Nov.16, 2016
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Civic Beat FUNdraising Good Times
Creating a culture of fundraising – part one
“How can we raise money before the end of the year?!?”
Digital Advertising Account Executives Wanted A local media company is launching it Digital Division. Get in on the ground floor of a Henrico based - digital advertising team. Our products are cutting edge, easy to understand and easy to explain. Clients will love them, competitors will not be able to match them. Your customer base will be centered in the financially attractive Short Pump and Innsbrook business corridor. Reliable transportation is required. Prior outside sales experience will be valuable. We are looking for professionals who can hit the ground running. This is a commission - based opportunity. First year income potential is $76,000.00. We’re a start-up! You will work directly with the company’s founder and CEO. We’re looking to take and create market share. We have a professional work environment with a “we can” spirit. Email a cover letter and resume and let’s get a confidential conversation started. Ervin@WeRSmartads.com
TanyaFree.com/ Urban Views Weekly Poll Secretary of State Hillary Clinton fell short of the 270 electoral votes needed to win the presidential election. Despite falling short, Hillary won the popular vote by over a million. The fact that Hillary has been in politics for years compared to the little to no political experience of President-Elect Trump has raised the question of whether Hillary was overlooked because of gender.
We have received several calls like these. Established and emerging organizations want to make sure they communicate with and solicit donors before the end of the year.
“...culture of philanthropy is one in which everyone... has a part to play in raising resources for the organization.”
It’s too late. Fundraising is something that goes on year-round. If you’ve kept an open eye, you will have noticed that large national nonprofits began launching their campaigns the week before Labor Day. By the time you are reading this, if you haven’t launched your year-end giving campaign, it’s time to take a few small steps today and plan big for tomorrow. Here’s what we mean.
First, be sure to send a personalized message of thanks to those who have given time, resources and funding to your organization throughout the year. Let them know what happened as a result of their giving and involvement. Invite them to
What’s your take? Do you think Hillary Clinton lost the election because she is a woman? Check out the story and respond to this week’s poll at TanyaFree.com and the Urban Views Weekly FACEBOOK Page. Listen to the Tanya Free and Friends Talk Show Wednesdays @ 2pm on WCLM1450AM streaming LIVE @ TanyaFree.com and BlackTalkRadioNetwork.com. You can now watch us LIVE at TanyaFree.com and ustream.tv
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Urban Views Weekly | November16, 2016
an event your organization is already planning. Include an insert with options for how to give, and a return envelope. Keep it simple. Personally sign each message. Modify for use via email and social media. When gifts are received, immediately thank each donor.
Second, set your sights on the coming year. Look at how your organization makes decisions and how programs are developed. Is fundraising – or the development plan – an afterthought? Are there a few individuals – or a committee – responsible for fundraising while everyone else focuses on the “important work”? Begin a list of employees, board members, volunteers, clients and advocates who you could invite to participate in organizational and fundraising planning for the coming year(s). We will talk more about how to use that list in future columns. continues to page 10
Ervin B. Clarke, Publisher publisher@urbanviewsweekly.com
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Health News
sponsored by VCU Health J. Chevonte’ Alexander
Caring for Mommy & Baby One in eight babies is born prematurely. November is Prematurity Awareness Month and is dedicated to bringing attention to this complicated and difficult public health problem.
risk for African American women and Hispanic women vs. Caucasian women. “African American women have shown to experience more stress than their counterparts. Even though numbers overall have decreased, rates are still high for segments of our population.” said Jallo.
Urban Views Weekly had the opportunity to talk with Dr. Nancy Jallo, Associate Professor with the Department of Family and Community Health Nursing at Virginia Commonwealth University’s School of Nursing. In addition to teaching at the School of Nursing and conducting research, Dr. Nancy Jallo serves the community as a Nurse Practitioner at Crossover Clinic in Richmond. Her research focuses on developing and testing self-management interventions to reduce stress and improve maternal and infant outcomes. “I believe nursing has a tremendous role in delivering quality care and advancing the health and well-being of families.” comments Dr. Jallo.
