LUXURY LIVING FASHION EXOTIC CARS NIGHTLIFE DINING TRAVEL JETS BOATS TOYS TECH GADGETS PAMPERING
MEDIA KIT
09-10
u•niq | yoō’nēk | adjective radically distinctive and without equal
INFO@UNIQscene.com • 424.354.4968 California • 602.300.7276 Arizona | Las Vegas
THE MAGAZINE
UNIQscene.com
UNIQ Lifestyles Magazine UNIQ Lifestyles Magazine is brought to you by the founder of 944 magazine. The magazine is an avenue in which to guide our readers towards informative and capitvating content; showcasing “Unique” people, lifestyles, businesses and products. Our readers live life to the fullest both locally and abroad; making them savvy consumers. UNIQ’s content focuses on both business and pleasure concepts; spotlighting those companies and individuals that have created niche markets by following “the road less traveled.” Each issue tells these stories through full-color pages of mixed photography and artwork. Our oversized format and design makes it a stylish, collectible and must-have coffee table centerpiece.
The UNIQ Group of Companies cross-promotional events allows for an “A-List” draw of movers and shakers’ insights and experiences. Our advertisers are provided the opportunity to optimize their advertising dollars by creating their own unique marketing plan to compliment our content.
MISSION STATEMENT
UNIQscene.com
UNIQ Lifestyles Magazine’s mission is to be the preeminent resource for quality reporting of “all that is unique.” By delivering informative and insightful articles, fashion spreads and consumer marketing we will challenge our readers to aspire and create their own “Unique Lifestyles.” Our content will focus on providing coverage of current events related to beauty, work, money, health and relationships; with an emphasis on accessible lifestyle trends and shopping ideas. UNIQ’s vision is bound by the following principles: Use uncompromising standards of excellence in the creation of our content and services. Reach out to a wide and diverse upscale demographic by artfully combining business with pleasure content cohesively through creativity, humor, and relevancy.
Each Issue will feature
UNIQ People and their UNIQ Ideas: Two to three Nationally Recognized Movers and Shakers Two to three Locally Interviewed Movers and Shakers
UNIQ Lifestyles: Living Large out on the Town Cool Homes, The Owners and their Toys Destinations, Dining, Nightlife, Events, Resorts and Getaways
UNIQ Products: Fashion: Pictorial Layouts and Reviews Tech Gadgets: Toys, Pampering Automotive: Reviews, Fine Dealers and Custom Service Providers, Exotic Automobiles, Boats, Jets, Motorcycles and other Unique Rides Are you UNIQ? Then we are looking for you… your story.
Be Different, Be UNIQ.
CONTENT
UNIQscene.com
• Two to three Nationally Recognized Movers and Shakers • Two to three Locally Interviewed Movers and Shakers • Down-to-Earth Financial Advice 25” 12. –– ––– ––– ––– <––
• Secrets of Healthy Living • Living Large • Real Estate Secrets • Destinations: The Place to Be
––> ––– ––– ––– –––
• Fashion Pictorial Layouts and Reviews • Fine Dining • Latest Gadgets
KEY DEMOGRAPHICS
• Automotive Reviews, Fine Dealers and Custom Service Providers
Gender Male 55% Female 45%
Education
Automobile Own or Lease 95% Prefer Domestic 53% Own/Lease an SUV 40%
Some College 72%
Own Multiple Cars 52%
College Graduate 56%
Prefer Import Cars 73%
Pursuing PHD 16%
Own or Lease a Luxury Car 36%
Household Income
1
1 ––– – – – ––– – – <–
Ages 18-30
33%
31-45
42%
46-50
14%
51-60
10%
60+
2%
Lifestyle
$25-$60k 28%
Use Name Brands 95%
$60-$100k 38%
Use Credit Cards 90%
$100-$200k 26%
Own a Home 44%
Over $200k 8%
Own a 2nd Home 12%
Travel
––> – – –– ––– – – ”–
Have Investments 40%
Out of Country 26%
Attend Sports Events 44%
Domestically 9x 34%
Collect Fine Art 33%
Domestically 5x 27%
Purchased Jewelry or Art in last 12 Mos 72%
Domestically 1x 12%
Distribution UNIQ Lifestyles Magazine will circulate more than 60,000 magazines per month with an annual projected distribution of over 1 million copies. UNIQ Lifestyles format is captivating, colorful and its over-sized format makes it a coffee table centerpiece with an expected 7.2 pass-along rate creating a readership of over 7 million per year.
