Tyres & Accessories Media Pack 2013 by Tyres Industry Publications Ltd

2013

TYRES & ACCESSORIES

HELLO AND WELCOME to the 2013 Tyres & Accessories media information pack. Within these pages you will find information on our magazine alongside advertising rates and contact details for everyone at T&A (see p. 3). On pp. 4 -5 you will find our print advertising information. In the centre, you will find the official 2013 features list, complete with editorial and advertising deadlines (pp. 8-9). If you flip this brochure the other way up, you will find advertising rates and media information relating to our two electronic products, tyrepress.com and the free daily e-Newsletter from tyrepress.com. For information on how you can secure your copy of Tyres & Accessories – complete with full website access and e-Newsletter subscription – turn to p. 7.

CONTENTS: [3] MEET THE TEAM [4-5] 2013 RATE CARD [6-7] RETREADING SPECIAL and SUBSCRIPTION INFORMATION [8-9] 2013 FEATURES LIST

First published in 1946, Tyres & Accessories is the top-selling quality trade magazine for tyres, wheels and associated products. The magazine aims to provide trade professionals with a comprehensive news source and targeted advertising platform. All our products are widely-read in the UK, where T&A has the highest circulation in the trade, and internationally – T&A is shipped to 160 countries worldwide. It is the only tyre and wheel trade magazine in the UK that has its circulation independently audited by ABC, giving advertisers the assurance that their trust, advertisements and marketing spend have been well-placed. If you are interested in subscribing to the magazine, accessing the full content of Tyrepress.com or receiving our free daily news service, please do not hesitate to get in touch by telephone on +44 (0)1782 214224 or by email to julie. wilshaw@tyrepress.com. If you are interested in advertising in the magazine or online, call Scott Parker-Copestick on +44 (0)1782 214224 or email scott@tyrepress.com. You can also find this information and subscription forms at www. tyrepress.com and elsewhere in this media pack.

MEET THE TEAM

TYRE INDUSTRY PUBLICATIONS LTD. Editorial Office of Tyres & Accessories 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom Tel.: +44 (0)1782 214224 Fax: +44 (0)1782 286589

Registered Office

Unit I, Magnolia Centre, Telford Road, Clacton-on-Sea, Essex CO15 4LP, United Kingdom info@tyrepress.com ................................................................ Tel.: +44 (0)1255 222233 www.tyrepress.com ................................................................ Fax: +44 (0)1255 222234

Publisher Klaus Haddenbrock ........................................................... +49 (0)4141 533620 klaus.haddenbrock@reifenpresse.de

Editorial Christopher Anthony ......................................................... +44 (0)1782 214224 chris.anthony@tyrepress.com Stephen Goodchild ............................................................ +49 (0)4141 533619 stephen.goodchild@tyrepress.com Andrew Bogie.................................................................... +44 (0)1782 214224 andrew.bogie@tyrepress.com Peter Gardner .................................................................... +44 (0)1255 222233 peter.gardner@tyrepress.com

Advertising Scott Parker-Copestick ....................................................... +44 (0)1782 214224 scott@tyrepress.com Alan Day........................................................................... +44 (0)1255 222233 alan.day@tyrepress.com

Circulation Manager Julie Wilshaw.................................................................... +44 (0)1782 214224 julie.wilshaw@tyrepress.com

Administration Lucy Phillips ..................................................................... +44 (0)1782 214224 lucy.phillips@tyrepress.com

Bank details: National Westminster Bank, 10 Station Road, Clacton-on-Sea Essex C015 1TA, United Kingdom Account Name: Tyre Industry Publications Ltd. Sort Code: 60 05 33, Account Number: 70 30 44 40

CHOOSE YOUR SIZE

2013 ADVERTISEMENT DIMENSIONS

p h

Double Page Spread bleed

426x303mm

Full page trim Full page bleed

210x297mm 216x303mm

Half page horizontal Half page portrait

190x135mm 135x195mm

Half page vertical

92x273mm

Quarter page vertical strip 52x297mm Quarter page horizontal strip 190x64mm h

Quarter page landscape Quarter page portrait

135x92mm 92x135mm

All advert measurements are width x height and in millimetres

MAGAZINE RATE CARD 2013 ADVERTS

NUMBER OF INSERTIONS 1-3

4-6

Full Page

£ 1465

Half Page

£ 1030

Quarter Page

ADVERT SIZE

830

7-9

10-12

10% 15%

Please add 2.5% on to the full page rate if requesting pages 5, 7 or 9. Front Cover Back Cover Inside Front Cover Inside Back Cover Inside Front DPS Inside Back DPS Double Page Spread Inserts