There is a higher risk of serious disability or death the earlier the baby is born. Some problems that a baby born too early may face include— • Breathing problems • Feeding difficulties Preterm birth is a complex issue and problem and no one answer to solve it. So, what are some of the risk factors? • Mother delivered a preterm baby in the past
• Cerebral palsy • Developmental delay • Vision problems
Preterm birth is the birth of an infant before 37 weeks of pregnancy. In 2014, preterm birth affected about 1 of every 10 infants born in the United States. Preterm birth is the greatest contributor to infant death, with most preterm-related deaths occurring among babies who were born very preterm (before 32 weeks). Preterm birth is also a leading cause of long-term neurological disabilities in children.
• Mother is pregnant with multiples
• Hearing impairment
• Problem with uterus/cervix
Preterm births also may cause emotional and economic burdens for families.
“We all have stress, but learning how to manage and cope with stress better can be one of the interventions for mothers during this time, so that she and the baby can have the best outcome.” says Jallo.
• Under/over weight
Medical risk factors • High blood pressure • Preeclampsia • Premature rupture of membrane • Getting pregnant too soon after having a baby Risk factors in everyday life
What are the warning signs of preterm labor? In most cases, preterm labor begins unexpectedly and the cause is unknown. Like regular labor, signs of early labor are— • Contractions (the abdomen tightens like a fist) every 10 minutes or more often
Stressors for Preterm Births
• Smoking
• Social, personal, and economic characteristics (financial, transportation, relationship dynamics, support system)
• Alcohol
• Change in vaginal discharge (a significant increase in the amount of discharge or leaking fluid or bleeding from the vagina)
• Stress
• Pelvic pressure—the feeling that the baby is pushing down
Preterm rates have decreased over the last 6 to 8 years, but there is a huge health disparity with race. There is an increased
• Low, dull backache
• Low or high maternal age • Low maternal income or socioeconomic status
Continues to Page 10
Tips for a Healthy Mom, Healthy Baby 1. Eat a healthy, well-balanced diet 5. Exercise 15 to 20 minutes a day 2. Don’t drink alcohol
6. Get adequate sleep
3. Don’t smoke
7. Manage stress
4. Avoid secondhand smoke
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vcumom.com Urban Views Weekly | November 16, 2016
3
ViewPoints
By Dr. T
The devastating cost of FREEDOM For every action, there is an equal and opposite reaction. This is the third law of Isaac Newton’s Laws of Motion. America is the Land of the Free and the Home of the Brave, and on November 8th we elected in an open election the 45th President of the United States, Donald J. Trump. That’s right America, you elected to the highest office in the land and as leader of the “Free” world, a millionaire reality –TV mogul with no government experience whatsoever and absolutely no record of public service. EVER. The foul stench of this election season still hangs in the air as spontaneous protests broke out all over the country in the days following the final votes being tallied, and concession speeches given. Over half of the country is in stunned disbelief at the outcome of the election, while a little less than half of the country has been affirmed by the outcome of electing a man like Donald Trump as their president. There is a deep cavernous divide been the two Americas that actually participated in this election. But there’s something else that’s even more troubling than that. There were over 93 million Americans who didn’t participate in the 2016 election at all. They exercised their liberty and freedom to just stay at home, whether in protest or just plain apathy; that’s almost 49% of eligible voters who simply did not vote. Donald J. Trump of Celebrity Apprentice fame will take the oval office in Washington, DC on January 20, 2017 and he will be everybody’s president, those who voted and those who didn’t.
and a nod, white supremacists groups like the ALT right and the Ku Klux Klan. White Evangelicals en masse voted for this real estate tycoon and once again many were single-issue voters. Right to Life and the Supreme Court were their issues, so no matter how crass, rude or vulgar this man remained throughout his 18 month long campaign, these Christians turned a blind eye and threw the high and mighty theocratic dogma they spouted and Christ-like standards they previously held other political candidates to in election seasons past to the wind, and fully embraced the man behind the hate-speech, vitriolic language, unsubstantiated promises and bigotry. These so-called disciples of the gospel decided to bow down at the Altar of Trump and Trumpism. They did not consider the Golden Rule or the 1st commandment in the Bible; no, they chose something else, someone who is more used to being served than ever offering service to anyone.
H
H
“There are consequences to the votes we cast...”