ISSUES EVERY MONTH
UNIQscene.com
WHAT’S INSIDE EVERY ISSUE? UNIQ Lifestyles True to it’s name, this section will feature everything from celebrity profiles, local movers and shakers, to the best in unique activities. Our readers gain access to extraordinary people, places and things.
UNIQ Body Value Total well-being, merging beauty, health, fitness, nutrition, happiness and personal style together in one package; our readers receive a unique mix of informative, relevant and implementable advice from personal trainers, stylists and publicists.
UNIQ Gadgets We explore the ideas and innovations that reshape our world to ensure that our readers are up to speed on the latest gadgets. Readers can browse our pages and find the devices and tools that they can’t live without.
UNIQ Domains From celebrity homes to cutting-edge designs we will give our readers access to some of the most extravagant or distinctive real estate throughout the west.
UNIQ Opposites We’ve all heard it and most of us have even had personal experience with the theory that opposites attract or detract. This section features advice and UNIQ stories about people and their opposites.
UNIQ Style Sheets With our finger on the local and global pulse of fashion, we spotlight designers, boutiques and retailers in our must-see monthly fashion spreads and style picks. Our readers can take this visual experience and use it to incorporate these trends into their lifestyles.
UNIQ Financials True stories from financial innovators offering practical advice readers can incorporate into their lives to create their own opportunities and be reassured that they are not alone in their endeavors.
UNIQ Power Toys From exotic automobiles to private jets and boats to motorized gadgets, this section will feature all the must-have toys. Our partnership with both UNIQ Motorsports and UNIQ Events gives our readers a firsthand look into the world if luxury vehicles and the lifestyles that surround them.
UNIQ Power Tools Our staff searched high and low to bring our readers the newest and most innovative empowerment tools available to create a better you; inside and out.
UNIQ Up & Comers Poised to change the landscape of their given field; entertainment, business and industry neophytes will be featured in our “Up & Comers” section monthly. Our readers will be able to glance into the past and present lives of these extraordinary individuals and businesses.
UNIQ Sustenance Every issue invites readers into a hands-on experience, engaging them in aspects of high-end or unique dining by focusing on the eateries in the different markets of the magazine.
UNIQ Libations & Locations With our current distribution in Phoenix, Las Vegas and Los Angeles; there is no shortage of unique nightclubs, events or local signature drinks to be enjoyed. We do the hard research so our readers have the most unique and entertaining experiences at their fingertips.
6x
12x
A
1/4 Page
1500
1425
1350
1275
B
1/3 Page
1700
1625
1550
1475
C
1/2 Page
1900
1800
1700
1600
D
2/3 Page
2400
2275
2150
2025
E
Full Page
2800
2650
2500
2350
Front/ Back Inside Cover
4000
3825
3650
3475
Back Cover
5000
4800
4600
4400
Spread
5500
5200
4900
4600
F
AD RATES
3x
1/4 Square
1/3 Vertical
1/2 Vertical
5˝ x 5.75˝
3.25˝ x 11.75˝
5˝ x 11.75˝
B
C
A 1/2 Horizontal
2/3 Vertical
Full Page
10.25˝ x 5.75˝
6.5˝ x 11.75˝
Trim Size
11˝ x 12.25˝
Live Area
10.5˝ x 11.75˝
Bleed Size
11.25˝ x 12.5˝
C
D
E
Spread
F
Trim Size
22˝ x 12.25˝
Live Area
21.5˝ x 11.75˝
Ask About
Bleed Size
22.25˝ x 12.5˝
UNIQ Premium Ad Placement:
Additional Information • Please keep all text and live elements 1/4 inch from edge and allow an 1/8 inch bleed. • All images used in ads or special advertising sections should be in CMYK format, at a resolution of 600 dpi. UNIQ Lifestyles Magazine does not accept files in RGB format. • PDFs may be provided as a PDF/X-1a. Send files on CD with a color proof. If color is not critical, you may e-mail your ad to design@uniqscene.com. Send fonts as complete, do not subset.
