2 0 1 4
Preprint Rate Card Publishes Daily and Sunday
Deadlines
Preprint Rate Card - Effective June 4, 2014 Advertising Office: 315 S. Boulder 74103-3423 (918) 581-8515 Fax (918) 581-8514 Business Hours: 8 a.m. to 5 p.m., Monday-Friday Warehouse open 8 a.m. to 4:00 p.m., Monday-Friday For directions, call (918) 585-1750
Tulsa World Preprint Insert Policy
Full Run, Metro Zone, Part-Run and Zoned Preprint Advertisers 1. Circulation quantities requested include a 2% allowance for spoilage. Metro Zone quantities and larger may reduce quantities by 2% if desired. 2. Tulsa World will charge Full Run Advertisers only for those inserts that are placed in our newspaper. Gross Press Run totals will be used for billing purposes. For Metro Zone, Zipped and Zoned advertisers, Tulsa World will distribute all useable inserts received unless otherwise directed by advertiser. As our quantities listed are advance estimates, any insert quantities remaining will be distributed to the nearest possible area.
Any order placed by advertiser constitutes an acceptance of publishers advertising policies. All contracts specifically outline publishers practices in this area.
Preprint Rates*- CPM (cost per thousand)
Zip zoned inserts not available on Sunday. Full and Metro zone distribution preprints must be within 2% of quantities required for acceptance. Preprint quantities reflect average required quantities. Seasonal lows such as summer months require fewer inserts. During these periods, advertiser's insert area will be expanded to ensure distribution of remaining inserts. For preprints larger than 48 pages, contact Tulsa World Preprint Coordinator.
Tab Full
2 - 4 2 6 - 8 4 12 6 16 8 20 10 24 12 28 14 32 16 36 18 40 20 44 22 48 24
Wednesday 4pm, 6 days prior Thursday 4pm, 6 days prior Friday 4pm, 6 days prior Friday 4pm, 6 days prior Monday 4pm, 6 days prior
Preprint Specifications
Full size preprints are 133 to 267 sq. in.; tab size is less than 133 sq. in. Maximum folded size of an insert is 11.5x12 inches at the fold. Minimum size is 5x7 inches at the fold. Minimum thickness is .005 inches. Single sheet (2 page) preprints must be printed on 70# Offset paper, minimum. Tulsa World cannot be responsible for shortages of preprint insertions resulting from: improperly dried ink, inconsistent cut or fold, or improper banding/ skidding. If preprints are received in any of these conditions and special handling is required to accomplish insertion, a surcharge may be applied. Damaged shipments may be rejected or refused at warehouse.
The following insertion discount will apply to full, Metro and zone distribution over 30,000 for preprint frequency contract holders.
6 to 11 times a year.....................2% 12 to 24.......................................3% 25 to 49.......................................4% 50 to 69.......................................5% Converted World Preprint linage accumulates toward fulfillment of ROPvolume discount and weekly frequency contracts. Except for Frequency Discount Contracts, preprint rates are NET and not subject to agency commission or discounts. Advertiser cannot use preprint space to place advertising for any other establishment or group of establishments without expressed permission of Tulsa World management. Tulsa World will enclose newspapers in advertiser-supplied plastic bags. Available in full, Metro and zone circulation. Contact your Tulsa World Sales Representative for more information.
Mon-Fri Zones or Zip Codes
Mon-Fri Full or Metro
Sunday Full or Metro
$51.00 $54.00 $56.00 $58.00 $64.00 $70.00 $76.00 $82.50 $87.00 $93.00 $101.00 $106.00 $111.00 $117.00
$43.35 $45.90 $47.60 $49.30 $54.40 $59.50 $64.60 $70.13 $73.95 $79.05 $85.85 $90.10 $94.35 $99.45
$40.80 $43.20 $44.80 $46.40 $51.20 $56.00 $60.80 $66.00 $69.60 $74.40 $80.80 $84.80 $88.80 $93.60
preprints (grocery bags, etc.) subject to special handling charge of $1,000. * •Certain Thanksgiving Day, Friday and Sunday after Thanksgiving incur 4% premium charge. • Wraps, gatefolds, dutch doors, blow-ins, etc. charged as additional pages.
