Preface Since 2015,
the same consistent goal and passions
makes our team members gathered so as UNNCLESIGN, we support each other with different professional skills and find out solutions. We love to play games with diversity perspectives them come into one fascinated idea which allow us to provide comprehensive services. Each client is considered as our valuable partners and every relationship is deeply precioused, shareable experiences and the reliability in between with our clients makes UNCLESIGN future prosperous.
We are hoping you can know us better though reading this booklet and I believe the teams will bring unlimited value because we always flies beyond your imagination.
WELCOME TO UNCLESIGN STUDIO
Everyday we have seen different dreams from our clients sprout up at our workplace, thanks to the energetic city where we lived, Taipei with featured cultural background and mature industrial technology, it is the best property we have and makes us inspired, be creatively. At workplace of Uncledesign, you will immerse in relaxing atmosphere; we enjoy in every cooperation relationship and face every challenge actively.
在尢口工作室的每一天，我們都能看到自己與客戶大大小 小的夢想在此萌芽、茁壯，而造就我們成長的養分，正是 這座充滿活力的城市—台北，擁有特色的文化資產與純熟 的基礎工業，讓我們從生活中挖掘驚喜，充裕的資源使我 們能創造無窮的想法，友善的環境包容多元的樣貌。在我 們的工作室，你可以感受到輕鬆愉悅的氛圍，我們享受合 作帶來的喜悅，以積極正向的態度面對每一次的合作機會 ，挑戰突破且樂在其中。
THIS IS HOW UNCLESIGN LOOKS LIKE. Our favorite things included work in outdoor and interact with people, listen and observe in silence, look into details keep us stay competitive and sensitive in market, close to real needs from consumers, we think, it worth to do and nothing is happier than this.
我們樂於走出戶外體驗城市活力、接觸群眾感受趨勢脈動 ，這些看似平凡的生活體驗卻是我們保有市場靈敏度與競 爭力的關鍵之一，拉近距離體會終端消費者的需求，尢口 認為，沒有什麼比這更快樂且有價值的途徑了！
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With the high expectation from our members and clients, Uncledesign launched its ďŹ rst product: UNO Travel Pillow in 2015 winter. Our initial thoughts are simple: the moment you step on the journey, we hope you enjoy our dedicated services. The birth of UNO represents Uncledesign’s creativity as well as the trust and love of our clients, we deep believe the reliability would be the core value of our company.
The Ultimate Travel Accessories
2015年的冬天，尢口設計了一款Travel Pillow - UNO，一款 時常往來的客戶與夥伴們都會熱愛的旅行用品，我們希望從你 踏上旅程的那一刻開始，便能感受到尢口貼心的服務。Uno的 誕生不只是延續我們創新的細胞，更是讓客戶看到我們在每個 階段的努力付出，從客戶給予的回饋讓我們堅信，成為被信賴 與喜愛著的尢口，是我們之所以存在的核心價值。
RELATIONSHIP Since we kick off the business, Unclesign realized real needs behind demands of our clients, we specialized in giving the product with full of culture and add-on value via tasteful aesthetics. Our believing, a good relationship subject to complete service content so we keep ourselves urged to expand business services. Walk out and visit associate international fairs in person and partnered with key manufacturers base on long term business relationship, do best effort to break up the boundary between design aspect and manufacture technology limits. Besides, we participant in international fairs actively and cooperate with online media closely are all for one purpose: provide comprehensive solutions at every stage during product development.
一直以來，尢口深度了解企業需求，用美學的角度勾勒並 賦予產品企業文化及社會價值。我們始終相信，維持友好 的關係在於服務的完整性，因此我們不斷督促自己，擴增 工作室的業務範圍，實際走訪國內外，培養核心工廠，嘗 試突破設計師爛漫的設計思維與生產製造的技術斷層。此 外，積極參與國際展覽，與線上出版媒體互利合作，為的 是在產品發展的每個階段，都有能力提供客戶完整且延續 性的解決方案。
Facing
numerous challenges, including manufacture
processes and sales expanding, is our daily routine. How to make sales perfect? How to ensure visual design is outstanding
enough?
Whether
if
interior
design
arrangement ďŹ ts the clients’ needs? Through experienced these process, we realized that a good solution is not just a simple answer and alternatively versatile prospective aspects should be considered. We begin to plan a completed service to allow us taking care of all requirements at dierent product shelf-life stage, with well utilize our sourcing and capability, to show responsibilities to our clients as a design company.
co-founder
THE BEST SOLUTION
DESIGN PRODUCTION EXPANDING Look back to the first product we designed and produced – UNO, we clearly know how to build a well constructed service system, a flow process from the initial inspiration dropped to a finished product.
一個產品從創意發想到最後成品，整個過程，回到最初UNO 誕生的那個時期，讓我們更清楚地知道該怎麼去架構更完整 的服務系統。
LET’S TALK ABOUT Design • VISUAL DESIGN • PRODUCT DESIGN • CONCEPT DEVELOPMENT • MECHANICAL ENGINEERING • WEB DESIGN • SPACE DESIGN
dr. design
Except to make designed products be aesthetics, functional, and practical; we also pay attention to ensure product being friendly use in people’s daily life. Eventually, we hope to build a strong connection between the user, product, and brand and keep it be improved in ever last.
