Beauty & Fashion Private Limited
Beauty & Fashion Private Limited
www.paulsons.in
THE DIFFERENCE BETWEEN
STYLE & FASHION IS QUALITY
We at paulson believe in the statement. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.
Beauty & Fashion Private Limited
WITH A VISION TO
CHANGE LIFESTYLE Paulsons Group started its journey in the year 1969 educational institutions. We are relentlessly pursuing our commitment to the concept and conduct of good business. The founding principles, competitive practices and ethical leadership standards as laid by our founder Dr. S.J.S Paul have consistently helped us to make steady progress in the business arena. Presently our group has been taken over by his son Dr.S.R.S Paul, M.E., Ph.D.,B.L.(simply known as Sam Paul) In the past, we had laid our foundation, domestically in the Educational Institutes and Cement factories thus giving Dr.S.R.Sam Paul the experience in ensuring the running of a successful group. Our preseance today is seen not only in domestic alliance but also International. The group has grown and embraced new horizons and transformed to a modern multi industry organization.
DIRECTOR’S MESSAGE
PICTURE OF DR.SAM PAUL IN GREY SCALE
DR.SAM PAUL
CHAIRMAN
As a popular saying goes, “An artist is never paid for his labor but for his vision� Falling absolutely prey to these words today we are honored and certainly delighted to have amongst us an education maestro, an emerging force to be reckoned with in the grooming and hospitality industry and above all a social crusader and a thorough gentleman, Dr Sam Paul. Sam Paul started his journey with Sam Paul Educational Trust with a rich experience of more than 15 years in the field of education. The trust has promoted a number of educational institutions in and around Pondicherry namely, Dr. Pauls Engineering College, Christ College of Engineering and Technology, Stansford International School, Dr. Anbu Paul Group of Institutions, Paulsons Group of Institutions, Babitha Hotels P Ltd etc. They have over 15 Educational institutions which include engineering colleges, international schools, teacher education institutions, hotel management institutes and nursing colleges. Sam Paul has introduced various assorted international brands in the city of Chennai over the last few years. Below is a brief introduction of the few brands owned and operated by the Pauls Group. Throwing some light on his venture in the hospitality industry, here is one man with too many chips on his shoulder. He began with a franchise of a European bistro concept outlet that could cater to people of possibly all age groups, called Casa Picola in 2005, which has a tremendous client walk ratio per year. Providing thorough excellence in quality, food, management and ambience, Dr Sam branched out with one of its kind delivery restaurant called Dawn & Dusk that caters to 24hrs delivery of a variety of cuisines. The restaurant has become extensively popular with the late night city crowd since its opening. He has also taken the franchise of the world reknown Ponnusamy Chettinad Restaurant at Villipuram, Tamil Nadu. Ponnusamy is a landmark for authentic south Indian cuisine and also serves continental and Chinese cuisine. Ponnusamy runs 15 branches across the world including Singapore and Dubai. It has an infinite clientele with a massive recognition among Indian and tourists for its everlasting quality in food and service.
LARGEST
SALON
NETWORK
ALL OVER THE WORLD TONI&GUY has remained at the forefront of the hairdressing industry, pioneering the professional hairdresser and exceeding all industry standards to make expertise available on a global scale. TONI&GUY launches a global trend collection every year directed by its Global Creative Director Sacha Mascolo-Tarbuck and created by the International Artistic Team, which takes inspiration from international fashion collections and popular culture in forecasting trends that implement the whole industry. TONI&GUY has long been renowned as an innovator within the hair industry, bridging the gap between high fashion and hairdressing. This is exemplified by the brand’s sponsorship of London Fashion Week and London Fashion Weekend, a partnership that began in September 2004. As the official sponsor of London Fashion Week, TONI&GUY creates the hair for over 80 designer catwalk shows each year, working with top designers including Giles Deacon, Todd Lynn, Jean-Pierre Braganza, Pam Hogg and Tata Naka.
