UV Vodka

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BRAND POSITION BRAND STATEMENT !

UV VODKA is unlike other vodkas. It s colorful. Flavorful.

Bright. It s one-of-akind. That s why we invite people to be like UV VODKA. After all, to be UV VODKA is to be anything but bland. It means you mix things up. !

You enjoy having fun.

It means you re inspired to try new things, and you inspire others to do that same. To be UV VODKA is a reminder to just be yourself.

And that s what this brand is all about.!

We give people the permission and freedom to be bold.

Be unique. Be UV VODKA.!

COLOR! We are the only flavored and color vodka

INNOVATION! First flavors to market

MADE IN AMERICA

KEY SELLING POINTS

NATURAL! All natural ingredients

VERSATILITY! You can enjoy as a shot, as a

4X DISTILLED VODKA!

mix or as an

No other flavored and

ingredient of

colored vodka

more

claim the statement

sophisticated drink

WHY THE UV CONSUMER CHOOSES UV VODKA EXPERIENCE! Can drink it all kinds

Love to accent their

of ways, from shots to

mixer with a

mixed drinks!

complimenting flavor!

UV seen as fun,

Light / subtle, fresh and

popular, friendly & sweet

sweet are top flavor

UV more likely than

types!

other vodkas to be seen as something different!

When it comes to drinking they!

FLAVORS! !

Are looking for a mixable drink!

Want easy to drink!

Enhancing the taste of a! mixed drink is of primary! importance for flavored! vodka! !

GROWTH STORY 2,000

1,800

1,600

1,400

1,200

1,000

800

600

400

200

0

´02

´04

´06

´08

´10

´12

´13

´14

Million cases

FLAVOURS

AWARDED PLATINUM! The SIP Awards is the only international spirits competition leveling the playing field for established brands and newcomers alike by enlisting consumers as judges

DOUBLE GOLD AWARD! is reserved for those spirits that receive a unanimous vote for a Gold Medal by all Judges in a panel.

ACCOLADES

!

HOT BRAND AWARD! 7 years in a row UV Vodka has won the Impact Hot Brand Award. !

BLUE CHIP HONORS! Awarded by IMPACT in 2011 & 2012

93 POINTS! The Ultimate Spirits Challenge awards UV Vodka a score of 93. Multiple panels of the highestqualified experts blindtasted each entry, scoring on a 100-point scale. !

SUPERB HIGHLY !

RECOMMENDED! Wine Enthusiast Magazine

DOUBLE GOLD WSWA! UV Vodka wins a double Gold Medal at the 2012 WSWA Wine & Spirits Tasting Competition

IMPACT´S HOT BRANDS - SPIRITS

UV MAP Canada, USA, Nicaragua, El Salvador, Guatemala, Colombia, Paraguay, Chile, South Kore, Spain, Japan, China, Lebanon, Australia, Jordania, Israel.

PRICE COMPARISION!

US RETAL PRICE $11.99 USD !

COMPETITION SMIRNOFF & PINNACLE!

2014 SOCIAL MEDIA NATIONAL

YOUTUBE!

PINTEREST!

FACEBOOK!

25% Fan Growth 2013 426,000 likes

TWITTER! 59% Follower Growth 2013

INSTAGRAM!

POS BINS

UV SRIRACHA DISPLAY

UV BLUE DISPLAY

UV CAKE DISPLAY

UV CANDY BAR DISPLAY

UV COCONUT DISPLAY

COOLER

DISPLAYS

FLOOR DECAL

GRILL

GIANT CHAIR

BIKE

POS RETAIL

3D DECAL

NEON SIGN

UV GRAVITY FEEDS Our company produces more than 3 million cases of 50ml per year.!

For us tasting is the key word.! !

That´s the reason we promote and use 50ml to attract new consumers!

IN STORE DISPLAYS

RECIPES

UV MARTINI!

2 parts UV Vodka!

Shake with ice and strain into a martini glass.! !

!

LIL TART!

1 part UV Vodka!

3 parts Grapefruit Juice!

Dash of Sour Mix !

Serve over ice in a! lowball glass.! ! !

BLOODY DELICIOUS! 2 parts UV Vodka!

2 parts Tomato Juice!

1 part Celery Salt!

1 part Tabasco sauce!

1 part Worcestershire Sauce!

Serve over ice in a ! highball glass.!

!

BLUE BOMBSICLE! 1 part UV Blue!

3 parts Lemonade!

Serve over ice in a ! highball glass.! ! ! !

BLUE VELVET!

2 parts UV Blue !

2 parts Pineapple Juice!

Serve over ice in a glass.! ! !

!

BLUE FROST!

1 part UV Blue!

1 part Raspberry Sherbet!

1 part Lemon-Lime Soda!

Serve over ice in a ! lowball glass.! !

