Southwest Magazine - December 2022

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ADivision of the USPTA December 2022 Southwest Na onal Award Winners! Amy Badger Southwest President Albuquerque, New Mexico Leslie Banks Phoenix District Coordinator Phoenix, Arizona Industry Excellence Award Star Award INSIDE: President’s Message 2 World Conference 3-5 Senior Moment 6-7 Area News 8-13 February Virtual Business Conference 13 High School Player Improvement 14 Your Club Needs A Mobile App 15

President’s Message

Here we are again, fast approaching the end of another year, full of growth, changes and hopefully me for meaningful reflec on on our successes along with areas that con nue to inspire us to grow. It was wonderful to see so many of our Southwest pros at the USPTA World Conference in New Orleans. Congratula ons are in order for two Southwest na onal award recipients. Leslie Banks, USPTA Star Award for her incredible work as Founder and Execu ve Director of Serve the Future, bringing the underserved and tennis together and yours truly for the USPTA Industry Excellence Award. It’s never work when you love what you do, and I hope you all feel that way with every touch of the ball.

While there is no denying the rapid growth in pickleball, industry reports since 2019, tennis par cipa on is up over 5 million people outpacing all other racquet sports. The game is not only alive but growing, and we should all be excited to reach out to a ract and retain players with our programming, lessons, coaching, etc. Thank you for all you have done throughout the year to bring so much joy to your clients/members/students.

It’s been a year of change star ng with our division board, reflec ng on the sad loss of Laurie Mar n. The na onal organiza on made significant decisions on its vision forward, namely, our reaccredita on decision and our cer fica on pathway. The strategic plan going forward is to incorporate alterna ve racquet sports as they are now woven into the fabric of our industry. Change can be tough, but change can be good.

Take me to reflect on your goals and con nue to invest in yourself with educa on. Pickleball cer fica ons are going strong with Pickleball coach developer Ryan

Johnson. Reach out to him if interested. A lot of work has been put into our mini conferences, November being the most recent. Clubs all around the division are looking to hire. If you are not with a club, and thinking about it, reach out! The Southwest division board members are here for you. Please allow us the opportunity to help you be as successful as you are envisioning for a bright, prosperous, 2023!

I can’t leave without sharing all my gra tude for board members Suk, Greg, Ryan, John, past president John Moyer, our southwest coordinators Dick, Leslie, Andrea and Amanda and the glue that keeps us all together, our Execu ve Director Jack Michalko. We are so lucky to have his lifelong level of passion and commitment to the USPTA and to all of us. Here’s to a great 2023!

Best Kept Self

The holiday season is here. For many, it’s the most stressful me of the year. It’s not always easy, but we should keep in mind one of the most important parts of the season. That is, to spend quality me with friends and family. We might be crazy-busy and not have as much me as we’d like, or perhaps we can only visit over the phone, but most important is to make the me count. The stress of the holidays o en robs us from making it quality me. Finances, crowds, busy travel, and wan ng to make everything perfect are distrac ons that can prevent us from enjoying the present moments. Stop, take some deep breaths, enjoy the decoraons, and maybe think of a special holiday memory. Be nice to strangers, be nice to yourself, and make the me with loved-one’s count; your heart and mental wellbeing will thank you! Happy Holidays!

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Amy Badger - USPTA Southwest President

World Conference in Review

The USPTA World Conference in New Orleans in September was a great event in every way. The speakers and seminars were fantas c, the night life was, well, it was New Orleans, what more do I need to say and the networking with fellow pros was worth its weight in gold!

Congratula ons to our Southwest USPTA Na onal Award Winners, Southwest President Amy Badger, and Phoenix District Coordinator Leslie Banks. Amy was awarded the USPTA Industry Excellence Award and Leslie was awarded the USPTA Star Award. Both recipients were very deserving.

The Southwest Division teamed up with the Southern, Eastern, and Mid Atlan c divisions for our division party in New Orleans at Mulates Restaurant and a great me was had by all.

Those pros a ending this year’s World Conference are as follows:

KarenWeir

LeslieBanks

RyanJohnson GeorgeSchulberg

RyanShomo AmyBadger

MarkFrampton DickJohnson

SulOng DaveMoyer

JackMichalko GregPrudhomme

MarkPachtner AndreaCrook

JohnPerry KarenFleissner

Next year’s World Conference will be in Orlando, FL. Hope to see many of you there!

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Senior Moment

Kurt Edelbrock USPTA Elite Professional

Owner and Tennis Director Taos Tennis at Quail Ridge, Taos New Mexico

How did you get started in tennis as a career?

