like Tan Tjeng Bok, Turino Djunaedi, Ratmi B-29, as well as songs of old movie soundtracks. “Building this place, in principle, aims make something that can be enjoyed by everyone. I hope visitors who come to Rumate can enjoy tea at an affordable price, “said Bondan. Variety of tea offered ranging from Tarek Malacca Tea, Red Rice Tea, Egg Tea of Bukit Tinggi, and Anti-Flu Tea. “Anti Flu Tea is tea made from boiled lemongrass with ginger and lime. It is a good choice to avoid coughing, “Bondan explained. While Rice Red Tea is a roasted tea. It produces fragrant aroma after brewed and best to drink without sugar. Then he was also inspired to create another type of tea while he was in Berlin. The tea is made from rice starch and mixed with rosella tea. It can be ordered cold or hot. Not only drinking tea, the restaurant, which was opened on 22 June, various menu to accompany drinking tea and also a traditional and western cuisine that have inspired Bondan during his trips to various places in Indonesia and abroad. “We provide Nasi Ulam Betawi Rice, Nasi Item Bantul, Rendang Bulek Payakumbuh, Nasi Tus-Tus Kawang-koan, Swedish Meatballs and Ketan Susu,” said Bondan. He said that the Swedish Meatballs is a menu that attracted many visitors when he was in Singapore, and expects that it can also be enjoyed by Rumate’s visitors. “For Rendang Bulek Payakumbuh, this is not like rendang in general, but it has round shape,” he said. The menus offered at this restaurant try to avoid ingredients from carbohydrates. For those of you who want proof that “9 out of 10 of the world star drink tea” while listening to Speak Softly Love by Andy Williams (soundtrack of The Godfather) can come in the evening and get a 50 percent discount for every drink, during promotion. (* / Yeffi Rahmawati)
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arongge village in Cianjur, West Java, which people was originally predominantly vegetable growers will be gradually transferred to the tourism sector. This is an effort in saving the environment because the majority of agricultural land occupies an area of forest buffer that has the risk of damaging the forest and its environment. This year the Ministry of Tourism and Creative Economy will facilitate homestay coaching or villagers’ houses which serve as a lodge for tourists. Minister of Tourism and Creative Economy (Menparekraf), Mari Elka Pangestu said that she supports Sarongge as one of main ecotourism destinations in Indonesia, and the first program is the homestay coaching. “Sarongge village is suitable to be developed as ecotourism,” said Mari Elka Pangestu, while attending Sarongge Festival in Ciputri village, Pacet district, Cianjur regency recently. Sarongge Festival itself was held over two days, 29-30 June 2013. During the twoday event, many events were held. Tourists and local communities could participate in a camping activity and then trekking on the
next day or if they do not want to stay in, they could watch the diverse cultures performed, such as martial arts, Jaipong dance, puppet show, and so in Saung Sarongge. “The program developed in the Village of Sarongge brings positive impact on tourism and the creative economy, especially from the aspect of sustainability as maintaining the environmental balance, and provide direct benefits to the villagers,” said Mari Pangestu. At Saung Sarongge visitors can learn about organic farming, tree nurseries, farms, and be creative with the local PKK. The most visited booth during the festival was bazaar that sold crafts, food, livestock and plantations from Sarongge village. “We encourage farmers who have more room for homestay. There are 15 houses, and were fully occupied during this festival,” said Tosca Santoso, initiator of Sarongge Festival. Sarongge Festival is expected to be a routine activity every year before the holidays. “We want to introduce the potential of Kampung Sarongge and Sundanese culture to the world community, the coexistence between humans and nature,” said Daya.
In the event Menparekraf also had the opportunity to check one of the homestay located in Sarongge. It is part of the seriousness of the government in encouraging tourism sector. According to Mari, this time the people’s choice for a vacation to the natural attractions increased than before. It is based on the results of a survey conducted some time ago. Therefore, she said, the government will encourage the development of nature tourism especially in Sarongge. “The trend of people travel is changing. They are not just shopping or sleeping in luxury hotels, but also getting interesting, unique, and healthy experiences. Currently there are 2,000 tourism villages in Indonesia that receive coaching from Ministry of Tourism and Creative Economy,” said Mari. Director of Environment and Nature Services, Ministry of Forestry (MoF) Bambang Supriyanto, said MoF encourage the development of tourist village Sarongge. This development will encourage the preservation of protected areas in the National Park of Mount Gede Pangrango (TNGGP). Villagers will preserve the nature around them. (*)
Jalan Jaksa Jakarta to provide accommodation for Backpacker Tourists
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alan Jaksa (Jaksa Street) is located in Kebon Sirih sub-district in Central Jakarta. It is a 400-kilometer street first named Jaksa (attorney) for during the colonial period it became a gathering place for students of Rechts Hogeoschool law school located near the National Museum. Today, it is no longer law students who gather there, but foreign tourists with a casual dress, or better known as backpacker who mingle with the local people. Jalan Jaksa is currently designed as a top choice of foreign or domestic backpackers who visited Jakarta. Jalan Jaksa, a six meter-wide road offers tourists cheap accommodation and of course nightlife. Many tourists from different countries choose to stay in Jalan Jaksa because they can blend in with the local culture and feel the atmosphere of Jakarta with comfortable ambience yet affordable price. They stay at a relatively low cost hotel located in downtown Jakarta. In Jalan Jaksa there are also food stalls, cafes and bars that are easy to find in the left and right side of the road. Jalan Jaksa offers nightly entertainment such as live music in the cafes that will warm the atmosphere until late into the night. Room rate here is relatively cheap. For fan-equipped rooms and bathrooms are out-
side, tourists need to pay Rp 75,000 to Rp 100,000. As for the five-star hotel standard room, with air conditioning, television and bathroom inside, can be rented at a cost of around Rp 250,000 per night. Western and Indonesia food can all be found there. There is a dining place that serves typical Malay food called KL Village that is always full of foreign tourists. They prefer to eat at this place because they wanted to taste food from Indonesia. KL Village offers a variety of Malay-style food such as roti canai, nasi goreng, martabak and teh tarik. For roti canai with cheese is offered at a price of Rp 18,000 and for teh tarik we can enjoy at a price of Rp 9,000. There are also gado-gado, nasi lemak and wedang jahe (ginger juice). “They (foreign tourists) often ordered teh tarik and roti canai and nasi lemak for breakfast,” said Ayesha, owner of KL Village. Nasi lemak is rice wrapped in banana leaves that have been washed and has fried egg, fried chicken, fried anchovies and sambal as the side dishes. It can be enjoyed at a price of Rp 15,000. Mike Dunn, a tourist from Australia said that he felt comfortable in Jalan Jaksa for all his needs such as food and shelter easily acquired at an affordable price. Besides, he said, the location of Jalan Jak-
sa, which is in the central city also makes it easier to explore the tourist attractions located in Jakarta. “I really like it here, the people are friendly and everything we can get easily and cheaply. I like teh tarik, because it feels very fresh,” he said. If you want to feel the atmosphere of a backpacker in Jalan Jaksa, it is fairly easy to get there. You can get on TransJakarta bus corridor I and get off at Sarinah. It will cost you Rp 3,500. After that you can continue by motorcycle or bajaj (three-wheeler) which is easily found in the Sarinah. This will cost you around Rp 10,000, depending on the bargaining or deal with the driver. So, if you are visiting Jakarta with a limited budget, then Jalan Jaksa is the ideal place to stay. (*)
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Vol. VIII No. 7, 2013
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nternational cycling tournament Tour de Singkarak (TdS) 2013 had ended last month. TdS which this year was held for the fifth time in West Sumatra earned high praise from the international community. In addition to the increased mileage and increased prize, the organizing also became increasingly qualified. TdS 2013 was held on June 2 to 9 by the Ministry of Tourism and Creative Economy (Kemenparekraf) in collaboration with the Executive Board of the Institute of Sport Bikes Indonesia (PB ISSI), and the West Sumatra provincial government as well as backed by the main sponsor BNI and Daihatsu. Cyclist from Iran, Gharder Iranagh Mizbani successfully won the tournament by successfully completed all the stages in 26 hours 07 minutes 55 seconds. Gharder received prize of U.S. $ 7,000. The second position was achieved by Johan Coenen from Differdange Losch team. The Belgian cyclist recorded a time of 26 hours 13 minutes 35 seconds. While, in the third position was occupied by Amir Kolahdozhag. Gharder’s teammate recorded 26 hours 14 minutes 27 seconds. Gharder was also the champion of TdS 2009 and 2010. In 2011 and 2012, the winner was cyclist from Azad University Cross Team, Amir Zargari, and Oscar Pujol Munoz. “We keep trying to defend it and finally won, “said Gharder. Gharder Iranagh Mizbani amazed by how the race is organized. Moreover, he said that with the natural beauty of West Sumatra presented, participants, throughout the race could enjoy the mountains and other natural charm. Deputy Minister of Tourism and Creative Economy Sapta Nirwandar said, this cycling tournament has been assessed and included in the UCI calendar. “We’re hoping to go up a level, from 2.2 to 2.1,” he said. According to him, the implementation of a race that integrated sport with tourism refers to the implementation of the Tour de France. “The people organizing the Tour de France and the UCI escorted our race. So we organize the event professionally, “he said. “TdS is one event that we are proud of and has been listed in the calendar of international events. The riders who joined this event are professional level riders, who come from overseas, not just the regular rider, “added Nirwandar. The success of the implementation of TdS 2013 from the first stage to the seventh stage was influenced by many parties. “Seven stages have been passed in 17 districts / cities and this all can not be separated from the support of various parties ranging from regents, mayors, athletes and officials, the public, security guards, media colleagues, Marshall, driver, everything,”
the 17 districts / cities, which included the city of Padang, Pariaman, Padang Pariaman district, Agam regency, Bukittinggi City, Sawahlunto, Solok, Solok City, Payakumbuh, Padang Panjang, Tanah Datar Limapuluh Kota regency, Sijunjung district, District Painan , Dharmasraya District, South Solok regency, and West Pasaman.
