Temecula Today

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In this Issue

26790 Ynez Court, Temecula, CA 92591 Phone: 951.676.5090 Fax: 951.694.0201 Email : info@temecula.org www.temecula.org Mission Statement

The mission of the Temecula Valley Chamber of Commerce is to promote the economic environment of all member businesses and by so doing will support the programs which preserve and improve the quality of life.

Officers

Chairman of the Board — Isaac Lizarraga, Rancho Ford Lincoln Mercury First Vice Chairman — Jeff Kurtz, Promenade Temecula Second Vice Chairman ­— Tom Paradis Treasurer — Jerry Konchar, Pechanga Resort & Casino Past Chairman of the Board — Stan Harter, Reid & Hellyer, A Professional Corp.

Directors

Vol.35 Is.5

Nancy Austin, Grubb & Ellis Peter Baker, Loma Linda Medical Center Tony Berardino, Cornerstone E & S Insurance Services Leslie Doherty, Leslie Doherty CPA LouEllen Ficke, Commerce Bank of Temecula Valley Jann Gentry, Gentry Studios Shane Lesovsky, Temecula Valley Communications Suzanne Lingold, California State University San Marcos Lori Marruffo, Virtual Outsourcing Solutions Paul Nolta, Small Business Development Center Janese M. Reyes, Community Little Book, Inc. Karen Roberts, Kaiser Permanente Jane Scott, Bank of America Mortgage Matt Stone, Rancho California Water District

Management Team

Alice Sullivan, President CEO Laura Turnbow, Chief Operations Officer Katie Edmonds, Membership Director Beth Soltysiak, Sales Executive Raynell Squyres, Networking Events Coordinator Emily Pulley, Communications Director Jennifer Cloud, Special Events Director Brooke Nunn, Special Events Coordinator Jeanette Kristensen, Resource Coordinator Lynn Collett, Resource Coordinator Shaun Lumachi, Legislative Council Shantel Nilson, Membership Coordinator

Committees

Legislative Council Chair — Gene Wunderlich Membership Services Chair — Lori Marruffo – Virtual Outsourcing Solutions VYP Ashley Garing, The Temecula Insider

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4 2011 Legislative Summit.................................. pg. 9 Travel with the Chamber.............................. pg. 11 Membership Blitz........................................... pg. 14 VYP..................................................................... pg. 16 Legistative News............................................ pg. 18 CITY NEWS - Twin Cities............................. pg. 23 Ribbon Cuttings........................................... pg. 24 Inspiring Women to Succeed......................... pg.

Chairmans Elite Circle Members Platinum

Silver

Deadline for text is the 10th of the preceding month, and deadline for inserts is the 10th of the preceding month. Members wishing to submit articles for upcoming issues of Temecula Today, please submit to emily@temecula.org. Flyer insert: To reserve space for an insert, please call Alice Sullivan at 951.676.5090

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Gold

President’s Circle The Law Offices of

An Association of Professional Law Corporations


Myrna Crowther Senior Home Loans Manager 951.816.3604

Greg Herman Retail Sales Manager 951.816.3624

Craig Campbell Mortgage Loan Officer 951.526.9429

myrna.crowther@bankofamerica.com

greg.herman@bankofamerica.com

Nancy Coe Mortgage Loan Officer 951.816.3602

Sharon Sosa Mortgage Loan Specialist 951.375.7598

Christine Fadgen Mortgage Loan Specialist 951.454.1961

nancy.coe@bankofamerica.com

sharon.sosa@bankofamerica.com

christine.fadgen@bankofamerica.com

Greg Martin Mortgage Loan Officer 951.816.3612

craig.r.campbell@bankofamerica.com gregory.martin@bankofamerica.com

Steve Ventre Mortgage Loan Officer 951.813.6735 steve.ventre@bankofamerica.com

An exceptional neighborhood deserves exceptional service When you call Bank of America, you can rest assured that our top priority is providing personal service so you can make well-informed home financing decisions. We offer a variety of mortgage solutions for qualified buyers. From the beginning, we will work closely with you to make sure the process is as efficient and convenient as possible. If you are planning to purchase or refinance, you can experience exceptional service right in the neighborhood. Contact one of our mortgage loan officers today.

Murrieta Branch: 951.816.3600 40484 Murrieta Hot Springs Road • Murrieta, CA 92563

Bank of America, N.A., Member FDIC Equal Housing Lender Š 2010 Bank of America Corporation. Credit and collateral are subject to approval. Terms and conditions apply. This is not a commitment to lend. Programs, rates, terms and conditions are subject to change without notice. 00-62-0112D 04-2009 AR70163


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Inspiring women

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n concert with the Temecula Chamber’s Women in Business theme this month, I’ve been asked to describe the one thing that I really attribute to my success, and advice that I can give to others on how to become more successful. So to begin, the one thing that I consistently attribute to my success is the fact that I was raised with the belief that I could be successful at anything. (Of course I would also have to be willing to work for it). But my father instilled in me the confidence to reach for things that I had an interest in or wanted to achieve, unafraid of failure or judgment. I have meandered through my life pursuing my curiosities and careers… right brain….left brain…artistic….paperpushing. As I endeavored in each area, being content with the process and not only the outcome (and yes, failure is possibly the best learning tool), I have become rich with comprehension and more secure in my ability to weave that knowledge into new successes. If I were asked to state the second most important contribution to my success, it would be the ability to understand the difference between a successful career and a successful life. Throughout my careers, I have always been fortunate to develop my goals and mostly achieve them. But along the way, I noticed that I felt more successful if I was defining the outcomes

to succeed

based upon my core values, and not those manufactured by the media or peer pressures. Being able to create my world based upon my own criteria has made me freer to enjoy what is most important to me…friends…family…community, without worrying if my accomplishments are meeting someone else’s benchmark.

on vacation, don’t take work with you, and push work thoughts out of your mind when they creep in. When you return to work, your to-do list and all of your tasks will be waiting for you, but if you respect your time ‘in the moment’; you will feel more connected and more satisfied as you meet your commitments.

So let’s talk a little more about core values. There are many common antidotes written about success; including getting a good education, effective time management, having a strong work ethic, and never giving up. However, the areas that I would like to touch on are more ethereal. The things that I believe contribute in the background to a person’s success. So let’s change it up a little!

With regards to ethics…and this is an important one! You need to feel like you deserve success. You only feel this way if you have identified your values, and practice them. All of us slip up and misbehave or say things that we shouldn’t. Or readily pass along the latest ‘gossip’ (or ’information’ for those of you in denial). But these are the things that erode at our personal merit. Simply, have integrity… be honest, and do what you say you will do. Have empathy…. walk in their shoes, every one of ‘them’. Do the right thing….without greed, without ego, without ‘winning’. Take time to reevaluate your values, and practice them every day… every chance you get.

Instead of stressing about your next degree or course study, (which of course may be important to advancement in your career), refocus on your love of learning. Take a class in something that is unrelated to your field, but fulfills an interest that you have held for a long time. I guarantee that the process and joy of learning something new will contribute to your job skills. Instead of worrying about how much or how little time you have to meet the ongoing demands of our society today, practice being here now. Multitasking is inefficient and unfulfilling. When speaking with people, make them feel like you have all the time in the world. When

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So to wrap up what I think it takes to be successful…I believe that the catalyst of any great career, or more importantly great life, is simply understanding what you really want; and then believing…knowing… that you can accomplish it because you live each day, here and now, with integrity generosity, and love. By Pamela Voit, Voit Management


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Women in business speaker’s

dedication helps celebrates her 10th year in business

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any women in our local community have built very successful careers…Catherine Pepe is one of them. Catherine is a co-owner with Nancy Curry in the dynamic team behind the growing Temecula Olive Oil Company (TOOC), now celebrating its 10th year in business. Family operated, the company practices strict principles of sustainable agriculture to produce 100% California Extra Virgin olive oils. Catherine comes from a strong retail management background working many years with the Disney Corporation and later in medical sales. She believes that maintaining allegiance to a brand takes team member training while encouraging self motivation. She credits a team of dedicated staff to be the driving force of the company’s success. The TOOC team is always enthusiastic to share the latest “fruits of their labor.” Embracing a love of fresh

and simple when it comes to cooking and delivering memorable moments in hospitality are both personal traits and ones practiced in TOOC’s tasting rooms every day. Catherine serves on the Board of Directors for Slow Food Temecula Valley and participates in many events joining the two organizations. “May olive your dreams come true.” For more information on the TOOC, visit www.TemeculaOliveOil.com Join the TVCC for the Women In Business event, September 29, as Catherine shares her amazing story of the hurdles and triumphs she has faced as a woman in business. www.temecula.org/wib By Catherine Pepe, Temecula Olive Oil Company

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Azusa Pacific University

announces promotion of local community member

www.apu.edu/murrieta (877) 210-8841

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zusa Pacific University recently announced that Nori Matsumoto has been promoted to Associate Director of the APU Murrieta Regional Center. Nori’s new responsibilities will include her collaboratively developing and implementing the vision and leadership for the Murrieta Regional Center. Additionally she will assist in strategically managing the center, providing direct supervision of all marketing and recruiting staff, as well as facilitating community collaborations and increased community partnerships. For further information about APU Murrieta please contact Nori at 951-304-3400 or email her at nmatsumoto@apu.edu.

