SMALL BUSINESS AND ITS IMPACT ON
GEORGIA SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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TABLE OF CONTENTS Why Small is Great . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 Real Estate Sector Opportunities Under Tax Cut and Jobs Act . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Georgia Business Rankings . . . . . . . . . . . . . . . . . . . 10 Georgia Small Business Employment by Industry 11 Georgia Demographic Profile . . . . . . . . . . . . . . . . .
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Spotlight Industries in Georgia: Technology . . . . . 14 Spotlight Industries in Georgia: Construction . . . . 16 Spotlight Industries in Georgia: Real Estate . . . . . . 18 Spotlight Industries in Georgia: Music . . . . . . . . . . 19 Our Locations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21 About the SBDC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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FIGURES Impacts of Tax Reform (Figure 1) . . . . . . . . . . . . . . . . . . . . . . . . 8 Georgia Business Employment (Figure 2) . . . . . . . . . . . . . . . . . 11 Employment Numbers by Industry (Figure 3) . . . . . . . . . . . . . . 12 Changes in Business Ownership by Demographic (Figure 4) . . 13 Top Women Owned Firms with Paid Employees (Figure 5) . . . 13 Technology Business Rankings (Figure 6) . . . . . . . . . . . . . . . . . 14 Technology Business Statistics (Figure 7) . . . . . . . . . . . . . . . . . 15 Employee Size Range for Construction Firms in Georgia (Figure 8) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Top Construction Occupations (Figure 9) . . . . . . . . . . . . . . . . . 17 Real Estate and Rental Leasing Employee Size (Figure 10) . . . 19 Employee Size Range By Recording Studio in Georgia (Figure 11) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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WHY SMALL IS GREAT
E
ntrepreneurial ventures provide hundreds of thousands of jobs in Georgia for both business owners and employees. Small businesses not only supply principal income for families, but they also meet unique needs for part-time employment, temporary employment, supplementary income, or, particularly for many young people, that first job opportunity. The innovation and creativity that entrepreneurs deliver to the marketplace appear in all types of businesses, and whether high tech or personal services, these engines of economic growth are found in every big city and small town across our state. The University of Georgia Small Business Development Center (SBDC) is a resource available to help entrepreneurs. As an educational extension program of the University of Georgia, the U.S. Small Business Administration and our partnering institutions (Georgia State University, Kennesaw State University, Clayton State University, Valdosta State University, Georgia Southern University, and the University of West Georgia), the SBDC provides management training and one-on-one assistance to small business owners and prospective entrepreneurs. Over the past five years, individuals who have sought assistance from the SBDC have created over 1,700 new businesses, added over 12,000 jobs, raised more
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
than $842 million in loan and equity financing and generated over $9 billion in sales. According to the latest impact study, firms that have sought SBDC assistance experienced job growth of 12.8 percent versus the typical Georgia firm which increased employment by only 2.7 percent.
SMALL FIRMS AND THEIR DISTINCTIVE OFFERINGS PROVIDE CUSTOM PRODUCTS AND SERVICES THAT ARE OTHERWISE UNAVAILABLE, ARE A CONVENIENCE FOR RESIDENTS AND VISITORS TO OUR STATE AND HELP CREATE THE COMMUNITY CHARACTER AND LOCAL CHARM DEFINES OUR ‘HOMETOWNS.’ We believe in the strength of small business and have produced this report to describe some of the impacts small businesses have in Georgia. This publication provides an overall perspective of Georgia’s small business environment and shines the spotlight on several noteworthy industries. Most importantly, this publication helps illuminate the contributions made by Georgia’s entrepreneurs on the economic well-being of all Georgia citizens.
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OVERVIEW
1 MILLION
98%
Small Businesses1
371,524
Minority-Owned Businesses1
89%
OF STATE’S EXPORTERS1 ARE SMALL BUSINESSES
1.6M
of all Georgia Employers2
43.7% of Private Workforce are at Small Businesses2
Small Business Employees1
Source: 1”Small Business Profile – Georgia.” U.S. Small Business Administration, Office of Advocacy, 2017. | 2“2015 SUSB Annual Datasets by Establishment Industry.” Statistics of U.S. Businesses, U.S. Census Bureau, Sept. 2017, Accessed 2 Oct. 2017.