TdS Promotes Tourism in West Sumatra
said Sapta. “This is my first visit in West Sumatra. But I am so surprised to see Tour de Singkarak with the spirit and excitement shown by the people, its natural beauty is breathtaking, and no less important, is factor of safety that ensures that this event took place smoothly, “said Jean-Etienne Amaury, President of Amaury Sport Organization (ASO), organizer of international events such as the Tour de France and Paris-Dakar Rally. In line with Amaury’s statement, Graham Jones, ASO Consultant responsible in terms of racing development, shared his views on Tour De Singkarak 2013, which he said, “Tour de SIngkarak is an international event deserves to be proud of.” As the host of this event, Indonesia has successfully demonstrated its ability to foreign countries in organizing the prestigious international event of Tour de Singkarak. “Indeed, this tour is not as big as Tour de France since the Tour de France has been implemented for more than 100 years while this year TdS is entering its fifth year of implementation. However, this event has managed to invite hundreds of world riders to participate, not to mention the crowd of people who watched all the way with great enthusiasm, “said Jones. Jones added that Tour de Singkarak achieved significant progress. And the quality of this event must be maintained in order to achieve a better result next year.
Meanwhile, Michael Robb, Commissaire 2 of the Union Cycliste Internationale (International Cycling Union), said that he was so happy to watch directly the Tour de Singkarak 2013 as a special event. “I can say that this event is so special because West Sumatra is a unique area that deserves to be visited. Ranging from arts and culture, taste of culinary delights, and beautiful natural scenery is unsurpassed and making Tour de Singkarak is not only a great place to organize cycling race, but also as an amazing tourist destination, “he said. Michael Robb said the organizing committee was carrying out very well. I hope more and more international riders, particularly from European countries could join next year. More and more foreign participation in the event is to boost the tourism potential of West Sumatra. Along with the success of the Tour de Singkarak as a worldclass cycling event, then it’s time to make West Sumatra becomes world tourist destination. In line with the statement of Robb, Natividad Hervas, Eurosport journalist from France agree on the fact that the organizing committee of Tour de Singkarak is able to learn quickly in delivering and implementing international cycling event in a period of just a few years. I was also so impressed with the community spirit that is so cheerful and excited watching the Tour in all 7 stages that. TdS 2013 followed by 220 participants from 24 countries. Seven stages are held through
West Sumatra Governor Irwan Prayitno is optimistic that TdS will promote tourism sector in each regency and city passed by the participants either through culinary, natural beauty, and culture of the local community. “The international championship, in addition to a focus on achievement, it also serves to introduce tourism in West Sumatra. There are many benefits from the implementation of the TdS ranging from as a source of income for local communities, improving the image of Sumatra in the eyes of the world, and knowledge of the potential of tourism and the beauty of West Sumatra, “said Irwan. Sawahlunto Mayor, Amran Nur feels proud of the implementation of TdS for it not only serves as promotion for West Sumatra tourism, but also encourages Sawahlunto to increase the accommodation service. “Although Sawahlunto has not had star-hotel yet, accommodation for athletes and officials has been sufficient. We provide service as good as provided by five-star hotel and it has been demonstrated by the implementation of the previous Tour de Singkarak, “said Amran Nur. Separately, South Solok regent H. Muzni Zakaria also welcomed with joy as the regency is defined as the stage-5 of Tour de Singkarak 2013 (start in Sawahlunto - Solok City - South Solok) that passes through the twin lakes with winding road and a stunning hilltop rows that are in east side with beautiful natural scenery ranging from ulu suliti, kalu river and Muara Labuh. Pariaman Mayor, Mukhlis also said in the 5th Tour de Singkarak, Pariaman was entrusted to carry out the Start to Stage 6 on Gandoriah beach with a finish line in Pesisir Selatan District, which is effective for promoting tourism. Padang Pariaman regent, Ali Mukhni said that by becoming the host of TdS, Padang Pariaman can introduce the natural tourism resources to the international tourist in addition to introducing the new local government center of Padang Pariaman Regency in Parik Malintang, which is also very interesting and beautiful. “TdS 2013 is really a golden opportunity for Padang Pariaman,” said Ali Mukhni. (* / Tri wibowo)
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Vol. VIII No. 7, 2013
25 Cultural parks to Unite Mantra in Jambi T
wenty five cultural parks from all over Indonesia gathered to unite mantra in Jambi. But, this meeting is not to figure out which one is the most powerful mantra. The whole power of mantras colored each other the event titled Indonesian Cultural Park Summit 2013 in the City of Jambi on 4 to 8 June 2013. The event carried out the theme of “The Power of Mantra in Indonesian Cultural Perspective”. The meeting took place in the Jambi Cultural Park, in addition to cultural performances, installation exhibition, and mass painting; the committee also organizes seminars, workshops and dialogue of art and performing art. The power of mantra that has been used in traditional rituals and everyday life is raised in the performing arts tradition and modern culture. Some artists gathered to collaborate mantra into art. Director General Creative Economy of Arts and Culture-Based for Ministry of Tourism and Creative Economy, Prof. Ahman Sya said that the meeting is one of the sustaining activity, which is carried out in synergy with related parties, organizations, artists, youth communities, institutions
in the country and abroad. In the future, we expect both domestic and international tourists are interested in visiting the show and exhibition of the diversity and uniqueness of the arts and culture of Indonesia, held periodically at Indonesia Cultural Park. “Program development of creative spaces, in 2013, realized through the Activation of Cultural Park. The goal is to increase the role of the Cultural Park as a means of communicating and collaborating creative people, artists, culture, and society, and to improve the quantity and quality of works of art and culture with competitiveness and added value culturally, socially, and economically, “he said in opening of the meeting in Jambi recently. Ahman expects that Cultural Park can be a center of excellence of Arts and Culture as well as cultural and tourism destination. Not less than 800 artists who are members of the 28 contingents, consisting of 25 cultural park in Sumatra, Java, Papua, and Sulawesi, and 4 groups of traditional art representing department of culture in other areas that do not have a cultural park attended this event.
