Peer-to-Peer Outreach We ask each member of the reunion committee to assist with outreach. This should be what feels right for each volunteer, ranging from a small group of friends, the members of a club or social Greek Organization to which they belonged, or the entirety of a school/major.
1. Coverage – The committee can make sure it’s reaching out to a variety of alumni, friend groups and organizations.
There are a few ways volunteers can review the class and identify the classmates they’d like to contact:
3. Visibility – Tulane’s reunion team will know which classmates have received additional communications from their peers and can help fill in the gaps.
· Email – Volunteers can notify their class officer who can provide a list in Excel (entire class, or just the segment/group requested) for the volunteer to identify who they will contact. · Online portal – Volunteers get special access to our online portal to assist with outreach. After completing the confidentiality form, volunteers get a login to the Volunteer Network Portal where they can search for classmates and see their contact information. Each committee member adds classmates to their dashboard to let the reunions team know who they will be reaching out to. Scripts for outreach are also provided on this platform. It’s important to let class officers know who each volunteer is contacting, This information is helpful in several ways: VOLUNTEER HANDBOOK
2. Timing – Prevents one alumnus from being bombarded with too many emails about the reunion and spreads out the contact.
4. Growth – More Tulanians get to hear about the reunion! Calling, emailing and texting have been the most popular ways to spread the word, but some volunteers prefer to send Facebook messages or write letters. We encourage volunteers to contact their friends in whatever manner they find convenient and relevant. BROADER OUTREACH IDEAS: · Use the reunion program’s social media guide to post messages and pictures on Instagram and Facebook encouraging classmates to return. · Start conversations within your class Facebook page about the reunion. Class Officers are here to work individually with each volunteer on the method that is best for them. 11
