Inclusion of children with disability
Novembar 2011.
Nobody’s Unpredictable
•
METHODOLOGY
•
OPINION ABOUT UNICEF
•
INTERACTION WITH CHILDREN WITH DISABILITIES
•
SOCIAL DISTANCE TOWARDS CHILDREN WITH DISABILITIES
•
INCLUSION OF CHILDREN WITH DISABILITIES
•
CITIZENS’ ATTITUDES ABOUT DAY CENTERS AND SMALL GROUP HOMES
•
VISIBILITY AND ASSESSMENT OF CAMPAIGN „IT’S ABOUT ABILITY “
•
IMAGE OF CAMPAIGN „IT’S ABOUT ABILITY “
•
SUMMARY
© 2011 Ipsos
Table of contents
2
Methodology •
Ad hoc face-to-face survey with interviewing performed at respondents’ home
•
Data collected on representative sample for population of Montenegrin citizens aged 18 and more
•
Target population size: 474 655
•
Sample size: 1207(with 152 sampling points)
•
Sample type: stratified 3-staged probability sample with sampling stages: Unit of the first stage - Polling station territory – approximately size of 200 HH (PPS with probabilities proportional to size)
•
Unit of the first stage - Households by random route technique starting from the given addresses (SRSWoR)
•
Unit of the first stage – Households member with same probability (SRSWoR) – Kish scheme
Stratification is done according to: •
Type of settlement – urban/rural
•
4 geo-economical regions
•
Post stratification is performed regarding: gender, age, type of settlement, geo-economical region
•
Fieldwork control is done in 12% of totally interviewed in all strata proportionally to sample size, and logic and consistency control of collected data is performed in 100%
•
Data collection is performed from: 11th of November to 22nd November 2011..
•
95% confidence interval for incidence of 05% is (03.6%, 06.4%)
•
95% confidence interval for incidence of 20% is (17.5%, 22.5%)
•
95% confidence interval for incidence of 40% is (37.0%, 43.0%)
© 2011 Ipsos
•
•
3
Age Education Stratum
Other
18%
Urban
21%
East
25%
NorthWest
18%
Coast (Boka)
Podgorica
College or University
27%
Secondary
51%
Type of settlem ent Š 2011 Ipsos
65+
50-64
19%
40-49
23%
Elementary or less
Sex
30-39
49%
18-29
Female
Male
Sample 63%
54%
32% 37%
28% 21%
13%
4
Š 2011 Ipsos
Interaction with children with disabilities
5
A term most commonly used when it comes to children with disabilities - spontaneous responses Base: Total target population 23% Handicapped children
20% 19% 17%
Children with special needs
27% 24% 12%
Children with invalidity/disability
4% 12% 10% 9%
Sick children 3% 7% Children with disability
19% 20% 6%
Poor, pathetic, unhappy
2% 0% 3% 0% 1% 3%
Children with defect Children with retarded development Retarded children
Aug-10
1% 1%
December 2010 Nov-11
3% 6% 5% 2% 2% 2%
Š 2011 Ipsos
Childrenm just like any other, there is no difference
Can you tell me which expression do you personally use most frequently for children whose physical, mental or sensory abilities are below average abilities of children in their age?How would you call this group of children? 6
Inclusion of children with disability in Montenegro
Do you know any child with disabilities, or someone (relative, friend, acquaintance, etc..) whose child has disability? Base: Total target population
% August 2010. % December 2010. % November 2011.
68
68 32 No
32 33
As in previous waves, the vast majority of citizens (68%) know a child with disabilities or parents whose child has disability - not found differences between the 1.2. and 3 wave
Š 2011 Ipsos
68
Yes
7
Inclusion of children with disability in Montenegro
How often do you have contacts with children with disabilities? Base: Total target population
December 2010.
Daily
November 2011. 13%
8%
17%
5%
Several times a week
11% 10%
4% 5% 5%
Once a week
11%
Several times a month Once a month
8% 8%
Once in 2-3 months
8%
Once in 6 months
8%
Less than once a year
10% 12% 11% 11%
9% 12%
6% 10%
I do not have any contact with children with disabilities DK-REF
13%
8% 8%
Once a year
0% 0%
4% 4%
14% 15%
14%
20%
Š 2011 Ipsos
August 2010.
8
Inclusion of children with disability in Montenegro
How often do you have contacts with children with disabilities? Base: Total target population Have you ever socialized with any child / person with disabilities?
Has your child ever socialized with any child / person with disabilities?
DK-REF, 2%
DK-REF, 1%
Yes, 21%
Yes, 39%
Don't have children, 36%
No, 60%
Š 2011 Ipsos
No, 41%
9
Inclusion of children with disability in Montenegro
All things considered, how well are you informed about the children with disabilities? Base: Total target population August 2010.
December 2010.
I do not know anything about children with disabilities
November 2011.
7% 9% 8% 38%
I know very little about children with disabilities
32% 27%
• 44%
Sum -
40% 35% 43%
I know something about children with disabilities
One can say that positive trend of increasing the citizens’ knowledge about children with disabilities has been preserved.
45% 47% 12%
Sum +
14% 16%
11% 11%
I know very much about children with disabilities
3%
Š 2011 Ipsos
9%
I know a lot about children with disabilities
3% 5% 10
Inclusion of children with disability in Montenegro
In your opinion, among children aged up to 18 years, what percentage are the children with disabilities? Base: Total target population
December 2010.
November 2011.
18% Up to 3%
20%
23% 16% 3.1-5%
19%
23% 18% 5.1-10%
25%
18%
•Also, the percentage of people who do not have a clear idea of how many children with disabilities there are reduced significantly.
13% 10.1-20%
14%
11% 6% Over 20%
6%
5% 30% DK-REF
•In relation to the period prior to the implementation of the campaign “It’s about ability" the percentage of citizens who believe that the population of children under 18 has up to 5% children with disabilities significantly increased.
17%
20%
© 2011 Ipsos
August 2010.
11
Inclusion of children with disability in Montenegro
Do you think it is possible for a child with disabilities to become a famous artist, businessman, successful politician or statesman in Montenegro one day? Base: Total target population
DK-REF, 9%
No, it is not possible, 14%
Š 2011 Ipsos
Yes, it is possible, 77%
12
Inclusion of children with disability in Montenegro
Awareness of famous people with disabilities – spontaneous answers Base: Total target population
% From Montenegro
Darko Martinović
11.4
Marijana Mugoša
Fadil Mučić
2.5
Saša Matić
24.6
Dejan Matić
18.3
Andrea Bocelli
3.0
Stevie Wonder
2.7
0.7 0.5
Nebojša Šofranac
0.3
Majda Mučić (slikarka)
0.3
Božidar Denda
0.2
Mima Đurović
0.1
Slobodan Mirjačić
0.1
Raz Charles
0.8
Ludwig van Beethoven
0.6
Van Gogh
0.5
Susan Bozle
0.4
Niko Vujičić
0.3
Stephen Hawking
0.2
Julia Roberts
0.2
© 2011 Ipsos
Naod Zorić
% Outside of Montenegro
Which famous people with disabilities have you heard of? 13
Inclusion of children with disability in Montenegro
Š 2011 Ipsos
Social distance towards children with disabilities
14
Child with severe vision impairment - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 76% 79% 82%
He lives in the same settlement / street with your child 57%
Goes to the same school / kindergarten / nursery school with your child?
69% 72% 51% 59% 61% 48% 57% 58%
Goes to the same department / group with your child Socializes / plays with your child 35% Best friend with your child
In the adult age marries with your child DK-REF
9% 16% 18% 7% 13% 13% 2% 8% 6%
Š 2011 Ipsos
In the older age in emotional relationship with your child
48% 49%
15
Inclusion of children with disability in Montenegro
Visually impaired child - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 78% 77% 82%
He lives in the same settlement / street with your child 49%
Goes to the same school / kindergarten / nursery school with your child?