The implementation of these activities is expected to open space for the artistic expression and to intertwine cooperation among Cultural Park in Indonesia so the cultural richness in each area can be developed in the spirit of national culture can also be preserved. Therefore, diverse culture in Mother Earth can be protected from duplication and claims of outside parties.
Managing Cultural Park On separate occasion, Director of Development of Performing Arts and Music Industry Ministry of Tourism and Creative Economy, Juju Masunah said support from the Ministry of Tourism and Creative Economy channeled through de-concentration fund, which is directly managed by the local government through the Department of Tourism and Culture. A workshop on the topic of how to manage cultural park and performing arts management with expert speakers and practitioners of performing arts from Jakarta and abroad was also held. It was followed by all heads of cultural park. Juju Masunah also explained that in 2013, sup-
Indonesia Holds ‘Wayang World Puppet Carnival 2013’
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ndonesia prepares to host an international puppet show titled “Wayang World Puppet Carnival” on 4 to 6 September 2013, the festival will be followed by more than 40 countries, including Indonesia. “Before the main event, during JulyAugust there will be performance titled Puppet Goes to Mall in five shopping centers in Jakarta. It is a kind of warm-up activity,” said Chairman of the Indonesian puppetry (PEPADI) Ekotjipto in Jakarta. Indonesia was chosen host the event because in addition to having the most diversity of puppet in the world, Indonesia also becomes the only country that puppet gets endorsement from UNESCO as a world cultural heritage. The event is held by Pepadi in collaboration with the Arsari Djojohadikusomo Foundation.
“Therefore, Indonesia seems to have an obligation to continue preserving wayang so it will not extinct,” said Ekotjipto Ekotjipto explained further that the puppet has been in Indonesia since the days of animism. In the process of its development, now there are at least 100 types of puppets in Indonesia. Kinds of puppet that still survive and popular among community include Javanese shadow puppet with different styles (ranging from Surakarta, Yogyakarta, East Java, Banyumas, Cirebon, and Betawi), Sundanese puppet show (wayang golek), Balinese Purwa puppet, and wayang Sasak (Lombok). Ekotjipto considers wayang performance to be an interesting program that is full of aesthetic aspects. Pup-
port is given to the 13 provinces: East Java, West Java, Aceh, Jambi, West Sumatra, Central Java, Yogyakarta, West Nusa Tenggara, East Nusa Tenggara, North Sulawesi, South Sulawesi, West Kalimantan, and Papua. “The activities are commenced from May to November, which include capacity building and asset building. For this activity, we will cooperate with Australia (Aus Aid) through the Australian Business Volunteers program, “she said. Juju added, capacity building aims to increase knowledge and skills of Cultural Park managers in the field of performing arts management, curatorship, stage design, documentation, promotion and publication. Activities include workshops, training on system documentation and archiving, as well as workshops related to the management of production of the show / exhibition and festival. Other activities are to develop networking with stakeholders that is aimed to improve cooperation among individuals, communities, and institutions within and outside the country. “Asset building is an asset management of performing arts (dance, music, theater, and puppetry), arts and crafts, which aims to improve the quality and quantity of creative art in order to produce a superior product that is competitive and appreciated by the wider community. Workshop activities included: Dance, Music, Theatre, and musical instrument or stage property crafts, performances and exhibitions, and arts and culture weekend or festival, “she explained. Through this program, the Cultural Park will conduct a minimum of four performances of the traditional, popular, to contemporary. (* / Tri wibowo)
pet also has great potential for the development of cultural and creative economy, and tourism. “Unfortunately, this potential has not been fully explored,” he said. Other activities that enlivened WWPC 2013 are a seminar entitled “Puppets in the 21st Century” and a workshop themed “Wayang Heritage of UNESCO” and Indonesian wayang performance by famous puppeteers such as Ki Anom Suroto, Ki Manteb Sudarsono, and Asep Sunandar. The works of the participants will get the award and the jury consists of five members, namely: Jerry Bickel (United States), Rod Petrovic (Czech Republic), Mari Boyd (Japan), Meddal Sid Achmed (Africa), and DR. Suyanto of Indonesia. (* / Tri wibowo)
Kariunjawa, The Hidden gem in the Java Sea
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ocated in the Java Sea, precisely in the northern city of Semarang, marine national park is made up of 27 small islands, where only seven of which are inhabited. The main islands are Karimunjawa, Kemujan, Menjangan Besar and Menjangan Kecil. Most of the islands are surrounded by soft sandy and reefs. Fresh water is obtained from small wells and water flow coming from the woods. Several endemic species of animals live here, while sea turtles lay their eggs on the beach. In the deeper part of the island of Karimun and Kemujan, you can find various species of birds, deer, and even snakes. The majority of inhabitants living on the main island Karimu-
njawa so that major infrastructures are mostly located on that island. The main island also has mangrove forests and a variety of attractive beaches. The air temperature is very hot in summer, while in the rainy season the air is quite humid. Karimunjawa offers a variety of diving and snorkeling spots for all people, both professional and novice divers. Range of coral reefs, atolls, submarine ruins, and the diversity of marine flora and fauna make the diving in Karimunjawa an unforgettable experience. With white sandy beaches, dazzling sea and the small number of visitors who come will surely make Karimunjawa islands an attractive place to visit. (*)
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Vol. VIII No. 7, 2013
DMO Tingkatkan Daya Saing dan Sejahterakan Masyarakat di Sekitar Daya Tarik Wisata
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irjen Pengembangan Destinas Pariwisata (Dirjen PDP) Kementerian Pariwisata dan Ekonomi Kreatif (Kemenparekraf) Firmansyah Rahim mengatakan, pengelolaan destinasi pariwisata melalui tata kelola terpadu atau DMO (Destination Management Organization) selain untuk meningkatkan daya saing pariwisata juga mensejahteraan masyarakat lokal di sekitar daya tarik wisata. “Tata kelola destinasi pariwisata terpadu (DMO) mengedepankan sinergisitas semua stake holder pariwisata, termasuk dengan masyaraka lokal agar mendapatkan manfaat dalam meningkatkan kesejahteraan mereka,” kata Firmansyah Rahim ketika membuka “Konsinyering Dalam Rangka Peningkatan Kualitas Pengelolaan Destinasi Pariwisata Melalui Program DMO” yang diselenggarakan Direktorat Perancangan Destinasi dan Investasi Pariwisata, Ditjen PDP bersama Forum Wartawan Parekraf di Hotel Jayakarta, Jakarta, Rabu (3/7) lalu. Firmansyah mengatakan, program DMO diterapkan di 15 daerah destinasi pariwisata di seluruh Indonesia dalam kurung waktu lima tahun 2010 hingga 2014.
“Sebagian besar dari 15 DMO saat ini sudah berada dalam tahap pengembangan manajemen destinasi, dan sebagian sudah ada yang memasuki tahap penguatan dan penataan organisiasi pengelolaan destinasi atau memasuki tahap transnformasi DMO keempat,” kata Firmansyah. Kesempatan sama, Frans Teguh, Kabag Perencanaan & Kerjasama Destinasi Pariwisata Kemenparekraf mengatakan DMO berupaya mengoptimalkan potensi yang ada di destinasi-destinasi parwisata yang dipilih Kemenparekraf. Diharapkan pula dengan DMO, destinasi tersebut dapat semakin dikenal dan dikunjungi semakin banyak wisatawan. “Tanda keberhasilan DMO itu adalah semakin tertatanya destinasi wisata tersebut,” katanya. Frans juga menambahkan bahwa kuantitas kunjungan alias banyaknya wisatawan yang datang ke suatu destinasi menandakan keberhasilan program DMO di destinasi tersebut. “Tapi jangan lupa, selain kuantitas wisatawan tersebut juga harus berkualitas, misalnya tinggal di satu destinasi lebih lama atau memberikan banyak pemasukan bagi destinasi dan masyarakat sekitarnya,” jelas Frans.
