Tulsa World Consumer Guide 2015

Supplement to Tulsa World, Sunday, April 12, 2015

2015

CONSUMER GUIDE to local businesses Make smart buying choices with advice from local experts. tulsaworld.com/consumerguide

ESTATE PLAN

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APRIL 12, 2015

Consumer Guide To Local Businesses

HOW TO choose a funeral home Compassionate care for loved ones Whether you are pre-planning your own funeral service or a loved one, or you have just lost someone close, selecting the right funeral home is an important step in the process.

Typically, the family is responsible for making the choice of which funeral home to call when a death occurs. Oten, people reach out to those they know to ind out which funeral homes they may have used.

COMPARE WITH CARE

Not every recommendation a family might be given is necessarily the best for them. Many families sacriice quality of service and facilities by using a funeral home that might not always have their best interest in mind. What might seem to be an advantage by simply relying on a recommendation might turn out not to be an advantage at all. So it’s important to check out the funeral home yourself irst. he funeral home you choose should have compassionate, selless staf who give attention to every detail. hey should go over and above to fulill your family’s requests. A funeral is a thing of great value, and you only have one chance to make the tribute meaningful and itting. Honoring your loved one in the way that you desire can provide you with peace of mind, a sense of serenity and satisfaction.

TIPS FOR THE TASK

Bixby Funeral Service Founded in 1983 Offering premier services to those in Tulsa and Bixby

• Make an appointment to meet the funeral director in advance of the need.

During the interview with the director, pay attention to how well he or she listens to you and communicates helpful information.

• Visit with your family and decide what type of service best suits your needs: traditional, graveside, green burial or cremation/memorial service.

• Educate yourself. here are several resources available to better inform the consumer, including the funeral home’s website, the National Funeral Driector’s Association and the Oklahoma Funeral Director’s Association.

KEEP IN MIND

hings to consider when choosing a funeral service provider include the following: • Research the reputation of the funeral home.

• Is the location suitable?

• Check the quality of the facility. Is there a chapel or a reception facility for gatherings?

• Find out the experience of the staf.

• Get recommendations by family or friends who have previous experience with the irm.

• Evaluate pricing and value. Know what costs are associated with the services you desire. As with many things in life, we usually get what we pay for.

“Many changes have taken place since we opened Bixby Funeral Service in 1983,” says Jack Selby, who started the company with his wife, Carol. “People still recognize the funeral as a thing of great value. Today’s services oten include a video of the deceased and his or her family. he eulogy may include funny stories and things that one otherwise would not have known.

“We show gratitude for the those who have died by attending their service,” he adds, “and it’s vital that families be able to create the service they desire during this special time.” he staf at funeral homes are adept at meeting the needs of grieving families.

Choosing the right one for your needs and experiencing the comfort of working with someone who understands can ease the stress during your time of loss and make planning the service much easier.

APRIL 12, 2015

Consumer Guide To Local Businesses

TULSA WORLD SUPPLEMENT • 3

HEALTH

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APRIL 12, 2015

Consumer Guide To Local Businesses

HOW TO choose an ophthalmologist Take care of your eyes Have you noticed street signs looking fuzzy lately? How long has it been since you’ve had your eyes examined?

When it’s time to visit an eye care provider, it’s important to be sure you are seeing the right one.

KNOW THE DIFFERENCE

EyeCare Associates of South Tulsa Dr. Dan Langley is a boardcertified ophthalmic surgeon

Ophthalmologists and optometrists difer in their training but work together to diagnose and treat all eye conditions.

An ophthalmologist is a medical doctor who specializes in eye care and eye-related surgeries in which they are licensed and trained. Ater four years of college and eight years of medical training, a certiied ophthalmologist must pass an examination given by the American Board of Ophthalmology.

Many ophthalmologists are also involved in scientiic research. Although all ophthalmologists specialize in eye problems and can treat all conditions, some elect to further their training. his typically involves one or two years of training in a chosen area. Subspecialties can include glaucoma, retina, cornea, pediatrics and plastic surgery.

An optometrist completes four years of college and four years of professional education at a college of optometry, leading to a doctor of optometry degree. Many optometrists then choose to complete a residency to further specialize in their ield. Oklahoma has long been considered a pioneer in the advanced scope of practice that optometrists are licensed to perform. Optometrists are considered primary eye-care providers in that they commonly examine the eye for the purpose of prescribing and dispensing corrective lenses while screening and testing for ocular conditions. During these routine examinations optometrists are taught to detect, diagnose and treat ocular diseases. Optometrists perform

minor surgical procedures and laser procedures limited to the front of the eye.