CLASSIFIEDS

£ £ £ £ £ £ £ £

2500 2000 1650 1575 3250 3150 3000 650

NUMBER OF INSERTIONS 1-3

ADVERT SIZE

4-6

1/2 Page

525

1/4 Page

300

1/8 Page

175

1/16 Page

7-9

10-12

10% 15%

Recruitment & Private Sale adverts

All prices are subject to VAT.

1/2 Page

648

1/4 Page

324

All costs include colour. For spot colour or mono, please call for a quote +44 (0) 1782 214224.

1/8 Page

162

Agencies receive 15% commission.

All copy must be supplied to Tyres & Accessories in high resolution format (300dpi) PDF, JPEG or GIF file. Quality control: Tyres & Accessories will not be able to accept any adverts of low quality resolution. Other size options available; contact scott@tyrepress.com for details

RETREADING SUPPLEMENT • The Retreading Supplement is a joint production of Tyres & Accessories and Neue Reifenzeitung, presented in both English and German. • Focusing on the growing global enterprise of tyre retreading, the supplement is supplied with all March, September and December issues of both magazines every year, in addition to being available electronically to subscribers at http://www.tyrepress.com/ News/tyrepress_magazine/ • It has a circulation of nearly 13,500 copies, delivered to important tyre business contacts in 160 countries.

RETREADING SUPPLEMENT RATES Front cover

£ 3650

Back cover

£ 3450

Full page b/w

£ 2225

Full page 4c

£ 3300

Inside Front cover

£ 3400

Inside Back cover

£ 3400

1/2 page b/w

£ 1125

1/2 page 4c

£ 1925

1/3 page b/w

£ 750

1/3 page 4c

£ 1275

1/4 page b/w

£ 575

1/4 page 4c

£ 1100

SUBSCRIPTION RATES Magazine Subscription (UK)

£ 65

Magazine Subscription (EUROPE)

£ 85

Magazine Subscription (World)

£ 120

Online Subscription (1 month)

£ 20

Online Subscription (6 month)

£ 45

Online Subscription (12 month)

£ 80

• 12 issues of Tyres & Accessories magazine • 12 months complete access to our website www.tyrepress.com • 12 months access to our online magazine • Daily e-Newsletter • 1, 6 or 12 months access to our website www.tyrepress.com • 1, 6 or 12 months access to our online magazine • Daily e-Newsletter (Print magazine not included)

BULK SUBSCRIPTION DISCOUNTS NUMBER OF SUBSCRIPTIONS

DISCOUNTS

10-39

10%

40-49

12%

SUBSCRIPTION INFORMATION HOW TO MAKE A PAYMENT Credit Card Payment can be made online using our secure and flexible credit card payment service Sage Pay at http://www.tyrepress.com/subscribe/member.php (existing customers) and at http://www.tyrepress.com/subscribe/signup.php (new customers) or by telephone 44 (0) 1782 214224 or complete the table below and return to Julie Wilshaw at julie.wilshaw@tyrepress.com and we will enter the details for you. Please note that whether you are making payment online, over the phone or via order form your data is dealt with securely.

CREDIT CARD DETAILS Card Holder Name Card Number Card Holder Address Start Date

End Date

Issue No

CV2 3 or 4 digits security code on reverse of card PLEASE PROVIDE THIS INFORMATION IN A SEPARATE EMAIL OR TELEPHONE CALL

Bank Transfer/BACS National Westminster Bank plc, 10 Station Road, Clacton on Sea, Essex CO15 1TA UK Account Name: Tyre Industry Publications Ltd Account No: 70304440 Sort Code: 60 05 33 Swift Code: NWBKGB2L IBAN Code: GB79 NWBK 6005 3370 3044 40

Cheques Made payable to ’TYRE INDUSTRY PUBLICATIONS LTD‘ and crossed ’A/C PAYEE‘ and posted to Julie Wilshaw, Tyre Industry Publications Ltd, 6a Salem Street, Etruria, STOKE ON TRENT ST1 5PR UK

ORDER CONFIRMATION Once your subscription order has been set up you will receive an email containing your receipted invoice for your records. This shows a summary of your order, payment details, an order reference number and contact details for enquiries.

