Table of Contents 3
Display Configurations
7
Full Set-Up Images
8
Assembly & Instructions
9
Power Layout
10
Floor Assembly
12
Halo Tower
13
Listening Kiosk
17
Satellite Listening Stations
19
Graphic Application
23
Bose Products
25
iPad Application
27
iPad Application Admin Panel
Tools Required:
- #2 Phillips Screwdriver - 8 MM Allen Wrench - 9/16� Wrench or Socket
2
Display Configurations X-Shape Configuration
• This is the ideal build configuration. This provides unparalleled impressions and accessibility for consumers on all 4 sides.
• Ideal design for peninsula and stand alone locations in open spaces. • Configuration maintains 10’ x 10’ footprint. • Ability to place Listening Stations on the exterior of the activation to increase footprint and promote 1:1 consumer interaction with QC®20 product and brand ambassador.
• Creates a uniform look for the activation with the X Shape. • Easier for consumers to view more products at one time and move around the activation.
A
B
A
Tower Assembly
B
Tower Halo
B
C C
C
Tower Base
D
Listening Kiosk
D
D
D
D
3
Display Configurations Linear Configuration
• Ideal for locations in long, narrow areas or even open spaces where we have the ability to expand the footprint. • Configuration occupies a 7’ x 17’ footprint and expandable width can make this feel even larger. • Ability to place a Sound Shower on each of the consumer facing sides of the activation to promote 1:1 interaction with QC®20 product and brand ambassador.
• Exterior Listening Stations can increase depth of activation. • Linear layout gives this a larger than life feel if the location requires a different configuration. • Graphic panels with Bose branding fill the open sides on the center tower. ®
A
Tower Assembly A
B
Tower Halo
C
Tower Base
D
Listening Kiosk
B
C
D
D
D
D
4
Display Configurations T-Shape Configuration
• Ideal for locations where we have a rear wall behind the activation. • Configuration still maintains 10’ x 10’ footprint. • Ability to place Sound Showers on the consumer facing side of the activation to promote 1:1 consumer interaction with QC®20 product and brand ambassador.
• Exterior Listening Stations can increase footprint of activation. • QC 20 would be the hero product placed on the forward facing peninsula. ®
A
B
B
C
C
D
D
D
D
A
Tower Assembly
B
Tower Halo
C
Tower Base
D
Listening Kiosk 5
Display Configurations V-Shape Configuration
• This is the least ideal build configuration. This limits our impressions and accessibility for consumers. • Compatible for locations where we are placed in a corner setting. • Configuration still maintains 10’ x 10’ footprint. • Ability to place Sound Showers in the open space to promote 1:1 interaction with QC 20 product and brand ®
ambassador.
• Exterior Listening Stations can increase footprint of activation. • QC 20 would be the hero product placed on the forward portion of the activation. ®
A
B
B
C
D
C
D
D
D
A
Tower Assembly
B
Tower Halo
C
Tower Base
D
Listening Kiosk
6
Full Set-Up
7
Assembly & Instructions Main Bose QC20 Listening Display Setup Instructions
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1) Determine layout configuration based upon venue.
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X - Best for central or island configuration and yields maximum traffic flow T - Best for along a wall or hallway but can limit access to one side V - Best for corner of room locations Linear - Best for installation along a wall or hallway but can limit access to just one side
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See Pages 3-6. X-Shape Configuration
V-Shape Configuration
A
A B
B
B B
C
C
C C D
D
D
D
D
D
D
D
T-Shape Configuration
A
Lineal-Shape Configuration
B
B
A
C
C
B D
D
C
D
D
D
D
D
D
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Assembly & Instructions - Power Layout
2) Determine electrical power source location and identify positioning of Satellite Listening Stations on corners of display footprint in an effort to properly route electrical cables.
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3) Lay down power cable from main power source (Pink Cable) and place extension cables to desired satellite listening station locations (Green Cables).
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See below.
Satellite Station
Satellite Station
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Assembly & Instructions - Floor Assembly 4) Begin laying flooring panels down utilizing Floortble installation grid and instructions.