Preprint Quotes
ARRIVAL DEADLINE Tuesday 4pm, 6 days prior
Plastic Bags
RATES
RESERVATION DEADLINE
Contract Frequency Incentives
Full and Metro run preprints accepted every day except Saturday at the rates indicated below. Zip zoned inserts available Monday through Friday in 52 select zip codes (see chart opposite side). Minimum 15,000.
Number of Pages
DAY
Monday Friday 4pm, 10 days prior Tuesday Monday 4pm, 8 days prior Wednesday Tuesday 4pm, 8 days prior Thursday Wednesday 4pm, 8 days prior Friday Wednesday 4pm, 9 days prior Sunday Wednesday 4pm, 11 days prior
Preprint insertion rates quoted by phone or fax are quoted as estimates based on information received. Actual charges may vary and will be based on actual size of preprint received and inserted.
Shipping Requirements
Printed material must be tie-stacked on skids not to exceed 2500 lbs. per skid in weight and 60” in height, edge-boxed, steel strapped and not to exceed 38”x48” in size. A minimum of 3 runners 15” apart. Preprints must arrive with Bill of Lading which has the following information: Total number of preprint order Number of parts per skid Total number of skids Name of advertiser Name of publication Each skid must display insertion dates and quantity of skid. Each skid must have supplement displayed on 2 sides. Preprint shipments found to be dumped or otherwise damaged in transit may not be accepted and/or surcharge may be imposed. Double stacked skids will not be accepted. Notification: Please advise your Tulsa World representative with the name and number of the printer and shipping line, as soon as the reservation is placed. This help us trace missing shipments and avoid missing insertions. Shipping Address: Tulsa World Processing Warehouse 111 West First, Tulsa, OK 74103 (918) 585-1750 Warehouse open 8 am to 4:00 pm, Mon. through Fri.
Receiving Hours
For holiday weeks, ask for advanced deadline schedule. Warehouse open Monday through Friday, 8 a.m. to 4:00 p.m. Preprints that are cancelled or delivered after reservation/delivery deadlines subject to surcharge. Late delivery only with prior approval. Surcharge may be applied. Call (918) 581-7303 for approval. 14v1
Publishes Daily and Sunday
2014 Preprint Coverage Call 918-581-8515 for more information. Effective June 4, 2014
FULL & METRO QUANTITIES
zone quantities
Sunday Full - 110,835 Sunday Metro - 99,939 Mon-Tues-Thurs Full - 71,022 Mon-Tues-Thurs Metro - 63,009 Wednesday Full - 93,569 Wednesday Metro - 84,349 Friday Full - 86,646 Friday Metro - 77,913
Mon-Tues-Thurs Wednesday Friday Broken Arrow 8,032 11,821 10,668 East 8,261 11,686 10,720 Midtown 16,519 21,162 19,693 South 14,923 19,665 18,281 West 6,214 8,620 7,878
193 E AVE
74055 OWASSO
74003 580 701 664 74006 1,197 1,441 1,384 74421 199 312 287 74036 307 381 350 74447 633 834 779 74053 108 174 148 74361 624 743 701 74070 540 784 719 74073 355 523 471 74080 172 260 246
*74017 and 74019 cannot be purchased separately