A er a tennis season at Menlo College in California I was asked to teach a beginner tennis class for La Canada, California Parks & Recrea on. The next spring, I transferred to the University Of Arizona in Tucson where I became the assistant to Bill Murphy, Arizona Men’s Tennis Coach. Bill recommended me to Mark Hardy, Head Tennis Professional at El Dorado Country Club in Tucson. Mark inspired me for a wonderful life me career I have enjoyed in teaching tennis!

Describe your different posi ons in the tennis industry?

Assistant Coach University of Arizona

Assistant Tennis Professional at four facili es in Tucson, Arizona +Umpire for USTA Southwest (1975-85): Futures

Tournament in Tucson, Arizona, NCAA D-1 Tennis Championships in Albuquerque, New Mexico

Head Tennis Professional Catalina Racquet and Swim Club, Tucson, Arizona

Director Of Tennis Northside Health and Fitness, Taos, New Mexico (1993-2003)

Director and owner Taos Tennis at Quail Ridge Taos, New Mexico (1980-1993, 2007-present)

Taos Adult Open Tournament Director (1980-present)

Taos High School Tennis Coach: Started the program (1994-present)

NMAA Sport Specific Commi ee Member (1995-2022)

What are some major contributors to your success as a tennis professional?

I felt fortunate to have several strong mentors, college coaches, and USPTA professionals in the tennis industry. One of my original mentors Bill Monty from California allowed me to help in a college seminar with legendary Stanford Men’s Tennis Coach Dick Gould, and coaches Chet Murphy and Paul Zanthess. I was also able to work closely with experienced Southwest USPTA professionals Mark Hardy, Craig Hardy, and Melissa Porzak. Jim Re in from Tucson, recently inducted to the Southwest USPTA Hall Of Fame, was a great mentor in the administra on an en re tennis facility. I have a ended many Southwest and Na onal USPTA conven ons gaining invaluable knowledge, networking with fellow professionals, along with fostering life me friendships.

Describe how you have given back as a volunteer or administrator of charity events?

I have been fortunate over the years to give back to the local Taos community and northern New Mexico in several ways from parks & recrea on, youth programs, high school tennis, neighborhood associa ons, tennis tournaments, etc. I have listed below these organizaons I have volunteered for or been a board member over the years: 

Ci zens Advisory Board for Taos Parks & Recrea on. 

Child Rite Special Needs Adop on Agency raising $500,000 in ten years. 

High Al tude Athle cs (youth gymnas cs) board member for 12 years. 

Northern New Mexico USTA board. 

Upper Los Colonias Neighborhood Assoc. board member and president. 

Taos Mountain Balloon Rally ten-year sponsor. 

Michael Hearne Barn Dance 20-year sponsor. 

Field Ins tute of Taos (Youth Outdoor Adventure Organiza on) volunteer. 

Taos High School Tennis fundraiser sponsor and administrator raising $40,000 over 20 years. 

New Mexico Texas Shootout Tournament fundraiser for the Leukemia & Lymphoma in Angel Fire, New Mexico (2013-2017) Society major sponsor $5,000. The tournament raised $70,000.

Who are your mentors in and out of the tennis industry?

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Charlie Stewart, Chuck Gibson,USPTA professionals in Southern California (1960’s and 1970’s).

Jean Mayer (Hotel Owner and ski instructor) Taos Ski Valley.

Bill Murphy (Arizona Men’s Tennis Coach)

Mark Hardy, Craig Hardy, Jim Re in, Doug McCurdy, Southwest USPTA professionals.

What advice would you give younger pros coming up in the tennis industry?

Leave your ego at the door! Find the best mentors you can. Listen and learn from them in their teaching and club administra on experience. Adapt your program to what works for your own situa on with your staff and facility. Listen to your customers (students and members), understand their wants and needs. Over deliver and under promise. Adjust your teaching and drills to the level of your student.

What is your defini on of Re rement?

I have a great passion for the game and can see myself always involved in tennis in some capacity. My idea of re rement is to remove myself from management. I will con nue to be involved in tournament organizaon and maybe get involved in officia ng!

How have you benefi ed from your involvement with the USPTA on a personal and professional level?

I have had three major benefits: Incredible fellowship and interac on with like-minded women and men. Informa ve instruc onal materials and seminars. Valuable resources in the areas of pro shop inventory and USPTA services with insurance and job placement.

No Greater Sacrifice

Tennis Thanks the Troops recently joined with military non-profit No Greater Sacrifice (Click here to view the Webpage) (NGS) to support the families of our na on’s fallen and wounded service members. NGS delivers scholarships and resources to improve the quality of life for military children through higher educa on.

