Udenco. Global Mechatronics Contractor
“Udenco’s combined production and transport prices are lower.” Mark Verhoeven Axon develops and sells products for professional television studios, mainly for
Chief Operations Officer
the conversion of the signal and the editing and processing of video and audio. Axon is an expert operating as one of the top ten global suppliers. In the market,
Mark Verhoeven is
Axon distinguishes in quality, reliability and delivery times. Axon does not produce
responsible for supply
its own products; but purchases, lets purchase, assemble and produce through
chain (purchasing, logistics
various channels.
and stock management), quality assurance, facility
When Mark Verhoeven started at Axon (in 2006) he set two goals: (1) lower the
management and information
dependency on suppliers by diversification and (2) design the strategy to carry out
and communication
Axon’s long term policy to decrease stock while maintaining quality and delivery
technology.
times. In the past years Verhoeven managed to spread purchasing and doing so not only reduced risk, but he also realised a significant cost reduction. Stock
Verhoeven joined Axon in
levels were reduced with 30% while Axon’s trademark 2 to 5 day delivery was
May 2006. Prior to joining
maintained. In both achievements Udenco plays a major role.
Axon, he was marketing and sales manager at Halin (Electronics subcontractor)
When did the collaboration with Udenco begin?
and worked for 16 years
“I have known Rob for a long time. We worked together before so I know what he can
at Philips in several units
accomplish. When I started the process of reorientation on purchasing and our supply
fulfilling various management
chain, Udenco was one of the parties I approached for a request for information.
roles.
Although Udenco came up with a good offer, it was not the best. We started working with a company in Malaysia. It was a good partnership until the organisation went bankrupt
He has a bachelor’s degree
without telling us. All of a sudden, we had no supplies. We had some in stock but there was
in Chemistry, Business
no time to lose.
Economics and a Masters degree in Executive Strategic
Because Udenco was familiar with the subject Rob could act immediately. His offer was
Management.
very good and his organisation really proved itself in those weeks and months. Since that event we collaborate with Udenco on various parts and products.”
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better. faster. cheaper.