Beauty & Fashion Private Limited
THE HISTORY
WITHIN Paulsons Group started its journey in the year 1969 educational institutions. We are relentlessly pursuing our commitment to the concept and conduct of good business. The founding principles, competitive practices and ethical leadership standards as laid by our founder Dr. S.J.S Paul have consistently helped us to make steady progress in the business arena. Presently our group has been taken over by his son Dr.S.R.S Paul, M.E., Ph.D.,B.L.(simply known as Sam Paul) Mr.Sam Paul also successfully obtained the first master franchise of the world’s number one ice cream brand, Haagen-Dazs in Chennai which is not only one of its kind located in one of the most prime locations in Chennai but also provides dine-in facility. Located in the famous Khader Nawaz Khan Road, which boasts a parade of restaurants and world famous brands in Chennai. Chennai's a fast growing market for the food and beverage sector as we all know. Our city’s food and beverage industry has tremendously multiplied over the last decade. The Hospitality industry as we have come to understand is well understood and conquered by him. But his forte and a successful innings so far in the grooming industry is what brings him here today.
PICTURE OF PAULSONS FIRST OFFICE IN GREY SCALE
THE STAR OF THE FASHION INDUSTRY Toni Mascolo and brother Guy co-founded the first TONI&GUY salon in 1963 Clapham, London, joined by their two brothers Bruno and Anthony. By the 1980s the company had grown from a salon to hundreds in over 20 countries world-wide. Driven by their philosophy of pushing the boundaries of hairdressing and delivering creativity, quality and consistency to every client, Toni and Guy Mascolo were one of the first to begin the franchising boom, with the first franchised salon opening in Brighton in 1988. In 1997, Toni established the diffusion salon and beauty brand ‘essensuals’. Since launched, Toni has also branched out into other business industries including coffee shops, IT and financial services, as well as product ranges including label.m Professional Haircare, which in 2013 became the first Official Haircare Product of London Fashion Week. In October 2008 Toni Mascolo was awarded an honorary OBE for his phenomenal contribution to the industry, presented by the Culture Secretary Andy Burnham – an extremely prestigious accolade, demonstrating his overwhelming success in the business arena. In addition to this Toni was honoured by the Fellowship of British Hairdressers with a ‘Life time achievement Award’ 2013 was a busy year for awards for Toni: in March Toni and his wife Pauline Mascolo were honored with the award of Knight & Dame Commander of Saint Gregory from the Catholic church, the honour was bestowed personally by The Vatican City and Pope Benedict XVI, before his recent retirement. Whilst May saw Toni announced as ‘Honorary Professor for Durham University Business School and in October Toni being was awarded an AH + AIPP International Legend Award, jointly given by the Alternative Hair + the AIPP (Hairdressing Trade Press International Association – Association Internationale Presse Professionnelle Coiffure). Only one other person has received this award to date.
Paulsons Beauty & Fashion Private Limited owns the Master Franchise of Toni&Guy for South India and West Bengal and Orrisa. Toni Mascolo and brother Guy co-founded the first TONI&GUY salon in 1963 in Clapham, London, joined later by their two brothers Bruno and Anthony. By the late 1990s, the company had grown from a single salon to over 100 in 20 countries worldwide. Driven by their philosophy of pushing the boundaries of hairdressing and delivering creativity, quality and consistency to every client, Toni and Guy Mascolo were amongst the first to begin the franchising boom, with the first franchised salon opening in Brighton in 1988. TONI&GUY has remained at the forefront of the hairdressing industry, pioneering the professional hairdresser and exceeding all industry standards to make expertise available on a global scale. TONI&GUY launches a global trend collection every year directed by its Global Creative Director Sacha Mascolo-Tarbuck and created by the International Artistic Team, which takes inspiration from international fashion collections and popular culture in forecasting trends that implement the whole industry. Paulsons Beauty & Fashion Private Limited owns the Master Franchise of Toni&Guy for South India and West Bengal and Orrisa. Toni Mascolo and brother Guy co-founded