Pay special attention to non-standard panel designation stickers located on bottom side of each non-standard panel (i.e. half panels and corner panels). Each standard panel is interchangeable. Note that the panel with 3� hole should be located in center of floor for power cable management.
Panels Loose
Panels Fitted
5) Starting with top row on the plan, lay panels from left to right with the red joint blocks towards the right
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6) Route power cables underneath floor panels and up through 3� hole in center panel and pay special attention not to pinch cables.
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Assembly & Instructions - Floor Assembly 7) Lay second row from left to right noting non-standard panel designation. Center panel in second row should contain 3� hole.
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8) Proceed laying rows 3 and 4 following installation grid below as a guide.
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Complete floor panel installation.
9) Install aluminum edging trim pieces to floor panels noting trim placement on floor diagram above.
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Assembly & Instructions - Halo Tower 10) Assemble tower halo to tower base unit by bolting the halo cross member supports to top of tower base using bolts and washers (4ea) supplied in the project tool box. The nuts are already affixed to the Halo Tower.
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11) Route main power cable from floor panel up through holes in bottom 2 support shelves in tower.
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12) Install Bose branded black fabric graphic panel to top of halo by securing with Velcro.
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13) Stand up entire tower unit and position assembled unit over hole in floor while preventing cables from pinching.
Connection Plate w/ Norse Locks Shelf Floor Plate
Cable Access Openning
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Assembly & Instructions - Listening Kiosk 14) Position first listening kiosk adjacent to tower utilizing layout plan as a guide.
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15) Adjust leveling feet to stabilize kiosk and align Norse components on kiosk and tower base. Leveling feet are located behind lower kick plates on both sides of kiosk. These are held on by velcro and can easily be removed to access the leveling feet by simply pulling towards you from underneath the panel or prying lightly with a screwdriver
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16) Connect kiosk to tower by utilizing 8mm Hex wrench and locking hook side of Norse lock (2 each) into receiving side. This step is critical to stabilize tower unit which is top heavy. Unlock and open the kiosk doors. Norse locks are accessed from inside the kiosk (Photo 1) and are activated by inserting the allen wrench into this location noted in Photo 2 (and turned clockwise. The kiosk must be firmly placed against the center tower to assure proper connection (See Photo 3). Once this has been achieved, you will feel it “snap" into the locked position and see it attach to the receiving side from the inside of the Halo Tower. Please make sure this is firmly affixed before proceeding.
Photo 1
Photo 2 Insert Allen Key here for Norse Lock
Photo 3
Kick Plate Norse Lock Norse Lock To Main Power Source
Cable Routing Hole QC20/iPad Power Strip Cable Power Block / Trailing Socket
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Assembly & Instructions - Listening Kiosk
Power Adapter Example 17) Position second listening kiosk adjacent to tower and connect kiosk to tower in same manner as above.
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18) Route power strip cable on listening kiosks outfitted with iPads and QC20/QC15 though cable management holes on internal side panel of kiosk through to tower base and plug into main power block.
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19) Plug main power block (trailing socket) into main power source and 2 extension cables into power strip using adaptor, if necessary.
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20) Run LED accent light power cables (Red and Black) down tower base. To wire the LED Halo light bars into the power adapter (see example photo) Use a Phillips Head screwdriver to loosen the screws to the V+ “Positive” and V- “Negative” terminals. Insert the RED wire into the V+ terminal and tighten. Insert the BLACK wire into the V- terminal and tighten each screw. Plug power adapter cord into main power block (trailing socket) to test for power.
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Assembly & Instructions - Listening Kiosk 21) Install tower base unit graphic panels by pressing Velcro backed panels to vertical supports on base unit.
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Use half size panels only for X configuration Use combination of full size and half size panels for V, T and linear configuration
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22) Install tower halo graphic panels by pressing Velcro backed panels to horizontal supports on tower halo unit. See Page 19 & 20.
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23) Install black corner finish trim pieces to tower base and tower halo using double sided tape.
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24) Connect remaining 2 listening kiosks to tower and connect each kiosk to tower in same manner as before.
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Assembly & Instructions - Listening Kiosk
25) Route power cable from power strip (trailing socket) in each kiosk to main power strip (trailing socket) in tower base unit.