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$531,302 Million Georgia’s Gross Domestic Product1
7,795
Establishment Births (Business Starts) In First Quarter of 20172
$61.1 Billion
Total Economic Impact for Tourism in Georgia in 20163
New Registered Business Establishments4
718,987 New (Net) Jobs in 20145
41,287
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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Source: 1“Regional Data – GDP & Personal Income- Georgia.” Bureau of Economic Analysis, U.S. Department of Commerce, 21 Nov. 2017. | 2Business Employment Dynamics Data by States. “Private sector establishment births and deaths, seasonally adjusted - Georgia.” Bureau of Labor Statistics, U.S. Department of Labor, 23 Jan. 2018. | 3“Tourism.” Georgia.org, Georgia Department of Economic Development, 23 Jan. 2018. | 4“Entrepreneur & Small Business Quickfacts.” Georgia Department of Economic Development, 3 Jan. 2018. | 5”Small Business Profile – Georgia.” U.S. Small Business Administration, Office of Advocacy, 2017.
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REAL ESTATE SECTOR OPPORTUNITIES UNDER THE TAX CUT AND JOBS ACT Dr. Jeff Dorfman, University of Georgia
T
ax reform is the first legislative success of the young Trump Administration, with Congress and the President having managed to pass the Tax Cut and Jobs Act (H.R.1) by narrow margins after compromises between the House and the Senate. The National Association of Realtors® and the National Association of Home Builders fought against the plan because of three changes that limit the deductibility of mortgage interest and property taxes.1 NAR President William Brown said, “The nation’s 1.3 million Realtors® cannot support a bill that takes homeownership off the table for millions of middle-class families.”2 Yet, contrary to their worries, the real estate industry will be just fine after tax reform. Plus, the small business owner who foresees the impacts of tax reform has opportunities to profit from some changes likely to occur in the housing market. Tax reform does three things that will impact the real estate industry. First, it limits the mortgage interest deduction to $750,000 (down from a million) and to primary residences only. This change affects only new mortgages. Second, it doubles the standard deduction, which will reduce the number of households that need to bother with the mortgage interest deduction. Third, the plan caps property tax deductibility to $10,000 per year (the plan places more stringent limits on who
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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FIGURE 1 Sources: Vasel, K., Fox, L., & Mattingly, P. “Homeowners: Here’s what’s in the tax bill for you.” CNN Money, 17 Dec. 2017.
IMPACTS OF TAX REFORM LIMITS MORTGAGE INTEREST DOUBLES STANDARD DEDUCTION CAPS PROPERTY TAX DEDUCTIBILITY
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
can claim the capital gains exclusion when selling a house and how often, but this will affect very few people). Each of these changes somewhat limits the tax advantages that traditionally have been conferred on homeowners, especially homeowners who use debt to finance their home purchases. To listen to the lobbyists for the real estate industry, these changes will be the end of the industry, plunging the housing sector back to the depths it experienced in the recent recession. Yet, the math just doesn’t add up on those claims. Only 64 percent of Americans own a house. Of those American homeowners, about two-thirds have a mortgage.3 Nationwide, only 4 percent of all mortgages are for $750,000 or more.4 Multiplying 64 percent by 67 percent by 4 percent, we find that only about 1.7 percent of households will be impacted by the mortgage interest deduction cap. Plus, existing mortgages are grandfathered in, so anyone who already purchased a home will continue to enjoy the deduction until they sell or refinance. Thus, it will take years to slowly approach that 1.7 percent of households, or 2.2 million households whose deduction is capped. Doubling the standard deduction will lead fewer people to itemize, meaning fewer will use the mortgage interest deduction. Currently, about 22 percent of all tax returns itemize a mortgage interest deduction. Examining IRS data suggests that perhaps 10 percent of Americans (14 million returns) will still itemize a mortgage interest deduction after tax reform. Importantly, those households that stop itemizing are doing so because the newly enlarged standard deduction provides them a lower tax burden. Households that have more aftertax income have more money to spend on houses, mortgage payments, and everything else in the economy.
