Welingkar – A Business School Within A Business School

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Welingkar – A Business School Within A Business School


Today, the market needs MBA graduates that are more rooted in concrete industry need. However, many Bschools still make the mistake of churning out specialized courses on the basis of the latest trends, usually taking their cues from the media instead of an actual industry need.

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Fortunately, a few reputed business schools, like WeSchool, see market creation as a sociological network building process, requiring harmonization of multiple stakeholders. To offer true flexibility and inculcate a competitive set of skills which the future managers will require, specializations must not be based on speculations or journalistic representations, believes,

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Dr. Uday Salunkhe, Group Director, Welingkar Institute of Management Research and Development (WeSchool). Instead, he says, they ought to be tailored to measurable industry needs and longstanding industry relationships. http://www.udaysalunkhe.net


The specialized programmes at WeSchool aren’t rooted in intuition but are designed through extensive research and investment in technological networks. The Welingkar faculty members act like business schools within a business school. They are empowered to devise and operate powerful elective.

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MBA courses, through their unique understanding of market needs. Using their research expertise and multiple channels, they build bridges between students’ career goals and concrete industry needs. The educational institute, thus, successfully plays matchmaker between industry, students, media and other stakeholders like policy makers and the society at large.

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“The specialized MBA students have the edge over others because of a higher level of expertise in their chosen space. For a potential employer, such students naturally become preferred choice, their training costs are less. These are likely to hit the ground running. Along with the sectoral /functional expertise, they are given a sound grounding in the foundational elements, concepts and functions of Management. They understand and have a perspective of the adjacent/larger ecosystems,� reflects Dr. Uday Salunkhe.

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