When Their Perception Isn’t Our Reality

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ou hear it all the time. Great successes and triumphs of friends, family and colleagues spraying their accomplishments about like a sprinkler that waters the lawn. It’s fun to share stories of hard work paying off, but what happens when it doesn’t? Where are the people who can honestly admit failures, hard times, obstacles…and perhaps the reality that while they appear to be sitting calm on the water, their legs are desperately trying to keep them afloat? I ask myself this question as I imagine what this newsletter will look like. Tips on how to succeed, improve marketing, achieve better wellness and make more money would likely flood the pages…no doubt. As valuable as that is to our community, I wanted to explore something more taboo. Who out there is projecting success to their peers, but quietly battling an alternate reality? The topic came up a few months back while attending an accountability meeting with a few local business owners. “Everyone always says how their business is going well, they’re busy, successful and everything is great,” my colleague discussed, “we don’t ever talk about how difficult it is to make ends meet between paychecks, what happens when deals fall through, or the stress that crashes down on our family when laborious hours at the office don’t equate to financial gain.” Coming from the standpoint of a young female business owner, mother and wife, I can say that I’ve had more than my fair share of challenges, both professionally and personally. Much to my chagrin, things weren’t as rosy for my family after the real estate market

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tanked in 2007. From personal experience, I can say that watching everything you’ve worked so hard for disappear seemingly overnight is one of the most difficult things to experience, no matter who you are. I’ll admit I still struggle with it to this day. Whether we see it or not, business professionals in our community battle private struggles with their spouse, family, children or relationships. They sit in silence, portraying an air of confidence all the while swallowing their pride to make room for the next big challenging spoonful. They inflict this pain onto themselves, thinking that no one could possibly understand. If we all told the truth about our struggles, wouldn’t our respectability amongst peers go down the tubes? I have fallen victim to this way of thinking from time to time…have you? This article isn’t meant to depress or condemn. It’s meant to wake ourselves up from our pseudo-realities and to make people realize that we aren’t alone in our struggles. Successes should be celebrated, enjoyed and reveled in, but we also need to be honest with ourselves when it comes to our hurdles. By accepting our misfortunes and disappointments, we can grow to be stronger and more successful than we ever imagined. As writer Mary Anne Radmacher once said, “Courage doesn’t always roar. Sometimes courage is the quiet voice at the end of the day saying, “I will try again tomorrow.” By Christine Chappell, Sea Squared Marketing


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Thank you to our

Women In Business Participants COVER PHOTO — Kimberly Adams, Temecula Valley Convention & Visitors Bureau Nicole Albrecht, Financial Accounting Services, Inc. Karin Angel, Richard Olson Financial Group Staci Bellows, The Law Offices of Rosenstein & Hitzeman, AAPLC Anne Bowman, Southwest California Pageants Tena Caracciolo, Strachota Insurance Agency Maryann Edwards, Boys & Girls Club of Southwest County Emily Falappino, Stryder Transportation Tina Finn, Inner Power Living Kimberly Frieze Uhler, Clear Blue Promotions Lisa Fuess, Cutting Edge Staffing Jann Gentry, The Business Scene Magazine Marie Hessom, Chicago Title Escrow Zoila Hillier, El Toro Genetics Donna Holiday, Rancho Ford Lincoln Temecula Melanie Hood, Yogurt Factory Misty Howard, Murrieta Auto Collision Amanda Hunter, Above & Beyond Beauty Carolyn Kahla, Community Hospice Services Nancy Kavin, Silverado at Home Dodie Keck, Keck Insurance Agency Debbie Kosum, Century 21 Wright Cyndi Lanzon, Helixstorm, Inc. Annette Larocque, Murrieta VIP Florist Cheryl Lascelles, Corporate Attire & More Cheryll Leslie, Sam’s Club Wendy Lesovsky, Temecula Valley Communications, Inc. Suzanne Lingold, California State University San Marcos at Temecula Crystal Magon, South Coast Winery Resort & Spa Kristin Maldonado, Verizon Marija Maxfield, Stella & Dot – Independent Stylist Jami McNees, Meridian Payroll Group Kellee Mierkiewicz, Precision Door Service Kristin Miller, ServiceMaster Total Restoration Gabriella Mireles, Sweat Cardio & Yoga Angela Murphy, Reliable Practice Consultants Linda Newman, United Way of the Inland Valleys Erne’ Orin, California Card Company Gaylene Ort, Keck Insurance Agency Luanne Palmer, Grubb & Ellis Commercial Real Estate Andrea Peck, Old California Lavender Carol Popejoy, Temecula Valley Balloon & Wine Festival

Dana Reimus, Lubrani & Brown, APC Attorney at Law Janese M. Reyes, Community Little Book, Inc. Karen Roberts, Kaiser Permanente Tracey Rose, Hospice of the Valleys Yvonne Ruiz, Wine Country Notary Summer Scott, Southwest Healthcare System Kelly Senados, Securitas Security Services USA, Inc. Jennifer Sevilla, Provident Bank Hope Suhr, Hope’s Chest Company Jillian Sidoti, The Law Office of Jillian Ivey Sidoti Tiffany Slattery, Teriyaki Ninja Killer Rice Bowls Capucine Smith, Juice It Up! Joan Sparkman, First Citizens Bank Deanne Stott, Rady Children’s Healthcare – Murrieta Brooke Stuart, Sweet Cheeks Studio Advanced Skin and Body Care Jana Swenson, Stifel Nicolaus Jodie Thunderburk, The Chateau at Harveston Tiffany Toledo Carreon, The Grapeline Wine Country Shuttle Marlena Weber, Above & Beyond Beauty Dr. Kathleen Winston, Mt. San Jacinto College Becky Young, Paradise Chevrolet Cadillac Judy Zulfiqar, RKR Marketing & Advertising S e pt e mb e r • O ctob e r 201 1 | T e me cula Today | 7


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chamber

news

2011 LEGISLATIVE SUMMIT California’s Twisted Values, Will Your Business Survive?

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he 7th Annual Legislative Summit is a forum that gives business and local leaders the opportunity to meet with peers and state policy experts to focus on priority legislative issues facing California business.

By attending the Legislative Summit you become a part of the voice to state legislatures as well as find out the answers to many questions California businesses have such as: Is the state planning any incentives for industries and businesses who increase their job numbers, or for relocating from other states Environment, Dart Container Corporation. Topics covered will be Environmental Initiatives, Job Creation, Infrastructure to California? & Regulations and State Budget. What plans are there for additional water storage in the state? The event will be held from 7:30 - 10am on Thursday, September The answers to these questions and many more will be discussed at the 15, 2011 at Pechanga Resort and Casino. The cost is $40.00 per annual Legislative Summit. Dan Walters will lead a panel discussion person and corporate tables are also available for $500.00 with invited speakers Mac Taylor, Legislative Analyst, California which includes business name signage. Please register early. Legislative Analyst Office; California State Assembly member Kevin Jeffries, Rick Gibbs, Murrieta City Council member and member For additional information or to reserve your seat at the of Riverside County Transportation Committee, and Jonathan Summit please contact Jennifer Cloud at 951-676-5090 or Choi, Regional Manager, Western Region Government Affairs & email jennifer@temecula.org.

Are you feeling lucky? Attend Monte Carlo Extravaganza and enter to win Cash Prize!