61% 66% 44% 53% 55% 41% 51% 53%
Goes to the same department / group with your child Socializes / plays with your child 29%
In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
41% 44% 3% 7% 9% 2% 5% 7% 4% 12% 11%
Š 2011 Ipsos
Best friend with your child
16
Inclusion of children with disability in Montenegro
Child with severe hearing impairments - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 73% 75% 79%
He lives in the same settlement / street with your child 55%
Goes to the same school / kindergarten / nursery school with your child?
67% 67% 47%
Goes to the same department / group with your child
60% 58% 45% 54% 54%
Socializes / plays with your child 30% Best friend with your child
In the adult age marries with your child DK-REF
6% 13% 14% 4% 9% 10% 4% 11% 10%
Š 2011 Ipsos
In the older age in emotional relationship with your child
43% 42%
17
Inclusion of children with disability in Montenegro
Deaf child - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 75% 75% 78%
He lives in the same settlement / street with your child 46%
Goes to the same school / kindergarten / nursery school with your child?
59% 60% 40%
Goes to the same department / group with your child
50% 51% 39% 47% 49%
Socializes / plays with your child 26%
In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
36% 38% 3% 7% 8% 2% 5% 7% 6% 13% 13%
Š 2011 Ipsos
Best friend with your child
18
Inclusion of children with disability in Montenegro
Child with physical disabilities, such as permanent deformation, or lack of a body part - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 79% 77% 80%
He lives in the same settlement / street with your child 43%
Goes to the same school / kindergarten / nursery school with your child?
59% 61% 35%
Goes to the same department / group with your child
48% 51% 33%
Socializes / plays with your child
44% 46% 23%
In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
35% 37% 3% 7% 8% 1% 4% 5% 6% 13% 11%
Š 2011 Ipsos
Best friend with your child
19
Inclusion of children with disability in Montenegro
Child has difficulties to move or is completely bedridden - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 76% 75% 80%
He lives in the same settlement / street with your child 43%
Goes to the same school / kindergarten / nursery school with your child?
57% 58% 35%
Goes to the same department / group with your child
49% 49% 34% 43% 44%
Socializes / plays with your child 25%
In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
35% 37% 2% 4% 6% 1% 3% 4% 6%
Š 2011 Ipsos
Best friend with your child
14% 11% 20
Inclusion of children with disability in Montenegro
Child suffers from some chronic disease which are not communicable, such as asthma, heart defect, hemophilia, leukemia and other - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Dec-10
Nov-11 73% 75% 79%
He lives in the same settlement / street with your child 49% 57% 60% 41% 47% 50% 36% 44% 45% 28% 35% 37%
Goes to the same school / kindergarten / nursery school with your child? Goes to the same department / group with your child Socializes / plays with your child Best friend with your child In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
3% 9% 11% 2% 6% 7% 3% 13% 12%
Š 2011 Ipsos
Aug-10
21
Inclusion of children with disability in Montenegro
Intellectual deficiencies and impairments, such as low intelligence, autism, serious attention disorders, persistent difficulties in learning, and the like. Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 73% 77% 81%
He lives in the same settlement / street with your child 37%
Goes to the same school / kindergarten / nursery school with your child?
54% 56% 28%
Goes to the same department / group with your child
39% 40% 23%
Socializes / plays with your child
In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
14% 23% 25% 1% 3% 5% 1% 2% 3% 8% 14% 13%
Š 2011 Ipsos
Best friend with your child
35% 36%
22
Inclusion of children with disability in Montenegro
Child with severe emotional disorders, such as childhood neurosis, psychosis, emotional changes caused by neurological damage - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Dec-10
Nov-11 68% 74% 79%
He lives in the same settlement / street with your child 29%
Goes to the same school / kindergarten / nursery school with your child? Goes to the same department / group with your child Socializes / plays with your child Best friend with your child In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
39% 42% 19% 24% 27% 13% 18% 21% 8% 13% 14% 1% 2% 3% 0% 1% 2% 16% 18% 20%
Š 2011 Ipsos
Aug-10
23
Inclusion of children with disability in Montenegro
Child with severe disorders of socialization, such as hyperactive, aggressive or other socially unacceptable behavior - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Dec-10
Nov-11 71% 73% 76%
He lives in the same settlement / street with your child 30% 37% 40%
Goes to the same school / kindergarten / nursery school with your child? Goes to the same department / group with your child Socializes / plays with your child Best friend with your child In the older age in emotional relationship with your child In the adult age marries with your child DK-REF
20% 23% 25% 15% 16% 18% 9% 12% 13% 2% 2% 3% 0% 1% 2% 11% 20% 20%
Š 2011 Ipsos
Aug-10
24
Inclusion of children with disability in Montenegro
Child with speech disorders - Which of the following relationships are acceptable to you Multiple response; Base: Total target population
Aug-10
Dec-10
Nov-11 75% 79% 84%
He lives in the same settlement / street with your child 49%
Goes to the same school / kindergarten / nursery school with your child?
64% 68% 41%
Goes to the same department / group with your child
54% 56% 39%
Socializes / plays with your child
51% 52% 28%
Best friend with your child
In the adult age marries with your child DK-REF
5% 14% 16% 5% 11% 12% 2% 9% 9%
Š 2011 Ipsos
In the older age in emotional relationship with your child
41% 42%
25
Inclusion of children with disability in Montenegro
ACCEPTABILITY OF RELATIONSHIPS Multiple response; Base: Total target population Child with severe emotional disorders, such as childhood neurosis, psychosis, emotional changes caused by neurological damage Child with severe disorders of socialization, such as hyperactive, aggressive or other socially unacceptable behavior Intellectual deficiencies and impairments, such as low intelligence, autism, serious attention disorders, persistent difficulties in learning, and the like.
2.0
2.3 2.5
Aug-10
2.0 2.2 2.3 2.3
Dec-10 Nov-11
3.0 2.9 2.8 3.4 3.3
Child has difficulties to move or are completely bedridden
Child with physical disabilities, such as permanent deformation, or lack of a body part Child suffers from some chronic disease which is not communicable, such as asthma, heart defect, hemophilia, leukemia and other
2.8 3.5 3.4 3.0 3.5 3.5 3.0 3.6 3.6
Deaf child
3.1 3.7 3.7
Blind child
3.8 3.8 3.3 4.0 3.9
Child with severe hearing impairments
Š 2011 Ipsos
3.1 Child with speech disorders
3.5 Child with severe vision impairment
4.1 4.0 26
Inclusion of children with disability in Montenegro
Social distance towards children with disabilities Social distance towards various groups of children with disabilities differs: •Similar to the previous waves the citizens have the biggest social difference towards children with severe emotional disorders (neurosis, psychosis) and children with severe disorder of socialization (socially unacceptable behavior).
•On the other hand, citizens have the smallest social distance towards children with severe vision and hearing impairments, as well as towards children with speech disorders.
© 2011 Ipsos
When individual relationships are concerned, in comparison with the period before realization of campaign “It’s about ability” degree of acceptability of certain categories of children with disabilities records statistically significant increase, however, in comparison with the wave from December 2010, degree of acceptability has remained on almost the same level.
27
Š 2011 Ipsos
Inclusion of children with disabilities
28
The attitude of society towards children with disabilities Base: Total target population
% I agree
The state and society should do everything in their power to ensure equal opportunities and chances for children with disabilities, regardless of the costs.
2
94
Children with disabilities are equally valuable members of society as all other citizens.
1
92
The state and society are not able to significantly help children with disabilities, no matter how much they try and how much money they invest.