There are consequences to the votes we cast and they can be devastating for some, while inconsequential for others. If President-elect Trump does even half of what he promised to do in his gritty campaign full of divisive racially loaded rhetoric, we will ALL be suffering some extreme consequences that we have not even imagined. The inclusive multicultural America we have come to know will no longer be the norm in Trump’s America. The battles already fought and won may be fought once more and the struggle will continue to bring those who have historically Much like “Monday Morning Quarterbacking”, the been pressed to the margins of society back to the center. commiserating, finger pointing and gnashing of teeth White America, and especially White Evangelical America, began immediately. The is going to be held to degenerative policies account for the Age presented by the of Trump. We are not Tawnya Pettiford-Wates, Ph.D. president-elect in his going to pretend that we Founder and Artistic Director campaign embraced can just “all get along.” The Conciliation Project and Associate Professor White tribalism, We will hold the line, Virginia Commonwealth University misogyny, xenophobia, because we are NOT DrT@Margins2theCenter.com | www.theconciliationproject.org bigotry, and with a wink going back. 4
Urban Views Weekly | November16, 2016
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Girls for a Change from wrap
In 2015, with the support of NoVo, Girls For A Change engaged in a strategic planning process that brought a laser focus to its work. GFAC’s Board intentionally committed to working with Black girls and other girls of color. The program focus was streamlined, to build on the success of Girl Action Teams, and Camp DIVA was rebranded to focus on the potential of the experience to build and develop leaders. The Board also envisioned an approach to communities that would allow Girl Action Teams to be widely replicated locally, regionally, across Virginia and beyond. GFAC’s City Strategy embodies each element of the steps taken to grow Camp DIVA and GFAC locally. The codification of the “City Strategy” offers GFAC, its partners, funders, and friends a clear vision of the best of GFAC’s work, and provides an excellent roadmap to identify what funding, human resources, and community support will be needed to expand and move forward with the program. As Angela pulls into the Staples Mill train station, she reviews the last of the notes she has prepared during the ride for a meeting with potential funders. Her notes say… Over the years GFAC has built a national brand whose programs include social
change projects and events, and leadership development. GFAC has achieved meaningful and lasting impact in the lives of Black girls and other girls of color in Richmond, Va. Our population and focus are unique. We see a huge group of Black women, who will likely never have the mobility (by choice) to reach beyond their circumstances, being left behind. GFAC is structured to address this problem. Cross-cultural experiences, like those which Girl Action Teams provide, are designed to bring the world closer to our girls and create opportunities that are outgrowths of a more capable and connected citywide community. These opportunities have been proven to give our girls a boost, and diminish our waste of resources. GFAC views our work as a direct economic investment in our city and feels passionate about our approach to preparing Black girls for the World. We also believe this work will yield results immediately and for decades to come. Our understanding of the role informed, empowered, and centered women can play in elevating themselves, their families, and their communities is at the heart of our work. We are also clear that our preparation of our girls is of no consequence if they are continuously hampered by lack of access to mainstream pursuits like leadership, entrepreneurship, problem-solving, and the ability to apply their intellect to influence fundamental systemic change. This understanding bolsters our commitment to unlocking opportunities for
girls of color specifically, black girls. Girls who have participated in GFAC programs exhibit the cultural pride that provides them the tools to encounter, challenge and overcome the structural barriers they may face due to identitybased structural oppression. Our model addresses social change, and leadership development prepares girls for college life and the workplace that gives them an advantage. GFAC has achieved these impressive outcomes by designing responsive and relevant programming; and effectively building strong relationships with community leaders, family members, and local businesses, engaging them all in the well-being and development of girls and young women in their communities. With successes like these, GFAC has taken a leadership role in the emerging movement for girls and young women of color in RVA. But frankly, to maintain the attention of funders like NOVO we need your help and financial support to fund the
investments required for girls and young women of color to thrive . Investing in Black Girls! is a local funding effort that creates change…at home. GFAC supports grassroots programming in RVA advocates at the local-level for policy and culture change initiatives that are girlled, girl-driven. We address systemic and institutional challenges faced by Black girls and other young women of color locally and across the country. GFAC enters 2017 with new leadership, new ideas, and a new direction. We are an organization that operates under transparent organizational and financial processes that focus on accountability. That said, it is without hesitation that we recommend Girls For A Change as an organization to support.” Angela’s post recognition blush gives way to a practical side of local non-profit leadership, making a case for local support. Here’s hoping that GFAC’s outreach to hometown supporters will yield a response to an age old question…Can anything good come out of Richmond? GFAC says, Well...YES!
