Can We (De)Grow Meat? Bringing Alternative Protein in Dialogue with Degrowth
by Johannes Volden
Abstract Unsustainable global meat production and consumption are major obstacles to a sustainable future. Ecomodernists put their faith in the burgeoning food-
tech industry to create a new market for ‘meatless’ meat. Meanwhile, sceptics of ‘green growth’ call for broad systemic and cultural changes in how we deal
with food. To truly understand implications for sustainability, I argue, these new meats must be seen in the context of (de)growth in production and consumption.
“With Impossible Burger, it’s never been more delicious to save the planet.”
– Impossible Foods1
1 Quote from the front page of the company’s website: https://impossiblefoods.com/ (accessed 30 November 2021).