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Housing is not being made unaffordable by tax reform since the vast majority of Americans will receive a moderate tax cut under the plan. Home builders and Realtors® seem concerned that a few rich Americans might not buy as expensive houses without as big a tax break, even though they will have more disposable income. I think they are wrong. Americans, particularly higherincome ones, like to buy stuff, especially expensive stuff, and will likely continue to buy expensive houses. The world is not ending. The key drivers of demand for housing (rental and owneroccupied) are the number of households and the money those households have available to spend on housing. Tax reform will have no effect on household formation unless it is positive (by allowing more people to move out and create new households). Tax reform is estimated to give 85 percent of Americans more after-tax money to spend (and only 5% will have less), so demand for housing (and everything else) should grow, not shrink. Housing depends much more on disposable income, the health of the job market, and Americans’ confidence in the economic future than it does on tax breaks. Don’t listen to the real estate industry; they will be just fine if the Tax Cut and Jobs Act passes.
NARROWING DOWN TO GEORGIA Georgia has 3 percent of the U.S. population. Thus, we can estimate that about 65,000 households in Georgia will be impacted by the cap on the mortgage interest deduction, and 450,000-500,000 Georgia households will still be using the mortgage interest deduction. What this means for Georgia housing demand is only minor changes to customer preferences going forward. Demand for starter homes should be unaffected or slightly boosted by the
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
tax cuts that such buyers will receive. A similar outlook applies for the middle of the market as houses below $750,000 are essentially unaffected by any of these changes and those buyers should also see an increase in after-tax income. Home builders might consider some slight downsizing (and corresponding lower prices) for ultra-high-end homes as some of those buyers will see their mortgage interest and state and local tax deductions capped. However, these buyers stand to receive the largest tax cuts and so demand may be unaffected with aftertax income gains offsetting the loss of tax advantages. Demographic trends and accelerating population growth in Georgia are positive signs for the housing industry. For real estate agents, small business owners in construction, and those thinking of joining the industry, the best market segments to focus on appear to be lower- and mid-priced homes, townhomes, and condos that have little or no yard maintenance needed (for both seniors and millennials), and more accessible homes (again, for our growing senior population). A few tax advantages may be ending, but there is still plenty of money to be made building and selling homes.
Article written by:
Dr. Jeff Dorfman Professor, Agricultural and Applied Economics | Director, Land Use Studies Initiative, University of Georgia Source: 1Oyedele, Akin. “The GOP tax plan has the real-Estate industry in a panic and talking about housing recessions.” Business Insider, 2 Nov. 2017. | 2Boughtin, Jon. “House Tax Bill Delivers Tax Hike on Homeowners.” National Association of Realtors, 2 Nov. 2017. | 3Ingraham, Christopher. “How many families actually own half-Million dollar homes?” The Washington Post, 3 Nov. 2017. | 4 Collins, Jeff. “Tax plan to impact at least 11 percent of Southern California home buyers.” The range County Register, 19 Dec. 2017.
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GEORGIA BUSINESS RANKINGS
1
st st
Aerospace Manufacturing Attractiveness1 Business For Doing Business3
Top State for Business Overall4
Climate2
nd 2nd
Top City (Atlanta) for rd rd Minority Entrepreneurs5
3
Number of Women-Owned Businesses6 Small Business Optimism
7
th
Source: 1“2017 Aerospace Manufacturing Attractiveness Rankings.” PwC United States, Aug. 2017. | 2Arend, Mark. “Smart Money: Foreign investment, film production and corporate R&D centers grow particular well in the Peach State’s business climate.” Site Selection Magazine, Nov. 2017. | 3Crawford, Mark. “2017 Top States for Doing Business: Georgia Ranks #1 Fourth Year in a Row.” Area Development. Q3 2017. | 4“America’s Top States for Business 2017.” CNBC, 11 July 2017. | 5McDougall, Karla. “Which are the Best Cities for Minority Entrepreneurs?” Focus, Expert Market. | 6The 2016 State Of Women-Owned Businesses: Summary Tables. American Express OPEN, April 2016. | 7 “Georgia: #5 nationally for small business optimism.” Womply, 25 May 2017. | 8“Best States for Business.” Forbes, Nov. 2016. | 9Bernardo, Richie. “2017’s Best & Worst States to Start a Business.” Wallet Hub, 5 July 2017.
