ATHLETICS
Allyson Felix
Competing Against Inequality JA NET C LAY TON
Her name recognition isn’t what Simone Biles’ is. Naomi Osaka has greater international fame. But the woman who built the platform, so to speak, for Biles and Osaka to stand up for themselves is Allyson Felix, U.S. Olympic track star from Los Angeles and USC alumna. Felix, 36, is hardly an unknown. She is one of Time Magazine’s “100 Most Influential People” for 2021, gracing its cover. At the Tokyo Olympics, she became the most decorated female track and field athlete in history, and she has earned more gold medals than any other female track and field athlete ever. But Felix’s lasting power and influence come from her courage beyond the track. Her influence comes through her insistence that her shoe sponsor, Nike, not penalize her for taking time off to have her child in 2018. Felix’s battle with Nike became public when she wrote an op-ed in the New York Times in 2019:
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RELEVANCE REPORT 2021-22
“When women athletes become pregnant, we risk pay cuts from our sponsors during pregnancy and afterward. It’s one example of a sports industry where the rules are still mostly made for and by men … I decided to start a family in 2018 knowing that pregnancy can be the ‘kiss of death’ in my industry.” At the time, Felix was still negotiating with Nike, which wanted to cut her pay by 70 percent. Nike said that it had fulfilled its contractual obligations, which included the right to cut athlete pay for any reason. Months after Felix’s commentary and a subsequent public outcry, Nike announced new maternity protections for all sponsored athletes. By then, the battle had awakened something in Felix. She left Nike for an apparel sponsorship with Athleta, and formed her own footwear company, Saysh. “I knew my worth and I stood by it,” she said. Her true competitor, she added, is inequality.