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ou are not going to want to miss this year’s Monte Carlo Extravaganza! Brought to you by Title Sponsor Financial Accounting Services, Inc. and Poker Club Sponsor White Van Real Estate Services. This year’s event will take place Wednesday, September 21, 2011 at Wilson Creek Winery from 5:30 to 8:30pm. Feed your senses with the sights, sounds, and tastes from our local restaurants. Try your hand at Poker, Black Jack, Roulette, Craps or Texas Hold ‘Em. Attendees will also have the chance to win a Grand Prize of $1,000 Cash sponsored by Soboba Casino, $500 cash sponsored by Paradise Chevrolet Cadillac or $500 Gift Card to Promenade Temecula that will be given away at the end of the event! Tickets are $25 pre sale which includes $200 in play money. Tickets will be sold at the door for $30 but includes only $100 in play money, so get your tickets early! This event offers a great opportunity to market your business to over 400 attendees. Many levels of sponsorships are available. Sponsorship provides exposure for your company to many local

businesses. Sponsors will be recognized and promoted on the Monte Carlo website and during the evening of the Event. If you are interested in making sure your business is recognized at this event, contact the Chamber to find out how at 951-676-5090 or visit www.nightofmontecarlo.com S e pt e mb e r • O ctob e r 201 1 | T e me cula Today | 9


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Market your Business at the 2011 Business and Health Expo

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his is an incredible opportunity to promote your business to over 250 people! Join us on Wednesday, October 19, 2011 from 5:00 p.m. – 8:00 p.m. at the Macy’s Men/Children & Home Store at the Promenade Temecula. Presented by Title Sponsor Community Little Book, Inc. and Affiliate Sponsors Kaiser Permanente and Pechanga Resort & Casino, this event is a market boost for any participating company. Not going to be able to attend? We offer a literature only space to promote your business to all attendees. We have limited space so sign up early! 30% discount for Chamber members! For more information or to reserve your exhibit space, please contact Jennifer Cloud at (951) 676-5090 or visit www.temecula.org.

Nominate the Best of the Best

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he core of what makes Temecula so special is its people and businesses. So many individuals make extraordinary contributions to our community and now is the time to recognize them. The Temecula Valley Chamber of Commerce is seeking nominations for Business, Citizen and Service/Charitable Organization of the year to recognize at our annual Awards Gala. We encourage our members to celebrate the achievements of their fellow business owners and colleagues by nominating them for the 2011 Business, Service/Charitable and Citizen of the Year awards. Nominees will be honored and the 46th Annual Awards Gala on February 18, 2012 at Pechanga Resort & Casino. Do you know someone in the business community who makes Temecula a better place to live, work and learn? A Business that demonstrates best practices in business sustainability and growth, commitment to employees and a track record of community involvement? An individual who demonstrates superior leadership and service to our community? An Organization that is active in our community with philanthropic activities? Nomination forms are available at www.temecula.org. To submit entries or for more information about the nomination process contact Jennifer Cloud at (951) 676-5090 or jennifer@temecula.org 10 | Tem ec ul a Today | S e p t e mb e r • O c tob e r 201 1


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Travel with the Chamber in 2012

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he Chamber will be hosting a travel night on Tuesday, October 4, 2011 to showcase their fantastic trips. The Shades of Ireland.

This trip which will take place on March 12 – 21, 2012. The cost of the trip is $1,999 Double Occupancy, Single Occupancy is $2,299. The deadline to register is October 15, 2011. A $250 deposit is required to reserve your spot. Checks should be made payable to Collette Vacations Price includes: Round Trip Air from San Diego Int’l Airport, Air Taxes and Fees/Surcharges of $100 (subject to increase until paid in full), Hotel Transfers. Not included in price: Cancellation waiver and Insurance of $200 per person. During the trip you will visit Dublin, Killarney, Muckross House and Gardens, Ring of Kerry, Blarney Stone and St. Patrick’s Cathedral. Also included with the trip are 8 meals: 6 Breakfasts and 2 Dinners. Canadian Rockies by Train tour. We will also showcase our Canadian Rockies by Train tour which will take place on April 23 – May 1, 2012. The cost of the trip is $3,299 Double Occupancy, Single Occupancy is $4,099. The deadline to register is November 23, 2011. A $250 deposit is required to reserve your spot. Checks should be made payable to Collette Vacations. Price includes: Round Trip Air from San Diego Int’l Airport, Air Taxes and Fees/Surcharges of $100 (subject to increase until paid in full), Hotel Transfers. Not included in price: Cancellation waiver and Insurance of $200 per person. During the tour you will viist British Columbia, Vancouver, Overnight stay on VIA Rail, Jasper , Columbia Ice Fields, Lake Louise, Banff and Calgary. Also included with the trip are 13 meals: 7 Breakfasts 1 Lunch and 5 Dinners For detailed trip information on the trips we will be offering please visit the Chamber’s website at www.temecula.org. Please contact Jennifer Cloud at (951) 676-5090 or jennifer@ temecula.org with any questions. See the many wonders of China in March 2012! The Temecula Valley Chamber of Commerce and Chamber Explorations present a 10 day tour of Beijing, Hangzhou and Shanghai. Climb the Great Wall, stroll through Tiananmen Square and enjoy a West Lake Boat Cruise for some of the

most beautiful scenery in China. Trip highlights include Beijing Touring, Tiananmen Square, Temple of Heaven, The Forbidden City, Summer Palace and much more! By booking this trip through the Chamber you receive inclusions such as airfare, 7 nights in a first class hotel, 16 meals, sightseeing per itinerary, and professional tour host just to name a few. Space is limited. Sign up early to secure your seat! For more information and pricing, please contact Jennifer Cloud at the Chamber at (951) 676-5090 or jennifer@temecula.org . Your trip to Spain awaits you in November 2012! The Temecula Valley Chamber of Commerce and Chamber Explorations presents 7 incredible nights in sunny Spain and Costa del Sol. Take a journey into a historic land brimming with amazing sights, a warm and sunny climate, delicious food and amazing culture. Trip highlights include Granada, Alhambra Palace, Seville, Mijas, Gibraltar, and much more! By booking this trip through the Chamber you receive inclusions such as airfare, 7 nights in a first class hotel, 13 meals, sightseeing per itinerary, and professional tour host just to name a few. Space is limited. Sign up early to secure your seat! For more information and pricing, please contact Jennifer Cloud at the Chamber at (951) 676-5090 or jennifer@temecula.org.

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chamber

news Women In Business What has Inspired YOU as a Woman in Business?

Thursday, September 29, 2011; 9am - 1pm South Coast Winery Resort & Spa 34843 Rancho California Road, Temecula “Designing Your Destiny! How to Create a Lifetime of Moments that Yield Vision, Hope, and Prosperity.”

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onnect with Women in the Community and Discover YOUR Defining Moment! This year’s Women In Business is a must attend event sponsored by Title Sponsors Abbott Vascular and Pechanga Resort & Casino, Affiliate Sponsors Community Little Book, Inc., Kaiser Permanente, Southwest Healthcare System and Verizon, Speaker Sponsor Professional Hospital Supply and Facility Sponsor South Coast Winery Resort & Spa. Keynote speaker Lisa Marie Platske, President of international leadership development company Upside Thinking, Inc, (www.UpsideThinking.com) is an award-winning leadership and connection expert and dynamic, inspirational speaker and trainer known for her contagious high energy.

Celebrate YOU! You get the call. Someone you love is sick. Or, maybe it’s you. And, life changes in an instant. Your life is not about cleaning the house, doing the 2nd load of laundry, or heading out to the post office. Your life is the manifestation of your purpose. And, what you create should be something worth leaving behind -- a legacy that inspires generations to come. Do you have a vision that’s larger than life? More importantly, do you have a plan for achieving it? Discover What It Takes to S.O.A.R. Learn the 3 Secret Success Strategies to Achieve Personal and Professional Success Overcome Mediocrity, Adversity, and “Not-Good-Enough-itis” Increase Your Energy, Performance, and Productivity Claim Your Brilliance by Learning How to Create Your Own Defining Moments Panel Presentation: Michelle Markstrom, President, Pechanga Development Corporation Catherine Pepe, Owner, Temecula Olive Oil Company Ann Shaw, Manager, U.S. Customer Service, Abbott Vascular Tammy Wilson, CEO, Oak Grove Center For Education Treatment & The Arts Moderator: Pamela Voit, President/CEO, Voit Management Inspirational Quote Book sponsored by Commerce Bank of Temecula Valley. Each attendee will receive a booklet with motivating and encouraging quotes to inspire the woman in you! Exhibitor space still available…You also have the opportunity to showcase your products to over 200 women in business by becoming an exhibitor! To reserve your seat or secure your exhibitor space today email Raynell@Temecula.org or call (951)676-5090 12 | Tem e c ul a Today | S e p t e mb e r • O c to b e r 201 1


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Membership Blitz

The 2011 Membership Blitz will kick off October 25, 2011

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days full of fun, excitement, networking and team building…A unique and energizing approach to improving membership, volunteerism, and the Chamber’s bottom line!