61
22
• Compared to the previous round of survey in December 2010, the percentage of citizens who believe that children with disabilities are equally valuable members of society as all other citizens has increased by 8%, which is statistically significant at the 0.05 level. Total increase of citizens who think that children with disabilities are equally valuable member of society as others since the campaign started is 18% (comparison of results from August 2010 before the campaign started and November 2011). • The vast majority of citizens (94%) believe that government and society should do everything in their power to ensure equal opportunities for children with disabilities. • 22% of the citizens of Montenegro think that the state and society are not able to significantly help children with disabilities, whichwith is by 14% less with the period preceding the campaign „It’s about ability“. Inclusion of children disability incompared Montenegro
© 2011 Ipsos
% I don't agree
29
The state and society should do everything in their power to ensure equal opportunities and chances for children with disabilities, regardless of the costs. Base: Total target population
% I don't agree
4
92
December 2010
1
95
November 2011
2
94
Š 2011 Ipsos
August 2010
% I agree
30
Inclusion of children with disability in Montenegro
Children with disabilities are equally valuable members of society as all other citizens. Baza: Ukupna ciljna populacija
% I don't agree
11
November 2011
4
1
74
84
92
Š 2011 Ipsos
August 2010
December 2010
% I agree
31
Inclusion of children with disability in Montenegro
The state and society are not able to significantly help children with disabilities, no matter how much they try and how much money they invest. Base: Total target population
% I don't agree
47
36
December 2010
63
22
November 2011
61
22
Š 2011 Ipsos
August 2010
% I agree
32
Inclusion of children with disability in Montenegro
Which of the following two statements is closer to your views? Base: Total target population
% Child with disabilities should primarily be adapted to life in society, with the help of family and the environment % Society and the environment in which the child lives should primarily be adapted to the child with disabilities, accepting all their specificities
December 2010
November 2011
28
72
40
36
59
63
Š 2011 Ipsos
August 2010
33
Inclusion of children with disability in Montenegro
Which of the following statements is closer to your views? Base: Total target population
% By providing professional assistance and through special relation of society and institutions, it is possible to FULLY enable a child with disabilities for life in society % By providing professional assistance and through special relation of society and institutions, it is possible to SOMEWHAT enable a child with disabilities for life in society % Regardless of professional assistance and special relationship of state and society, it is not possible TO MAKE ANY SIGNIFICANT PROGRESS in enabling the children with disabilities for life in society.
December 2010
November 2011
15
21
18
80
71
78
5
7
Š 2011 Ipsos
August 2010
3
34
Inclusion of children with disability in Montenegro
The attitude towards inclusive education Base: Total target population
53
If children with disabilities attend classes in regular schools, this results in the fact that teachers pay too much attention to them, and other children are deprived a little bit.
It's good that children with disabilities attend regular schools, because in this way, social skills and tolerance of other children are developed
If children with disabilities attend classes in regular schools, it has positive influence on their development. Even when children with disabilities go through their education, they have less chances to get a job than the other citizens of the same level of education. Schools in Montenegro are not built to be accessible to children with disabilities, and architectural adaptation of institutions to the needs of these children should be one of the most important tasks of the state and society.
20
26
For the development of the children with disabilities it is much better to attend a specialized institution for education, than to go to regular schools.
Inclusion of children with disabilities in regular schools would contribute to better understanding of these children by their peers.
% I agree
34
19
42
7
65
10
66
12
66
9
67
4
68
Š 2011 Ipsos
% I don’t agre Montenegro currently has a lot of more important problems and many more important issues than the adjustment of the regular school to the needs of children with disabilities, creating new educational programs and training teachers to work with these child
35
Inclusion of children with disability in Montenegro
Please evaluate to what extent you agree with each of the statements - I agree ( 4 + 5 ) Base: Total target population 74%
Schools in Montenegro are not built to be accessible to children with disabilities, and architectural adaptation of institutions to the needs of these children should be one of the most important tasks of the state and society.
80%
68% 66%
Inclusion of children with disabilities in regular schools would contribute to better understanding of these children by their peers
66%
65% 64%
Even when children with disabilities go through their education, they have less chances to get a job than the other citizens of the same level of education.
69%
67% 59%
It's good that children with disabilities attend regular schools, because in this way, social skills and tolerance of other children are developed
64%
66% 57% If children with disabilities attend classes in regular schools, it has positive influence on their development.
64%
66% 50%
For the development of the children with disabilities it is much better to attend a specialized institution for education, than to go to regular schools.
45%
42%
Montenegro currently has a lot of more important problems and many more important issues than the adjustment of the regular school to the needs of children with disabilities, creating new educational programs and training teachers to work with these child
41%
34%
August 2010 December 2010
17% 20%
Š 2011 Ipsos
41%
If children with disabilities attend classes in regular schools, this results in the fact that teachers pay too much attention to them, and other children are deprived a little bit.
November 2011
20% 36
Inclusion of children with disability in Montenegro
Please evaluate to what extent you agree with each of the statements – I don’t agree ( 1 + 2 ) Base: Total target population Montenegro currently has a lot of more important problems and many more important issues than the adjustment of the regular school to the needs of children with disabilities, creating new educational programs and training teachers to work with these child
63% 64%
53% 24%
If children with disabilities attend classes in regular schools, this results in the fact that teachers pay too much attention to them, and other children are deprived a little bit.
24%
26% 23%
For the development of the children with disabilities it is much better to attend a specialized institution for education, than to go to regular schools.
27%
19% 18% If children with disabilities attend classes in regular schools, it has positive influence on their development.
14%
12% 18% It's good that children with disabilities attend regular schools, because in this way, social skills and tolerance of other children are developed
14%
10% 12%
Even when children with disabilities go through their education, they have less chances to get a job than the other citizens of the same level of education.
8%
9%
Schools in Montenegro are not built to be accessible to children with disabilities, and architectural adaptation of institutions to the needs of these children should be one of the most important tasks of the state and society.
9%
7%
August 2010 December 2010
7% 5%
Š 2011 Ipsos
11% Inclusion of children with disabilities in regular schools would contribute to better understanding of these children by their peers.
November 2011
4% 37
Inclusion of children with disability in Montenegro
Please evaluate to what extent you agree with each of the statements?
Schools in Montenegro are not built to be accessible to children with disabilities, and architectural adaptation of institutions to the needs of these children should be one of the most important tasks of the state and society.
3.9 4.0 4.0
If children with disabilities attend classes in regular schools, it has positive influence on their development.
3.5 3.7 3.8
It's good that children with disabilities attend regular schools, because in this way, social skills and tolerance of other children are developed
3.6 3.7 3.8
Even when children with disabilities go through their education, they have less chances to get a job than the other citizens of the same level of education.
3.7 3.7 3.9 3.7 3.7 3.7
Inclusion of children with disabilities in regular schools would contribute to better understanding of these children by their peers.
3.4 3.3 3.4
For the development of the children with disabilities it is much better to attend a specialized institution for education, than to go to regular schools. If children with disabilities attend classes in regular schools, this results in the fact that teachers pay too much attention to them, and other children are deprived a little bit. Montenegro currently has a lot of more important problems and many more important issues than the adjustment of the regular school to the needs of children with disabilities, creating new educational programs and training teachers to work with these
3.2 3.2 3.1 2.4 2.4 2.4
August 2010
Š 2011 Ipsos
Base: Total target population
On a scale of 1 to 5, where 1 means strongly disagree and 5 fully agree, evaluate the degree of agreement with each of the read statement.
December 2010 Novembar 2011
38
Inclusion of children with disability in Montenegro
Attitude towards inclusive education Citizens have more positive attitudes towards inclusion compared with the period preceding the campaign “It’s about ability”
•In comparison with the previous research wave percentage of the citizens who think that children with disabilities are equally valuable members of society has increased by 8%, which represents statistical significance of 0.05. Percentage of citizens who think this has increased by 18% ever since the campaign started. •Besides that, percentage of the citizens who think that by providing professional assistance and through special relation of society and institutions, it is possible to SOMEWHAT enable a child with disabilities for life in society has increased by 7%, which represents statistical significance of 0.05. If these differences are observed in terms of average grades we can conclude that degree of agreement with the following statements has increased in comparison with the previous wave:
•If children with disabilities attend classes in regular schools, it has positive influence on their development . © 2011 Ipsos
•It's good that children with disabilities attend regular schools, because in this way, social skills and tolerance of other children are developed.