CAKE N COLA!

1 part UV Cake!

3 parts Cola!

Serve over ice in a ! highball glass.! ! !

BIRTHDAY CAKE! UV Cake as a shot !

Serve in our Signature !

UV Cake shot glass. ! !

!

GINGER CAKE! 1 part UV Cake!

2 parts Ginger Ale! Serve over ice.! ! !

PINEAPPLE UPSIDE DOWN CAKE! 1 part UV Cake!

2 parts Pineapple Juice !

Serve over ice.! !

PINK FLAMINGO! 2 parts UV Lemonade!

2 parts Cranberry Juice!

Splash of Triple Sec! Shake with ice and strain into a martini glass.! ! !

SUNNY & BUBBLY!

1 part UV Lemonade!

3 parts Champagne!

Shake with ice and strain into a champagne flute.! ! !

UV SHANDY! 1 part UV Lemonade per 12 oz. of domestic light beer!

Serve over ice in a ! pint glass.! !

CHOCOLATE !

CAKE N COLA! 1 part UV Chocolate Cake!

3 parts Cola!

Serve over ice in a ! highball glass.! ! !

CHOCOLATE !

COFFEE CAKE! 2 parts UV Chocolate Cake!

1 part Trader Vic s !

Kona Coffee Liqueur!

1 part Cream!

Serve over ice.! ! !

CHOCOLATE TWIST!

2 parts UV Chocolate Cake!

1 part UV Vanilla Vodka!

1 part Butterscotch Schnapps!

Swirl Chocolate syrup!

Mix and serve in a glass. !

!

UV WHITE RUSSIAN!

2 parts UV Espresso Vodka!

1 part Half & Half!

Serve over ice.! ! ! !

IRISH JOE! 2 parts UV Espresso Vodka!

1 pint Stout Beer!

Serve over ice.! ! !

!

UV VANILLA LATTE! 2 parts UV Espresso Vodka!

3 parts Hot Coffee!

1 part Vanilla Flavored Cream!

Serve warm.! !

UV PINA COLADA!

1 part UV Coconut!

1 part Pineapple Juice!

Blend with ice. Garnish with pineapple slice & cherry.! ! ! !

UV CREAM SODA!

1 part UV Coconut!

3 parts Cola!

Dollop of Vanilla Ice Cream!

Serve over ice in a ! highball glass.! ! !

!

UV MOUNDS BAR!

1 part UV Coconut!

2 parts Trader Vic's Chocolate!

Shake with ice, and strain into a martini glass. ! !

UV CHERRY BOMB! 1 part UV Cherry!

3 parts Cola!

Serve over ice in a ! highball glass.! ! !

!

CHERRY COSMO! 1 part UV Cherry!

1 part Triple Sec! 1 part Cranberry Juice !

Shake with ice and strain into a martini glass.! ! ! !

RED EYE MARTINI! 1 part UV Cherry !

2 parts Champagne !

Stir and serve in a ! martini glass.! !

HARDCORE CANDY BAR! 1 part UV Candy Bar! 1 part UV 103!

1Â part Triple Sec! 1 part Trader Vic s Amaretto Liqueur!

Splash of Cola!

Serve over ice.! !

CANDY BAR KERPLUNK! 1 part UV Candy Bar! 2 parts Milk!

1 piece Butterscotch Hard Candy!

Serve over ice in a glass.! !

CANDY BAR BULLDOG! 1 part UV Candy Bar! 1 part Trader Vic s Coffee Liqueur!

Splash of Cream or Milk!

Splash of Cola!

Serve in a highball glass.! !

SALTY WATERMELON MARGARITA! 1 part UV Salty Watermelon!

1 part Triple Sec! Splash of Lime Juice!

Serve over ice in a tropical glass. !

Garnish with lime wedge and sugar.! !

MELON MIMOSA! 1 part UV Salty Watermelon!

1 part Chilled Champagne!

1 part Crushed Watermelon!

Dash of Sugar!

Blend and serve in a highball glass.! !

SALTY WATERMELON GIN FIZZ! 1 part UV Salty Watermelon!

1 part Gin! 1 part Ginger Ale! 1 part Crushed Watermelon!

Splash of Lime Juice!

Blend and serve in a lowball glass.! !

PEACH PASSION!

2 parts UV Peach!

1 part Triple Sec! 1 part Pink Lemonade!

Shake with ice and strain into a ! martini glass.! !

PEACH COSMO!

1 part UV Peach!

1 part Peach Schnapps!

1 part Cranberry Juice!

Shake with ice and strain into a martini glass.

Garnish with lime wedge.! !

BERMUDA TRIANGLE!

1 part UV Peach!

1 part Trader Vic s Spiced Rum! 1 part Orange Juice!

Serve over ice in a tropical glass.! !

More Recipes at UVVodka.com