the first TONI&GUY salon in 1963 in Clapham, London, joined later by their two brothers Bruno and Anthony. By the late 1990s, the company had grown from a single salon to over 100 in 20 countries worldwide. Driven by their philosophy of pushing the boundaries of hairdressing and delivering creativity, quality and consistency to every client, Toni and Guy Mascolo were amongst the first to begin the franchising boom, with the first franchised salon opening in Brighton in 1988. TONI&GUY has remained at the forefront of the hairdressing industry, pioneering the professional hairdresser and exceeding all industry standards to make expertise available on a global scale. TONI&GUY launches a global trend collection every year directed by its Global Creative Director Sacha Mascolo-Tarbuck and created by the International Artistic Team, which takes inspiration from international fashion collections and popular culture in forecasting trends that implement the whole industry. TONI&GUY has long been renowned as an innovator within the hair industry, bridging the gap between high fashion and hairdressing. This is exemplified by the brand’s sponsorship of London Fashion Week and London Fashion Weekend, a partnership that began in September 2004. As the official sponsor of London Fashion Week, TONI&GUY creates the hair for over 80 designer catwalk shows each year, working with top designers including Giles Deacon, Todd Lynn, Jean-Pierre Braganza, Pam Hogg and Tata Naka. TONI&GUY was voted as a 'SuperBrand' for the sixth time in 2013 and has also been voted as a 'CoolBrand' not once, but twice. TONI&GUY is the FIRST EVER hairdressing company to receive both nominations.TONI&GUY has over 420 salons in 42 countries worldwide, employing over 5000 people in the UK and a further 2000+ employees across the world! Every year TONI&GUY holds a global gathering at Battersea Power Station where it invites over 4000 staff from around the world to view its latest hair collections, runway showcases and avant garde presentations, and presents the company’s ‘Perfect Salon’ awards. In 2008, Toni Mascolo was awarded an honorary OBE for his services to British Hairdressing and in 2009 he was awarded for his outstanding contribution to charity by the Hair and Beauty Benevolent for his work with the TONI&GUY Charitable Foundation. The Golden Jubilee year showcased fifty years of educated excellence with the launch of special activities, including CEO Toni Mascolo’s autobiography and history book, London Fashion Week runway shows and exclusive designer collaborations. 2013 marks fifty years of this iconic British hairdressing Superbrand, which is now the largest independent salon chain worldwide, offering the best in innovative cutting, colour and styling.
WIDE RANGE OF SERVICES HAIR CUT
SCRUNCHING
MEN’S CUT & STYLING WOMEN’S CUT & BLOW DRY Fringe Cut Kids Hair Cut (Male) Kids Hair Cut (Female)
Shoulder Length Below Shoulder Extra Long
STYLING
BLOW DRY
Men’s Styling Advanced Styling
Wash and Blast Dry Shoulder Length (Straight Blow Dry) Below shoulder (straight blow dry) In curl Out curl
SHAVE
IRONING Shoulder Length Below Shoulder Length Extra Long
HAIR SPA Intensive Repair Treatment Color Save Treatment Dandruff Treatment Hair loss Treatment Shine Treatment Frizz Ease Treatment Keratin Treatment
OIL MASSAGE Men & Women
PROTEIN TREATMENT Men & Women
PERMING Hair up to neck Shoulder Length Below Shoulder STRAIGHTENING Hair up to neck Shoulder Length Below Shoulder Up to waist
Normal Shave Dermalogica Shave Beard Trim Beard Design French Beard Shave
COLOUR Highlights Technician Highlights Blonde Half Head Highlights Technique T-section Technician T-section Blonde Half Head Highlights Blonde Change of Colour Colour Correction All Over Colour Natural Glossing Pre-lightening / Toner Men’s All Over Colour Men’s Cap Highlights
RELAXING Fringe Crown area Hair up to neck Shoulder length Below shoulder Up to waist
REBONDING Hair up to Neck Shoulder Length Below Shoulder
WIDE RANGE OF SERVICES PRE-BRIDEGROOM PACKAGE Dermalogical Facial Dermalogical Shave Pedicure Manicure Hair Spa Top Stylist Hair Cut & Styling
PRE-BRIDAL PACKAGE Dermalogical Facial Full Body Waxing Eyebrows & Upper Lip Manicure Pedicure Wash & Blow Dry
BRIDAL MAKEUP & HAIRSTYLING Indoors & Outdoors
BRIDAL TRIALS Bridal Hair Makeup
FRANCHISEE OWNERSHIP Paulsons Beauty & Fashion Private Limited owns the Master Franchise of Toni&Guy in India for the following regions 1, Karnataka 2, Andhra Pradesh 3, Tamilnadu 4, Kerala 5, West Bengal 6, Orissa.