// FEATURES LIST 2013 // TYRES & ACCESSORIES FEATURES:

JANUARY  Agricultural Tyres  Motorcycle Tyres

EDITORIAL DEADLINE

AD DEADLINE

AD COPY DEADLINE

14.12.2012

04.01.2013

11.01.2013

18.01.2013

25.01.2013

MARCH  Retreading Special – Bilingual Supplement 08.02.2013  Ancillary Garage Services (exhausts, MOT,

15.02.2013

22.02.2013

08.03.2013

22.03.2013

29.03.2013

12.04.2013

19.04.2013

26.04.2013

10.05.2013

17.05.2013

24.05.2013

FEBRUARY

 TPMS/Diagnostics  Light Commercial Vehicle/Van Tyres

glass, Servicing, SMART Repairs)  4x4 Tyres

APRIL  International Wholesalers  Wheel Report MAY  EM/OTR – Bilingual Supplement  Retail/Buying Groups  Specialist Tyres JUNE  High-Performance Tyres  Tyre Recovery  Wheel Alignment and Lifting Equipment  Autopromotec Review

ES FEATURES: FEATURES:

JULY

EDITORIAL EDITORIAL DEADLINE DEADLINE

AD ADCOPY COPY AD AD DEADLINE DEADLINE DEADLINE DEADLINE

14.06.2013

21.06.2013

28.06.2013

013

 Manufacturing (Equipment, Raw

013

 Brakes  Winter Tyres

12.07.2013

26.07.2013

013

 Retreading Special – Bilingual Supplement 16.08.2013  Truck Tyres

23.08.2013

30.08.2013

13.09.2013

20.09.2013

27.09.2013

11.10.2013

15.10.2013

25.10.2013

22.11.2013

29 .11.2013

013

Materials and News)  TAFF Awards Preview  Batteries

AUGUST

SEPTEMBER

OCTOBER  e-Commerce  Wholesalers NOVEMBER  Motorsport Review  Fleet Business  Green Tyres

DECEMBER Retreading Special – Bilingual Supplement 22.11.2013 Tyre Changers, Wheel Balancers Garage Consumables (inc. weights) Year in Review

   

2013

tYrEPrEss.coM & e-nEWslEttEr HELLO AND WELCOME to the all-new media information pack and advertising rate card for the premier tyre business news site, tyrepress.com. Tyrepress.com continues to grow, achieving record new 12year highs in terms of monthly site visits in 2012. The site surpassed 26,000 published news stories since the first version of the website – all of which are available in the site’s News section. Advertising rates for the website are available on p. 4. The tyrepress.com e-Newsletter has had its most successful year ever for the third successive year, now boasting a subscriber list of nearly 19,000 global tyre business contacts. The e-Newsletter continues to offer exciting new advertising opportunities, comprising five banner sizes and three positions, while the Solus e-Newsletter option allows you to send an email to the entire subscriber list (subject to availability). Effectively, advertisers send a linked advert to nearly 19,000 tyre business professionals every working day – turn to p. 5 to see how your company can benefit from this valuable service.

CONTENTS: [3] TYREPRESS.COM FEATURES [4-5] ELECTRONIC ADVERTISING RATES [6] BUSINESS DIRECTORY RATES [7] ONLINE SUBSCRIPTION AND SOCIAL NETWORKING INFORMATION

In addition to the valuable advertising opportunities offered in the rest of the website, tyrepress.com also has the powerful Business Directory. The Directory allows companies to present linked corporate logos, make company literature available for download, and even include video content, such as advertisements. Business Directory entries also link to the large news section of the site, making them visible to every visitor to tyrepress.com. To find out how to take advantage of these features, turn to p. 6. Additionally, tyrepress.com and Tyres & Accessories made significant social networking progress in 2012, with dedicated Twitter (@tyrepress), Facebook and LinkedIn pages providing immediate headlines from tyrepress.com and instantaneous tyre business interaction. Tyrepress.com’s online impact is demonstrated by the fact that social influence indices Klout and peer index rated tyrepress.com highly during the course of 2012.

tYrEPrEss.coM FEAtUrEs

Massive News Archive • While the tyrepress.com homepage is updated on every business day and contains the latest in tyre-based news, the news archive contains everything ever published during the 12 years of the website’s existence. • 26,000-plus articles are available at http://www.tyrepress.com/News/ • Powerful search engine and browser-friendly article categorisation help readers to reach the required articles or topics faster.