Ad placement in the first 10 pages is known to garner more attention than most ads. Secondly, placement opposite to the masthead, table of contents or even the contributor section are also premium positions. At your request, when available, we are able to place your ad opposite a featured article or any placement you prefer. Add 15% to the rate for placement.
AD SIZES
1x
EDITORIAL CALENDAR
1.0 MIXING BUSINESS WITH PLEASURE Restaurants • Menus • Healthy Living Diet Craze • Cooking Essentials
2.0 NIGHTLIFE & TRENDSETTERS Fall Gear • Cooling Down • What’s Hot Local Designers
3.0 ROCKSTARS & ENTERTAINERS Graffiti • Museums • Coffee Shops Halloween Fashion Musts
4.0 ANNUAL FASHION ISSUE Gift Ideas • Shop Craze • Thanksgiving
5.0 YEAR IN REVIEW Looking Forward • Best of Issue Winter Tips
6.0 NEW YEAR, NEW YOU The New Year • Year In Review New Technology • Hot Celebs of the Year
EDITORIAL CALENDAR 7.0 SPORTS ISSUE, FOR THE LOVE OF THE GAME Super Bowl Predictions • Valentine’s Day Gifts • Romantic Getaways
8.0 THE GREEN ISSUE New Designers • Clothing • Boutiques Hairstyles • Green Beer • Luck of the Irish
9.0 GETAWAYS & SWIMSUITS Valley Homes • Architects • Landscaping Locations • Attractions • Spring Break
10.0 SLICK SUITS & SHORT SKIRTS Water Park Events • Mother’s Day Summer Sun Tips • Getaways
11.0 FORTUNE 500 NEW & OLD Athletes • Extreme Sports • Clothing Sports Gear • Staycations
12.0 THE WEIRD & GENIUS Summer Fun • Events • Festivals Music Celebs • Music Downloads
UNIQ Lifestyles: UNIQ Lifestyles is a luxury magazine from the founder of 944 Magazine, providing the reader an insider experience with an original, provocative approach to fashion, beauty, travel and entertainment. UNIQ’s oversized pages and content are a perfect mix for both our savvy consumers and media partners. UNIQ Events: Experienced event marketing division of the UNIQ Group of Companies brings brands and consumers together through events that provide entertainment for the participants, added value for the marketing partner and an event to put in the record books. UNIQ Events offers clients comprehensive services including: music/entertainment strategy and consulting; talent placement; entertainment partnerships; brand integration/product placement; and marketing.
EVENTS
UNIQ Modeling: The UNIQ Group of Companies and their media and marketing partners have the opportunity to utilize our outgoing and attractive models that will represent the your product or organization through Fashion and promotional modeling, brand ambassadorship and on-air personalities, we have the perfect match for our media partners. UNIQ Motorsports: As a high-end customization and automobile fleet, UNIQ Motorsports has been showcased in several magazines, music videos, MTV reality shows, to name a few. The fleet of 50 high-end vehicles brings another element of the UNIQ Group of Companies to both our events and our media/marketing partners. Phantoms and Bentleys to Lamborghinis and McClarens on-site bring that “E-Ticket” experience to each event. UNIQ TV: UNIQ TV is the media production team that documents all of the UNIQ Brands and media/marketing partner events. Complete coverage of events includes interviews, behind the scenes footage and targeted elements. UNIQ TV has partnered with the founder of 944 Magazine and Destination TV (as seen on ABC) to bring you ample opportunities for brand awareness and distribution opportunities.
Other UNIQ Companies
INFO@UNIQscene.com • 424.354.4968 California • 602.300.7276 Arizona | Las Vegas