•Even when children with disabilities go through their education, they have less chances to get a job than the other citizens of the same level of education. 39
Please evaluate to what extent you agree with each of the statements? % I don’t agre
In families where a child with disabilities is growing up, other children are usually neglected.
28
For children with disabilities it is better to stay in special institutions, than to live in their families, because these institutions have experts who are specially trained to work with them Parents of children with disabilities often take too patronizing attitude towards their child, which leads to isolation of that child from other children. If a child with disabilities is left without parental care, it is better to put it in a foster family than in a home.
33
38
35
11
53
15
53
I feel sorry for families with a child with disabilities, because they are victims of unfortunate circumstances.
Parents who are raising children with disabilities, usually have to dedicate their life to them completely.
% I agree
20
53
10
Other children, who are growing up in families with children with disabilities, learn to be more attentive and more tolerant.
4
Families of children with disabilities cannot be expected to overcome all the challenges alone, they must be supported by the wider society.
4
66 77 84
Š 2011 Ipsos
Base: Total target population
40
Inclusion of children with disability in Montenegro
Please evaluate to what extent you agree with each of the statements?
For children with disabilities it is better to stay in special institutions, than to live in their families, because these institutions have experts who are specially trained to work with them
On a scale of 1 to 5, where 1 means strongly disagree and 5 fully agree, evaluate the degree of agreement with each of the read statement. 3.3 3.0 3.0 3.9
Other children, who are growing up in families with children with disabilities, learn to be more attentive and more tolerant.
Parents who are raising children with disabilities, usually have to dedicate their life to them completely.
If a child with disabilities is left without parental care, it is better to put it in a foster family than in a home.
I feel sorry for families with a child with disabilities, because they are victims of unfortunate circumstances.
4.0 3.9 3.9 3.8 3.7 3.5 3.5 3.5 4.0 3.7 3.5 4.1
Families of children with disabilities cannot be expected to overcome all the challenges alone, they must be supported by the wider society.
In families where a child with disabilities is growing up, other children are usually neglected.
4.1 4.1 3.3 August 2010 3.1 December 2010 3.1 November 2011
Parents of children with disabilities often take too patronizing attitude towards their child, which leads to isolation of that child from other children.
Inclusion of children with disability in Montenegro
Š 2011 Ipsos
Average values; Base: Total target population
3.7 3.5 3.5
41
Please evaluate to what extent you agree with each of the statements -I agree ( 4 + 5 ) Base: Total target population Families of children with disabilities cannot be expected to overcome all the challenges alone, they must be supported by the wider society.
84% 85% 84%
Other children, who are growing up in families with children with disabilities, learn to be more attentive and more tolerant.
80% 84% 77% 77% 73%
Parents who are raising children with disabilities, usually have to dedicate their life to them completely.
66% 76%
I feel sorry for families with a child with disabilities, because they are victims of unfortunate circumstances.
68% 53% 62% 59% 53%
Parents of children with disabilities often take too patronizing attitude towards their child, which leads to isolation of that child from other children.
51% 52% 53%
For children with disabilities it is better to stay in special institutions, than to live in their families, because these institutions have experts who are specially trained to work with them In families where a child with disabilities is growing up, other children are usually neglected.
46% 40% 35% 43% 40%
August 2010 December 2010 November 2011
Š 2011 Ipsos
If a child with disabilities is left without parental care, it is better to put it in a foster family than in a home.
33% 42
Inclusion of children with disability in Montenegro
Please evaluate to what extent you agree with each of the statements – I don’t agree ( 1 + 2 ) Base: Total target population 29%
For children with disabilities it is better to stay in special institutions, than to live in their families, because these institutions have experts who are specially trained to work with them
34% 38% 22%
In families where a child with disabilities is growing up, other children are usually neglected.
31% 28% 18%
If a child with disabilities is left without parental care, it is better to put it in a foster family than in a home.
14% 15% 12%
Parents of children with disabilities often take too patronizing attitude towards their child, which leads to isolation of that child from other children.
14% 11% 7%
I feel sorry for families with a child with disabilities, because they are victims of unfortunate circumstances
20% 6% 3% 4% 6%
Parents who are raising children with disabilities, usually have to dedicate their life to them completely. Other children, who are growing up in families with children with disabilities, learn to be more attentive and more tolerant.
August 2010 7%
December 2010 10%
5%
November 2011
Š 2011 Ipsos
Families of children with disabilities cannot be expected to overcome all the challenges alone, they must be supported by the wider society.
14%
4% 4% 43
Inclusion of children with disability in Montenegro
FAMILY AND CHILDREN WITH DISABILITIES •Opinions on whether it is better for the children with disabilities to stay in special institutions or to live in their families are still divided – it is important that percentage of the citizens who support institutionalization has decreased by 11% in comparison with the period which preceded the campaign “It’s about ability” (5%less than in previous wave). Besides that, percentage of the citizens who think that in families where a child with disabilities is growing up, other children are usually neglected has decreased by 10% (7% in comparison with the previous wave). •Majority of the citizens (84%) think that families who have child with disability should be supported by wider society. If we examine more deeply the perception of these families, we can see that 2/3 of the citizens also think that parents who are raising children with disabilities, usually have to dedicate their life to them. One out of two citizens think that parents of children with disabilities often take too patronizing attitude towards their child, which leads to isolation of that child from other children.
© 2011 Ipsos
If we observe these results through average grades we can conclude that, in comparison with the previous wave, degree of agreement with the following statements has decreased significantly:
•Parents who are raising children with disabilities, usually have to dedicate their life to them. •I feel sorry for families with a child with disabilities, because they are victims of unfortunate circumstances.
44
In your opinion, should the state provide financial support for families of children with disabilities? Base: Total target population
August 2010
December 2010
November 2011
% No
97
89
93
1
4
2
Š 2011 Ipsos
% Yes
45
Inclusion of children with disability in Montenegro
Rights of children in Montenegro Base: Total target population
% The rights of children with disabilities are respected to a lesser extent than the rights of other children are % The rights of children with disabilities are respected equally as the rights of other children are % The rights of children with disabilities are respected to a greater extent than the rights of other children are
December 2010
November 2011 •
•
40
43
47
51
44
41
10
13
12 © 2011 Ipsos
August 2010
Opinions about respect of rights of children with disabilities in comparison with other children are still divided – 41% of the citizens think that the rights of children with disabilities are respected equally as the rights of other children, which is by 3% less compared with the previous wave. 47% of the citizens think that their rights are respected to a lesser extent.
The remaining 12% think that right of children with disabilities are respected to a higher extent than rights of other 46 children. Inclusion of children with disability in Montenegro
© 2011 Ipsos
ATTITUDES OF THE CITIZENS TOWARDS DAY CARE CENTERS AND SMALL GROUP HOMES
47
Do you know what Day Care Centres for children with disabilities are? Base: Total target population
DK-REF, 2%
No, 41%
Š 2011 Ipsos
Yes, 57%
48
Inclusion of children with disability in Montenegro
Day care centers for children with disabilities In day care centers, children with disabilities daily participate in various educational and creative activities which stimulate their development. These activities are organized by professionals of various profiles.
By creating a network of day care centers, which will cover every municipality in Montenegro, separation of children with disabilities from their families will be prevented, and number of institutionalized children will be reduced. Inclusion of children with disability in Montenegro
Š 2011 Ipsos
Children stay in day care centers for several hours a day, which allows their parents to be employed or to do some household chores during that time. In this way help is extended to parents of children with disabilities, and separation of these children from their families is prevented.