Multimedia Capabilities • tyrepress.com supports exciting new features, such as picture galleries alongside news stories, embedded video and digital magazine editions for subscribers. • Advertisers can reach tyre business contacts with downloads, animated and video content in addition to still images and links on all pages, including the Business Directory (see p. 6). • Expect more exciting tyre news features to be announced in 2013, as tyrepress.com continues to grows.

Electronic Advertising RAtes

£1100*

£550* 700x90px £550* 700x90px

467x60px

£450* 234x120px

£550* 234x300px

* prices are per month All prices are subject to VAT. Additional tailored sizes possible subject to availability Contact scott@tyrepress.com for further information.

ElEctronic AdvErtising rAtEs

PRICE PER MONTH ADVERT SIZE

800x120px

1-3 months

600x100

600

600x200

1050

800x120 header (h)

1100

200x480 header (v)

800

200x100

300

200x200

500

600x200px

200 x 480px

600x100px 200 x 200px 200x100px

All advert measurements are width x height and in pixels All prices are subject to VAT.

Solus Newsletter

£ 1750 – Subject to availability

Recognised agencies will receive a 15% commission.

Quality control: Tyres & Accessories will not be able to accept any adverts of low quality resolution. Other size options available; contact scott@tyrepress.com for details All artwork must be supplied as high resolution PDF, JPG or GIF ﬁle. Low resolution images will be rejected

BUsinEss dirEctorY rAtEs The Business Directory lists contact information and promotional materials on tyrepress.com. BASIC PACKAGE 1 Hyperlink to your e-mail and website Only £165

     

Your company Your address Your telephone number Your e-mail (hyperlinked) Your website (hyperlinked) Your web address in Tyres & Accessories magazine

ADDITIONAL FEATURES TO PACKAGE 1 Larger advert to include photo/logo Only £250 Additional photos £35 each

ADDITIONAL FEATURES TO PACKAGE 2

A pdf of your company‘s brochure available for direct download £45

B e-Brochure with turnable pages, no need to download £100

Special Offer – Buy package 3 with pdf and e-Brochure for only £375 – a saving of £125 Total cost of package 3 with both pdf and e-Brochure £500 rrp Scott Parker-Copestick Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom

Tel.: +44(0)1782 214224 scott@tyrepress.com www.tyrepress.com

sUBscriPtion inForMAtion and sociAl nEtWorK ONLINE SUBSCRIPTION (12 MONTHS) - £80 12 months complete access to www.tyrepress.com; e-Newsletter subscription ONLINE SUBSCRIPTION (6 MONTHS) - £45 6 months complete access to www.tyrepress.com; e-Newsletter subscription ONLINE SUBSCRIPTION (1 MONTHS) - £20 1 month complete access to www.tyrepress.com; e-Newsletter subscription For secure web payments, visit www.tyrepress.com/subscribe/signup.php For renewals: www.tyrepress.com/subscribe/member.php For further details contact julie.wilshaw@tyrepress.com

Social media inﬂuence in the tyre sector 2012 Publications

(tyre magazines, websites, blogs) Rank Company

1 2 3 4 5 6 7 8 9 10 11 12 13 14

Klout score

Tyres & Accessories (@tyrepress) Tire Review (@tirereview) AM (@AMchatter) European Rubber Journal (@rubberjournal) Tire Business (@Tbnewsminute) Tyre Reviews (@tyrereviews) Rubber Journal Asia (@RJA_online)*** Aftermarket (@Aftermarket01) Neue Reifenzeitung (@reifenpresse) Tread (@Tread_Magazine)*** Tyres & Rubber Asia (@TyreAsia1)** Tyre Trade News Retreading Business Tires & Parts

Source: Klout, PeerIndex, T&A Research

facebook.com/tyrepress

57 44 53 44 31 35 11 32 31 0 0 0* 0* 0*

PeerIndex

Average impact

21 28 16 14 27 14 33 11 11 32 24 0* 0* 0*

39 36 34.5 29 29 24.5 22 21.5 21 16 12 0* 0* 0*

*No scores could be found on either inﬂuence quantatizing system. **Listed in 2011 as Rubber Asia ***New entry

twitter.com/tyrepress