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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Best State for Business8 Best State to Start a Business9
10
5thth
8
th 10
GEORGIA SMALL BUSINESS EMPLOYMENT BY INDUSTRY
A
ccording to the U.S. Small Business Administration, there are over 1 million small businesses in Georgia, making small businesses 99.6 percent of all Georgia businesses. One million six hundred thousand people are employed by small businesses in Georgia, which is just over 43 percent of Georgia employees.1 When looking at business employment in Georgia, firms with 20-99 employees have the largest share of small business (less than 500 employees) employment.2
FIGURE 2 Source: “2015 SUSB Annual Datasets by Establishment Industry.” Statistics of U.S. Businesses, U.S. Census Bureau, Sept. 2017, Accessed 2 Oct. 2017.
GEORGIA BUSINESS EMPLOYMENT
The 2017 Georgia Economic Outlook expects a balanced job growth between goods-producing and service-providing industries. The construction industry is expected to see the fastest job growth, followed by professional and business services, and leisure and hospitality.3 Georgia businesses of all sizes are benefiting from the generous incentives
1.6 MILLION Small Business Employees1 1 MILLION Small Businesses in Georgia1 SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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FIGURE 3
SMALL FIRM EMPLOYMENT NUMBERS BY INDUSTRY, 20152 INDUSTRY
SMALL FIRMS
EMPLOYMENT
TOTAL FIRMS
SMALL FIRM % OF INDUSTRY
ACCOMMODATION AND FOOD SERVICES
241,117
403,873
59.7%
110,691
377,195
29.3%
AGRICULTURE/FORESTRY/FISHING/HUNTING
7,037
7,530
93.5%
ARTS/ENTERTAINMENT/RECREATION
28,216
46,741
60.4%
CONSTRUCTION
128,229
164,767
77.8%
EDUCATIONAL SERVICES
43,684
83,713
52.2%
FINANCE AND INSURANCE
53,405
173,080
30.9%
HEALTH CARE AND SOCIAL ASSISTANCE
211,275
478,276
44.2%
576
576
100.0%
INFORMATION
24,411
118,864
20.5%
MANAGEMENT OF COMPANIES/ENTERPRISES
10,033
124,169
8.1%
MANUFACTURING
125,209
365,088
34.3%
2,404
5,435
44.2%
131,544
156,605
84.0%
SERVICES
146,863
252,351
58.2%
REAL ESTATE AND RENTAL/LEASING
37,975
59,555
63.8%
RETAIL TRADE
141,117
468,517
30.1%
TRANSPORTATION AND WAREHOUSING
42,472
176,600
24.0%
UTILITIES
6,771
24,886
27.2%
103,908
204,669
50.8%
1,596,937
3,692,490
43.2%
ADMINISTRATIVE SUPPORT/WASTE MANAGEMENT/REMEDIATION SERVICES
INDUSTRIES NOT CLASSIFIED
MINING/QUARRYING/OIL & GAS EXTRACTION OTHER SERVICES (EXCEPT PUBLIC ADMINISTRATION)
given to the entertainment industry. Businesses are also benefiting from the strong transportation and logistics infrastructure. Because of Georgia’s booming economy, the state has become frequent consideration when companies are evaluating locations for new headquarters.3 As of mid-2016, Georgia home prices are up 45 percent from their lowest point. With the increase in home equity, small business owners will have more options to finance new business startups and expansions. In addition to the home equity boost of confidence, business people have had time to create new professional relationships with bankers. That combination of resources will help boost Georgia’s economic growth from small businesses.3
PROFESSIONAL/SCIENTIFIC/TECHNICAL
WHOLESALE TRADE
TOTAL SMALL BUSINESS AND ITS IMPACT ON GEORGIA
Source: 1“Small Business Profile – Georgia.” U.S. Small Business Administration, Office of Advocacy, 2017. | 2“2015 SUSB Annual Datasets by Establishment Industry.” Statistics of U.S. Businesses, U.S. Census Bureau, Sept. 2017, Accessed 2 Oct. 2017. | 3Humphreys, Jeffrey M, and Beata D Kochut. The 2017 Georgia Economic Outlook. UGA Terry College of Business, Selig Center of Economic Growth, Athens, GA.
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GEORGIA
FIGURE 4
DEMOGRAPHIC PROFILE
Source: “Small Business Profile - Georgia.” U.S. Small Business Administration, Office of Advocacy, 2016. Web.