49
Is it needed to open a day care center for children with disabilities in your town? Base: Total target population
Base: Respondents who think that it is not necessary to open a day care center for children with disabilities (14% of target population) Why do you think that it is not necessary to open a day care center for children with disabilities in your town?
There is no need / There are not enough children for that
No, 14%
It is better for such children to be with their families
Yes, 85%
44%
0%
Such center already exists
Don't know / Refusal
33%
23%
Š 2011 Ipsos
DK-REF, 1%
50
Inclusion of children with disability in Montenegro
And would you personally object to opening of a day care center for children with disabilities in your town? Base: Total target population
Base: Respondents who would oppose opening of day care center for children with disabilities in their town (2% of target population) Why would this bother you?
No, 96%
Discriminaytion of children
4%
I would be afraid
3%
It is hard to see such children
3%
Don't know / Refusal
90%
Š 2011 Ipsos
Yes, 2% DK-REF, 2%
51
Inclusion of children with disability in Montenegro
And would you personally have something against opening Day center for children with disabilities in your neighborhood? Base: Total target population
Base: Respondents who would personally have something against opening of a Day care center for children with disabilities in their neighborhood (3% of target population) Why would this bother you? There is not enough space / place for such institution
19%
13%
It is hard see such children
I like a quiet life / because of my children
Ne, 94%
7%
Because of other children from neighborhood / their reaction
6%
It would be better to be in other part of town / outside the town
6%
I would be afraid
Don't know / Refusal
3%
47%
Š 2011 Ipsos
Ne Da, 3% zna/Odbi ja, 2%
52
Inclusion of children with disability in Montenegro
Day care centers Baza: Ukupna ciljna populacija
Citizens who think that it is necessary to open a day care center for children with disabilities in their town
8
85
8
94
3
Citizens who wouldn't mind if a day care center for 2 children with disabilities were opened in their town
96
2 Š 2011 Ipsos
Citizens who wouldn't mind if a day care center for children with disabilities 3 were opened in their neighborhood
53
Inclusion of children with disability in Montenegro
Do you know what small group homes for children with disabilities are? Base: Total target population
DK-REF, 1%
Yes, 34%
Š 2011 Ipsos
No, 66%
54
Inclusion of children with disability in Montenegro
Small group homes for children with disabilities Small group homes imitate family environment and they represent an alternative for children who are institutionalized, but not a replacement for the right of a child to live in family.
In one small group home a maximum of five children are accommodated, together with experts who give them love and professional help for proper growth and development in the atmosphere which imitates family environment.
Š 2011 Ipsos
Therefore, small group homes are temporary accommodation until conditions arise to return the child to his/her biological family; to find a foster family for the child; to adopt the child or prepare him/her for independent life.
55
Inclusion of children with disability in Montenegro
Is it needed to open a small group home for children with disabilities in your town? Base: Total target population
Base: Respondents who think that it is not necessary to open a small group homer for children with disabilities in their town (21% of target population) Why do you think that it is not necessary to open a small group home for children with disabilities in your town?
DK-REF, 1%
There is no need / There are not enough children for that
42%
It is better for such children to be with their families
12%
No, 21% Day care center is enough
9%
Large centers for such children already exist
14%
Yes, 79%
Don't know / Refusal
1%
25%
Š 2011 Ipsos
Other
56
Inclusion of children with disability in Montenegro
Would you personally mind if a small grup home for children with disabilities were opened in your town? Base: Total target population
DK-REF, 0%
Yes, 2%
Base: Respondents who would personally mind if a small group home for children with disabilities were opened in their town (2% of target population) Why would you mind?
Discriminaytion of children
It is hard to see such children
Other
4%
3%
5%
Don't know / Refusal
88%
Š 2011 Ipsos
No, 97%
57
Inclusion of children with disability in Montenegro
Would you personally mind if a small gruop home for children with disabilities were opened in your immediate neighborhood? Base: Total target population
Base: Respondents who would personally mind if a small group home for children with disabilities were opened in their neighborhood (3% of target population) Why would you mind?
Don't know /Refuses to answ er, 0%
It would be better to be in other part of town / outside the town
24%
Yes, 3%
There is not enough space / place for such institution
20%
17%
It is difficult to see such children
Because of other children from neighborhood / their reaction
6%
I like a quiet life / because of my children
I would be afraid
4%
1%
Other
Don't know / Refusal
3%
25%
Š 2011 Ipsos
No, 96%
58
Inclusion of children with disability in Montenegro
Small group home Base: Total target population
Citizens who think that it is necessary to open a small group home for children with disabilities in their town
11
79
11
96
2
Citizens who wouldn't mind it if a small group home for 1 children with disabilities were opened in their town
97
1 Š 2011 Ipsos
Citizens who wouldn't mind it if a small group home for 2 children with disabilities were opened in their neighborhood
59
Inclusion of children with disability in Montenegro
© 2011 Ipsos
VISIBILITY AND ASSESSMENT OF CAMPAIGN „IT’S ABOUT ABILITY“
60
Ipsos Strategic Marketing
Have you noticed in the past months, any campaigns concerning children with disabilities, either on TV, radio, newspapers or billboards, through promotion of public personalities or interviews? Base: Total target population
• When asked whether they noticed in previous 3 months a campaign on the children with disabilities, 55% of the surveyed population responded positively. No, 46%
Š 2011 Ipsos
Yes, 55%
61
Inclusion of children with disability in Montenegro
Do you remember who the initiator was / who were the initiators of this campaign? Multiple response; Base: Respondents who noticed some campaigns related to children with disabilities in the recent months , either on TV, on the radio, in newspapers, on billboards, through promotions of celebrities or in interviews: (55% of total target population) UNICEF
68%
59% 23%
Podgorica
Government of Montenegro
3%
19%
13% 1%
Association of parents of children with disabilities
8% 39% 24%
European Union
7%
Coastal region
UNICEF
29% 0%
Local government
4%
4%
Region
NGO
Government of Montenegro Association of parents of children with disabilities 61%
2%
European Union
13%
Sponsors/ private persons
North-west
1%
NGO
2% 3% 6%
Media, press, TV 0% 9%
Other answers
1%
East
0% 8%
DK-REF
29%
Š 2011 Ipsos
64%
10%
62
Inclusion of children with disability in Montenegro
UNICEF, Government of Montenegro, EU delegation and Associations of parents of children with disabilities had a campaign in the past 3 months about children with disabilities „It's about ability“. Have you noticed this UNICEF campaign? Base: Total target population
No, 38%
© 2011 Ipsos
Yes, 62%
• To the question of whether they had seen the campaign by UNICEF, the Government of Montenegro, the Delegation of the European Union and the Association of Parents of Children with disabilities 62% of people said yes%.