Yang tak kalah penting, tentu saja harus ada pertumbuhan yang terlihat dalam destinasi peserta program DMO. “Ada pertumbuhan pariwisata sebesar 10-15% di destinasi tersebut,” ungkapnya. Sementara itu Direktur Perancangan Destinasi dan Investasi Pariwisata Lokot Ahmad Enda mengatakan, sampai saat ini Indonesia masih menghadapi masalah rendahnya manajemen destinasi pariwisata. “Selain itu kita juga masih menghadapi kompleksitas karakter kepariwisataan baik itu multisektor, multidisiplin, dan multistakeholder,” katanya. Lokot mengatakan, pariwisata bersifat lintas batas atau tidak mengenal batas administratif. Di samping itu, pariwisata melibatkan elemen-elemen yang saling berhubungan satu sama lain sehingga perlu sistem pengelolaan destinasi. Dalam hal ini target pencapaian DMO harus didasarkan pada target ekonomi, lingkungan, sosial budaya, dan kualitas pengelolaan destinasi, “DMO harus diterapkan dengan strategi koordinasi, melibatkan seluruh pemangku kepentingan, kemitraan, kepentingan dan tujuan bersama, serta memiliki indikator dan kinerja,” katanya. DMO pada dasarnya, kata Lokot, bertujuan untuk meningkatkan kualitas destinasi dan jumlah kunjungan wisatawan melalui pengelolaan destinasi pariwisata yang berkelanjutan. “Dengan begitu kondisi destinasi kita pada masa depan menjadi lebih baik,” katanya. Ia mencontohkan, destinasi bisa meningkat menjadi berskala internasional bila telah memenuhi indikator di antaranya dikenal secara internasional, dikunjungan wisman, memiliki akses internasional (fisik/nonfisik), dan memenuhi standar internasional dari sisi kebersihan hingga kenyamanan. Sebanyak 15 destinasi pariwisata yang dikembangkan dengan konsep DMO meliputi Kota Tua Jakarta, Pangandaran (Jabar), Borobudur (Jateng), Bromo-Tengger-Semeru (Jatim), Toba (Sumut), dan Sabang (NAD). Selain itu Bali, Rinjani (NTB), Komodo-Kelimutu-Flores (NTT), Tanjung Puting (Kalteng), Derawan (Kaltim), Toraja (Sulsel), Bunaken (Sulut), Wakatobi (Sultra), dan Rajaampat (Papua). (*/bw)
Sektor Pariwisata Masih Kekurangan SDM Profesional
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nvestasi di sektor pariwisata terus bertambah di Tanah Air, namun, tenaga kerja profesional di sektor pariwisata ternyata masih minim. Director of International Admissions East Asia Institute of management (EASB) Singapura Ivy Ang, di Jakarta mengatakan tenaga berkualitas masih sedikit. Makanya banyak tenagatenaga asing yang akhirnya dibayar tinggi. Singapura juga sama. Ada 6 perusahaan perhotelan telah menyatakan komitmennya untuk berinvestasi di dalam negeri. Sebut saja Accor Group yang akan membuka 190 hotel hingga 2015 dan Tauzia Group. “Itu baru bisnis hotel, belum lagi unit usaha lainnya seperti restoran, penerbangan, transportasi, dan lainnya. Para investor berinvestasi karena melihat objek wisata alam yang indah dan unik. Sebagai contoh, objek
wisata di Yogyakarta dikenal dengan budaya etnisnya, lalu Bali dengan romantisme pantai,” ujarnya. Dikatakan, di samping itu, Indonesia memiliki keunggulan demografi. Masyarakat kelas menengah terus bertambah jumlahnya. Bisnis hotel terus berkembang. Kalau suatu perusahaan perhotelan mau masuk ke suatu negara, pasti mereka survei dulu, mana mungkin mereka buka bisnis kalau tidak ada pangsa pasar. “Untuk memenuhi kebutuhan industri tersebut, perlu dorongan sumber daya manusia (SDM). Saya juga melihat sekolahsekolah yang menyediakan SDM di sektor pariwisata selain semakin banyak, peminatnya juga tidak pernah menurun. EASB sendiri dulu kita mulai masih sedikit 50 orang siswa tahun 2001, sekarang kita su-
dah 4.000 dan terkoneksi dengan sekolahsekolah pariwisata lain,” katanya. Ditambahkannya, kondisi perekonomian global yang masih belum beranjak dari keterpurukan dinilai tidak berpengaruh terhadap industri pariwisata, baik di Singapura maupun di Indonesia. Ketika masyarakat mengalami stres akibat kekurangan uang, mereka cenderung traveling untuk mengurangi stres. “Ketika bisnis sedang tidak bagus, biasanya para pengusaha cenderung lebih banyak melakukan upaya-upaya untuk memajukan bisnisnya, eksplorasi tempat-tempat lain untuk bisa buka bisnis baru. Oleh sebab itu, saya tidak melihat sektor tourism terancam dengan kondisi global yang saat ini belum membaik. Sektor keuangan mungkin mundur tapi sektor pariwisata masih terus bertumbuh,” ungkapnya. (*)
Gwyneth Paltrow Liburan ke Pulau Komodo
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ktris Hollywood Gwyneth Paltrow diam-diam berlibur ke Pulau Komodo, Nusa Tenggara Timur pada Mei lalu. Gwyneth pun sepertinya tak akan pernah melupakan liburannya selama di sana. Dalam situs pribadi miliknya, goop.com, istri Chris Martin itu menyebut perjalanannya ke Pulau Komodo sebagai mimpi yang terwujud. “Mimpi saya terwujud saat saya melakukan perjalanan ke Indonesia untuk pertama kalinya,” tulisnya. Selama berada di sana, Gwyneth tinggal di sebuah kapal laut yang di dalamnya ada fasilitas serupa dengan hotel. Gwyneth juga juga mem-posting beberapa foto tempat tidurnya di dalam kapal. Bintang film papan atas Hollywood itu pun melalui petualangan menyenangkan selama
berada di sana. Hal itu diketahui dari fotofoto dan pernyataannya di situs miliknya itu. “Saya tidak pernah membayangkan bisa melihat komodo di alam liar, berenang bersama penyu besar dan membuat hidangan asli di sana,” kata Gwyneth yang juga mem-
posting foto makanan khas daerah NTT. Gwyneth Paltrow Liburan ke Pulau Komodo2Bintang film ‘Iron Man 3′ itu juga membawa kedua anaknya, Apple dan Musa. Mereka terlihat sangat senang berlibur di pulau yang terkenal dengan keindahan laut dan satwanya. Dalam situs itu, Gwyneth juga memajang beberapa foto dirinya bersama anak-anak sedang bermain di pantai. Ia juga memamerkan foto kuliner khas daerah tersebut. Aktris berambut pirang itu pun mengungkapkan kekagumannya terhadap Pulau Komodo. Ia juga berucap tak akan pernah melupakan pengalaman berliburnya selama di sana. “Perjalanan ini kami sangat indah. Kami beruntung berada di sana. Itu tidak akan pernah kami lupa,” ujarnya lagi. (*)
Bandara Komodo Bakal Bisa Didarati Boeing 737