“It’s about business,” says event guru Jimmy Cusano. “The Chamber of Commerce is the business community. This event brings everyone together to build your Chamber. With a Membership Event community members come together in a competitive fun setting and tell the Chamber story…all of a sudden you have a great deal of enthusiasm for the Chamber and a great deal of support.” Don’t miss out on this year’s exciting event! If you’d like to participate please email katie@temecula. org or contact the Chamber, (951)676-5090 for more information.

Member Appreciation Night

Our way of saying “Thank you” for your membership!

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ember Appreciation Night is a networking celebration that brings our members together to enjoy complimentary entertainment and food, while recognizing and appreciating our Annual Milestone Members. Wednesday, December 14, 2011 5:00pm – 7:30pm Pechanga Resort & Casino 45000 Pechanga Parkway This event is for members only. All attendees must be at least 21 years of age.

Media Sponsors

Scene Business

Magazine

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Do you want

your business to be recognized?

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eserve your space in the Lobby Spotlight program today! As the Chamber Lobby Spotlight, you will be able to display information about your company including printed materials, signage and samples of your products for an entire month. The TVCC has over 2,000 visitors per month including those attending meetings and events. Monthly rate to reserve the space is $150 for more information on how to reserve your space contact the Chamber at (951) 676-5090 or info@temecula.org.

Temecula.org

an effective way to market your Business.

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ur website is the one-stop marketplace for all things “Temecula�. The Chamber offers many affordable and highly targeted advertising options that will provide your business with a measurable return on your marketing investment. Website Front Page Over 16,000 hits per month. Ad Space at bottom of page. $300 a month Website Community Calendar Page Ad space along right side of the page. The page will adjust to any screen size so your ad is always visible. Second most popular page on the website after the front page. $200 a month. For more information please contact the Chamber at 951-676-5090 or info@temecula.org

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VYP

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news Turning Competition into Chappell, Strategic Alliances BySeaChristine Squared Marketing

t seems as though today’s crowded marketplace has fostered a cutthroat approach to beating out the competition. As a young female entrepreneur striving to expand my business, I myself have witnessed bitter feuds and brand-badgering between rival foes. But when it comes to true bottom-line profitability, does it really always pay off to discredit the competition in an effort to promote your own product or service? Only recently have I recognized the need to reach out to my competition in an effort to secure mutual profitability. The reality is that by embracing the fact we all have unique specialties, talents, services and thresholds means we can work together to refer and direct business. While companies may have similar offerings, it can be a benefit to work together to capitalize on a specific market that may be underserved or in need of a wider variety of options. So how does one go about creating these strategic alliances? First, don’t be afraid to contact your competitor and let them know you’d like to schedule a meeting. Often times, being the first one to reach out can be intimidating, especially if you are a young entrepreneur with a new business. To successfully win these relationships, you have to act with confidence and determination. Your competition will not want to see self-doubt, as it will not reflect kindly on your ability to execute a solid partnership.

Second, really take the time to review the competitor’s reviews, testimonials and background. The last thing you want to do is create a partnership with a company or person whose reputation is sub-par. Figure out what their overall goals are for growth and customer service and see how it compares with your plans. While it’s important to protect any trade secrets or proprietary information, you can still have this conversation without violating any confidentiality restrictions. Lastly, determine what your premier specialty is and compare it to what your competitor has to offer. Are they the same? Different? See if you can find a way to compliment each other’s businesses by finding your opposing strengths and weaknesses. It may be that your company can refer out business to your competitor (with a referral arrangement agreed upon in writing, of course) for a service you would prefer to outsource, and vice-versa. Propose a relationship that benefits both businesses financially and increases volume through sub-contract agreements. Overall, reputation is formed based on how we conduct ourselves and treat everyone, including our competitors. While it’s easy to rush to be the first one to “kick someone while they’re down”, that isn’t the best tactic to help bolster your brand awareness. Focus on being the “uplifter” by generating positive energy amongst your business community. While it may seem like strange bedfellows, it just might pay off to keep your friends close, and your competition closer.

Valley Young Professional Nominations

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or the first time ever in 2011 VYP members were nominated by their peers for their outstanding professionalism, philanthropic activities, and their dedication to the community as young professionals. These individuals were honored and recognized at the TVCC Awards Gala. Nominations are now being accepted for the 2011 Young Professional of the Year Award. To submit nominations or for more information contact shantel@temecula.org or (951)676-5090. Congratulations to the 2010 recipient Tiffany Carreon!

16 | Tem ec ul a Today | S e p t e mb e r • O c tob e r 201 1


vyp

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J u ly • Au g u st 201 1 | T e me cula Today | 17


legislative

news

Partner With the Chamber as We Advocate for Temecula Valley Businesses at All Levels of Government. By joining us at our next meeting, you can learn all about the pertinent issues impacting our local business community and how you can play a role. This is just another added value service the chamber provides for its members.

For more information on the SWCLC and the advocacy efforts of your chamber log on to www.SouthwestCA.biz. Monthly Meeting Third Monday of each month

Meeting Time 12:00pm - 1:30pm

Meeting Location Southwest Riverside County Association of REALTORS® 26529 Jefferson Ave. Murrieta, CA 92562

Temecula Valley Chamber

Urges National Labor Board To Drop Unionization Proposal

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he Temecula Valley Chamber of Commerce recently urged the National Labor Relations Board (NLRB) to withdrawal a proposal to significantly overhaul the union representations procedures used by the NLRB. The proposal would significantly erode the due process rights of employers and make it more difficult for employees to become fully informed of the issues prior to a union representation elections. “No compelling case for change has been made,” stated Alice Sullivan, President/CEO of the Temecula Valley Chamber of Commerce. The average time period for representation elections is 38 days, with the overwhelming majority occurring within 56 days. Most elections, therefore, appear to take place in a fair time period. While there may be some small number of cases where things appear to take too long, the Board has not analyzed those cases and instead is trying to revise the rule for all cases. In terms of the substantive changes proposed by the Board, we are very concerned about the Board’s proposal that preelection hearings take place within seven days, that employers must file a “Statement of Position” before or at the hearing, and that many arguments not raised at the hearing would be forever waived. Working together, these three changes will make it significantly more difficult for small businesses to respond to a union campaign. Indeed, it may take the better part of 7 days to simply find counsel, never mind appropriately analyze the union’s proposed bargaining unit and other issues. The fact that failure to raise an issue in the statement of position would

18 | Tem e c ul a Today | S e p t e mb e r • O c tob e r 201 1

forever waive it is far too harsh a penalty, especially to employers with no history or experience with union campaigns. Furthermore, the Chamber is concerned by reports that the proposal could result in union elections regularly occurring in as little as 10 to 21 days. While it is not true in every case, many times employers do not know of a campaign until they hear from the NLRB that a petition has been filed. The union files a petition at a time of its choosing and it will not file a petition unless it is fully prepared. However, the employer needs some amount of time to communicate with its employees about the campaign, perhaps needing to correct misleading union rhetoric. Because most elections seem to occur in a relatively quick timeframe today, changing the process to seriously undermine employer free speech rights cannot be justified. The Chamber is also concerned about the proposal’s requirement that would force employers to turn over confidential information about employees, including phone numbers and email addresses. The rules do not make it clear whether the Board is referring to home or work contact information (or both). Forcing disclosure of this information is irresponsible, dangerous and unfair to employees. Further, providing work phone numbers and emails would almost guarantee solicitation and distraction during working time. This has never been mandated during union campaigns and would disrupt and harm business, not to mention undue longstanding precedent. Log on to www.SouthwestCA.biz for more information.


legislative

news

Temecula Valley Chamber Opposes Mandatory Leave Proposal

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he Temecula Valley Chamber opposes a statewide proposal (AB 325) that would authorize an employee to take up to four days of unpaid time off upon the death of a spouse, child, parent, sibling, grandparent, grandchild, or domestic partner. AB 325 prohibits an employee from discharging, disciplining, or discriminating against an employee for taking up to four days of bereavement leave upon the death of specified individuals. It authorizes the leave to be taken up to 13 months following the death and need not be on consecutive days. It also would limit the right to bereavement leave to those who have been employed by their present employer for at least 60 days, and would permit the employer to require documentation of the death within 30 days of the first day the leave is taken. AB 325 also specifies that the employee may either file a complaint with the Division of Labor Standards Enforcement (DLSE) or bring a civil action in a court, while exempting employees that are covered by collective bargaining agreements, if the agreements provide for: bereavement leave, premium wages for overtime hours, and regular hourly pay of at least 30% more than the minimum wage, as specified. “Existing law already provides employees with the right to take time off work without discharge or discrimination for a number of reasons,” stated Alice Sullivan, President/CEO of the Temecula