145 E AVE
177 E AVE
34
ER
IG
74429
111ST
131ST
141ST
COWETA
BIXBY
Y 51
171ST
191ST
74047
S
211TH
74454
PORTER
231ST
Dewey
Metro Zone Preprint Coverage
Bartlesville
Nowata
Ramona Wynona
Avant
Talala
75
Hominy
169
Skiatook Pawnee Cleveland
Prue
Sperry
Terlton Jennings Oilton
Mannford
Drumright 44
Sand Springs
Adair 44
Collinsville Claremore Owasso
20
Pryor
Catoosa
412
Inola 69
Jenks
Broken Bixby Arrow Sapulpa Coweta Keifer Glenpool Kellyville Mounds Bristow Haskell 75
Beggs Okmulgee
Preston Morris
M
us ko ge e
Porter
Wagoner Tur np
Salina Locust Grove
Chouteau
Tulsa
412
Vinita 64
Oologah Foyil
RIV
COAL CREEK
74008
LIBERTY MOUNDS
RI
ER
273 E AVE
GARNETT
RIV
257 E AVE
241 E AVE
AS
RD
HIGHWA
171ST
MOUNDS
BROKEN ARROW
NS
VE
74014
74011
121ST
KA
74012
209 E AVE
74037
74033
KEIFER
AR
51ST
101ST
111ST
JENKS
GLENPOOL
74041
74137
33
SOUTH PEORIA
UNION
74066 171ST
81ST
101 ST
SAPULPA
SHERIDAN
91ST 96 ST
36
HARVARD
32
ELWOOD
31
61ST
BROKEN ARROW
46 56 ST
61ST
21ST
353 E AVE
45
CATOOSA
193 E AVE
SHERIDAN
129E AVE
29
08 145 E AVE
UTICA
MINGO
I-244
21ST
35
VERDIGRIS
28
12
51ST
61ST
15
74019
74015
16
ADMIRAL BLVD
05
WEST
46 ST N
HARVARD
04
31ST
49 W AVE
74044
07
97 W AVE
MANNFORD
10
03 20 19
14
ARKANSAS RIVER
21ST
Select Rest of Metro Zips
Bartlesville Bartlesville Beggs Inola Okmulgee Oologah Pryor Skiatook Sperry Talala
06
SAND SPRINGS
91 W AVE
2,496 2,244 5,556 5,044 2,844 2,531 775 715 150 134 818 755 1,527 1,405 1,415 1,273 1,404 1,242 3,567 3,293 721 666 107 107 738 694 749 697 640 588 610 620 1,138 1,063 3,708 3,452 395 377 546 519 1,858 1,722 2,482 2,281 1,489 1,325 540 495 970 909 765 731 1,437 1,339 ~ ~ 3,124 2,896 2,100 1,964 2,078 1,899 847 773 1,873 1,706 169 153 973 919 5,761 5,348 3,943 3,743 4,021 3,740 ~ ~ 570 496 2,762 2,502 2,113 1,924 1,382 1,280 1,522 1,428 271 248
27
17
30
HARVARD
Fri
HWY 48
Wed
81 W AVE
Tulsa World
BA 74011 1,692 BA 74012 3,859 BA 74014 1,810 BA 74429 567 BA 74454 104 East 74015 609 East 74017 1,131 East 74019 955 East 74021 895 East 74055 2,517 East 74108 507 East 74116 107 East 74128 551 East 74134 513 East 74146 476 Mid 74103 620 Mid 74104 895 Mid 74105 2,916 Mid 74106 315 Mid 74110 435 Mid 74112 1,364 Mid 74114 1,865 Mid 74115 1,111 Mid 74119 434 Mid 74120 843 Mid 74126 592 Mid 74129 1,073 Mid 74130 ~ Mid 74135 2,438 Mid 74145 1,618 South 74008 1,418 South 74033 573 South 74037 1,297 South 74047 114 South 74132 759 South 74133 4,294 South 74136 3,308 South 74137 3,160 West 74041 ~ West 74044 380 West 74063 1,995 West 74066 1,513 West 74107 1,020 West 74127 1,113 West 74131 193
74063
MIDTOWN Osage
26
76 ST N
EAST
76 ST N
209 E AVE
MEMORIAL
All Zip codes have 741 prefix unless otherwise noted.
Zip Code Quantities Zone ZIP Mon-Tue-Thu
74017
116 ST N
66 ST N
CLAREMORE
186 ST N COLLINSVILLE
74021
Zoning by Zoned Area or Selected Zip Code is available Monday-Friday with 15,000 minimum quantity. Zoning is not available on Sunday.
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