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andara Komodo di Labuan Bajo, Manggarai Barat, Nusa Tenggara Timur (NTT) bakal didarati pesawat Boeing kelas 737, pada September 2013. Kini, pengerjaan perpanjangan landasan pacu dan pemotongan dua bukit dipangkal di dekat bandara tengah dikerjakan. Kepala Bandara Komodo Labuan Bajo, Fuadani di Labuan Bajo mengatakan bandara Komodo saat ini sepanjang 1.850 meter, nanti menjadi 2.150 meter. Sekarang sepanjang 300 meter sedang dikerjakan. Selain mengerjakan landasan, juga mengusur dua bukit dekat pantai yang tak jauh dari pangkalan bandara yakni bukit Kelumpang dan Bukit Cinta. “Kita sedang meratakan Bukit Kelumpang, tak lama lagi selesai dan akan langsung mengerjakan Bukit Cinta. Targetnya Bandara Komodo bisa didarati pesawat Boeing 737. Itu berarti pas Sail Komodo Bandara Komodo bisa didarati pesawat Garuda Boeing 737 yang ditumpangi bapak Presiden RI. Selain itu, pembenahan terminal Bandara Komodo juga tengah dilakukan, dengan membangun terminal Bandara Komodo seluas bangunan 3.300 meter persegi,” ujarnya. Dikatakan, terminal bandara tiga lantai itu sudah selesai sekitar 50% yakni konstruksi dan atap, namun tak terlihat satu orang pun tukang yang sedang bekerja. Memang pembangunan terminal bandara sempat berhenti sejak sekitar satu bulan lalu, dan sekitar beberapa minggu ke depan akan dilanjutkan pembangunannya. “Pembangunan berhenti karena dana tahap pertama untuk konstruksi dan atap sebanyak Rp46 miliar sudah habis. Tahap selanjutnya dilakukan pelelangan lagi yang anggarannya sebanyak Rp 93 miliar. Dana sebanyak itu termasuk untuk kursi, lemari, AC termasuk tanaman. Terminal bandara yang sedang dibangun akan menampung 600-700 orang penumpang. Saat ini, penumpang bandara Komodo sekitar 400 orang per hari yang dilayani empat armada pesawat jenis Foker,” katanya. Ditambahkannya, dipastikan kalau Bandara Komodo sudah bisa didarati pesawat Boeing 737, maka harga tiket Labuan Bajo-Denpasar Bali dan sebaliknya yang saat ini sampai Rp1.400.000 per orang akan turun menjadi Rp400.000-Rp500.000 saja. (*)
130 Kapal Layar Dipastikan Ikuti Sail Komodo 2013
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ebanyak 130 kapal layar telah mendaftar sebagai peserta Sail Komodo 2013 yang dipusatkan di Labuan Bajo, ibukota Kabupaten Manggarai Barat, Nusa Tenggara Timur (NTT). Kepala Dinas Budaya dan Pariwisata Provinsi NTT Abraham Klakik mengatakan Sail Komodo yang kini tengah berlangsung dan puncaknya pada 14 September mendatang. Peserta sail bertolak dari Darwin, Australia dan tiba di Kupang pada 29 Juli. Di Kupang peserta akan dibawa berkeliling ke sejumlah lokasi wisata. Setiap kapal layar ditempati sekitar lima orang. “Ada juga peserta Sail Komodo yang bertolak dari Filipina, Malaysia dan Singapura. Di Kota Kupang penyembutan peserta dilakukan pada akhir Juli. Jika satu kapal diikuti lima orang, peserta Sail Komodo sedikitnya 600 orang. Diharapkan jumlah tersebut bertambah menjelang pelepasan peserta sail dari Darwin,” ujarnya. Dikatakan, sedangkan dari Kupang, peserta sail akan terbagai jadi dua yakni yang berlayar melalui jalur selatan dan yang berlayar melalui jalur utara. Untuk jalur utara, peserta berlayar ke Belu, Alor, Lembata, Flores Timur, Maumere, Ende, Nagekeo, Riung dan Ngada, terakhir di Labuan Bajo. “Adapun jalur selatan melalui Rote, Sabu, Sumba Timur, Sumba Tengah, Manggarai Timur dan Labuan Bajo. Ratarata di setiap titik labuh para peserta Sail Komodo akan singgah selama tiga hingga hari,” kata Abraham. (*)
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Vol. VIII No. 7, 2013
20 Travel Agent ASEAN Mulai Promosi Wisata Kreatif
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erhimpunan negara-negara Asia Tenggara (ASEAN) mempromosikan enam tema perjalanan pariwisata kreatif dan eksperimental untuk mendorong perjalanan multi-negara di seluruh Asia Tenggara. Aung Zaw Win, Director General, Ministry of Hotels and Tourism Myanmar, yang juga menjabat Chairman of the ASEAN Tourism Product Development Working Group mengatakan disebutkan promosi wisata itu merupakan bagian dari pelaksanaan ASEAN Tourism Marketing Strategy 2012-2015 yang mengambil team The Tastes of Southeast Asia, ASEAN, Tropical Paradise, World Class Cities, Experience Diverse Traditions, Sport and Relaxation, and Diverse Contemporary Creativity. “Sebanyak 20 perusahaan perjalanan wisata menawarkan tema -tema tersebut dalam jadwal perjalanan multi country yang tersedia dalam portal resmi ASEAN yaitu www.aseantourism. Ada banyak perjalanan yang sudah ditambahkan dalam situs tersebut. Fokus baru kami adalah pariwisata yang penuh pengalaman dan kreatifitas yang menghormati lingkungan dan budaya,” ujarnya. Dikatakan, sebuah pengalaman perjalanan otentik yang melibatkan budaya warisan, seni dan karakter khusus di setiap negara ASEAN yang menjadi tujuan. Kami mendorong travel agent di negara-negara ASEAN untuk mengembangkan paket ke lebih banyak negara yang lebih menyoroti pengalaman dan kreatif pariwisata, yang mana menunjukkan kecenderungan yang meningkat di kalangan konsumen yang menginginkan perjalanan yang otentik. “Wisatawan saat ini lebih canggih dan tertarik pada pengalaman unik dengan dalam gaya hidup lokal. Peran kami adalah untuk mendukung perjalanan multi-negara di beberapa negara anggota ASEAN,” katanya. (*)
Media Online Penting untuk Promosi Pariwisata Indonesia
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ernyata daya tarik pariwisata di Indonesia menurut penilaian dari United Nation World Tourism Organization (UNWTO) masih dibawah Singapura dan Malaysia. Ini menjadi pertanyaan besar? mengingat Indonesia lebih luas dan mempunyai daya tarik yang lebih banyak. Setelah dilihat, ternyata salah satu penilaian UNWTO berdasarkan kegiatan festival/even di negara tersebut. “Festival atau even juga merupakan daya tarik, ternyata itu menjadi penilaian juga. Bagaimana mengemas suatu festival dan mempromosikan dengan baik agar mendunia,” ujar Ratna Suranti, Direktur Pencitraan Indonesia, Kementerian Pariwisata dan Ekonomi Kreatif di Jakarta. Saat ini, Indonesia telah memiliki even berkelas dunia, seperti Tour de Singkarak, Java Jazz maupun Jakarta Fashion Week. Diharapkan festival-festival budaya di daerah mesti bisa mengikuti cara mengemas dan mempromosikannya. Ratna menyadari era digital saat ini, internet menjadi salah satu media yang tepat untuk mempromosikan suatu festival atau even agar bisa menjangkau dunia. “Dunia pariwisata sangat membutuh internet sebagai ajang berpromosi, karena ini adalah jendela dunia,” ujar pejabat yang gemar olahraga diving ini. Terkait hal itu, pihaknya kini sedang bekerjasama dengan media-media online maupun para blogger untuk mempromosikan kegiatan festival di Indonesia. “Kami berupaya menggandeng media online maupun para blogger agar turut aktif mempromosikan, mereka merupakan pintu gerbang menembus dunia Internasional,” paparnya. Selain itu, lanjut Ratna peran media sosial tidak kalah pentingnya. “media sosial seperti facebook maupun twiiter mempunyai pengaruh yang cukup besar dalam mempromosikan pariwisata di Indonesia,”jelasnya. Ratna mencontohkan twitter, dimana di Jakarta mempunyai pengguna jutaan orang bahkan paling besar di dunia. “Twitter sangat besar usernya (pengguna) di Indonesia, khususnya Jakarta. Bahkan terbesar