Valley Chamber. “By making a 4-day bereavement leave mandatory in every situation, AB 325 removes the flexibility employers need to balance bereavement leave requests with other pressing leave requests, such as to care for a sick family member pursuant to the Family Medical Leave Act and/or California’s Family Rights Act. Coordinating overlapping leave requests can be especially challenging for small businesses with limited staff,” continued Sullivan. California Pregnancy Disability Leave (PDL) program: gives pregnant women specified unpaid leave rights. Paid Family Leave: as of July 1, 2004, California workers covered by State Disability Insurance (SDI) who need to take time off to bond with a new child or for family care-giving needs are eligible for the Paid Family Leave (PFL) program which allows California workers to take up to six weeks of partial wage replacement family leave. Federal Family and Medical Leave Act (FMLA) and the California Family Rights Act (CFRA): require all public and private sector employers with 50 or more employees to grant employees up to 12 weeks per year of unpaid leave to bond with a newborn child, to care for a family member with a serious health condition, or to allow the employee to recover from his or her own serious health condition. Log on to www.SouthwestCA.biz for more information.

Temecula Valley Chamber Supports Mortgage Relief

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“In today’s real estate market, lowering the loan limits will make mortgages more expensive for households nationwide,” stated Alice Sullivan, President/CEO of the Temecula Valley Chamber.

On September 30, 2011, the cost of a mortgage could rise significantly unless the loan limits for FHA, Freddie Mac and Fannie Mae (the government sponsored enterprises, or GSEs) are made permanent. On October 1, 2011, the mortgage loan limits for FHA and the GSEs will decrease, lessening the availability of mortgage credit for hundreds of thousands of responsible and credit-worthy American families. Currently, the maximum loan amount that will carry federal backing (Fannie Mae, Freddie Mac and FHA) is $729,750.

“Lowering the loan limits now will leave credit-worthy borrowers without access to affordable financing and will prolong our housing crisis,” continued Sullivan.

he Temecula Valley Chamber of Commerce supports a federal proposal (H.R. 1754) that will permanently increase the conforming loan limits for the Federal Home Loan Mortgage Corporation and the Federal National Mortgage Association and the FHA maximum mortgage amount limitations.

The current loan limits were instituted in 2008 as a temporary solution to investors’ reluctance to purchase jumbo mortgages. Government-backed loans carry less risk to the lender and the investor because the amount is guaranteed. At that time, the loan limit was $417,000 (FHA loans were capped at $362,790). If the October 1 plan moves forward as scheduled, the new, lower amount will be $625,500.

Log on to www.SouthwestCA.biz for more information.

S e pt e mb e r • O ctob e r 201 1 | T e me cula Today | 19


Business

news

You Need to Hire a Qualified Trainer Senior Staffers Do Not Make the Grade

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our life as a business person—arguably, your life as a human being—can be divided into one of two roles: that of a teacher or that of a student. A wise man once advised me to recognize my obligation to the former while relishing the opportunity to indulge in the latter. This is sage advice, no doubt, but how many of us actually incorporate this credo into our daily business lives? I would argue few of us take that important next step. In many workplace settings, particularly small businesses, training is hardly a formal affair. After securing a new position at a small firm, most new hires are led around the office by one of the senior staffers and “shown around the place.” Within a day or two, new hires are expected to pick-up where the last person left off and

manage his assigned tasks as directed. Often, the senior staffer is less than enthused with the training assignment because often it takes away from his primary responsibilities with the firm. It is not uncommon for confused new hires to take the initiative to start asking questions and “figure things out.” Is this really the most productive way to train new hires? If it’s not, why are most small businesses doing it this way? Hiring a qualified trainer to teach your new hires is never a bad idea—in fact, it can make your employees more effective and your company much more efficient. A good trainer loves teaching and will be quick to become a voracious student of your business prior to training your staff. He will also take the time to interview senior management to discover what expectations they have for their new hires. Performance metrics can be established and properly explained to the new hires by an objective third party. This dynamic alone releases senior staffers from follow-up questions and meetings (requested by the new hire to confirm accepted protocols) that they often do not have time for in the first place. Are you ready to hire a full-time trainer for your company? Here is what you need to do: Find someone with a voracious appetite for learning about your company including its various personalities, culture, accepted protocols, senior management’s expectations and an overall sense of where the company wants to be in five years. Make sure this person is someone that you feel you can talk to for hours. If you cannot open up to this person, your new hires won’t be able to either. Prior to hiring this person, ask him to design a training course for you. Make him train you firsthand. This will trump any interview question you could ask. It will also tell you everything you need to know about this person’s own communication style. Ask why he wants to train your new hires specifically? The trainer you hire should be someone that expresses genuine satisfaction in helping others learn for the sake of learning. He should also be sincerely passionate about your unique industry. Often the best trainers have heartfelt stories to share about their frustration with coaches, teachers and trainers that failed them when they were students.

By Frank P. Costabilo Jr, frank.costabilo@carefullychosenwords.com 20 | Tem ec ul a Today | S e p t e mb e r • O c tob e r 201 1


Business

news

Energy Efficiency

and Water Conservation Program for Western Riverside County

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rogram Summary: The Western Riverside Council of Governments (WRCOG) is developing an Energy EfficiencyandWaterConservation Program that would allow for residents and businesses in Western Riverside County to implement energy efficient improvements using low interest financing that would be repaid over time through annual property tax payments. WRCOG has secured $350 million for residential, commercial, and large commercial solar projects. California law allows for local jurisdictions to enter into contractual assessments with property owners for such improvements; WRCOG is proposing to implement a regional program on behalf of its membership jurisdictions in order to centralize responsibilities and realize cost savings. The Program goal is to offer low interest rates to 13,500 residential and commercial

properties in Western Riverside County to install energy efficient projects, such as solar panels, heating and air conditioning systems, lighting control systems, windows, and pool equipment. The financing would be paid back through voluntary contractual annual assessments between WRCOG and property owners within a specified amount of time. Program Benefits for Property Owners: • Provides no-money-down means of financing energy efficiency and conservation improvements • Provides fixed-rate financing over a set number of years • Provides financing without requiring a property appraisal

traditional means, such as home equity loans • Removes the up-front initial costs from becoming a detriment to energy efficiency retrofitting Program Benefits for Western Riverside County: • Creates an estimated 3,261 jobs • Provides a mechanism to retrofit thousands of properties to achieve considerable future energy savings. • Results in air quality improvements and greenhouse gas emission reductions • Reduces/delays the need for costly infrastructure investments related to energy production and transmission

and

• A regional approach for Program development and implementation reduces administrative costs for individual jurisdictions

• Provides residents and businesses access to financing that may not be available through

For more information please contact Barbara Spoonhour, at (951) 955-8313 or Spoonhour@wrcog.cog.ca.us.

