Inspiring Ways Small Businesses are Thriving in the TOV By: Ashley Miller, Top of Virginia Regional Chamber
It’s no surprise that COVID-19 has altered life as we know it. Despite the tough times, businesses of all sizes in the Top of Virginia and across the nation have found ways to fight back during the pandemic. Here are a few ways small businesses are continuing to thrive and stay top of mind. One of the neatest ways small businesses are thriving is by finding creative solutions to keep their business going. White House Foods pivoted their manufacturing lines to produce hand sanitizer. While the Shenandoah Arts Council, ShenArts produced and distributed over 1,000 masks to those in need in our community. Take out and delivery became a big commodity. As restaurants were forced to close their doors in early April, restaurants had to find ways to
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ShenArts distributed over 1,000 masks to community members in need.
service their customers needs. Cafe del Sol of Winchester quickly pivoted and opened their drive though window. Business has been booming ever since. Lauri Bridgeforth, Bridgeforth Photographics brought the community together for Front Porch Portraits for both families and businesses. Instead of paying a session fee, Bridgeforth donated funds to a local nonprofit. Signet Marketing gave back to their local community by designing and selling a special Shop Local t-shirt. Proceeds went to 15 local small businesses. While the COVID-19 pandemic has impacted commerce, disrupted economies, we have seen an extraordinary display of hope and how we continue to remain #StrongerTogether here in the TOV and across the nation.
