Digital Marketing Trends 2016
Index
1. 2. 3. 4. 5.
Content remains King Go Mobile Email Marketing Responsive Web Designs Social Media
Content Remains King • Content marketing is the art of communicating with your customers and prospects without selling. • It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent.
Email Marketing • Email marketing is one the quickest forms of communication. • It enables you to provide customers with immediate information and also allows instant access to their replies and queries.
Go Mobile
• • • • •
Mobile advertising Mobile commerce Mobile design Mobile marketing analytics Mobile marketing strategy
Responsive web Designs • Responsive web design is very important because 80% of smartphone users now use mobile to shop online. • The conversion rates of mobile devices is nearly three times the conversion rates of desktops or laptop.
Social Media Marketing • Social media marketing is quickly becoming one of the most important parts of marketing strategy. • Businesses all over the world are discovering the ways social media can contribute to the success and growth in all areas of their company. • Social media helps to create a unique identity of a website and helps in promoting the product/ services offered by it in an efficient manner.
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