Tennis or pickleball clubs & players can support this mission by adding No Greater Sacrifice as a beneficiary to an exis ng event or new fundraiser.

Schedule your event today — whether it’s a pro-am, tournament or clinic, we are here to help make it a success. Through your favorite sport, you can truly make a difference for a family who has made immense sacrifices for our country. Contact us <mailto: @nogreatersacrifice.org> .

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Phoenix, Arizona

Back to school and back to great weather in Phoenix for tennis!

The USPTA World Conference in New Orleans brought many Phoenix area professionals together. In this ar cle we will hear from a new and upcoming USPTA professional, Sneha Ganan, and our current USPTA President, Rich Slivocka, who just moved here for the Director of Racquet Sports posi on at Desert Mountain Club.

The USPTA World Conference in New Orleans was a great experience for everyone who a ended! Thank you to our fearless leader Jack Michalko for his help in coordina ng everything and everyone. The on-court and offcourt sessions were full of informa on to grow our knowledge of the game and help keep it interes ng for the professional and our students. The Awards Ceremony at the end was special as it was the first me the “Laurie Mar n High School Coach of the Year” Award was presented. I was also awarded the “Star Award” for the work I do with Serve the Future AZ. The SW sec on and Phoenix Coaches bonded in the a er-

hours and during the sessions. One of the newest members of the USPTA, Sneha Ganan was not able to a end but has recently taken the test and has great insight. Rich Slivocka was, of course, there and led the conference.

SnehaGanan

Gaining my USPTA cer fica on in 2022 has served as a crucial jumpstart to the launch of my career. Beginning this mentorship, I was eager to develop my strategy as a coach and embraced the challenge of learning from highly accredited coaches. Their direc on has given me a vision of who I one daydream of becoming. Gaining mentors, Tariq Khan, Suk Ong, and Leslie Banks, has served a pivotal direc on to my teaching journey. Over 6 months of coursework, I was able to gain a blueprint of what a successful small group lesson and private lesson looks like. However, I wish the curriculum had a piece of advice or two about larger group lessons

and single-handedly looking over mul ple match play courts, as that type of lesson is what new coaches o en must work on the most. Secondly, I wish that the in-person part was longer, as many topics were covered in just a short 3-day period. I learned so much in those 3 days but found it difficult to solidify those

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skills further due to lack of me. Even with these flaws however, I am so blessed to have the knowledge that the USPTA has given me. I’m really excited to con nue my learning and growth as a newly cer fied tennis professional.

Rich Slivocka recently moved to the Phoenix area, and I was lucky enough to have him hand me the Award at the World Conference.

RichSlivocka

I’m so excited to be back in the Southwest! I had the opportunity to spend a li le me in the Southwest Division about 17 years ago when I was the Director of Tennis at Tucson Country Club. The people and the leadership have always been top notch. At the me of this I’m finishing my third week at Desert Mountain. The team and the membership have been great! I look forward to connec ng with all the professionals in the valley. If I can be of any assistance to anyone, please don’t hesitate to reach out. My email is: rslivocka@ desertmt.com I hope to see everyone soon!

To finish, I want to address a concern among our fellow professionals opera ng the Sco sdale area.

Tracy Lawson and Alex Mouquin’s Limitless Performance Academy and Claudio Toscano’s Toscano’s Tennis Academy are looking for tennis courts now that the Sco sdale Parks have decided not to renew their contracts. These two academies have brought the junior tennis in Phoenix and Arizona to a whole new level of compe veness. Their struggle to find a facility to operate out of should be a concern we all share. If anyone is aware of available tennis courts, please reach out to them or let me know.

Happy Holidays!

SOUTHWESTOFFICERS

President Amy Badger 505-379-6728 badgertennis505@gmail.com Regional VP Suk Ong 602-881-0467 sukong.uspta@gmail.com Vice President Greg Prudhomme 602-301-1394 pruperformance@gmail.com

Secretary Ryan Johnson 480-267-0725 m.ryanjohnson@gmail.com Treasurer John Perry 520-403-8290 jptennis25@gmail.com Past President Dave Moyer 480-342-7240 davemoyertennis@gmail.com Execu ve Director Jack Michalko 602-740-0126 jack.michalko@uspta.org

SOUTHWESTCOORDINATORS

Northern New Mexico Dick Johnson 505-507-6795 lctenniscamps@gmail.com Phoenix Leslie Banks 419-302-7663 lesliealison16@gmail.com Southeastern Arizona Amanda Fink Moore 818-624-7107 afink15@gmail.com Northern Arizona Andrea Meyer 928-300-4352 andreameyertennis@gmail.com Southern New Mexico & l Paso TBD Head Tester Greg Prudhomme 602-301-1394 pruperformance@gmail.com

The Southwest Magazine is the official Publica on of the USPTA Southwest Division of the United States Professional Tennis Associa on.