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26) Install metal/black acrylic Bose logo plate to outer sides of each kiosk using Norse locks like seen below.
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27) Install iPads into mounts if necessary and lock mounting case.
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Main Bose QC20 Satellite Listening Stations Setup Instructions Assembly & Instructions - Satellite Listening
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Stations
1) Position Satellite Listening Station (2 each) in desired location and lock wheels by pressing lever to OFF position. Remove a graphic panel that does not have the iPads mounted on the panels to allow access. These are simply held on by velcro.
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2) Route Satellite Listening Station Powerstrip Cord through opening in base of unit. Plug Satellite Listening Station power strip into extension cables located at corners or sides of floor depending on cable routing.
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3) Plug iPad and QC20 power adaptors into power strip and ensure each unit is powered up.
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3A) Australia: There is a cutout on the top of the Satellite Listening Station to allow you to mount the Custom Bose branded umbrellas to the Satellite Listening Station. This can be done by routing the assembled umbrella down from the top and installing into the umbrella base. Tighten set screw on umbrella base to keep umbrella firmly in place.
Note: Steps 4 and 5 may not be necessary if iPads are mounted to the Satellite Listening Station already. 4) If removed, Install Satellite Listening Station graphic panels (2 each) that contain 4 small and 2 large holes by pressing Velcro backed panels to vertical supports on sides of Satellite Listening Station unit with 4 each mounting tabs. See Page 22.
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5) Install QC20 and iPad mount assembly and mounting plate to Satellite Listening Station. Insert bolts (4 each) through mounting tabs on Satellite Listening Station frame, graphic panels, and then into threaded posts on mounting plate. Lightly tighten with wrench or socket. Do not over tighten. See Page 22 for a completed image of a Satellite Listening Station.
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Assembly & Instructions - Satellite Listening Stations
6) Install Satellite Listening Station graphic panels on remaining 2 sides by pressing Velcro backed panels to vertical supports on sides of Satellite Listening Station unit.
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7) Install black corner finish trim pieces to Satellite Listening Station using double sided tape.
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Assembly & Instructions - Graphic Application
Dimensions & Materials - Halo Flags • 72”wide x 18”tall | 1.8288m x 0.4572m • Printed on pressure sensitive vinyl • Mounted on 3mm diebond
Dimensions & Materials - Halo Topper • 72”wide x 72”tall | 1.8288m x 1.8288m • Printed on heat treated, fire resistant fabric
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Assembly & Instructions - Graphic Application Dimensions & Materials - Halo Tower • Half - 28”wide x 67”tall | 0.7112m x 1.7018m • Full - 28”wide x 102”tall | 0.7112m x 2.5908m • Printed on pressure sensitive vinyl • Mounted on 3mm diebond
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Assembly & Instructions - Graphic Application Dimensions & Materials - Main Blades • 46”wide x 20”tall | 1.1684m x 0.508m • Printed on pressure sensitive vinyl • Mounted on 3mm diebond
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Assembly & Instructions - Graphic Application Dimensions & Materials - Satellite Stations • 24”wide x 74”tall | 0.6096m x 1.8796m • Printed on pressure sensitive vinyl • Mounted on 3mm diebond
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Bose Products
QC20i: Noise cancellation to reduce surrounding distractions. Aware mode to hear more of the world around you. Convenient control for most iPhone, iPad and iPod models. Also available: QC 20 headphones, for use with most Android™, Windows® and BlackBerry® phones.
QC15: Noise cancellation. Acclaimed lifelike sound. Comfortable, around-ear fit. Convenient control for most iPhone, iPad and iPod models.
AE2i: For immersive sound and a comfortable, around-ear fit. Available in Black or White. Convenient control of most iPhone, iPad and iPod models. Also available: AE2 headphones, for use with other devices.
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Bose Products
OE2i: Enjoy full, natural sound, with a comfortable, on-ear fit. Available in Black or White. Convenient control for most iPhone, iPad and iPod models. Also available: OE2 headphones, for use with other devices.
SIE2i: Bose quality sound. Engineered for Exercise®. Sweat- and weather-resistant. Multiple colors available. Convenient control for most iPhone, iPad and iPod models. Also available: SIE2 headphones, for use with other mobile devices.