• Provides an easy-to-understand straightforward financing process

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We invite you to contact us to schedule a free, no obligation consultation. Serving Main Street with Independent Advice www.lapointewealth.com 28544 Old Town Front Street, Suite 201 Temecula, CA 92590

(951) 694-3537 offered through member FINRA/SIPC. S e pt e mb e r Securities • O ctob er 201LPL 1 | Financial, T e me cula Today | 2 1 La Pointe Wealth Management is a separate entity from LPL Financial


Business

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Business & Employment Law Update

Courts Grapple With Employee Lawsuits Over “Suitable Seats” Requirement

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abor Code Private Attorneys General Act of 2004 (“PAGA”) aims to supplement governmental enforcement of California’s Labor Code by allowing employees to sue to recover monetary penalties for employer violations of wage and working conditions requirements that were previously recoverable only by the State. Significantly, PAGA permits the employee to bring the lawsuit “on behalf of himself or herself and other current or former employees.” Thus, like in a class action, the employee may sue to recover the monetary penalties for all of the employer’s employees — with potentially severe financial consequences to the employer. Some of the more controversial PAGA suits have concerned a requirement that the employer provide certain employees with “suitable seats” while working. Cashier employees have brought several such cases against their employers – seeking millions of dollars in penalties – and California courts have permitted them to proceed, rejecting the increasingly desperate and creative arguments of defense counsel. In one recent case against a national bank, however, the court dismissed the case, ruling that the employer was only required to provide seats to employees if they requested them, and the plaintiffs could not say they requested seats. Supreme Court Upholds Use of Arbitration Agreements to Bar Class Actions – In April of this year, the U.S. Supreme Court decided AT&T Mobility LLC v. Concepcion. In that case, the Court struck down a California

Supreme Court decision that prohibited arbitration agreements barring class actions, as contrary to federal law. The decision set off a great deal of buzz among business attorneys, with many arguing that now, companies may avoid class actions altogether by forcing customers and employees to sign arbitration agreements waiving the right to bring a class action against the company. The decision even prompted some federal lawmakers to argue for a legislative response to counter this result. The precise effect of the Conception decision, however, remains to be seen. Just recently, in the case of Brown v. Ralphs Grocery Co., a California court ruled that the Concepcion decision did not allow an employer to bar a class action-type proceeding against it under PAGA (discussed above). It thus appears California employers are not out of the class action woods just yet. New Decision Presents Narrow Reading of Actionable Same-Sex Harassment Claims – In Kelley v. The Conco Cos., the plaintiff, a male ironworker, alleged that a male coworker on one occasion subjected him to (in the words of the trial court) “a great volume of extremely-unpleasant, ugly, sexually-ladened language” that had homosexual overtones. The plaintiff then sued his employer for sexual harassment under California’s Fair Employment Housing Act (“FEHA”). The FEHA prohibits harassment of an employee “because of … sex.” And due to this requirement, the Conco court held that the plaintiff had to show not simply that he was subjected to offensive speech

22 | Tem e c ul a Today | S e p t e mb e r • O c tob e r 201 1

containing sexual content, but rather that he was subjected to it because of his sex. In the understanding of the court, harassment is prohibited not simply when it is sexually explicit and unpleasant, but only when it is a form of discrimination – i.e., when it represents adverse treatment based on the victim’s gender. As the court explained: “it is the disparate treatment of an employee on the basis of sex — not the mere discussion of sex or use of vulgar language — that is the essence of a sexual harassment claim.” Under this standard, the plaintiff could not show actionable harassment. Even though the co-worker’s “literal statements expressed sexual interest and solicited sexual activity,” the comments “were made both jokingly and in anger.” There was no evidence the comments were motivated by the homosexual desire of the speaker – and thus no evidence they were made to plaintiff because of his sex. Moreover, the court noted that “it appears undisputed that in the environment in which this incident took place, sexually taunting comments by supervisors and employees were commonplace, including gay innuendo, profanity, and rude, crude and insulting behavior.” While controversial, the decision is a welcome one for employers. It reinforces the view that the anti-discrimination laws should not be read to impose an allencompassing code of conduct in the workplace, where employees may sue for every hurt feeling or perceived offense. By Ray Mandelkar, Attorney at Law.


city

news

City of Temecula

TWIN CITIES OF TEMECULA/MURRIETA JOIN SAN DIEGO FOREIGN TRADE ZONE AND SAN DIEGO INNOVATION HUB

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ith its highly educated workforce and close proximity to San Diego’s technology cluster, the Twin Cities of Temecula and Murrieta are increasingly tied economically to San Diego’s diverse economy. Two recent announcements have solidified the Twin Cities’ role as an extension of Greater San Diego. These include the decision to include Murrieta and Temecula as part of the City of San Diego’s Foreign Trade Zone and the announcement by the state of California Governor’s Office of Economic Development (GoED) that the San Diego Innovation Hub (San Diego “iHub”) has been expanded to include the Twin Cities. San Diego Foreign Trade Zone Expansion Includes Murrieta and Temecula The decision by the Foreign Trade Board in Washington, DC marked a major success in the year long effort to establish a Foreign Trade Zone (FTZ) in Southwest Riverside County. The Cities of Temecula and Murrieta worked closely with the City of San Diego and Riverside County Foreign Trade Commissioner, to include Southwest Riverside County in San Diego’s FTZ. The inclusion of Murrieta and Temecula in the zone will mean that local businesses will be able to save potentially millions of dollars in duty payments in their international trade-related activities. The Twin Cities have an active program to promote exports by local manufacturing and service companies. By growing their exporting operations, Temecula and Murrieta companies will be able to grow locally by being able to take advantage of expanding markets overseas. The FTZ expansion will provide a variety of incentives for our local companies. FTZ ‘s were created in the United States to provide special customs procedures to US manufacturing. Manufacturers locating in FTZ’s do not have to pay import duties on goods brought into the zones unless they are exported to the United States and do not have to pay import taxes on the increased value of the goods added by labor in the U.S. which can potentially save companies millions of dollars annually due to the reduced fees, taxes and tariffs on goods brought into the US. A large number of companies in the Twin Cities are already involved in international trade and the FTZ provides an ideal opportunity to encourage more companies to grow locally by becoming involved. The Twin Cities recently hosted an Export University at the Temecula Civic Center, so as to encourage more such trade. San Diego Innovation Hub Comes to the Twin Cities

“iHub” has now been expanded to include Murrieta, Temecula, and Southwest Riverside, along with the City of Riverside and the University of California Riverside. This new partnership between the cities of Murrieta and Temecula, San Diego CONNECT, GoED, the UCR and the city of Riverside is designed to promote the expansion of San Diego’s dynamic innovation powerhouse to the Twin Cities and Southwest Riverside County. The partnership between San Diego and the Twin Cities and Riverside was solidified when the two regions joined forces to collaborate on a recent grant application submitted to the US Economic Development Administration for the i6 Green Challenge grant designed to promote Cleantech business expansion in San Diego and Southwest Riverside County. The Twin Cities are primed for new growth industries that are a focus of the joint economic development efforts. The Twin Cities already host a number of technology companies including Walz Group in Temecula, which specializes in efficient certified mail service and cloud computing and Nimbus Water in Murrieta which specializes in solar energy and water filtration technology. The new expanded San Diego iHub now creates a combined technology corridor which is anchored on the south by San Diego and on the north by the University of California Riverside – with the Twin Cities of Murrieta and Temecula acting as the central location or keystone for expanding tech companies. The State of California has designated Southwest Riverside County as an official innovation corridor and it reflects the economic advantages of the Twin Cities, including the highly educated workforce, the area’s highly rated schools, the quality of life and the availability of affordable land and buildings along the freeways for new industrial growth. Our cities focus on creating a pro-business, pro-investment climate for business and offer fast-track permitting services to expedite the development process. Launched in 2010, California iHub Initiative provides a platform for regional innovation clusters to flourish. The iHub initiative allows business, academia, government and venture capitalists to leverage such assets as research parks, technology incubators, universities, federal laboratories in an effort to foster innovation as a local economic development tool. The San Diego iHub was designated by the state in 2010 and is led by San Diego CONNECT. CONNECT’s mission is commercializing technology and promoting tech development in the San Diego region. Murrieta and Temecula have formed a strategic partnership with CONNECT to promote the mutual development of the San Diego and Twin Cities regions.

The California Governor’s Office of Economic Development (GoED) recently announced the San Diego Innovation Hub or San Diego S e pt e mb e r • O ctob e r 201 1 | T e me cula Today | 2 3


Temecula Valley

Ribbon Cutting Ceremonies The Temecula Valley Chamber of Commerce celebrates each new member with a Ribbon Cutting ceremony. Or, if you are an existing member and move locations let the business community know with a ribbon cutting. Contact the Membership Department to learn more call 951-676-5090.