di dunia, sebab itu Jakarta dijuluki ‘City of Twitter’. Bayangkan jika sebagian besar user tersebut tiap hari men’tweet’ salah satu festival atau even di Indonesia, pastinya seluruh dunia akan menengok ke Indonesia,” ungkap Ratna. Namun, jelas Ratna, sebagian besar pengguna twitter di Jakarta masih berkutat dengan hal-hal yang bersifat pribadi. “Kebanyakan men-tweet kegiatan pribadi seperti ‘mau mandi, pergi sekolah, putus cinta…dan sebagainya’ yang tentunya kurang berefek dalam promosi pariwisata,” jelas Ratna. Peran media online dan blogger diharapkan bisa menjadi garda depan dalam memberi edukasi kepada masyarakat, bahwa mereka (para user media sosial) juga bisa turut aktif dalam mempromosikan pariwisata Indonesia. Ratna juga menjelaskan, saat ini pihaknya telah memiliki portal promosi pariwisata yang sudah mendapat kurang lebih lima ribu pengunjung setiap harinya, yaitu www.indonesia.travel. “Portal ini sebagai etalase (toko) untuk mempromosikan daya tarik pariwisata Indonesia, selain itu kami juga menggandeng portal wisata lainnya serta merangkul para blogger,”pungkas Ratna. (*/bw)
Mengangkat Kopi Indonesia Melalui “Indonesian Coffee Festival 2013”
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emerintah Indonesia melalui Kementerian Pariwisata dan Ekonomi Kreatif (Kemenparekraf) bekerja sama dengan “Indonesia Coffee Festival Management” menggelar “Indonesian Coffee Festival 2013″ di Yogyakarta, 1415 September 2013. “Ini sebagai salah satu upaya kami untuk mendorong kopi Indonesia supaya lebih dicintai di negeri sendiri,” kata Direktur “Indonesian Coffee Festival” (ICF) Yanthi Tambunan di Jakarta belum lama ini. Selain itu, ajang yang juga melibatkan Komunitas Kopi Spesial Indonesia itu diharapkan mampu mengangkat harkat dan martabat petani kopi di Indonesia. Ia menambahkan, ICF sekaligus diharapkan bisa memopulerkan produk kopi unggulan yang dihasilkan Indonesia agar lebih dikenal, baik di dalam maupun di luar negeri. “Acara ini juga merupakan salah satu upaya branding kopi asli Indonesia seperti pada kopi luwak dan kopi tubruk,” katanya. ICF juga diupayakan mampu menjadi wahana untuk menciptakan hubungan saling menguntungkan antara industri kopi dari hulu hingga hilir, yaitu antara petani, pedagang, produsen, dan eksportir kopi di dalam dan di luar negeri. Rangkaian kegiatan ICF 2013 di Yogyakarta 14-15 September 2013 nanti akan memperkenalkan beberapa kopi terbaik
Indonesia sebagai produk unggulan seperti kopi Aceh, kopi Flores, kopi Jawa, kopi Lampung, kopi Bali, kopi luwak, kopi Toraja, dan kopi Papua. Masing-masing kopi memiliki keunikan dalam pengelolaan serta penyajiannya sehingga diharapkan menjadi daya tarik wisata kuliner sebagai bagian dari wisata minat khusus. “Upaya ini otomatis akan mengangkat daerah penghasil kopi di Indonesia yang berpotensi menjadi kawasan agrowisata, sehingga dapat tercapai eco tourism,” katanya. Tahun lalu, festival serupa digelar di Ubud, Kabupaten Gianyar, Bali, dan tahun ini festival tahunan tersebut mengusung tema Kopi Tubruk, The Local Lifestyle. Tema diharapkan Yanthi mampu mengangkat kearifan lokal Indonesia. Festival tahun ini akan turut mempromosikan kopi spesial Indonesia agar menjadi primadona dunia melalui pemberian ruang kepada pelaku industri kopi untuk berkunjung ke perkebunan kopi single origin lokal, forum bisnis internasional, barista workshop, roasting workshop, latte art demonstration, roast coffee, dan coffee talk.
85% Ekspor Kopi Diserap Amerika Serikat Kesempatan sama, Zulfikar, Staf pada Direktorat Jenderal Perdagangan Luar
Negeri Kementerian Perdagangan mengatakan ekspor kopi Indonesia dari tahun ke tahun sebanyak 85 persen di antaranya diserap oleh pasar Amerika Serikat (AS) sebagai salah satu negara dengan tingkat konsumsi yang tinggi. “Ekspor kopi kita sekitar 85-90 persennya diserap oleh pasar AS,” katanya. Pada 2012 pihaknya mencatat ekspor kopi Indonesia mencapai 320 ton atau naik 8 persen dibandingkan tahun lalu. Menurut dia, potensi pasar AS merupakan salah satu yang terbesar meskipun di dunia AS bukan negara termasuk konsumen kopi terbesar. “Kalau dibandingkan dengan komposisi peminum kopi dunia, AS termasuk yang terbesar,” katanya. Ia mencontohkan, jumlah penduduk AS berkisar 320 juta penduduk dan jika 200 juta di antaranya adalah peminum dua gelas kopi perhari maka jumlah konsumsi kopi di AS sangat besar. Pihaknya sendiri mendorong sentrasentra kopi di Tanah Air untuk meningkatkan produktivitasnya, khususnya dari sisi teknologi. “Sebab jika dibandingkan dengan produktivitas negara lain, produksi kita masih sangat rendah,” katanya. Produktivitas kopi Indonesia diperkirakan masih 1 ton perha sedangkan Vietnam saja telah mencapai 4 ton per hektar. “Kita masih bisa kejar, lahan kita masih banyak yang bisa dimanfaatkan,” katanya. (*/bw)
Sensasi Makan dan Dansa di Johnny Rockets
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ahid Group melalui joint venture dengan pihak ketiga mengekspansi bisnis di bidang restoran dengan membuka restoran waralaba asal Amerika Serikat, Johnny Rockets, yang mengedepankan konsep “dine and dance” (makan dan dansa). “Kami melihat potensi bisnis kuliner di Indonesia terutama di Jakarta ini masih terbuka lebar sehingga kami berusaha untuk turut meramaikan bisnis ini,” kata Presiden Direktur PT Rianti Investama Internasional Yanti Sukamdani. Ia mengatakan melalui joint venture dengan pihak ketiga, pihaknya mendirikan PT Rianti Investama International yang memegang master franchise untuk restoran Johnny Rockets di Indonesia. Pihaknya menargetkan bisa membuka lima gerai restoran serupa sampai tutup tahun ini dengan investasi yang ditanamkan pergerai Rp3,5 miliar hingga Rp5 miliar. “Saat ini kami sudah membuka tiga gerai, pertama di Beachwalk Kuta, Bali dan dua di Jakarta yakni di Pondok Indah Mall dan Lotte Avenue di Kuningan, Jakarta,” katanya. Dalam waktu dekat pihaknya akan membuka dua restoran lagi di Yogyakarta dan Bandung. “Tapi tidak menutup kemungkinan kami akan membuka di tempat-tempat lain yang memang mempunyai potensi besar,” katanya. Johnny Rockets merupakan restoran yang menyediakan menu hamburger original dengan daging asli tanpa cam-
puran dan milkshake yang diklaim terbaik di dunia. Selain itu, pihaknya juga mengadopsi menu-menu lokal sesuai dengan kebudayaan di Tanah Air dengan kisaran harga menu mulai Rp70.000 untuk burger dan Rp40.000 untuk minuman. “Kami juga selalu mencantumkan jumlah kalori mengingat sudah banyak orang Indonesia peduli kesehatan sehingga ketika mereka datang ke sini mereka tahu betul apa yang mereka makan,” katanya. Segmen anak muda yang selalu ingin mencoba hal baru dan ekspatriat adalah segmen yang dibidik restoran Johnny Rockets.