MIE2: For immersive sound and a comfortable fit. Easily switch between music and calls. For use with most Android™, Windows® and BlackBerry® phones. Also available: MIE2i mobile headset, for use with most iPhone, iPad and iPod models.
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iPad Application
This iPad application is designed to give consumers the greatest possible experience with the Noise Cancelling products offered by Bose®. The application covers 2 key Bose products, the QuietComfort®15 and the new QuietComfort®20. Both feature the Bose “gold standard” we’ve all come to know in Noise Cancelling technology, but the QC®20 is the first time this technology has been incorporated into a Bose® in-ear headphone. This application features demo videos that enhance the experience and showcase the amazing features of each headphone. At the end of the demo, there is the ability to listen to popular music for an even greater experience. Attract Loop: While the application is not being used, an attract loop will be on a continuous loop. This loop notifies the consumer to touch the screen to begin. If there is no consumer standing at the display, the Attract Loop will continue to cycle through until someone engages with the application.
Language Screen: Once the screen is touched and the demo is initiated, an optional language screen will appear. Not every region will have a language screen, especially those with one primary language. This screen only appears if more than one language is selected within the admin panel.
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iPad Application Splash Screen 1: Once a language is selected, this first splash screen notifies the consumer that their demo is about to begin. A countdown appears in the bottom left to advise the consumer on how much time they have left until the demo begins playing.
Simulated Demo: Depending on the product that is attached to each iPad, that specific demo video will begin to play.
Splash Screen 2: After the demo is complete, a second splash screen will notify the consumer that their demo is complete and that they have the ability to listen to some music.
Music Player: The music player allows consumers to select and listen to any song that in the list. There is no time limit on to how long a consumer can stay on this. However, if there is no song playing for a period of 30 seconds, a pop-up window will alert the user that the demo is about to end, but also giving them the option to continue their demo period. If the consumer does not choose to extend their time, the application diverts back to the attract loop.
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iPad Application
Accessing the Admin Panel: In order to allow for the most flexibility, the developed application is equipped to demo multiple units (QC®15 and QC®20) as well as multiple languages (Australian English, UK English, and French). Accessing this Admin Panel is done by performing a few simple gestures while the “Simulated Demo“ is playing. While the demo video is playing, the admin panel can be accessed by a two step process. Step 1: While two fingers (preferably the thumb and index finger) touch the screen and slide the fingers towards each other. This pinching motion initiates the first action. Once you have done “Step 1“, lift your fingers up.
Step 2: The second step is to, again with the same two fingers, touch the screen and slide the fingers away from each other. If done correctly, these two steps combined should open up the Admin Panel.
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iPad Application
Navigating Admin Panel: Navigating the Admin Panel is designed to be easy and straight forward. A tabbed system was designed to allow you to select only those steps that require changes and allow for easy changes in the last amount of time possible. The idea is to spend the least amount of time possible when setting up the device, but making it easy to make changes when necessary. Within the Admin Panel you can change the product, what language is viewed, how long the splash screens are active for, the music tracks that should be available, and more. Stats 1: Within the first slide, you get an overview of the analytics built into the application. Information like Total Demos, Songs Played, and Hours Used are critical for collecting data. This creates a running total and incorporates all the languages and products.
Stats 2: On the second page, a more comprehensive chart displays how many demos of each language has been played as well as a list of the top tracks that have been played.
Product Selection: Select which specific device is plugged into the iPad. This option can be changed at any time by accessing the Admin Panel.
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iPad Application Language Selection: Based on which specific market you are in, the language selection allows the Brand ambassador to select the appropriate choice for that region. This option can be changed at any time by accessing the Admin Panel.
Music Selection: Based on which specific language has been chosen, there are songs specifically targeted towards that region. Some songs are used across all languages while others are only intended to be use in a specific region. Select or de-select the music tracks based on which language(s) you have selected. This option can be changed at any time by accessing the Admin Panel.
Timers: The timer section allows you to adjust the countdown on Splash Screen 1 as well as how much time of inactivity there is before the application restarts itself.
Save Selections: Once all of your selections have been made, save those changes. Once the selections are saved, the application will move into demo mode for consumer use.
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