Design is a systematic thinking. During the
segment and position in first place so that we
design process, we will analyze different
are able to have more fluent design process
possibilities and try to figure out multiple
and create an amazing product.
solutions to dress up the problem then further to add functional elements and aesthetics on it. However, it may encounter different issues
設計是一套有系統的思考方法，發想設計的過程
such as limited technology from the manufac-
中，我們會反覆的探討及分析多元方向，再賦予
ture process, cost price issue all these lead to
功能性與美感，然而，常有些設計在進入生產過
a design loose its competiveness in the
程時，遇到製程上的困難導致無法量產，或是成
market, furthermore even the difficulties of
本過高，失去了在市場上的競爭力，又或者產品
product expanding. Therefore, we will evaluate
開發完成卻不知道如何找到合適的管道進入市場
and various different aspects included market-
推廣，因此，我們在設計初期，便會將行銷策略
ing strategy, production cost, and design
、製造成本與設計三大項目綜合討論，找出市場
aesthetics were considered at the beginning
區隔與定位，如此一來，便能讓整套設計流程更
design stage. We try to find the right market
為順暢，創造出令人驚豔的產品。
NEED ANY PRODUCTION SOURCING? • COLOR/MATERIAL/FINISH • SAMPLING • MANUFACTURER SOURCING • TOOLING • QUALITY CONTROL
sales operation
The most important issue after design process would
be
the
product
presents
and
its
commercial value for desired market, also, whether if overall result reaches the expectation as what customer has. We focused on efficiency and quality, all of our long-term partnered factories are chosen with carefully and have absolute professional skills to make your ideas perfect
For a long time, we listened to the profession-
every member of Unclesign believes, we will not
als and grown up together with our factory
be alone in the competitive market.
partners. From every cooperation we worked time to time our capability is more improved
長期以來，我們默默耕耘走入工廠，聆聽專業，
and advanced no matter product quality, prices
每次的合作都讓我們更有能力依照產品的特性、
or customer segment, we also gain ability to
材質、定價、目標客戶群來鎖定市場，並解析其
analyze potential benefit and related invisible
中的利益及相關隱藏成本，決定生產國家及專業
cost.
技術的支援能力。從設計到出貨，工廠的角色是
From design to goods delivery, the factory
成敗關鍵，提供的可以是生硬的執行、也可以是
plays an important role who provides the
一連串聰明的解決方案及極良好的溝通。而我們
strong executing and smart solution, even
的解決方案，就是避免掉那些多餘且讓人精疲力
more, the perfect communication. We figure
盡的生產過程。當然這些資產不只為尢口所用，
out the solution to make production process
我們嘗試讓更多的團隊共享這些資源，用更有效
efficient with skip unnecessary process. Uncle-
率的方式執行產品開發、互相連結，因為在尢口
sign loves sharing the tips with partners as we
的每個夥伴都相信，競爭力永遠不會是單打獨鬥
are willing to build strong connections with
，用自身的優勢共同存在著，才會是尢口存在的
each other and step forward together. As such,
價值。
SHARING OUR MARKET • MARKETING • EXHIBITION PLANNING • BRANDING • SOCIAL MEDIA MANAGEMENT • DISTRIBUTOR SOURCING
marketing ninja
From production to marketing, Unclesign starts from years experiences on develpment and marketing, find out core value of brand and design and combine with social media which allow product be visible in market and enter into market more smoothly.
Nowadays the supply exceeds the demand in
對於供過於求的市場需求，產品本身的優異已不
market, regardless the advantage of product
再是優勢，如何提高產品曝光度及銷售成績是一
itself, but more about the product expanding to
個好產品能否延續生命的主要關鍵。尢口藉由通
make sales performance prefect. Unclesign
路反饋、廣告效益評估、及線上媒體，分析產品
relays on the feedback from distributor, adver-
最適合的曝光與銷售平台，提供一個正向的循環
tisement effect and online social media to
機制，降低產品擁有者初期的市場風險。此外，
analyze when and where to sell the products at
更進一步的展售、媒合更是尢口積極經營的事業
the best moment. Unclesign provides the
，在全球各大商業展覽及設計師週力求曝光，不
positive cycle to minimize the risk which it
只要增加銷售市場的寬度，終端消費者的產品認
existed. Market expanding is one of major
同感更是我們不能錯失的機會。市場拓展是尢口
businesses Unclesign has as we need to ensure
經營的重點之一，在產品出生即有良好的曝光平
our clients to play safe and have a proper way
台及銷售管道，讓有銷售需求的客戶更加安心，
of selling as our responsibilities.
我想是一間設計公司對開發產品負責任的表現。
From
design, manufacture, to marketing, the services
unclesign oers are wide enough to cover any phase of product development. Starting from the positioning of the product, we dig further into the development, and expand to showcase the values. In such aspect, each relationships with our partners is a present of the process of thinking.
Unclesign is a team that keeps asking questions. With the unique experiences and perspectives of each of our members, we are always excited to come up with solutions that will best solve your needs. We communicate with our business partners, so as to clarify the needs and the values, for us, this is the base of any successful relationship. To head to the goals of the team, our partners, and clients, the unclesign value is an attitude, a set of principles, and each of us, including you, is indispensable in such network.
brand strategy ninja
JOIN US NOW !
u n c l e s i g n | Ta i p e i nihao@unclesign.com
Sales & Distributors buyme@unclesign.com No.510,Sec.5, Zhongxiao E. Rd. Xinyi Dist, Taipei City 11077, Taiwan
Studio playground@unclesign.com 4F., No.133-7, Sec. 1, Xinsheng S. Rd., Da’an Dist., Taipei City 106, Taiwan
“ We are uncles, but our blood is still boiling. ”