Make a donation to Girls For A Change through their GoFundMe account. Find it on UrbanViewsWeekly.com www.UrbanViewsWeekly.com
Urban Views Weekly | November 16, 2016
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VCU stimulates grow Imagine Richmond in 1996. What comes to mind? For older Richmond natives, the word “conservative” comes to mind. For others, it’s “tobacco.” One longtime resident, when asked what made her move to Richmond in 1992, said that she believed it was a small quiet town, devoid of the hustle and bustle of a big city. Because of this, it was ideal for raising a family. For those who only know Richmond through the lens of their history books, they may draw conclusions based on this city’s history as the “Capital of the Confederacy,” assuming that this city not only lacks diversity, but it also maintains a less progressive worldview, one more in line with the dated conservative ideology. Now fast forward two decades. In 2016, what comes to mind when envisioning Richmond, VA? Well, for starters, you’re probably calling it by its much hipper nickname, RVA. Where you once thought it to be a “small, quiet town,” you’ll find rows of bars, restaurants, boutiques and museums that host exciting events for the city’s diverse population. And that’s the other thing: diversity. The same city that had hosts of African Americans marching for civil rights on the steps of City Hall is now culturally diverse, with men and women of all races, socioeconomic statuses, and walks of life joining together to enhance this city that’s evolved incredibly. And that’s the beauty of a city like Richmond. Though rich in history and traditionally conservative, it’s evolved into a city where 6
Urban Views Weekly | November 16, 2016
change is ever-present, creativity thrives, and art of all types breathes life into communities. In fact, the most captivating development of this great city is its booming art scene. With one casual stroll downtown, you’ll encounter street murals so intricate it’ll inspire you to pick up a brush of your own and tap into your creative side. Coffee shops are filled with young entrepreneurs typing away on their laptops, finishing up their conference calls just in time for the shop’s live performances to commence. Coffee shops like Forest Hill Avenue’s Crossroads Coffee & Ice Cream host local indie poets, dancers, vocalists, and musicians to perform each night, drawing in diverse crowds eager to learn of Richmond’s talent pool. These types of opportunities truly allow artists to hone their skills and showcase their talent to a local audience. And it’s not just musical talent. Restaurants around Richmond boast the original work of local photographers, curating art walls that tell the unique story of Richmond’s development in only a way local artists can.
Erin Gaskins
Many believe we have Virginia Commonwealth University to thank. With their School of the Arts ranking number one among public arts schools in 2012, one can only expect their influence to permeate Richmond’s culture. Erin Gaskins, a 2009 graduate of VCUarts, appreciates the school’s investment in young creatives making their move to Richmond.
“...it’s evolved into a city where c thrives, and art of all types bre For her, it established a notion that not only was the arts important to the school, but that they were invested in the quality of art produced by the city’s future residents. “When I was in high school, VCU had a National Portfolio Day, so I went down and had my portfolio reviewed,” she recalls. “It was a good stepping stone for me. We went over all seven principles and six elements
wth in RVA’s art scene
change is ever-present, creativity eathes life into communities.” of art, and they took the time to really evaluate what I was bringing to the table and help me find ways to bring even more when I’d eventually enroll.” A Fashion Design major and African American Studies minor, Gaskins got to see Richmond as a whole gradually evolve into the diverse and creative powerhouse it is today.