G
eorgia has become one of the top states in the country for women-owned businesses. In The 2017 State of WomenOwned Businesses Report by American Express, Georgia ranked fifth in the nation for states where women-owned businesses have increased their economic clout within the last 10 years. Economic clout is defined as the growth in the number of firms and growth in employment and revenues.1 Based on the most recent Survey of Business Owners in 2012 by the U.S. Census Bureau, the Georgia industry with the most womenowned firms with paid employees is Professional, Scientific, and Technical Services, which is closely followed by the Health Care and Social Assistance industry. For the most part, Georgia is very comparable to the national trend for number of firms per industry.2 It is interesting to note that the largest national portion (23%) of all women-owned businesses fall into the Other Services category. Other Services include businesses such as hair and nail salons, as well as pet care businesses.1 With Georgia’s business friendly environment and historical results, we can expect to see women-owned businesses continue to grow in both numbers and influence.
CHANGES IN BUSINESS OWNERSHIP BY DEMOGRAPHIC BETWEEN 2007 & 2012 AFRICAN-AMERICAN
39.7%
ASIAN
23% -38.7%
PACIFIC ISLANDER HISPANIC
73% 1.7%
NATIVE AMERICAN MINORITY
41.1%
NON-MINORITY
-10.6%
FIGURE 5 Sources: “2012 Survey of Business Owners.” U.S. Census Bureau, 15 Dec. 2015.
TOP WOMEN OWNED FIRMS WITH PAID EMPLOYEES PROFESSIONAL, SCIENTIFIC, AND TECHNICAL SERVICES
5,939
HEALTH CARE AND SOCIAL ASSISTANCE
5,319 4,390
RETAIL TRADE
Source: 1The 2017 State of Women-Owned Businesses Report. American Express OPEN, 2017. | 2 “2012 Survey of Business Owners.” U.S. Census Bureau, 15 Dec. 2015.
ACCOMMODATION AND FOOD SERVICES
FIGURE 4: The change in overall firm ownership for each demographic group from 2007 to 2012 based on the Survey of Business Owners (SBO) for Georgia, released in December 2015.
3,407 0
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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2,000
4,000
6,000
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SPOTLIGHT INDUSTRIES IN GEORGIA TECHNOLOGY The technology sectors in Georgia have made technology one of the top industries in the state. Thanks to the addition of almost 8,000 new jobs in 2016, Georgia has become one of the nation’s top 10 technology employment markets, bringing the total technology payroll to almost $30 billion in 2016.1 Within the technology industry, the Software and IT and Telecommunications sectors represent almost 50 percent of total technology employment in Georgia. Adding the most new technology jobs were the Internet and Multi-media, Software, and Biosciences. Occupations such as applications developers and project managers are becoming the most critical jobs. High tech occupations within Georgia’s Media and Entertainment sector grew by nearly 17 percent, making it one of the fastest technology growth sectors in the state.1 According to a recent publication from CompTIA, Georgia ranks 13th in the nation for self-employed or sole proprietors in the tech industry. For the state, 16.2 percent of the total employer firm plus non-employer firm workers are self-employed. The national average is 13.7 percent. Georgia also ranks in the top 20 for the average tech industry wages in 2016 at $94,915 per year.2 Small businesses lead the way in the number of firms within the Professional, Scientific, and Technical Services (PSTS) industry (NAICS 54), as well as the Information industry (NAICS 51)
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
FIGURE 6
12TH TECH EMPLOYMENT2 19TH AVERAGE TECH WAGE2
19TH (PER CAPITA) INNOVATION2
for Georgia. PSTS firms with an employee size range of 0-4 employees has the largest number of firms. At just over 20,000 firms with 0-4 employees, the next size range, 5-9 employees, has almost 3,000 firms. There is a large gap between the highest numbers of firms for Information as well. For the employment size range 0-4 there were over 1,200 firms, for the range 5-9 employees there were 282 firms. Looking at those numbers it is clear that small businesses with 0-4 employees are vital to Georgia’s technology industry.3 Over two-thirds (68%) of Georgia’s technology employees are
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18,293
2
Tech Business Establishments
FIGURE 7
207,8652 Tech Industry Employment