Paulsons Beauty and Fashion Private Limited is the Master Franchise for South India, West Bengal and Orrisa. ESSENSUALS has evolved immensely since the company began in 1997 when Toni, Sacha and Christian Mascolo first recognised a gap in the market for a 'Diffusion line' of TONI&GUY. The idea behind a second Mascolo hair-salon group was the belief that a proportion of clients (especially the younger ones) can be 'transient' and visit the competition so why not be the competition? Originally targeting a younger market, it's price point was markedly less than TONI&GUY back then . . . think Armani/Emporio Armani. Fast forward to the present day and with 34 UK salons and 28 international salons, ESSENSUALS is well and truly on its way to achieving its goal of becoming a highly respected and globally recognised hairdressing brand. ESSENSUALS continues to build upon numerous accolades, including the British Hairdressing Awards London Hairdresser of the Year 2005, South West Hairdresser of the Year 2006, and Men's British Hairdresser Of The Year 2007 Under the leadership of Managing Director Christian Mascolo, and his passionate and dedicated Franchise Manager – Jon Hansford . . . the ESSENSUALS focus is about refining and strengthening the brand.
THE STAR OF THE FASHION INDUSTRY AIM TO PROVIDE EXCELLENCE IN HAIRDRESSING,
IN A FUN, RELAXED AND FUSS-FREE ENVIRONMENT.
Providing great client care, offering a full range of hair services and in over half our salons Professional Beauty Services, will ensure the group stays ahead of the game! ESSENSUALS is proud of its heritage and success. The brand's foundations and educational systems are comfortably and firmly entrenched within TONI&GUY and with firm UK and International expansion plans in place, (watch this space on ESSENSUALS Hollywood USA) the road ahead is bright and very clearly planned!
WIDE RANGE OF SERVICES
GROOMING MEN’S CUT & STYLING WOMEN’S CUT & BLOW DRY BLOW DRY Wash and Blast Dry Straight Blow Dry In curl Out curl Basic Styling
SHAVE Beard Trim 50 Basic Shave 100 Beard Design
TRENDY COLOUR Men’s All Over Men’s Cap Highlights Tint regrowth Women’s All Over Highlights Technician Highlights Technician - Blonde Half Head Highlights Half Head Highlights - Blonde Highlights T Section Highlights T Section - Blonde Prelightening / Toner By Consultation Colour Refreshing
BRALIZLIAN BLOWDRY Short Hair Below Shoulder Extra Long
STYLING Ironing Tonging Scrunching Hair Styling
STRAIGHTENING / RELAXING / REBONDIONG: Fringe Short Hair Shoulder Length Below Shoulder Extra Long Perming
OIL MASSAGE 30 MINUTES (Application of warm oil to scalp, 15 minutes massage, 5 minutes conditioning, wash and blast dry)
60 MINUTES (Application of warm oil to scalp, 30 minutes massage, 15 minutes steam, wash and blast dry)
PRE BRIDE GROOM PACKAGE Gold Facial Shave Deluxe Pedicure Deluxe Manicure Hair Spa - Alchemy Treatment Top Stylist Haircut and Styling
PRE BRIDAL PACKAGE Gold Facial Full Body Waxing (Normal) Eye Brows and Upper Lip Deluxe Manicure Deluxe Pedicure Wash and Blow Dry Hair Spa - Alchemy Treatment
WIDE RANGE OF SERVICES
HAIR SPA EXPRESS ALCHEMY 30 MINUTES
LUXURY ALCHEMY 60 MINUTES
FRANCHISEE OWNERSHIP Paulsons Beauty & Fashion Private Limited owns the Master Franchise of Toni&Guy Essensuals in India for the following regions 1, Karnataka 2, Andhra Pradesh 3, Tamilnadu 4, Kerala 5, West Bengal 6, Orissa
A PLUGIN BUSINESS MODEL ALONG WITH THE SALON Chakra Urban Spa brand is owned by Paulsons Beauty and Fashion Private Limited. It is a plugin business model along with the salon. Chakra Spa offers various services like Reflexlogy, IMRS, Massages, Chakra Activation, Scrub and Body Polish, Skin Care & Treatment, Dermalogica, Pedicure and Manicure services
AN INTIATIVE BY PAULSONS Chakra Urban Spa brand is an initiative by Paulsons Beauty and Fashion Private Limited to provide exotic Spa services with its state-of-the-art facility. It comes as a plugin model along with the salon business.