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Southeastern Arizona

Doug Miller is back in ac on a er missing most of last year from mul ple hip replacement surgeries. You can find him at either the El Conquistador Resort or at The Ritz-

Back in Tucson we have been extra busy with the courts packed at Re in Tennis Center. Smith-Perry Tennis Academy has been at near capacity with nearly 100 juniors playing all levels.

Ronnie Smith and John Perry were presented with the 2022 USTA Outstanding Tennis Facility Award for Re in Tennis Center. The award recognized the facility court upgrades, high level innova ve programming and community service. Ronnie also oversaw the Cowboy Classic, Tucson City Championships and the Level 4 Na onal Junior Monster Madness tournaments in September and October.

Carlton Dove Mountain... he also is available for private instruc on in the Oro Valley and Marana areas too.

Jeff Gallego-Westward Look Resort has become a supporter of Second Serve, which is a non-profit organizaon that provides donated tennis equipment (new/ used) to under-resourced children worldwide.

John Perry-Re in T.C. I topped a great summer of tennis at Wimbledon, Cincinna and Kalamazoo at the US Open at the coach of Tucson Wheelchair Tennis Pro Jason Keatseangsilp. It was an amazing week coaching, prac cing and interac ng in the locker room with Carlos Alcaraz, Rafael Nadal, Francis Tiafoe and many other legends of the game.

Amanda Fink - La Paloma Amanda completed her service for the USTA na onal nomina ng commi ee at the US Open. One of the greatest volunteer opportuni es in our industry. She also began doing events on behalf of the Yonex speakers team. La Paloma has kicked into high gear adding more programming for adults and juniors this Fall. Tennis Professional Emma has added HIIT and Live ball classes for adults and a green dot ball class for kids. In addi on to the recent Monster Mash Halloween mixer, director Eric has added more events to the calendar including an upcoming Pickleball tournament for members and addi onal ladies invita onal events.

Bri Feldhausen-TCTP

Tucson Community Tennis Program will be hosted by the Tucson Racquet Club for the annual Fall Tournament Sunday November 13, 2022 There will be levels of mens and woman’s doubles and silent auc on with dinner to follow.

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Northern Arizona

Presco Pro Sterling Fe y took the lead in arranging something different from the usual awards banquet in honoring Northern Arizona tennis players and pros. Sterling put together a picnic replete with lawn games such as padel tennis, golf, badminton, and Spikeball. USPTA Pro Andrea Meyer and USPTA Elite Pro Jake Worseldine brought out their collec ons of woodies and some white balls for young players who had never experienced a sweet spot on a wooden frame. With assistance from USTA’s Allison Bates Caputo and Flagstaff Tennis Associa on’s Jean Brown, Jana Perpich and USPTA Master Professional Larry Lineberry, the picnic was a hit.

At the picnic at Oak Creek Country Club, honors went to NAZ Pro of the Year Jake Worseldine of Sedona; Elite Pro Chris Howard, Presco , USTA Player of the Year; and Zach Hackero ,

Presco , League Coach of the Year. Chris Howard had an excep onal playing year: He is #1 in the na on in 65+ men’s doubles and traveled to Na onals with a 9.0 men’s team this year. Zach was honored for working with all the women’s league teams in Presco . Twice his women’s 3.0 teams have come in third at Sec onals.

The late- September Oxendale Auto Group Junior and Adult Championships were played at Mingus Union High in Co onwood. Director Jake Worseldine, assisted by Andrea Meyer and the tournament’s founder, Larry Lineberry, saw athletes through a weekend of green ball through 4.5 level matches. The Oxendale Tournament raised $3,600 for junior tennis in Northern Arizona.

Congratula ons go out to Jake, wife Leslee, and big sister Abbi who await the couple’s second baby in February. At long last, congrats also to Sterling who will soon be enjoying teaching on the six new, lighted Presco High tennis courts! No more low-hanging power lines and canyon-sized cracks!

Nicole Williams Chambers, USPTA Elite Professional and Director of Racquet Sports at Forest Highlands Golf Club in Flagstaff was excited to welcome USPTA Pro and PPR Pro Garre Lakey for the 2022 season as assistant pro. Garret will be returning for the 2023 season as head professional. Forest Highlands is enhancing their facili es with a large pro shop and clubhouse expansion to be completed in 2023. Two addi onal tennis courts will follow.