In the event that a referral to an ophthalmologist is needed, the optometrist coordinates the transition of care to the preferred ophthalmologist. he union of optometry and ophthalmology in recent years has lead to a symbiotic relationship that provides a superior level of care for all patients.

SIGNS OR RISK FACTORS You should have your eyes examined by an ophthalmologist or an optometrist if you have any of these signs or risk factors for eye disease: • decreased or distorted vision • loaters (black specks in the vision) and/or lashes of light • double vision • a curtain or veil blocking vision • haloes (colored circles) around lights • eye injury or pain • red eye • bulging of one or both eyes • misaligned eyes • loss of peripheral vision • high blood pressure • diabetes • AIDS • thyroid disease related eye problems • family history of eye disease • excess tearing • eyelid abnormalities

FIND AN EYE DOCTOR Ask friends, family and coworkers for recommendations. Also, get referrals from your primary care physician and recommendations from people in your professional organizations. Read online reviews such as on HealthGrades.com from others who have visited the doctor you are considering. Check the doctor’s experience, training and professional association memberships.

APRIL 12, 2015

Consumer Guide To Local Businesses

TULSA WORLD SUPPLEMENT • 5

HOME

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APRIL 12, 2015

Consumer Guide To Local Businesses

HOW TO choose replacement windows Window construction improves every year.

When choosing new windows, most homeowners are looking to increase sunlight, while at the same time decreasing drafts and energy costs You’ll achieve comfort and energy savings by replacing your old windows.

The most common choices for replacement windows are wood and vinyl.

Both offer increased energy savings compared to other windows, such as aluminum windows.

The science of constructing windows advances every year making a variety of choices available.

INTO THE LIGHT Replacement windows bring light, warmth and a feeling of openness into the home while at the same time creating a sanctuary.

READ THE LABELS

Window World Founded in 1995 A manufacturer-direct, full-service company

The National Fenestration Rating Council is a nonprofit organization whose goal is to provide uniform, accurate information about the energy performance of windows, doors and skylights. This organization publishes consensus standards and administers a third-party certification and labeling program to provide window buyers with product information.

In addition, the U.S. Department of Energy and the Environmental Protection Agency have developed an Energy Star designation for products meeting certain energy performance criteria.

This includes windows.

The American Architectural Manufacturers Association is recognized internationally for the development of standards that provide third-party validation of product performance, as well as thermal performance.

Check for these labels when shopping for windows.

FUNCTION AND STYLE Consideration of energy efficiency is not the only aspect to think about when buying windows. Appearance of the windows and the impact they will have on the overall look of your home is also something to consider.

While shopping, make sure you look at the many different options available.

Another thing to consider is how your new replacement windows will open. Some windows feature vertical hinges that can swing in or out by winding a handle. Windows that are double hung or single hung are made of two cases. One or both can move up and down to open. Sliding windows have the same operation, but they move horizontally.

Some high-end window styles have special features including blinds or pleated shades that are located inside the two pieces of glass.

READ THE LABELS A written warranty should be part of the package when purchasing windows.

Look for a business with an actual store location and avoid fly-by-night contractors. Check how long a company has been in business, and ask what the warranty covers and who backs the warranty. Be a wise shopper by comparing the product, price and warranty offered at the companies you are considering.

The quality and selection of windows has improved, making a replacement window project one of the best investments for your home.

For most people, our homes are a great source of pride and the largest investment we will make. Windows can help protect this investment and enhance a home’s appearance inside and out.

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Consumer Guide To Local Businesses

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RETAIL

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Consumer Guide To Local Businesses

HOW TO choose a diamond Diamonds are a girl’s best friend.

Among the most intimidating purchases for most men, diamonds and engagement rings rank at the top of the list. Let’s face it: diamonds are a girl’s best friend, but most guys don’t share that perspective. However, there comes a time when you meet the love of your life and you ind yourself thinking about the ring. Where do you begin?

Researching what to look for in a diamond is crucial to ensure the best outcome. he irst is understanding the four C’s: Cut, Color, Clarity and Carat.

Cut refers to the proportions of a diamond rather than the shape. Every diamond shape has guidelines to stay within, and buying a diamond that is too shallow or too deep will diminish its brilliance and devalue the stone. Make sure the diamond you are considering is within the proper recommendations.

Color refers to whether a diamond is white or has a tint of yellow or brown. he color scale is alphabetical from D to Z, and the color you choose will depend on your budget and the color of the metal. he closer to D (colorless), the more expensive the diamond.

Clarity refers to how “clean” your diamond is on the inside.

Besides lawless stones, every diamond has its own unique “ingerprint” or inclusions. Inclusions are normal, and for the most part, the goal is to make sure they do not afect the brilliance of the stone or are not visible to the naked eye.