“Richmond’s a great city. If I have any regrets about college, it’s that I didn’t take advantage of all the resources that were there for artists and the opportunities the school provided,” Gaskins says. “There are some great clubs for artists; VCUarts is a huge program with lots of students, so there are so many creative people. You have the opportunity to collaborate with those people both in and outside of your courses.” In addition to the collaboration opportunities, Richmond began hosting monthly art fairs during her time at VCU. A personal highlight in Gaskins’ undergraduate career, those fairs served as a fun, easy, and free way to gain exposure to Richmond’s art industry. The best part? Not only did the community get a front seat into the thousands of artists in the city, but artists themselves got the much needed exposure that would catapult their career. In fact, Gaskins herself got her art into a few galleries. She stresses that while it was a widely-enjoyed event, Richmond should really be praised for its role in providing fresh and new ways to enjoy local art. Like many creatives from VCU, Gaskins moved to New York City to pursue a career in art and fashion, two passions and skillsets that VCU helped cultivate. To her surprise, she met handfuls of fellow graduates from VCUarts who she never crossed paths with in undergrad, but were now on similar career trajectories. The experiences they brought from Richmond only made them much more prepared for life in the city necessary for their creative careers. One graduate is Raven McLaughlin, Fashion Design major from Woodbridge, Virginia. What McLaughlin loves most about her collegiate
By Janna M. Hall
experience wasn’t necessarily the school itself, but the connections she made while in Richmond. “The one thing I loved most was the people,” she remembers. “I was surrounded by people who were much better artists than I was at the time. There are lots of creative people in Richmond, so it was nice to be in that environment. And culturally speaking, Raven it was a great experience mainly McLaughlin because it was diverse.” Living in New York City now, McLaughlin likens Richmond to Williamsburg, one of the more popular neighborhoods in Brooklyn, NY. The arts scene is booming, with more live shows, art galleries, and creativity living and breathing in nearly every person you meet. “Culturally, I needed Richmond’s diversity before moving to New York. It made living here an easy transition,” she says. “I didn’t experience the culture shock many have when moving to a big city. Because of Richmond’s diversity, I made a seamless transition to this much larger city, because it has the perfect mixture of being culturally diverse and open minded.” Culturally diverse and open minded? A far stretch from a “conservative, small, quiet town.” But today, in 2016, we see an everevolving metropolis that has more to offer all of its residents, regardless of race or class. And it’s a beautiful thing. Not only is this city incredible for creatives, but it’s ideal for free-thinkers and self-starters. If you want to be an entrepreneur, Richmond is your place. continues on page 11 www.UrbanViewsWeekly.com
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The Deal
By Nathaniel Sillin
Salary Negations Can Help Boost Your Income When Changing Jobs Don’t get stuck on money — keep the big picture in mind. It can be easy to fixate on the cash portion of your compensation when negotiating, but sometimes there isn’t any wiggle room in the budget. Look at the big picture of your potential pay and benefits. Perhaps a lower-than-desired cash offer is offset by a generous retirement contribution matching program, great healthcare benefits, stock incentives or bonus opportunities.
Whether you’re actively looking to make a move or being lured away by a recruiter, a new job offers many opportunities for growth. Discovering how different organizations run, and tackling the learning curve during the first few months is part of the fun, and struggle, of making a change. Switching employers can also greatly benefit your financial future. While staying at the same job could lead to a modest annual raise, you might be able to negotiate a much larger jump in pay when changing companies. Negotiating a job offer can be daunting, but consider what happens if you don’t negotiate — you might wind up earning less than a hiring manager was willing to offer. Do your homework to find an appropriate salary range before negotiating. Whether you are a veteran or a novice negotiator, you may want to spend time researching before sitting down at the table. Keeping in mind that compensation can vary depending on location, look online for studies or personal accounts that reveal the salaries of someone in a similar role. Several for-profit companies compile and share compensation information online, and the Bureau of Labor Statistics has pay data based on occupation and geography. You could also reach out to recruiters who focus on placing candidates in your industry as they’re accustomed to discussing compensation.
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Urban Views Weekly | November16, 2016
The more data on your profession’s compensation you can get the better, because you want to be able to make a factbased request. Ask for too much and you risk being seen as unreasonable or out of touch. Ask for too little, and that might be all you get. Job seekers often get stuck on who says a number first. While advice ranges, one thing is for certain — you don’t necessarily want to use your previous salary as a starting point. Especially if your research reveals you’re below the current market rate, you want your next offer to reflect the experience and talent you bring to the table. If you’re being pressed to respond first, answer with the salary range you’re aiming for during your job hunt.