R.E.E. Mechanical, Inc. Jonathan Evancik 42245 Remington Avenue, Ste. B10 Temecula, CA 92590 (951)296-0984 www.REEhvac.net

Butterfield Ranch Self Storage Patricia Moinet 43920 Butterfield Stage Road Temecula, CA 92592 (951)302-8288 www.ButterfieldRanchSelfStorage.com

Sweat Cardio & Yoga Michele Telis 32839 Temecula Parkway, Ste. 1 Temecula, CA 92592 (951)302-0088 www.SweatCardio.com

Penguin’s Place Frozen Yogurt John Costello 31891 Rancho California Road Temecula, CA 92591 (951)587-2999

Mantra Indian Cuisine Sumit Sharma 27645 Jefferson Avenue, # 106 Temecula, CA 92590 (951)506-1800 www.MantraRestaurants.com

24 | T em ec ul a To day | S e p t e mb e r • O ctob e r 201 1


member

news

Loma Linda University Murrieta hits key milestone

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pened on April 15, 2011, Loma Linda University Medical Center in partnership with local physicians, is bringing its renowned commitment for premier health services to a new, state-of-the-art hospital in Murrieta. LLUMC-Murrieta is serving southern California’s fastest growing region in southwest Riverside County; an area that has a severe shortage of hospital beds and medical services. LLUMC-Murrieta brings to the region the first and only faith-based healthcare facility, something the community has eagerly embraced. The project began as a dream for local physicians who joined forces under the leadership of Dr. John Piconi. Together they raised seventeen million dollars. Known as Physicians Hospital of Murrieta,

they began the process of looking for an established healthcare partner in late 2005. They found that partner in Loma Linda and after nine months of discussions the partnership was established. Loma Linda University Medical CenterMurrieta announced on July 22 that a Medicare Provider Number has been received from the Centers for Medicare & Medicaid Services (CMS), signaling another key milestone in the opening process of the brand new medical facility. Hospital officials recently announced the signing of two contracts with United Health, Blue Shield, Anthem Blue Cross, HealthNet and Cigna, and will likely have more announcements about providers and HMO contracts in the coming weeks. “The Medicare provider number is a key part in our ability to finalize our contracts

35055 Via Del Ponte in Temecula

FRI

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For additional info and tickets:

35820 Rancho California Rd in Temecula

SAT

OCT

1

and fully open our doors to meeting the community’s healthcare needs,” Mr. Mel Sauder, interim CEO, said. Since opening, the hospital has treated over 6,500 patients and delivered over 110 babies. Currently, leadership at the facility is working at an accelerated pace to build and launch a comprehensive cardiology program that will include open heart surgery, the first and only open heart program in the community. The facility will also provide a variety of new services including wound & hyperbaric medicine, women’s diagnostics, radiation oncology, orthopedic surgery and rehabilitation, comprehensive physical, speech and occupational therapy, neurology and many other much needed services to the community.

35820 Rancho California Rd in Temecula

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J u ly • Au g u st 201• 1 |951.658.2411 T e mecula Today goldencrownproductions.com

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member

news

Wine country notary

A new business with a familiar face

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ine Country Notary is owned by Yvonne A. Ruiz. Moved from South Texas and have been living in Temecula Valley for over 12 years, Yvonne A. Ruiz is a notary public and is established with the local businesses and non-profit communities. Currently owns her notary company, she has been doing loan signings for buyers; purchase and refinance their homes since 2006 and does general work for the public. She is also a Certified Loan Signing Agent and Background Screened through the National Notary Association. She has been in the real estate industry for over 15 years. Originally raised in Brownsville, Texas, She attended Rivera High School and then went on to study Business Management at the University of Texas, in Brownsville. She lived in Houston and was offered a position at The Money Store. This was the beginning of working in the real estate industry. She made a big move to Temecula in 1999. When she came to California, wanted to know how the loans were generated, and decided to work for a broker. She was hired as a loan officer for Home Town Financial Services. While at Home Town, she maintained the top

sales position and earned the title of “Loan Officer of the Month” 2 times during her two-year tenure there, and also was “Loan Officer of the Year”. Later, decided to become a loan officer for a direct lender at Guaranty Residential Mortgage in Temecula, CA. In order to close a Spanish speaking loan, she had to translate the documents in an escrow office in front of a notary, because there was a shortage of Spanish speaking notaries during the boom. She understood each document and the next time she had to translate it became easier for her. She liked translating the documents and decided to become a notary. She went and took the notary test and passed it. She then, had to take another test to become certified to do loan signings, and also needed to get background screened. She is always up to date with the new California Laws that the Secretary of State implements. Being bilingual has opened a lot of doors in helping the Spanish speaking communities. She worked part time with the Temecula Valley Chamber of Commerce as a Membership Coordinator for 3 years. Being in that position was able to meet wonderful members, new members and companies inquiring about the chamber.

26 | Tem ec ul a Today | S e p t e mb e r • O c tob e r 201 1

As a Membership Coordinator she coordinated events such as the mixers, networking breakfast, coffee connections among other things. At the same time she was also doing loan signings part time. She started getting more busy doing loan signings, and she had to make a decision between both jobs. Her mother always told her, “You never know what’s out there until you go for it.” Her husband Adam knew it was her time to be on her own. He has been a wonderful supporter, since she went on her own full time. The chamber family is her second family and will always be part of her. An Ambassador for the Temecula Valley Chamber of Commerce and recently became VP of Finance for Temecula American Business Women’s Association (ABWA) and joined the Greater Riverside Hispanic Chamber of Commerce. She is professional, detail oriented and reliable. She does business with Real Estate Agents, Escrow Companies, Lenders, Mortgage Brokers, Banks, Attorneys, Financial Planners/Advisors and CPA’s. You can visit her website at winecountrynotary.com or call her (951) 326-5617.


member New Members

news

A very special welcome Auto Service Shelly Raymond 27516 Commerce Center Drive, Ste. A Temecula, CA 92590 (951)695-0788 aamcotemecula.com

Pest Control Dewey Pest Control Matt Martin 26635 Pierce Circle Murrieta, CA 92562 (951)461-7796 deweypest.com

Restaurant Mantra Indian Cuisine Sumit Sharma 27645 Jefferson Avenue, # 106 Temecula, CA 92590 (951)506-1800 MantraRestaurants.com

Jewelry Stella & Dot - Independent Stylist Marija Maxfield Temecula, CA 92591 (951)972-6139 StellaDot.com/Marija

Networking Organization BNI Temecula #1 Ed Batto Temecula, CA 92591 (858)663-8548

Property Management Freeman Property Management, Inc. Alejandro Harte 29379 Rancho California Road, Ste. 102 Temecula, CA 92591 (951)693-9244 FreemanPM.com

Cabinet Makers Millmasters Custom Woodworking James Peterson Winchester, CA 92596 (951)325-4511 MillMasterDesign.com

Education - Charter School Temecula Valley Charter School Lisa Skinner 35755 Abelia Street Winchester, CA 92596 (951)926-9037 edline.net/pages/tv_charter

Restaurant Penguin’s Place Frozen Yogurt John Costello 31891 Rancho California Road Temecula, CA 92591 (951)587-2999

Chiropractors Temecula Valley Chiropractic Don Myren, D.C. 27450 Ynez Road, Ste. 116 Temecula, CA 92591 (951)694-9200 TemeculaChiro.com

Real Estate Commercial / Industrial Coldwell Banker Commercial Sudweeks Group Anna Jones 27708 Jefferson #201 Temecula, CA 92590 (951)200-7683 cbcsuds.com Promotional Items Corporate Attire & More Cheryl Lascelles 39245 Calle Bellagio Temecula, CA 92592 (951)302-5838 CompanyCasuals.com/CAM

Attorneys Greenberg Glusker Jonathon Fitzgarrald 1900 Avenue of the Starts, 21st Floor Los Angeles, CA 90067 (310)785-6864 GreenbergGlusker.com Real Estate Keller Williams Temecula - Jan Swanson 27290 Madison Avenue, Ste. 200 Temecula, CA 92590 (951)501-9533 PositivelyJan.com

Senior Services Silverado At Home Terri Hurst-Johnson 3750 Convoy Street, Ste. 200 San Diego, CA 92111 (858)485-7100 SilveradoSenior.com

Restaurant Teriyaki Ninja Killer Rice Bowls Tiffany Slattery 41653 Margarita Road, Ste. 108 Temecula, CA 92591 (951)970-5057 teriyakininja.net

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Temecula Valley Century Ride Where the Pros Train!

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he Event, The Temecula Valley Century, is going to be held on Saturday, October 8th. We have 4 different rides available ranging from 31-103 miles in distance, pick which ride best suites your abilities. This year’s beneficiary is Michelle’s Place, which is a local Breast Cancer Awareness center named after Temecula resident Michelle Watson who lost her fight with cancer in July, 2000. Michelle’s wish was for people to have a place to go to get answers, comfort and support.

We’ve got a whole day planned with a Bike Expo and Health Faire along with races for kids ages 3-14. Also throughout the day we’ll have the stars from Reality Rally having a “Big Wheel” competition. Check out the website for registration information, www.temeculavalleycentury. com. Don’t forget to stick around at the start/finish, we have a beer and wine garden featuring local favorites, live entertainment from “Clouded Vision” and a professionally catered meal. You can buy an extra meal ticket and have your spouse join you too. Riders taking on the century,

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103 mile route, will be treated to lunch at Wiens Family Cellars (mile 48); get fueled up for the second half! Each registered rider gets an opportunity drawing ticket for a 2011 Scott Foil R2 Bicycle with Shimano Ultegra; extra tickets are available for purchase. Our club did a test ride on these bikes; everybody said they were a fantastic ride! Registration is now open at Active.com; enter the code on the last registration page.