63
Inclusion of children with disability in Montenegro
Do you remember any slogan, message from this campaign? Multiple response; Base: respondents who noticed the UNICEF campaign (62% of total target population) 34%
It's about ability 14%
We see opportunities
13%
We see our children
12%
We see love
11%
We see friendship 6%
We see strength 3% 2%
Friendship / let's be friends with them
1%
It's normal / natural to be different Let's provide help/support to them
1%
Give them a chance / include them in society
1%
Where many see burden, we see love / happiness
0%
Love / give them love
0%
Where many see difficulties, we see opportunities
0%
Where others see obstacles, we see the future
0%
Where many see weakness, we see the strength
0%
Other answers
• Slogan „It's about ability“ is spontaneously mentioned by the highest percentage of citizens - 34% of them, with another 14% also mentioning the slogan „We see opportunities“. • Third most remembered is the slogan „We see our children“, remembered by 13% of citizens. Fourth is the slogan „We see love“ (12%) and fifth is the slogan „We see friendship“ (11%). • Among the citizens who noticed the campaign, 24% could not recall any of the slogans. © 2011 Ipsos
We are all equal
1%
None DK-REF
17% 24% 64
Inclusion of children with disability in Montenegro
Were any of these key messages covered in this campaign? Base: Total target population
% Yes
% No
56
44
47
We see opportunities
53
We see our children
38
62
We see love
37
63
35
65
We see friendship
We see stregth
28
72
Š 2011 Ipsos
It's about ability
65
Inclusion of children with disability in Montenegro
In which media or places have you seen or heard about this campaign? Multiple response; Base: those who heard any of the messages (65% of total target population)
TVC (spot)
78%
Billboards and street posters
48%
Newspaper AD
26%
20%
Newspaper article
12%
Radio program (news, contributions and special shows)
12%
Cinema Ster Cinema in Podgorica
1%
DK-REF
1%
• The majority of citizens saw the broadcast TV spot (78% of all who have heard of some of the slogans from the campaign), and than billboards (48% of all citizens who have heard of some of the slogans from the campaign). Š 2011 Ipsos
TV program (news, contributions and special shows)
66
Inclusion of children with disability in Montenegro
© 2011 Ipsos
TV CAMPAIGN
67
Have you noticed the TVC within the campaign initiated by Unicef, with a GIRL WITH DISABILITY PLAYING DRUMS?
Base: Total target population
What is your general impression about this TVC?
Base: Respondents who noticed the ad (55% of total target population)
Very bad
0%
Mainly bad
1%
Sum -
1%
• The overall impression of this video is bad only for 1% of those who noticed, while it is good for 83% (41% is very good).
No, 45%
Neither good nor bad
17%
Sum +
• 55% of the citizens noticed TV spot in which a Girl with disabilities is playing drums.
83%
Mainly good
41%
Very good
41%
© 2011 Ipsos
Yes, 55%
68
Inclusion of children with disability in Montenegro
Why do you think so? Which factor in this TVC had the strongest impact in making such a good impression on you? Multiple responses; Base: if general impression of this TVC was good (83% of total target population) Children’s abilities/ a way to prove their abilities
21%
Positive impression, well designed
9% 12%
17%
Podgorica 11%
Courage, strength, energy of children
10%
Inclusion of children in the society/ equality in the society
21%
9% 17%
Girl/ children who took part in the campaign
8%
Promotes love, humanity, accepting
Positive impression, well designed
6%
Coastal region
13%
5%
Courage, strength, energy of children
Persuasive, realistic, educational message
5%
Region
19%
30%
Optimism, joy of the girl
4%
Northwest
3%
Don't know/refusal
6% 8%
Assistance/ attention/ care for these children
3%
Optimism/ cheerful atmosphere
3%
17% 16%
It’s touchy/ pitty
2%
Other answers
3%
East 1%
© 2011 Ipsos
Drawing attention/ engagement of the society
5%
Inclusion of children in the society/ equality in the society
1%
69
Inclusion of children with disability in Montenegro
© 2011 Ipsos
CAMPAIGN - EVENTS
70
© 2011 Ipsos
During the second phase of the campaign „It's about ability“ in 2011, Unicef organized various events, such as: • presentation of the Convention on the Rights of Persons with Disabilities in Braille and sign language for the first time in the Balkans; • participation of children with disabilities in different children’s festivals for the first time - the festival „Zlatna pahulja“ in Rozaje, the International Theater Festival for Children u Kotor, Whitefield jazz festival in Bijelo Polje and Vidrafest – the festival of nature and science on Skadar Lake; • establishing of specially equipped inclusive playrooms in primary schools; • training for school parliaments about inclusion of children with disabilities; • children’s dialogues about inclusion with representatives of the Government and municipalities in Montenegro, representatives of embassies and UNICEF; • visit of children with disabilities to the Italian embassy in Podgorica, etc. • Included in these events were the President of Montenegro, the Prime Minister, representatives of the Government of Montenegro, high officials of UNICEF, UN Delegation, diplomats, children with and without disabilities, parents, UNICEF Goodwill Ambassador Rambo Amadeus...
71
Have you followed or heard any piece of news or contribution regarding any of these events which were organized within campaign „It's about ability“. Base: respondents who followed or heard any piece of news or contribution regarding any of the events which were organized within the campaign„It's about ability“ (36% of total target population)
Base: Total target population
What is your general impression about these events?
Yes 36%
Very bad
2%
Mainly bad
2%
Sum -
Neither good nor bad
No 60%
4%
21% 60%
Sum +
36%
Mainly good
• Just over one-third of the population saw or heard a news item or article with some of the events that are organized within the campaign “It’s about ability."
24%
Very good
DK-REF
15%
© 2011 Ipsos
DK-REF 4%
72
Inclusion of children with disability in Montenegro
© 2011 Ipsos
OUTDOOR AND PRINT CAMPAIGN
73
Billboards - street posters or advertisements in newspapers - familiarity and overall impression (June) Base: respondents who noticed any of the following ads on billboards/street posters or newspapers
The percentage of favorable ratings (4 +5) in the total target population It's about ability 1
41%
We see opportunities 1
33%
We see our children 1
31%
We see strength
31%
We see friendship 2
29%
We see our children 2
Unfavorable ( 1 + 2 ) 46%
Favorable ( 4 + 5 )
2% 90%
Average: 4,52
1% 91%
Average : 4,51
2% 90%
Average : 4,49
1% 93%
Average : 4,54
32%
2% 88%
Average : 4,46
29%
32%
1% 91%
We see friendship 3
29%
32%
1% 90%
Average : 4,53
We see love
27%
32%
2% 86%
Average : : 4,42
We see possibilities 2
29%
32%
1% 91%
Average : : 4,53
We see friendship 1
28%
31%
3% 89%
Average : : 4,50
36% 35% 34%
Average : 4,61
Š 2011 Ipsos
Base: Total target population
74
Inclusion of children with disability in Montenegro
Billboards - street posters or advertisements in newspapers - familiarity and overall impression (august) Base: Total target population
Base: respondents who noticed any of the following ads on billboards/street posters or newspapers
We see our children 3
36%
We see our children 4
35%
We see friendship 4
We see friendship 5
41%
38%
38%
34%
32%
Unfavorable ( 1 + 2 )
36%
Favorable ( 4 + 5 )
2% 88%
Average: : 4,50
1%
93%
Average : 4,59
1%
89%
Average : : 4,52
1%
89%
Average : 4,48
Š 2011 Ipsos
The percentage of favorable ratings (4 +5) in the total target population
75
Inclusion of children with disability in Montenegro
Billboards - street posters or advertisements in newspapers - familiarity and overall impression (october) Base: respondents who noticed any of the following ads on billboards/street posters or newspapers
The percentage of favorable ratings (4 +5) in the total target population
Unfavorable ( 1 + 2 )
39%
43%
2%
It's about ability 4
40%
43%
1%
It's about ability 2
30%
It's about ability 3
34%
2%
Favorable ( 4 + 5 )
92% Average: : 4,58
93%
89%
Average : 4,63
Average : 4,49
Š 2011 Ipsos
Base: Total target population
76
Inclusion of children with disability in Montenegro
Billboards - street posters or newspaper ads - Visibility Base: Total target population
No 26%
•
74% of citizens of Montenegro saw at least one billboard or a newspaper ad used in this campaign
•
Billboards were noticed by lower percentage of citizens 65+, those with finished just primary school, those who live in rural areas or in the north-western part of the country.
© 2011 Ipsos
Yes 74%
77
Inclusion of children with disability in Montenegro
Visibility of the campaign “It's about ability” Base: Total target population
101-200 €
249
106
371
368
84 16
90 10
80 20
0.00 81 19
82 18
71 29
67 33
83 17
0.00 91 09 100%
93 07
74 26
87 13
1207
445 81 19
91 09
85 15
762
815 83 17
763
444
71 29
88 12
0.00 78 22
392
423
572 0.00
80 20
72 28
How well are you informed about children with special needs?