Hamburger dan Rock’n Roll Ceria bersantap hamburger gaya amerika klasik tahun 1950an dengan open kitchen dan warna kursi vinil berwarna merah adalah sebuah pengalaman baru yang kini sudah dapat dinikmati di Jakarta. Menikmati hamburger lezat dengan 100% daging asli yang tebal dan juicy dipastikan akan menggoyang lidah sambil bersantai bersama dalam kegembiraan membuat suasana dan sensasi berbeda di Johnny Rockets. Diiringi alunan musik dari jukebox setiap setengah jam, para pramusaji Johnny Rockets akan berdansa untuk Anda setiap setengah. Senyum ramah pramusaji selalu terpancar dan dituangkan diatas piring kecil tamu
yang akan menikmati hidangan, gambar “ketchup a smile” atau wajah tersenyum diatas piring dengan saus tomat segar. Semua itu Anda akan dapatkan hanya di Johnny Rockets. (*/bw)
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Vol. VIII No. 7, 2013
Wayang Dalam Tantangan Jaman
Lomba Foto Berhadiah Terbesar Digelar
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esmi didaulat sebagai seni tradisi budaya milik bangsa sendiri serta telah menjadi warisan budaya dunia. Sayangnya keberadaan Seni Wayang justru dibiarkan bertarung berjalan sendiri untuk melawan budaya global. Dampaknya, seni wayang saat ini semakin tergilas lantaran banyaknya budaya asing yang sudah masuk ke negeri ini. Direktur Seni Pertunjukan dan Industri Musik Kementerian Pariwisata dan Ekonomi Kreatif, Juju Masunah mengatakan seni pertunjukan wayang perlu dikembangan dalam berbagai bentuk kreasi untuk bisa digemari anak muda, ini merupakan tantangan bagi kita semua bagaimana memasarkan seni pertunjukan wayang di kalangan anak muda. “Seni pertunjukan wayang kini telah berubah mengikuti perkembangan jaman, dengan munculnya berbagai bentuk kreasi wayang, upaya wayang menjadi industri kreatif dengan sendirinya akan melestarikan wayang itu sendiri,” ujarnya saat pembukaan Lokakarya Pelestarian Wayang, “Wayang Digemari Kaum Muda” di Hotel Grand Sahid Jaya, Jakarta beberapa waktu lalu. Lokakarya Pelestarian Wayang,”Wayang Digemari Kaum Muda”, yang digagas Forum Wartawan Parekraf dan Total E&P Indonesie serta didukung Kementerian Pariwisata dan Ekonomi Kreatif ini menghadirkan pembicara Suparmin Sunjoyo, Nanang Hape dan Taufik Rahzen. Suparmin Sunjoyo, ketua Sekretariat Nasional Pewayangan Indonesia (Senawangi) juga berharap, dengan turut ambil bagiaannya semua warga bangsa, dengan sendirinya wayang akan bertahan dengan caranya sendiri. Karena wayang adalah satu dari banyak warisan kebudayaan asli Indonesia. “Wayang asli Indonesia, yang dari India hanya ceritanya, yaitu Ramayana dan Mahabharata. Sebagaimana Sam Pek Eng Tai dari China, dan Romeo Juliat dari Eropa,”
katanya. Meski dia juga sangat menyadari kendala dan tantangan wayang sangat besar sekali. Yaitu dibiarkan bertarung sendirian melawan budaya global, yang besar kekuatan modalnya, dengan teknologi modern dan jaringan kuat, “Plus negara kurang memberi proteksi, apalagi memberi fasilitas, dan minim memberikan dukungan dana,” katanya. Tidak seperti Jepang, China, Korea, Vietnam, imbuh dia, yang pembangunan karakter bangsa menjadi prioritas, via kebudayaan aslinya. “Sehingga pembangunan kebudayaan, yang menempatkan ide-ide, nilainilai lokal yang tumbuh dan berakar di bumi sendiri, benar-benar kuat”, ujarnya. Menurut dia, penyebab turunnya minat generasi muda kepada wayang karena, faktor bahasa, durasi, lakon yang berat dan terlalu filosofis. Selain itu, menurut dia, wayang, sebagai komoditas budaya, belum sanggup mengimbangi budaya massa yang mendunia. Jika wayang Indonesia sampai punah, maka hal itu dapat mengancam kelangsungan bangsa. Pasalnya wayang Indonesia bukan sekedar pertunjukan boneka, tetapi juga berisi pesan etika dan moral perilaku yang sebelumnya sempat menjadi pegangan orang-orang Indonesia. “Moral, etika dan tuntunan perilaku ini penting dalam membentuk bangsa. Contoh yang nyata adalah, bangsa Jepang, Korea, China dan Vietnam maju pesat karena anak mudanya memiliki etos moral dan etika budayanya,” jelas Suparmin. Pada kesempatan sama, dalang wayang urban Nanang Hape menuturkan sejumlah solusi agar seni wayang bisa bertahan. Pertama ada dukungan politik dari pemerintah. Dengan adanya dukungan itu, maka hal seperti fasilitas pentas wayang, dan menggratiskan pertunjukan bisa dilakukan. Hal kedua dalam bentuk edukasi. Artinya wayang diperkenalkan dalam pendidikan for-
mal. Ketiga pemerintah menyediakan pengajaran dan pelatihan terkait penggunaan bahasa selain jawa dalam pentas wayang, teknik permainan, strategi komunikasi dan lain-lain. Terakhir, tambah dia, di era industri kreatif, wayang perlu didorong untuk memasuki langgam ekonomi kreatif melalui bersinergi dengan kekuatan ekonomi, industri dan teknologi. Bersama sejumlah rekannya, Nanang Hape menciptakan wayang Sandosa, sebagai salah satu kiat untuk menciptakan komunikasi yang semakin linear atau cair kepada generasi muda. Peran serta sejumlah selebritas dalam mendekatkan wayang kepada generasi muda, dia nilai juga sangat penting demi menjaga nafas wayang, “Karena masih ada selebriti yang dekat dan ngerti wayang. Meski banyak juga yang nggak ngerti,” katanya. Lain halnya budayawan Taufik Rahzen, dia mengungkapkan wayang akan melakukan perlawanan dengan caranya sendiri. Sebagaimana telah dilakukannya sejak ribuan tahun lalu, untuk terus bertahan hidup, dengan menyerap semua wajah kebudayaan yang ada di sekitarnya. Meski pada saat bersamaan, generasi muda saat ini telah berjarak dengan wayang. Hal itu bisa terjadi karena wayang sangat kuat, sekaligus lentur untuk terus beradaptasi, untuk mengubah bentuknya dalam maujud baru, “Dengan mengadaptasi kebudayaan yang ada di sekitarnya,” ujar Rahzen. Dia membandingkan dengan keberadaan wayang di Indonesia, khususnya Jawa, dengan wayang di China bahkan di Yunani, “Yang pendukung wayang versi mereka, sangat kecil sekali. Hanya pada kisaran keluarga besar. Tidak sebagaimana di Indonesia, yang masih dikatakan masih hidup dengan kuat, dengan caranya sendiri. Walau tetap ada jaraknya dengan penonton dan penikmat muda,” ungkapnya. (*/bw)
2017, Turis ke Asia Pasifik Diprediksi Tembus 581 Juta Wisman
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sosiasi Travel Asia Pasifik (Pacific Asia Travel Association/PATA) memperkirakan jumlah pengunjung wisata di kawasan Asia Pasifik tahun 2013 hingga 2007. “Sangat merekomendasikan hasil prakiraan kunjungan wisata untuk kawasan Asia Pasifik hasil kerja sama dengan The Hong Kong Polytechnic University School of Hotel and Tourism Managemen (PolyU) tersebut kepada rekan dan anggota asosiasi yang tersebar di 17 zona waktu,” papar CEO PATA, Martin J Craigs, dalam keterangan persnya. Prakiraan itu, dibuat secara lengkap dengan perkiraan baru perekonomian pengunjung sehingga akan memudahkan bagi organisasi pariwisata untuk mengantisipasi tren permintaan dan pelayanan wisatawan. Prakiraan tersebut, lanjutnya, dibuat per tahun dan triwulan mencakup dalam periode lima tahun ke depan. Prakiraan juga menampilkan variabel elastisitas harga, informasi tentang kedatangan pengunjung untuk memilih negara dari pasar-pasar utama negara tujuan wisata, pengeluaran pengunjung di satu negara, dan keberangkatan pengunjung dari satu negara.