Carat is the unit of weight, and every carat consists of 100 points, like pennies to a dollar. Your budget will play a big role in the carat weight of the diamond you buy. his is the ith C and an important part of shopping for diamonds.

It’s all about comparing apples to apples.

In retail stores, diamonds can carry

CUT

COLOR

CLARITY

Israel Diamond Priced at Wholesale Certified Diamonds & Bridal Jewelry Designers

CARAT

COST

a markup of as much as two to three times the actual wholesale cost, so look around for the best possible price. Check the four C’s and keep in mind that the certiicate of the diamond will afect the accuracy of the grade and the value of the stone. Make sure you are comparing apples to apples between the diferent grading labs: GIA, EGL, AGS and IGI. Some labs are very strict and some are not. Don’t make it a inancial burden — you can always ind a beautiful ring in your price range, especially if you buy it right. Beware of additional charges not disclosed up-front and warranties that are impossible to maintain.

How do you choose the ring she will wear the rest of her life? Some men involve their lady in the selection of the setting, but if you are planning a surprise proposal, here are some tips for getting it right: Look on her Pinterest page. Every girl has her favorite styles pinned there. No Pinterest? Ask her best friend or sister, if they are able to keep a secret. Keep your ears open for hints.

None of the above? Present her with a classic simple solitaire, and give her the option to change the style ater the proposal. Keep in mind that the ring is very much a relection of her personality. he help of a professional diamond expert is extremely valuable when you are venturing into uncharted territory.

Do your homework and protect your interest. Find a jeweler who is not only willing to help you ind the perfect ring that she will cherish forever, but who will stand behind their product. Search websites like Google for reviews, and pay attention to customers’ satisfaction levels regarding the jewelers with whom they have done business.

STYLE SELECTION

EXPERIENCE

APRIL 12, 2015

Consumer Guide To Local Businesses

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RETAIL

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Consumer Guide To Local Businesses

HOW TO choose a home theater Experience the magic — it’s showtime!

Is anything better than enjoying a movie in the comfort of your own home? Moviegoers love the theater experience so more and more people are putting media rooms in their homes.

It’s important to talk with an expert.

GET THE FACTS “When I first talk with people who are interested in having a home theater, I ask if they primarily watch movies or sports and whether they want a theater for the kids or for themselves,” said Jeff Sanders, owner of Dynamic Audio.

“I’ve found that most people either lean heavily toward movies or sports.

“If the focus is sports, a lot of guys like to be able to project multiple images on one screen so they can watch several games at the same time.”

Understanding how the room will be used will help when selecting features such as screen size and the audio system.

YOUR BUDGET The next step is to establish the budget parameters for the home theater.

Just like when car shopping, you must decide whether are you looking for a Mercedes or Toyota.

“We want people to know that we can do theater rooms from $5,000 to over $500,000,” Sanders said. “We have the ability to fit anybody’s budget.”

Dynamic Audio Locally owned by Jeff and Becky Sanders Offering the best in home audio and theater design

ATTRIBUTES Another important element is identifying the level of the buyer’s performance expectations.

This is when the media professional finds out what is most important to the individual. Is it video or audio or both?

Of course, both are very important in different ways. If the images don’t meet

your expectations, it’s going to seem like a waste of money.

On the other hand, audio delivers the emotional impact of the movies.

Everyone can relate to the audio in the movie “Jaws” that let viewers know the shark was coming.

“It’s our job to stay on top of things in this industry and to educate people about everything they should consider in a home theater,” Sanders said. “Once I learn somebody’s budget — whatever it is — I try to focus on providing them the very best products for their money.”

The costs of projectors and screens have come way down, and there is nothing better for total immersion in the viewing experience.

Other considerations for a home theater include acoustic treatments to ensure the best listening environment and comfortable seating. There are a lot of different options in theater chairs, depending on budget.

YEAR-ROUND FUN “When people find out that it does cost some money to do this thing right, they will ask who our biggest competition might be,” Sanders said. “Really and truly, it’s the pool guys. The cost of doing a pool and a really nice media room can be about the same.”

Buyers often get a pool or a home theater for similar reasons: to provide their family with recreation that can be enjoyed at home.

The nice thing about a theater room is that it is something that you can enjoy year-round and 24/7.

“It’s also a great magnet for the kids and their friends or for anyone of any age to host parties,” Sanders said. “No matter how old you are, a home theater is a great place to escape for a few hours.”

APRIL 12, 2015

Consumer Guide To Local Businesses

TULSA WORLD SUPPLEMENT • 11

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Consumer Guide To Local Businesses

APRIL 12, 2015