0.17 82 18
257
0.00 85 15
Do you know any child with special needs?
0.73 81.9 18.1
81 19
0.00
337
72 28
87 13
197 87 13
100%
© 2011 Ipsos
N sig Yes No Total
222
Know something
Yes
Do you have children in the household?
391
Have no information or little
0.06
165
No
80 20
Yes
81.9 18.1
No
sig Yes No Total
304
Other
Up to 100 €
573
Urban
Currently in education
279
Very familiar
Collage or University
154
East
Secondary school
325
North-west
Elementary or less
214
Coastal region
65+
234
Podgorica
50-64
281
DK-REF
40-49
617
1207
Settlement type
Region
Over 200 €
30-39
590
N
Total
Income per household member
Education
18-29
Ager
Female
Gender
Male
Total
78
Inclusion of children with disability in Montenegro
Billboards – street posters or newspaper ads - Visibility Base: Total target population
101-200 €
573
249
106
371
368
76 24
84 16
74 26
76 24
55 45
76 24
165
391
222
337
257
763
88 12
85 15
65 35
80 20
0.00 79 21
76 24
84 16
83 17
444 0.00
67 33
63 37
80 20
65 35
100%
815
74 26
423
69 31
63 37
572 0.00 80 20
75 25
77 23
197 82 18
100%
© 2011 Ipsos
74.5 25.5
392 0.00
Very familiar
762 0.91
Know something
445
How well are you informed about children with special needs? Have no information or little
1207
Do you know any child with special needs?
No
Do you have children in the household?
Yes
Total
N sig Yes No Total
55 45
Yes
73 27
304 0.00
No
74.5 25.5
0.00
Other
Up to 100 €
279
Urban
Currently in education
154
East
Collage or University
325
North-west
Secondary school
214 0.00 75 25
Coastal region
Elementary or less
234
Podgorica
65+
281
DK-REF
50-64
617 0.29
Settlement type
Region
Over 200 €
40-49
590
30-39
1207
Income per household member
Education
18-29
N sig Yes No Total
Age
Female
Genderl
Male
Total
79
Inclusion of children with disability in Montenegro
Have you heard within this campaign some information about the research that has been done by UNICEF, for example percentage of people who would accept a child with a disability attending the same school that their child attends, or the percentage of citizens who would not mind a child with disabilities to be the best friend of his/her child? Base: Total target population
Yes 15%
• 15% population of Montenegro heard at least some information about research by UNICEF so far, for example percentage of people who would accept that a child with a disability attends the same school that their child attends, or the percentage of citizens who would not mind a child with disabilities to be the best friend of his/her child.
Š 2011 Ipsos
DK-REF 10%
No 75% Inclusion of children with disability in Montenegro
80
Campaign image
Generally, how much of your attention do you think this recent UNICEF campaign „It’s about ability“ that referred to children with disabilities drew? Base: respondents who noticed the campaign „It's about ability“( 82% od of target population)
22%
It drew my attention greatly
41%
It mainly drew my attention
Sum +
63%
It neither drew my attention nor not
25%
It mainly didn’t draw my attention It didn’t draw my attention at all
9%
2%
In contrast to them, 12% think that the campaign “It’s about ability” did not draw their attention. • It can be said that the campaign to a lesser extent attracted the attention of people living in the north-west of Montenegro, men, and people who are 65 or over 65
© 2011 Ipsos
12%
Sum -
• 63% of citizens of Montenegro think that the recent Unicef campaign „It's about ability“ that refers to children with disabilities drew their attention
82
Inclusion of children with disability in Montenegro
How did you like this campaign in general? Base: respondents who noticed the campaign „It's about ability“( 82% od of target population)
I liked it very much
31%
I mainly liked it
45%
Sum +
76%
20%
I didn’t like it at all
The campaign “It's about ability” left very positive general impression on the citizens of Montenegro (76%).
•
Only 4% of the population didn’t like the campaign.
•
Citizens who live in northwest part Montenegro, those who live on the coast, men and people older than 65 years give slightly lower ratings to the campaign. In contrast, higher ratings are given by those who live in Podgorica, as well as by women.
4%
Sum -
I mainly didn’t like it
•
3%
1%
© 2011 Ipsos
I neither liked it nor not
83
Inclusion of children with disability in Montenegro
Did you find out anything new during the campaign, which you did not think about before or that you did not know before when it comes to children with disabilities and their involvement in the community? Base: respondents who noticed the campaign „It's about ability“( 82% od of target population) I found out many new things
16%
I found out some new things
38%
54%
Sum +
I neither found out nor not any new things
13%
Sum -
I didn’t find out anything new
33%
"People who have more than 65 years and those who live in the north-western part of Montenegro, as well as on the coast, in lesser extent state that they find something new"
7%
26%
© 2011 Ipsos
I mainly didn’t find out anything new
“Citizens aged 18 to 29 years, those who live in the eastern part of Montenegro and Podgorica in greater extent stated that they learned something new "”
84
Inclusion of children with disability in Montenegro
What new information have you found out in this campaign? Multiple response; Base: oni koji su saznali nešto novo tokom kampanje (61% of target population) I found out about small group homes.
36% 30%
I found out that children with disabilities can progress/learn. I found out about daycare centers for children with disabilities.
27%
That they should be approached and treated like all other children.
25%
That they can be successful artists, athletes, journalists, politicians, etc. like some world celebrities with disability.
24%
That they can attend regular schools.
20%
That it is a responsibility of the society to enable them to live in families, attend schools, socialize with their peers and take part in recreational activities for
19%
That they should be enabled to live in a family and not in an institution.
14%
That they can be good friends with children without disabilities
14%
I found out about benefits of socializing with children with and without disabilities.
11%
I found out how to help children with disabilities.
10%
I found out that it is best for children with disabilities to grow in a family.
9%
I found out about negative consequences of children staying in institutions on their development.
Nothing/ nothing they didn’t know already Don’t know/Refusal
© 2011 Ipsos
Everything/ many things
8% 1% 2% 5%
85
Inclusion of children with disability in Montenegro
In general, to what extent did this UNICEF campaign influence you to seriously think about children with disabilities and the attitude of the society towards them? Base: respondents who noticed the campaign „It's about ability“( 82% od of target population)
38%
It mainly influenced
Sum +
59%
29%
It neither influenced nor not
Sum -
11%
It mainly didn’t influence
6%
It didn’t influence at all
5%
DK-Ref
1%
• 59% of citizens of Montenegro say that the Unicef campaign “It's about ability” influenced them to seriously think about children with disabilities and attitude of the society towards them. They are mainly women or those who live in the east. • On the other hand 11% say that the campaign did not influence them more frequently men, citizens aged 65 or older, and those who live on the coast claim this.
© 2011 Ipsos
20%
It influenced a great deal
86
Inclusion of children with disability in Montenegro
Base: those who noticed UNICEF campaign „It’s about ability“ (82% of target population) DK-REF
It made me change some of my attitudes
22% 1% Not at all, my attitudes are somewhat different, but I don’t think I should change them
Not at all, since everything that I saw in this campaign coincides with my opinion about proper attitudes towards children with disabilities
56% 22%
• The campaign “It's about ability” influenced 22% of citizens in a way that they changed some of their attitudes about children with disabilities. 22% say that the campaign did not influence them, since their attitudes are somewhat different, but they don’t think they should change them, Even 56% believe that the campaign did not influence them at all, since everything they saw in this campaign coincides with their opinion about proper attitudes towards children with disabilities
Can you please tell me which attitudes you changed? Multiple answers; Base: those who changed f their attitudes (22% of target population) Among children with disabilities, now I see potential future artists and successful/prominent I am more convinced that it is possible to provide quality life for children with disabilities in our Children with disabilities are less of a mystery to me - I understand them better now I don't mind spending time with children with disabilities any more, at school, on the playground etc.