Pada edisi tahunan menampilkan laporan hasil analisis dan implikasi prakiraan dengan mempertimbangkan tren tertentu di daerah tertentu. Prakiraan dibuat menggunakan kombinasi metodologi statistik dan “judgmental forecasting” dengan maksud untuk menghasilkan perkiraan yang lebih akurat dan dapat diandalkan. Dengan kata lain, sistem ini menggabungkan teknik prakiraan ekonometrik canggih serta pendapat ahli dalam prakiraan permintaan untuk perjalanan dari berbagai sumber pasar wisatawan ke tujuan wisata di kawasan Asia Pasifik. Meski, menurut dia, jelas bahwa permintaan untuk inbound dan outbound wisata di Asia Pasifik tumbuh, namun detail prakiraan permintaan perjalanan akan memberi panduan kondisi perekonomian pengunjung sehingga memberi gambaran pengeluaran calon wisatawan di satu negara. Hal tersebut, lanjutnya, membantu mempermudah pengambilan keputusan perencanaan untuk investasi infrastruktur, manajemen sumber daya manusia, pemasaran sumber daya serta alokasi dana untuk pengembangan produk baru.
Jumlah kunjungan wisatawan ke kawasan Asia Pasifik diperkirakan akan terus tumbuh dengan tingkat pertumbuhan per tahun 4,1 persen selama periode 2013 hingga 2017, sehingga dapat mencapai 581.000.000 orang pada 2017. Kawasan Asia Timur Laut akan mempertahankan posisi dominan di pasar “inbound” wisata Asia Pasifik, dan pangsa pasarnya akan mencapai 53,52 persen pada 2017. China akan terus menjadi tujuan utama di Asia Pasifik, dengan jumlah pengunjung diperkirakan mencapai 147.400.000 orang pada tahun 2017. Sedangkan jumlah pengunjung ke Hong Kong akan melampaui Amerika Serikat pada 2015, dan menjadi negara tujuan dengan jumlah pengunjung terbesar kedua di kawasan Asia Pasifik. Jumlah kedatangan pengunjung asal China ke kawasan Asia Pasifik lain akan melebihi 100 juta pada tahun 2015. Kamboja, Maldives, Cina Taipei, Bhutan, dan Mongolia diperkirakan akan menjadi negara tujuan wisata yang mendapat kunjungan terbesar dalam periode 2013 hingga 2017. (*)
ementerian Pariwisata dan Ekonomi Kreatif kembali menggelar lomba dan pameran foto Indonesia 2013 yang bertemakan “Indonesia di Hatiku”. Lomba itu dikaitkan dengan Hari Ulang Tahun Republik Indonesia dan menyediakan total hadiah Rp 282,5 juta. Ini lomba foto dengan hadiah terbesar dalam sejarah lomba foto di Indonesia, dibagi dalam tiga kategori: Pelajar, Mahasiswa dan Umum. Tak cuma itu, pemenang juga bakal dapat Piala Presiden dan dapat kesempatan bersilaturahmi dengan presiden RI pada 18 Agustus 2013 sekaligus dilakukan pemberian hadiah dan penghargaan pada saat itu. Menteri Pariwisata dan Ekonomi Kreatif (Menparekraf), Mari Elka Pangestu mengharapkan dalam lomba tahun ini, karya foto yang diterima panitia melebihi angka tahun lalu. Untuk saat ini, dari 11 Mei hingga 4 Juni 2013 telah masuk 2.535 karya foto, atau rata-rata 106 per hari. Provinsi yang paling banyak mengirim karya foto dari Jabar (138) dan Jatim (115) Namun, selain dari segi kuantitas diharapkan ada peningkatan secara kualitas juga. “Peminat lomba foto tiap tahunnya selalu meningkat. Ini membuktikan, objek yang bakal diabadikan cukup banyak. Para peserta masih punya kesempatan untuk berburu objek foto, karena Indonesia memang menyimpan potensi alam yang indah. Lomba ini juga sekaligus bisa jadi ajang promosi kepariwisataan yang ada di daerah,” ujar Mari Elka Pangestu dalam jumpa pers di Gedung Sapta Pesona, Jakarta belum lama ini. Presiden Susilo Yudhoyono sebagai penggagas lomba foto ini, diharapkan lomba ini mampu meningkatkan apresiasi masyarakat terhadap karya fotografi sekaligus memberikan ruang bagi talenta kreatif muda mengekspresikan rasa cinta dan bangsa terhadap Indonesia. “Karya foto adalah media yang baik untuk melihat potensi dan kekayaan pariwisata dan ekonomi kreatif Indonesia,” ucap Mari Pangestu. Mari menambahkan, melalui ajang tersebut pihaknya berupaya agar insan kreatif di seluruh provinsi di Tanah Air bisa menceritakan dan mempromosikan pariwisata dan ekonomi kreatif yang ada di daerah asalnya melalui karya foto. Dewan juri adalah Oscar Motuloh (Galeri Foto Jurnalistik ANTARA), Arbain Rambey (fotografer senior Kompas), Agathe Anne Bunanta (fotografer, juri internasional), Reynold Sumayku (Editor Foto National Geographic Indonesia), dan Ve Dhanito (fotografer konseptual). Untuk batas akhir pengumpulan karya akan selesai pada 18 Juli mendatang. Penjurian akan dilakukan pada 25 Juli 2013. Sedangkan pengumuman pemenang dilakukan pada 17 Agustus 2013. Para pemenang mendapatkan kesempatan bersilaturahmi dengan Presiden RI pada 18 Agustus. Peserta dapat mengirimkan karya via laman www.fotografiindonesia.net , atau Facebook.com/ Indonesiafotografi dan @fotografi_Ind#LFI2013. Lomba ini terbuka untuk pelajar, mahasiswa, masyarakat umum warga Negara Indonesia. Setiap peserta hanya bisa mengikuti lomba dengan memilih satu kategori saja dari daftar yang telah ditentukan dengan verifikasi data lomba melalui alamat email yang digunakan. Karya foto yang dikirim adalah karya ciptaan sendiri (dua tahun terakhir, yang akan dibuktikan dari data exif file foto), belum pernah dipublikasikan di media cetak skala nasional, dan belum pernah memenangkan penghargaan dalam lomba fotografi apa pun. Foto yang diikutsertakan dalam lomba adalah hasil foto dari pemotretan menggunakan kamera digital. Peserta diberikan kebebasan dalam memilih objek fotografi yang dimiliki daerahnya masing-masing (sesuai identitas diri) meliputi kategori (objek) alam, ciptaan manusia, adat istiadat dan budaya. (*)
Vol. VII No. 11, 2012
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