Touchpoints

by UCI Paul Merage School of Business

University of California, Irvine

2.0 BRAND STRATEGY

The power and effectiveness of the brand depends on us all to communicate in a clear and consistent manner throughout all our touchpoints.

MERAGE SCHOOL BRAND

Aligned with and supports the UCI brand

WEB SOCIAL MEDIA ADVERTISING & EDITORIAL OTHER DIGITAL MEDIA PRINT SPECIALTY ITEMS

School website, landing pages, web display ads Facebook, Twitter, Linked In, YouTube, Instagram, Flickr Online ads, print ads, editorial write ups, published research Email campaigns, video, photography, Delphi boards, PowerPoint presentations Brochures, flyers, mailers, pocket folders, posters, postcards, programs, event signage, note cards, note pads, stationery Banners, tablecloths, T-shirts, pens, USBs, bags, water bottles, tumblers, cell phone holders

Touchpoints

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University of California, Irvine

2.0 BRAND STRATEGY

Touchpoints

MERAGE SCHOOL BRAND

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University of California, Irvine

Approved Logos

Checklist for Events

5.0 VISUALS

How to Use Social Media

Editorial Style Preferences

Social Media Assets

Our Voice

The Merage School

This article is from:

Merage School Brand Guidelines