located in Atlanta.1 A recent Realtor.com article ranks Atlanta second for “outside of main tech city” hubs. Thanks to Google Fiber’s service, excellent talent pools to draw from thanks to local universities, and low cost of living, Atlanta has become a relatively great choice for tech development opportunities.4 Other Georgia MSAs showing job growth in this sector are Athens, Columbus and Savannah.1 Georgia’s logistics technology sector keeps things moving within the state and across the United States. Georgia has nearly 300 companies involved in the development of the technology to manage the movement of materials, the processing into finished goods, and delivery to the final buyer. The logistic technology companies support over 11,000 logistics service providers in the state. Georgia is home to two deepwater ports, the world’s busiest airport, two Class I railroads with the largest rail hub in the southeast, and the most extensive surface transportation network in the country, all of which contribute to Georgia’s logistics excellence.5 For the state, 4.9 percent of the overall workforce is in the tech industry. The industry overall contributed an estimated 8 percent directly to Georgia’s economy.2
$94,9152
Average Wage in Tech Industry
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
4.9%2
Tech Industry as a Percent of Overall Workforce
Sources: 12017 State of the Industry: Technology in Georgia Report. Rep. no. 11. Technology Association of Georgia, 2017. Web. 19 July 2017. | 2CYBERSTATES 2017. 18th ed., The Computing Technology Industry Association (CompTIA), Downers Grove, IL, 2017, CYBERSTATES 2017. | 3Number of Firms, Number of Establishments, Employment, and Annual Payroll by Enterprise Employment Size for States, NAICS Sectors: 2015. US Census Bureau, 2015 County Business Patterns, 2015 Statistics of US Businesses, 29 Sept. 2017. | 4Pan, Yuqing. “Silicon Valley Shake-Up: These Are the Next Top Tech Towns.” Realtor.com. N.p., 24 Apr. 2017. Web. 19 July 2017. | 5Where Georgia Leads: Logistics Technology. Technology Association of Georgia, Atlanta, GA, 2017.
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CONSTRUCTION After the recession, Georgia’s construction industry is still trying to fully recover. With the still affordable mortgage rates and growing demand for housing, the homebuilding, as well as renovation and repair industry, is expected to pick up steam in many parts of the state. Economists state that job growth will fuel Georgians confidence in buying homes.1
FIGURE 8 Sources: Number of Firms, Number of Establishments, Employment, and Annual Payroll by Enterprise Employment Size for States, NAICS Sectors: 2015. US Census Bureau, 2015 County Business Patterns, 2015 Statistics of US Businesses, 29 Sept. 2017.
EMPLOYEE SIZE RANGE FOR CONSTRUCTION FIRMS IN GEORGIA
The recession led to new home building supplies being restricted by years of underbuilding. However, the backbone of Georgia’s housing market is its older population. By and large, people 65 and older own their own homes and have built up considerable equity within their homes. They also have relatively stable sources of income which helps stabilize the market fluctuations on economic conditions, mortgages rates, and lending standards.1 In 2014, there were 111,499 total small firms (less than 500 employees) in Georgia’s construction industry. Of those firms, 14.4 percent had employees and the majority (85.6%) were non-employer firms.2 Those self-employed construction firms have an important impact in Georgia. Many operate as subcontractors specializing in one specific area, which not only helps a company’s bottom line, but it also strengthens Georgia’s position nationally by having a large pool of specialized industry professionals.
15%
66%
9%
According to ReferenceUSA, Georgia’s top ten largest firm designations within the construction industry are: general contractors, construction companies, plumbing contractors, electric contractors, air conditioning contractors and systems, roofing contractors, painters, home builders, home improvements, and building contractors.3
1%
1% 0-4
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
8%
5-9
10-19
20-99
100-499
500+
16
TOP CONSTRUCTION OCCUPATIONS IN GEORGIA FIGURE 9 Source: “Occupational Employment Statistics.” U.S. Bureau of Labor Statistics, Division of Occupation Employment Statistics, May 2016.
30%
= 5% of Industry
21%
13%
Laborers
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
NOTE: Numbers represented do not include self employment in construction occupations.
