CV of David John Hughes, marketing and media sales professional

Curriculum Vitae Highly motivated and experienced print and online media professional.

Account Management with a high level of interpersonal and communication skills.

Consultative approach.

David J. Hughes

Contact details: David John Hughes Mobile – 07789 397 526 Email – david@davidjohnhughes.co.uk or djahughes@talktalk.net Personal website - www.davidjohnhughes.co.uk

Ÿ Highly motivated and experienced Marketing, Communications and Business Development professional. Ÿ Establish business relationships with corporate's and SME clients. Ÿ Contract publishing experience working to client brief. Proofing and editorial direction. Ÿ Working with design professionals on layout, content and consistent brand value messaging. Ÿ Liaise with journalist/writers to ensure all clients messaging and objectives are met. Ÿ Commercial input on advertising, sponsorship, above and below the line solutions. Print and online. Ÿ Gravitas to work at senior level but able to build relationships with all stakeholders at all levels. Ÿ Able to build strategic, consultative and partnership relationships to achieve both short and long term objectives. Ÿ Able to think ‘out of the box’ and offer innovative solutions both in traditional print and online media channels. Ÿ Progressive career. Ÿ Entrepreneurial style and ability to appreciate stakeholder ambitions. Ÿ Outstanding interpersonal skills.

Major achievements: BQ (Business Quarter)Scotland magazine, BQ2 sector specific magazines, Awards, online and daily e-news (2012 - present).

Working as a consultant - both commercial and marketing advice - to introduce BQ Scotland magazine and online platforms in Scotland.

Content marketing solutions, bespoke supplements, managing contract publishing, advertising, sponsorship.

Co-ordinating supplements with clients and writers and ensuring stakeholder ambitions met and exceeded.

Start up and updating www.openscotlandmag.com - Scotland’s only website dedicated to innovation across all industry sectors.

Innovator Scotland magazine – (2011 - 2012).

Launching my own unique magazine into the Scottish business and academic innovation sector.

All aspects of magazine launch – editorial liaison and direction, distribution database, funding through advertising and sponsorship revenues, design, production and print sourcing. Subsequently sold to business partner.

Scottish Business Insider – (2000 - 2010).

Voted Business Magazine of the Year 2006 & 2007.

Sustaining its position as the market leading quality business publication in an extremely competitive environment.

Driving the online content of www.insider.co.uk and www.business7.co.uk Maintaining and growing the revenue and quality of advertising and sponsorships within Scotland’s premier business to business magazine.

Business7 Being involved in the launch of Scotland’s first and only free weekly business newspaper.

Curriculum Vitae Highly motivated and experienced print and online media professional.

Account Management with a high level of interpersonal and communication skills.

Consultative approach.

David J. Hughes

Contact details: David John Hughes Mobile – 07789 397 526 Email – david@davidjohnhughes.co.uk or djahughes@talktalk.net Personal website - www.davidjohnhughes.co.uk

Career history: 1996 – present.

2010 - Present: Self Employed Consultancy.

Consultancy with BQ (Business Quarter) magazine. Launched into Scotland in September 2010, I was hired to introduce BQ into the Scottish business community both editorially and commercially. BQ is now on its’ sixteenth edition (quarterly) and has become widely accepted as a top quality business read.

Launched and maintain www.openscotlandmag.com as a leading community based site for Scotland’s innovation community.

Launched Innovator Scotland magazine. Appointed Editor, ensuring ‘on message’ with the aims and ambitions of Innovator Scotland. Helping clients craft their message/stories to the innovation community. Editorial liaison, selling advertising and sponsorship to both business and academia.

Innovator Scotland attracted many positive comments for its niche coverage of innovators and their innovation across all business and university domains.

2000 – September 2010: Advertising Sales Manager Scottish Business Insider magazine and Business7 newspaper: I joined Scottish Business Insider Publications as their Senior Account Manager responsible for key accounts and generating new business. I was also tasked with generating business from the national London agencies. After one year I was promoted to Advertising Sales Manager for Scottish Business Insider and its affiliated publications. I was not only selling advertising in the magazines but also sponsorship packages for the business dinners/awards we managed at the time – Scotland’s PLC Awards, Deals & Dealmakers and the prestigious Corporate Elite. In 2004 Trinity Mirror instigated a portfolio sell across all their Scottish titles. I then became Manager for Insider magazine and Business7 newspaper I was also responsible for my own clients - these included: Ÿ Royal Bank of Scotland Ÿ Lloyds Banking Group Ÿ Scottish Government Ÿ Scottish Enterprise Ÿ Corporate Legal Firms Ÿ Accountancy Firms Ÿ Scottish and London/Manchester advertising agencies Ÿ Many other key spending accounts Managing a team of four - six sales people I worked very closely with all other departments involved in the sales, editorial and production process this included the magazine in Edinburgh and newspapers in Glasgow.

Curriculum Vitae Highly motivated and experienced print and online media professional.

Account Management with a high level of interpersonal and communication skills.

Consultative approach.

David J. Hughes

Contact details: David John Hughes Mobile – 07789 397 526 Email – david@davidjohnhughes.co.uk or djahughes@talktalk.net Personal website - www.davidjohnhughes.co.uk

1996 – 2000 Scotsman Publications ltd.

Senior Business Advertising Executive: Responsible for Key Accounts, New Business, Legal Firms, IT/E-commerce Companies and Special Report advertising within The Scotsman.

The majority of my personal business was generated from Special Report advertising sold to new advertisers. I also initiated and maintained relationships with 'Blue Chip' companies e.g., Scotland's top Legal Firms and large Multinational Companies. Managed special editorial supplements Previous positions available on request.

Industry Training: Sales training in, presentation skills, negotiation, customer care, time and territory management, senior sales skills, team building and managing a team – including the recruitment and interviewing stages. Ÿ IT and computer literate. Has produced websites and html newsletters see - www.davidjohnhughes.co.uk, www.openscotlandmag.com, www.bordertutors.co.uk Ÿ Managing and motivating self and teams.

Education: Craigroyston Secondary School 1974 - 1978 'O' Grades:

Personal details: Marital status -Separated One daughter Driving licence-Clean Social time-Keeping fit, Gym, interested in new technology and creating websites for small businesses. www.bordertutors.co.uk www.openscotlandmag.com References: Upon request.