WIDE RANGE OF SERVICES REFLEXOLOGY
DERMALOGICA
Shoulder & Back / Head / Foot Foot Reflexology With Imrs (Intelligent Magnetic Resonance Stimulation)
Quick Fix Express Facials Exclusively For Him Advance Facials
MASSAGES Balinese Massage Deep Tissue Massage Bamboo Massage Thai Massage
THE ART OF CHAKRAS Chakra Balancing Secrets Of Rhythm
SCRUBS & BODY POLISH Indulge Immerse Surrender
SKIN CARE Papaya Facial Kiwi Delight Strawberry Facial Snow White Face Pack Pure Chocolate Snow White Face Pack With Fruit Facial Gold Facial Diamond Facial Eye & Lip Treatment
PEDICURE & MANICURE Pedicure Manicure Nail Extensions
TID BITS
BLEACHING THREADING WAXING
THE BUSINESS PLAN FOR CHAKRA SPA FRANCHISE Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima. Eodem modo typi, qui nunc nobis videntur parum clari, fiant sollemnes in futurum.
THE ADVANTAGES OF HAVING CHAKRA SPA HAS A PLUGIN BUSINESS
YOUR FACE ENCOMPASSES THE
beauty of the whole earth
Beauty & Fashion Private Limited
ROLES & RESPONSIBILITIES OF
FRANCHISE PARTNER Franchisees are operational with a direct interface with the customer They execute the daily tasks according to the operational guidelines set out by the franchisors. “Franchisees concentrate on sales, exceptional customer service and execute the brand promise on ground level,� according to Paulsons Group. The franchisor provides an established, tried-and-tested business system, which includes an established brand name and trademark. The franchisor benefits from the franchisees’ financial and management investment in terms of network growth with minimal capital investment. In return the franchisor offers training and ongoing support services for a management service fee. Training is typically arranged for both franchisee and key staff members and may involve theoretical classroom as well as practical on-the-job training. An operations manual, marketing and advertising support and assistance in setting up are typically included in the franchise package. Most franchisors assist franchisees in site selection and provide guidelines on the purchase of inventory and equipment. Franchisors may assist with negotiating group insurance and assist in recruiting key staff, however, this is not always the case. Franchisors operating as nominated suppliers can be a tricky one. However, this is negated if the supply relationship is competitive, transparent at all times and acts in the best interest of the franchise network. Franchisees get a blueprint on how to succeed in the chosen business system when investing in a franchise, which really is a proven business system with the supporting business package and established brand. It is their responsibility to market the brand locally, follow the operating guidelines and use the support systems to attract and retain customers. Other responsibilities include maintaining the franchisors standards, methods, techniques and marketing strategies. Investing in a franchise does not negate the entrepreneurial responsibilities of the franchisee. The performance of the business remains the responsibility of the franchisee, with the comfort of being in business for yourself but not by yourself.
THE PROCESS OF SETTING UP A
FRANCHISE OUTLET A Simple 10 Step procedure 1Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et 2. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et.
DISCLAIMER
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim
THE FOUNDER’S MESSAGE
DR.ANBU PAUL
CHAIRMAN
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Beauty & Fashion Private Limited
For franchise enquiry, Contact : +91 91768 40500 or ceo@paulsons.in www.paulsons.in