Carpenters
12%
Electricians
9%
First-Line Supervisors
7%
Equipment Operators
7%
Plumbers, Pipelifters, and Steamfitters
Others
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Within the industry, and considering only those firms with employees, the laborers occupation account for the most employees with a 21.2 percent share of all Georgia construction employees. The next largest occupation group is carpenters (12.8%) followed by electricians at (12.1%).4 With the expectation of new home demand and new commercial development, Georgia’s construction industry is looking forward to a brighter future. Sources: 1Humphreys, Jeffrey M, and Beata D Kochut. The 2017 Georgia Economic Outlook. UGA Terry College of Business, Selig Center of Economic Growth, Athens, GA. | 2 “Small Business Profile – Georgia.” U.S. Small Business Administration, Office of Advocacy, 2017. Web. | 3ReferenceUSAGov, InfoGroup, Retrieved 19 Oct. 2017. Major Industry Group: 15 Building Construction-Gen Contractors, 16 Heavy Construction Except Building, 17 Construction-Special Trade Contractors, 15-17; Included States: Georgia | 4“Occupational Employment Statistics.” U.S. Bureau of Labor Statistics, Division of Occupation Employment Statistics, May 2016.
REAL ESTATE After a multi-year recession, Georgia’s housing market is responding to a more favorable balance of supply and demand. The increased demand for housing in the state is mostly due to overall employment growth.1 The majority of Georgia’s real estate firms are considered to be small businesses with 97.5 percent of the total number of firms having fewer than 500 employees. Even though 500+ employee firms only make up 2.5 percent of the real estate industry, they employ 36.2 percent of the employees in the state.2 Thus, approximately two-thirds (63.8%) of the employees who work in the real estate industry work for small firms. From 2015 to 2016, the Georgia Multiple Listing Service (GMLS) states there has been a 10.69 percent change increase in total units sold, from 98,050 to 108,535. The total sales volume percentage change increased by 15.75 percent in that
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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same time frame. In the Atlanta MSA, Pickens County experienced the largest percentage change in units sold at 28.96 percent between 2015 and 2016.3
FIGURE 10 Sources: Number of Firms, Number of Establishments, Employment, and Annual Payroll by Enterprise Employment Size for States, NAICS Sectors: 2015. US Census Bureau, 2015 County Business Patterns, 2015 Statistics of US Businesses, 29 Sept. 2017.
REAL ESTATE AND RENTAL LEASING EMPLOYEE SIZE
Sources: 1Humphreys, Jeffrey M, and Beata D Kochut. The 2017 Georgia Economic Outlook. UGA Terry College of Business, Selig Center of Economic Growth, Athens, GA. | 2Number of Firms, Number of Establishments, Employment, and Annual Payroll by Enterprise Employment Size for States, NAICS Sectors: 2015. US Census Bureau, 2015 County Business Patterns, 2015 Statistics of US Businesses, 29 Sept. 2017. | 3“2016 Annual Statewide Market Recap.” Georgia Multiple Listing Service, 25 Jan. 2017.
NUMBER IF FIRMS/ESTABLISHMENTS
MUSIC Georgia isn’t always the first place that comes to mind when someone thinks of the music industry. Cities like Nashville, Los Angeles, and New York are usually the popular choices. However, cities in Georgia are coming into their own in the music industry. Metro Atlanta has a growing music recording studio environment, and artists from all over the state are making their way into every genre of music.
8,000 7,000
6,892
6,908
6,000 5,000 4,000
According to Georgia Music Partners, with a cool $313 million in tax revenue and right at 20,000 workers, the music industry in Georgia has a $3.8 billion annual economic impact on the state.1
3,000 2,000 697
1,000 0-4
712
347
321
5-9
10-19
339
499
20-99
163
682
100-499
EMPLOYMENT SIZE
NUMBER OF FIRMS
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
NUMBER OF ESTABLISHMENTS
Small firm recording studios are making their mark in Georgia as well. According to ReferenceUSA, there are 189 recording studios in Georgia (Primary NAICS 512240), and of those studios, 88.9 percent employ between 1 to 4 people.2 The Georgia Music Investment Act (HB-155), passed in 2017, authorizes a 15 percent refundable tax for projects recorded or scored in Georgia and for tours that rehearse and start in the state. There are specific
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A recent Georgia Trend article featuring Michele Rhea Caplinger with the Atlanta chapter of The Recording Studio, described the trickledown effect that performers have on the State’s economy: “For every Elton John, there are thousands of concert riggers, studio musicians and arrangers just trying to earn a living.” In the same article, Amy Carter (R-Valdosta) noted for each arena tour of big name performers, there is a positive economic impact on each town and provides enough people to employ a small city. Because of this surge of people, many large and small businesses not directly involved with the music industry, still profit. Some of these businesses include: hotels, dry cleaners, and caterers, are profiting from Georgia’s music industry as well.4 Sources: 1“About Us.” Georgia Music Partners, 2017. Accessed 27 Sept. 2017. | 2 ReferenceUSAGov, InfoGroup, Retrieved 13 Oct. 2017. Primary NAICS Lookup: 512240 Sound Recording Studios; Georgia | 3“Georgia House and Senate Pass Georgia Music Investment Act.” Georgia Music Partners, 2017. Accessed 27 Sept. 2017. | 4Eldrege, Richard L. “Hoping for a Hit.” Georgia Trend, Aug. 2017.
