Advertiser Spotlight

ADVERTISER SPOTLIGHT STILES EYE GROUP

Dr. Steven B. Stiles

Optometric Physician / Owner

479.452.2020 2401 S. Waldron Road Fort Smith, Arkansas stileseyegroup.com

When founded: 1978 Number of employees: 8

STILES EYE GROUP

We offer comprehensive eye exams, diabetic eye exams, dry eye evaluations, all types of contact lens fittings (including sclerals), advanced dry eye treatment, glaucoma diagnosis and treatment, plaquenil exams, glasses frame styling and lens designing. Our products include frames by the best brands and hottest designers, such as Tiffany & Co., Tom Ford, Oliver Peoples, Lindberg, Lunor, Robert Marc NYC, Face a Face, Oakley, Ray Ban, Nike, and Cost Prescription lenses by Essilor, Shamir, and Transitions.

IN A CROWDED MARKETPLACE, WHAT SETS STILES EYE GROUP APART?

We are committed to the patient experience, providing our patients the highest level of professionalism and technologies and we stay on top of trends in the industry. We succeed because of our warm, friendly, caring staff! We’ve struck the perfect balance of exceptional medical eyecare with our love for amazing eyewear. One of our mottos is “Eyewear is the most important element of your wardrobe.” Eyewear reflects your personal style and projects your image. Your eyes are the first place others look when meeting another person, and we always have the hottest styles of unique exclusive eyeglass frames that we personally curate. Our staff is trained to take the stress out of picking out eyewear! They know which styles will look best based on your face shape, complexion, and prescription requirements. We also offer innovative, cuttingedge treatment for dry eye issues using the latest technologies as well as primary and preventive medical eye exams for individuals with diabetics and other eye-health issues. Because the eyes are the window to the body and not just an isolated organ, we try to dig deeper to look at the cause of eye-health issues. We don’t just fit for glasses and contacts; we provide a thorough medical eye-health exam!

HOW DOES STILES EYE GROUP INVEST IN THE COMMUNITY?

Stiles Eye Group gives back to our community in various ways, such as school screenings, donations to local charities, and our generous support to local fundraisers.

WHAT HAS BEEN THE BIGGEST CHANGE TO YOUR PRACTICE OVER THE YEARS?

Technologies in the diagnosis and prevention of serious eye conditions are constantly evolving and we’ve experienced major technological improvements in eyeglasses, lenses and coatings. In today’s environment, time spent on computers, cell phones, televisions, and personal devices, has dramatically increased, resulting in significant dry eye disease and vision-related conditions. This becomes even more profound with the increase of patients taking systemic medication for related health issues such as diabetes, auto-immune diseases, hypertension, poor diet, and sleep apnea. We fully understand how it’s all connected and what should be addressed to better serve our patients.

WHAT ABOUT YOUR PRACTICE HAS REMAINED EXACTLY THE SAME OVER THE YEARS?

We have so many long-lasting relationships with our patients. This makes for a relaxed, enjoyable and more personalized experience not only for our patients, but our entire team! Even though we are well established we always welcome new patients. Our wonderful staff is truly the heart and soul of our practice.

WHAT'S THE FUTURE LOOK LIKE FOR STILES EYE GROUP?

We will continue to offer the same exceptional eyecare and eyewear our patients have come to expect and look forward to serving our patients and their families for years to come. Be sure to stay in touch as we have exciting news to share later this summer!

HAS TECHNOLOGY HAD AN IMPACT ON YOUR OPERATIONS?

Yes, every day! Our eye exams, while personal, are also very technology-driven, utilizing the latest innovations to ensure our exams are comprehensive and efficient. We use digital imaging and computerized vision testing to aid in diagnosing, preventing, and treating both eye diseases and vision problems. We also offer our patients two-way texting for ordering, and home delivery of contact lenses.

WHAT ADVANTAGES DOES FORT SMITH PRESENT FOR YOUR PRACTICE?

Fort Smith is a true gem and has become the healthcare hub for western Arkansas and Eastern Oklahoma. Our central location off Rogers Avenue in Fort Smith has served our practice and our patients well.

HOW HAVE YOU ADJUSTED TO COVID-19 PROTOCOLS TO CONTINUE TO SERVE CLIENTS WHILE KEEPING EMPLOYEES SAFE?

We are following all CDC protocols for masking, continuous disinfection, limiting the number of people in our clinic at one time for proper distancing, and are vaccinated. Our team now schedules everything, from eyewear shopping to dispenses to adjustments. We are committed to keeping our staff informed on staying healthy in and out of our office.