34%
33%
30%
24%
I observe children with disabilities more like all other children
20%
I am less afraid of contact with children with disabilities/persons with disabilities Don’t know/Refusal
17%
2%
© 2011 Ipsos
Did this campaign make you change any of your attitudes towards children with disabilities?
87
Inclusion of children with disability in Montenegro
Base: those who noticed UNICEF campaign „It’s about ability“ (82% of target population)
Yes
23%
No
77%
• The campaign “It's about ability” influenced 23% of citizens in a way that they changed some of their behaviour towards children with disabilities. 77% say that the campaign did not influence them to change behaviour.
Can you please tell me which behaviour you changed? Multiple answers; Base: those who changed f their attitudes (23% of target population)
I feel less uncomfortable w hen I see a child w ith disability/person w ith disability
53%
I communicate more easily w ith children w ith disabilities / persons w ith disabilities
40%
I started to stimulate/support donations for inclusive education and support to families w ith children w ith disabilities
15%
I started to stimulate/support volunteer support to daycare centers and associations of parents of children w ith disabilities
15%
I socialize/communicate more w ith children w ith disabilities / persons w ith disabilities
13%
I started to stimulate socializing w ith children w ith disabilities
Don’t know /Refusal
9%
2%
© 2011 Ipsos
Did this campaign make you change any of your behaviour towards children with disabilities?
88
Inclusion of children with disability in Montenegro
Observed in general, thinking about UNICEF campaign „It’s about ability“, what do you recall the most? Multiple answers; Base: those who noticed the campaign „It’s about ability“ (82% of target population) 11%
Ads 10%
Girl playing drums Children/ children’s faces/ pictures of children
7% 7%
Billboards 4%
Smiles/ joy/ happiness of children 3%
Slogans, messages
3%
Attention/ care for children
3%
Good idea, initiation, organization of campaign
2%
That they are equal/ accepted/ included in the society
2%
Socializing/ children playing
2%
Girl
2%
Children practicing sports ( tennis, athletics)
2%
Opening day centers/ workshops
2%
Possibilities, abilities of these children
1%
• As for remembering of the campaign “It's about ability” elements that citizens recall most are ads, girl who plays drums, children and billboards . © 2011 Ipsos
TV ads
89
Inclusion of children with disability in Montenegro
What did you like most? Base: those who noticed UNICEF campaign „It’s about ability“ (82% of target population)
Smile/ cheerfulness/ children's joy
5%
Good idea, initiation, organization of campaign
4%
Girl who plays drums
4%
Attention/ children's care
4% Stratum
Billboards
2%
Possibilities, abilities of these children
Coastal region
3% 3%
3% 6% 4%
Commercials
6% 7% 5% 3%
Smile/ cheerfulness/ children's joy 24%
Northwest
2% 2%
5% 5% 5% 5%
2%
Good idea, initiation, organization of campaign
26%
2%
DK-REF
Everything
18%
3%
Slogans, messages
Activities, events, sport match, articles, shows Drawing attention/ awakening conscience of society Opening day care centers / workshops
Podgorica
East
29%
• 20% of citizens say that they liked everything in the campaign “It's about ability. • A smile, cheerfulness, joy of children highlights the 5%, 8% clip.
Girl who plays the drums
8% 6% 1% 3%
© 2011 Ipsos
8%
Commercials
Children/ children's faces/ pictures of children That they are equal/ accepted/ included in the society
14% 11%
20%
Everything
90
Inclusion of children with disability in Montenegro
What would you change about this campaign? What would you do differently? Base: those who noticed UNCEF campaign „It’s about ability“ (82% of target population)
Large number of promotions, more extensive, longer lasting
3%
More extensive media presence
3%
Inclusion of larger number of children, towns, workshops
2%
Larger number of concrete activities, deeds and not words
1%
• Even 54% of citizens say that they wouldn’t change anything in the campaign “It's about ability”.
More care, attention, support
1%
• 35% don’t know what they would change
More financial means, investments, donations
1%
Inclusion of celebrities in the campaign
1%
Inclusion of larger number of people, institutions, the state
0% 1% 54%
Nothing DK-REF
35%
© 2011 Ipsos
Other answers
• 4% said more actions, bigger, longer campaign, 3% more presence in media
91
Inclusion of children with disability in Montenegro
Summary
92
SUMMARY (1) Same as in the previous wave, citizens are at the strongest social distance from children with rather severe emotional disorders (neurosis, psychosis etc.) and children with severe socialization disorder (socially unacceptable behavior).
•
On the other hand, citizens are at the weakest social distance from children with severe visual and hearing impairments, as well as children with speech disorder.
•
Relative to the period before the realization of the campaign “It's about ability”, the degree of acceptability towards all categories of children with disabilities has kept its positive trend.
© 2011 Ipsos
•
93
SUMMARY (2) Relative to the previous wave of the survey, percentage of citizens who think that children with disabilities are equally worth members of the society just like all the other citizens, is increased for 8%, which is statistically significant at the level 0.05. In total, since the campaign started the percentage of citizens who think so has increased by 18%.
•
•
Additionally, percentage of citizens who believe that by providing professional assistance and special attitude of the society and institutions, it is possible to SOMEWHAT enable a child with disabilities for life in society, is increased for 7%, which is statistically significant at the level 0.05. Or, that the state and society are not able to significantly help children with disabilities is the opinion of 22% of citizens of Montenegro, which is for 14% less than in the period prior to the campaign „It's about ability“. © 2011 Ipsos
•
Additionally, positive trend is continued in terms of the opinion about positive influence of children with disabilities attending regular classes. 94
Visibility © 2011 Ipsos
The Unicef campaign „It's about ability“ was seen by 82% of citizens of Montenegro.
Inclusion of children with disability in Montenegro
95
Inclusion of children with disability in Montenegro
Š 2011 Ipsos
The most notable part of the campaign
Observed individually, the most notable part of the campaign was the TV spot seen by 55% of general population. General impression of this spot is positive for 75% of all those who saw it, and negative for only 1%. Besides, the billboards used in this campaign were noticed by 75% of citizens of Montenegro. 96
Impression
Inclusion of children with disability in Montenegro
© 2011 Ipsos
The campaign “It's about ability” has, observed in general, made a very positive impression on the citizens of Montenegro (76%), while only 4% of those who noticed the campaign said that they didn’t like it 97
Š 2011 Ipsos
The campaign “It's about ability� has, in general, made strong influence on citizens of Montenegro. 54% of citizens of Montenegro found out something new about children with disabilities in the campaign, and 23% changed their behavior towards children with diabilities.
Influence Inclusion of children with disability in Montenegro
98
Influence Base: Total target population
39
Citizens of Montenegro who found out something new in the campaign
Citizens of Montenegro who liked the campaign
Citizens fo Montenegro who saw the campaign
18
12
9
23%
54%
76%
82%
39
18
12
9
Š 2011 Ipsos
Citizens of Montenegro who changed their behavior towards children with disabilities
99
Inclusion of children with disability in Montenegro
Billboards – street posters or newspaper adsawareness and general impression
The best All billboards left average grade (4,63) good general impression, was given to the billboard since more than 80% with the girl putting of those who noticed them make up on, gave positive grades (4 and 5 on the scale from 1 to 5). and then the billboard 75% of citizens of Montenegro “We see our children” with 2 boys with a saw at least one billboard used ball(4.61). in this campaign
© 2011 Ipsos
Of all billboards in the campaign , most attention was drawn by the billboard “Join us”, and then the billboard with the athletes.
100
Inclusion of children with disability in Montenegro
Š 2011 Ipsos
Thank you for your trust!
101
Inclusion of children with disability in Montenegro