FIGURE 11 Source: ReferenceUSAGov, InfoGroup, Retrieved 13 Oct. 2017. Primary NAICS Lookup: 512240 Sound Recording Studios; Georgia.
EMPLOYEE SIZE RANGE BY RECORDING STUDIO IN GEORGIA 175 NUMBER IF FIRMS/ESTABLISHMENTS
criteria that production companies must meet in order to receive the full incentive, but this bill is expected to retain, create and grow thousands of jobs in Georgia’s music industry. This music bill joins the film production tax incentive already in place where Georgia is now reaping the benefits.3
170 165
168
160 155 150
9
15
7
10
4
0
5 0
1-4
5-9
10-19
20-49
50-99
1
100-249
NUMBER OF EMPLOYEES
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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OUR LOCATIONS 9
14
6
2
10
11
8
3
ALBANY georgiasbdc.org/albany 229-420-1144
10
GWINNETT georgiasbdc.org/gwinnett 678-985-6820
2
ATHENS georgiasbdc.org/athens 706-542-7436
11
3
GEORGIA STATE UNIVERSITY georgiasbdc.org/atlanta 404-413-7830
KENNESAW STATE UNIVERSITY georgiasbdc.org/kennesaw 470-578-6450
12
MACON georgiasbdc.org/macon 478-757-3609
4
AUGUSTA georgiasbdc.org/augusta 706-721-4545
13
5
BRUNSWICK georgiasbdc.org/brunswick 912-264-7343
CLAYTON STATE UNIVERSITY georgiasbdc.org/morrow 678-466-5100
14
6
UNIVERSITY OF WEST GEORGIA georgiasbdc.org/carrollton 678-839-5082
ROME georgiasbdc.org/rome 706-622-2006
15
SAVANNAH georgiasbdc.org/southern 912-651-3200
7
COLUMBUS georgiasbdc.org/columbus 706-569-2651
16
8
DEKALB georgiasbdc.org/dekalb 770-414-3110
GEORGIA SOUTHERN UNIVERSITY georgiasbdc.org/southern 912-478-7232
17
9
GAINESVILLE georgiasbdc.org/gainesville 770-531-5681
VALDOSTA STATE UNIVERSITY georgiasbdc.org/valdosta 229-245-3738
4
13 12
7
1
16 1
15 5
17
SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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ABOUT THE SBDC The University of Georgia Small Business Development Center (UGA SBDC) provides business training and consulting services to help small businesses grow and succeed. Working with chambers of commerce, banks, and other business development organizations, the SBDC educates business owners on how they can grow their businesses, as well as helps aspiring entrepreneurs improve their chances for success. Considered to be one of the nation’s top providers of small business assistance, the UGA SBDC can help in the areas of business planning, market development, accessing capital, record keeping, and a myriad of other topics through various educational and technical assistance activities. The UGA SBDC is a Public Service and Outreach Unit of The University of Georgia and is funded in part by the U.S. Small Business Administration (SBA). The University of Georgia Small Business Development Center is nationally accredited by the Association of SBDCs and SBA.
PUBLICATION CONTRIBUTORS: Beth Melnik Associate State Director (Editor)
J. Ashley Panter Marketing Manager (Design, Content Creation)
Morgan Robinson Research Professional (Research, Content Creation)
Sara Bertolini Graduate Assistant (Research, Editing)
For more information about our organization, please visit:
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SMALL BUSINESS AND ITS IMPACT ON GEORGIA
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OF CHAMPIONING
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