Renewing Members

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Thank you

A Grape Escape Balloon Adventure ABC Child Care Center ABC Village ACE Computer Technology AMSOIL Nationwide Direct Distributor Acuvest Commodity Brokers Affordable Window Coverings All From the Heart Alliance Propane, LLC Anderson Assoc. Counseling Services, Inc. Andrea Aston Attorney at Law Avalon Management Group BNI - The Referral Source Bank of Mexican Food, The Barney’s Tire & Wheel Bennett & Bennett Birth Choice of Temecula Brian Murphy Insurance Broadview Mortgage Calavo Growers Inc. California Institute for Performance Management., The Camp del Corazon Cornerstone Community Church Crescent Heights Apartments Custom Service Systems Daniel S. Venne, CPA Domenigoni Barton Properties/Sky Canyon Ent., LLC ERA Ranch and Coast Eagle’s Mark F.A.N. Fine Arts Network First Citizens Bank Fishmonger Cafe, The FountainGlen Global Medical Equipment & Supply

Grapeline Wine Country Shuttle Grubb & Ellis WestMar Habitat for Humanity Inland Valley Hearing Aid Systems, Inc. Help Hospitalized Veterans Hospice of the Valleys Howard Powell Electric Howell Design Inner Power Living Integrated Print Management Solutions (IPMS) J. DeArmond Design Jacob’s House Killarney’s Restaurant & Irish Pub LTS Computer Training Academy Laila J. Kepler, Attorney & Counselor at Law Landesman, Robert Le Tip of Temecula Leonesse Cellars Let’s Get Personal Meadows Dental Group Meridian Payroll Group Midas of Temecula Mission Electric Supply Monte De Oro Winery Nimmo Construction Oak Grove Center for Education, Treatment & The Arts Office Depot Pacific Dental Group & Orthodontics Pacific Marine Credit Union Payroll Plus, Inc. Press-Enterprise, The Quality 1 Auto Service Inc. R.E.E. Mechanical, Inc. RBF Consulting

RKR Marketing & Advertising Rancho Dental Reflections Pool & Spa Services Richie’s Real American Diner Rodrigo’s Mexican Grill Save Our Southwest Hills Scotts Company, The SDL Real Estate & Property Management Social Media By Joe Southern California Telephone Company Spring Hill Suites By Marriott Stadium Pizza - Redhawk Star Way Productions Susan G. Komen for the Cure Tarbell Realtors - Jody & Ron Mathews Temecula ACE Hardware Temecula Carpets, Inc. Temecula Catalina Island Masonic Lodge #524 Temecula Dental Practice & Orthodontics Temecula Trophy, Inc. Temecula Valley Cardiology Temecula Valley Golf School Temecula Valley Taxes Temple Court Senior Care Tina M. Gottlieb, Chiropractic Travel by Cheryl & Boutique Vincent J. Griffith CPA Walters Management Company, The White Van Real Estate Services, LP Wiens Family Cellars

Chamber Calendar September 2011 Friday Sept 2 8:00a-Coffee Connection Tuesday Sept 6 11:00a-Power Networking 2-The Lab Tuesday Sept 13 12:00p-Business Success Forum- Topic-“Time Management”

Wednesday Sept 14 8:00a-Membership Committee Meeting 5:30p-VYP-Business Expo at Temecula Civic Center Thursday Sept 15 7:30a-Legislative Summit at Pechanga Resort and Casino

Monday Sept 19 12:00p-Southwest Legislative Council Meeting Tuesday Sept 20 11:30a-Ambassador Luncheon Wednesday Sept 21 5:30p-Monte Carlo at Wilson Creek Winery

Thursday Sept 22 7:30a-TVCC Board Meeting Wednesday Sept 28 7:30a-Networking Breakfast Thursday Sept 29 9:00a-Women In Business at South Coast Winery, Resort, and Spa

Chamber Calendar October 2011 Friday Oct 7 8:00a-Coffee Connection Tuesday Oct 11 12:00p-“Employee vs. Independent Contractor” Wednesday Oct 12 8:00a-Membership Committee Meeting Thursday Oct 13 9:00a-Ambassador Training

Monday Oct 17 12:00-Southwest Legislative Council Meeting Wednesday Oct 19 5:00p-Business Expo at Macy’s Men Children & Home

Thursday Oct 27 Membership Blitz 7:30a-TVCC Board Meeting 6:00p-Vyper at Barley and Hops

Tuesday Oct 25 Membership Blitz Wednesday Oct 26 Membership Blitz 7:30a-Networking Breakfast

S e pt e mb e r • O ctob e r 201 1 | T e me cula Today | 2 9


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Save the Date Mt. San Jacinto College Foundation 4th Annual Foundation Gala “An Evening With Our Stars”

Beyond Imagination — A Celebration of the Visual Arts

February 11, 2012 Pechanga Resort, Temecula

For more information contact:

MSJC Foundation FOUNDATION

951-487-3171 or visit www.msjc.edu/foundation

3 0 | Tem ec ul a Today | S e p t e mb e r • O c tob e r 201 1

computer problems? • Laptop, Mac & Printer Repair • Virus, Spyware & Pop-Up Removal • Data Back-Up & Recovery • Wireless Networking • DSL & Cable Setup Fast, On-Site • Training Service for Your • Affordable Rates Home or Office • Certified Technicians

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951-506-FAST (3278) www.fastteks.com

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The Next Generation of Technology

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he Temecula Valley Chamber of Commerce is pleased to announce the launching of our new, enhanced, on-line “Business Directory”. This directory will offer members new opportunities to promote and grow their businesses. Each member will have the option to upgrade their business listing to include a highlighted listing, enhanced description, website link, logo, photo, video and map. The directory is designed to attract and maximize the number of internet visitors who will view member listings. Visitor referrals will be tracked, recorded, and reported with the new WebLink member management system. Choose the options that best suit your organization and watch your referral business grow.

The enhanced business directory is only one of the new additions to the Temecula Valley Chamber of Commerce website, www.temecula.org. A new, exclusive, members-only section will provide members with the real-time ability to update business listings, add coupons, register for events, enjoy member discounts, access timely publications, pay invoices, and much more. Members will have unlimited access around the clock to this exclusive, user-friendly site. Look for the “Members Login” link on our newly enhanced website. Another big change to the website is the addition of banner advertisements. These ads are strategically placed to maximize exposure. Visitors that click on a member’s ad will be directed to the member’s business listing or business website. The

limited advertising space is available to members only. Visit the Temecula Valley Chamber of Commerce’s website today and check out the new “Business Directory” and “Member’s Only” additions. Upgrade your business directory listing or reserve a premium advertising space today. The membership opportunities with the Temecula Valley Chamber of Commerce continue to grow. To take advantage of this great advertising opportunity, contact the Membership Department today at (951)676-5090.

The Creative Bar

Moves Headquarters

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he Creative Bar, a leading Southern California design, marketing and advertising firm, today announced the relocation of its corporate headquarters to 29970 Technology Drive, Murrieta CA 92563. The Company will be conducting business at the new location effective October 1, 2011. “The move to a larger, more efficient quarters will increase productivity and provide a more creative working environment for all employees,” said Cody Fletcher, Partner & Creative (Marketing) Director. “This is another big step for the Creative Bar. So far in 2011 we have hired new employees, increased our client list and have won nine national design awards. We needed to expand

the office and keep the environment creative while maintaining the level of quality in our work,” commented Justin Lawler, Partner & Creative Director, The Creative Bar. The Creative Bar has won four ADDY Awards, two Gold Hermes Awards and three Communicator Awards for their work with the Temecula Valley Chamber of Commerce, Temecula Valley Convention & Visitors Bureau, Pro Armor, Monte de Oro, and Lucille’s BBQ. The ADDY Awards is the world’s largest advertising competition and is unique among other advertising creative competitions in that it is the only competition that includes three levels of judging: local, regional, and national. The 2011 Hermes Creative

Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals. The 2011 Communicator Awards is the largest and most competitive awards program honoring the creative excellence for communications professionals.

S e pt e mb e r • O ctob e r 201 1 | T e me cula Today | 31


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