When the total compensation doesn’t meet your expectations, try to think outside the box and give the hiring manager alternative options. You could request additional paid time off, the freedom to work from home one day a week or a professional development stipend. After all, flexibility and personal growth can be more valuable than money. At smaller companies, you could ask for a quarterly lunch with an executive in your department or your direct supervisor. A lunch won’t cost the company much money, but it could give you insight into the company’s future, let you know which skills to focus on developing and strengthen your personal relationship with higher-ups. Back up your request with valid reasons. Aim to reinforce each of your negotiation requests with a valid, relatable and quantifiable reason. When asking for more money, point to experience or skills that distinguish you from other candidates. Less traditional requests, such as meetings Continues to Page 11
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FUNdraising from page 2
For right now, just start your list. Third, consider a culture shift. Successful fundraising has at its heart a culture of fundraising where all parties are part of fundraising planning and activities. We’ve been preaching this because we have found it is at the heart of successful fundraising, especially for those organizations that are not launched with the committed support of major philanthropists or foundations. It’s being talked about more now, and studied. Here’s what Cynthia M. Gibson wrote in her report Beyond Fundraising: What does it mean to build a culture of philanthropy? “Generally, a culture of philanthropy is one in which everyone—board, staff and executive director—has a part to play in raising resources for the organization. It’s about relationships, not just money. It’s as much about keeping donors as acquiring new ones and seeing them as having more than just money to bring to
the table. And it’s a culture in which fund development is a valued and mission-aligned component of everything the organization does.” Cynthia M. Gibson The report was produced by the Evelyn and Walter Haas, Jr. Fund. You can read it online at http://bit.ly/ FundCulture. We’ll be sharing more about this in future columns. We want you to be successful and want you to know what is really at the core of successful fundraising: It’s more than a program; it’s a way of being in the world. Copyright 2016 – Mel and Pearl Shaw Mel and Pearl Shaw are authors of the new book FUNdraising Good Times Classics Vol. 1 now available on Amazon.com. For help growing your fundraising visit www.saadandshaw. com, or call (901) 522-8727.
Health News from page 3
• Cramps that feel like a menstrual period • Abdominal cramps with or without diarrhea How can we as a community help bring awareness to this issue? • Continue to talk about the issue, read and be aware of the signs of preterm labor • Show encouragement for mothers • Preconception care - take care of yourself even before you get pregnant
• Get involved, like the March of Dimes The awareness month kicks off with the release of the Premature Birth Report Card. November 17 marks World Prematurity Day, and the March of Dimes and other organizations worldwide are asking everyone to help spread the word on the serious problem of premature birth. March of Dimes Prematurity Awareness Month https://youtu.be/C3RUOM7717M
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Urban Views Weekly | November16, 2016
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Arts from page 7
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Named one of the top cities for entrepreneurs by Forbes magazine, Richmond’s evolution has made it an attractive place for business owners to thrive. And though it’s a tough industry to break into without moving to a major city, McLaughlin recalls peers from Richmond who, instead of moving away, stayed right here to start their own clothing line or open their own stores. “That’s something I noticed about art students at VCU,” she remembers. “A lot of the people who wanted to start a business, did. Richmond makes it possible.” Above all, Gaskins and McLaughlin both agree that without their experience in this city and being an active part of Richmond’s evolution, their careers in New York City wouldn’t be as fruitful. “Fashion school is a lot of late nights and bonding over sewing machines,” Gaskins explains. “Being able to build those foundations and reconnect in another city allows us to harness our creativity again. So there’s something to be said and respected about Richmond’s energy, the people, and the creativity it offers. It gave us a solid foundation.”
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The Deal from page 8
with an executive, could be justified by your dedication to selfimprovement and desire to stay in touch with the company’s needs. Bottom line. While changing jobs and negotiating an offer can be a challenge, moving to a new company could accelerate your salary’s growth. Before jumping into negotiations, take time to research the market, consider your overall wants and validate your requests. Presenting a coherent argument can help win over a hiring manager and set you apart from other candidates. Nathaniel Sillin directs Visa’s financial education programs. To follow Practical Money Skills on Twitter: www.twitter.com/ PracticalMoney
Recruitment GENERAL HELP CUSTODIANS - Hanover County Public Schools is seeking custodians at several of our schools. Visit www.hcps.gov and click Employment Opportunities to view job description & to apply.
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