Pickleball is moving to its own home on the Meadow Golf Course with eight pickleball courts and a clubhouse. The team looks forward to hos ng more member and guest events in the future because of this growth.

Flagstaff was excited to see four of their junior players win Southwest Sec onals for U14 JTT, thus advancing to Na onals where they had a wonderful experience playing against the best kids in the na on.

The Flagstaff Tennis Associa on hosted a successful Flagstaff Tennis Open for juniors and adults and look forward to hos ng the 2023 event again at NAU. The city of Flagstaff has moved to add two addi onal tennis courts to the exis ng four at Thorpe Park. This will allow the city to expand their programming, creating more opportunity for juniors and adults to enjoy high al tude training in the cool pines.

At JTT Na onals in Orlando in October, NAZ’s Grace Kim, le , won the Sportsmanship Trophy for 14U. Kim is pictured with teammate Karis Lee, spor ng their leis, a gi from the Hawaiian team.

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Northern New Mexico

Hi Everybody!

The weather is really cooling down in our area. Taos and Santa Fe have already seen snow falling and it is really cold in Albuquerque today.

The Na onal Conven on was a lot of fun in New Orleans. I thought it was wonderful that our organiza on recognized Jim Loehr and Jack Groppel by induc ng them into the USPTA Hall of Fame. Well deserved!

I recently was honored to help Wendy Thomas at our annual “Rally in the Alley” held at Highpoint Sports and Wellness. This 18 year old event raises money for the fight against cancer. We raised over $10,000. My high school team and myself conducted a clinic for over 100 par cipants! Thank you to Amy Badger for organizing the tennis events. The dona ons were spectacular!

I am wishing everyone a Happy Holidays! Be safe, and all the best.

John Damgaard:

Adult 40+ Tennis for this season is coming to a close with two NNM Teams leading in their respec ve USTA Leagues: ALTO 3.0 Men - Ginocchio and El Gancho’s 4.5 Ladies - Faye Schilkey. Others par cipa ng are: El Gancho 3.0 W - Webster, 4.0 W - Ziegen, 3.5 M - Grayson, and 4.0 M - Bechtold. Santa Fe Tennis and Swim Club 3.5 W - Kaplan, 4.0 W - Knight and 4.0 W - Roosevelt. It was nice to see that the giant team of 4.0 ladies decided to have three teams with one out of El Gancho and two out of Santa Fe Tennis and Swim Club.

The City of Santa Fe along with the First Serve Program (Vlad King, Nancy Keeran and Bonnie Rogers) had a Celebra on at the newly resurfaced courts at Herb Mar nez Park (Camino Carlos Rey). The Mayor and City Leaders spearheading the project came along with the Contractor and staff. They did a magnificent job as they not only removed the exis ng four courts; but the four courts below that were built many decades ago; before star ng the new four court complex which is to last 20 years. There will be a Celebra on also at the newly resurfaced Larragoite Courts (The Chicken Farm or Goat Farm Courts) in a couple of weeks. The public tennis community now has six newly resurfaced courts and others to be done next spring and summer at Atalaya, Alto Park (Bicentennial Courts) and Salvador Perez (The Train Park). Atalaya was to be completed this round but it was decided to wait un l school is out before resurfacing those two courts.

The First Serve Program (Nancy Keeran Tennis Director and Eleanor P Brenner President) is excited and making ready for a new tennis complex between the GCCC and the Rodeo Grounds with ground leveling - the en re 12 Million Dollar facility will have 6 indoor and 6 outdoor courts along with an elementary classroom, a junior high classroom and a high school classroomthe complex will also include tennis locker rooms. Plus, the complex will have four pickleball courts. This complex should see the comple on within the next 12-15 months. Sco and Kimberly Sheffield acquired the 8.9 acre property from the Northern New Mexico Horseman’s Associa on and donated it to First Serve.

Shellaberger Tennis Center was sold and then the sale fell through and now it has been resold for 6.7 Million; so we shall see what happens there - even though there are 6 indoor courts and a stadium court, it is not likely that it will return as a tennis facility. We will see what the future brings.

Victor Avila would like to sell a top of the line racquet stringer - for informa on, please contact Victor at 505795-3049 jecolevic@gmail.com.

On a sad note: Dick Johnson shared with me that Ralph Bolton’s dog CASE has passed away - condolences to Ralph rm4bolton@aol.com 505-501-0558

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Joe Felice:

Joe Felice has had a busy year at Sierra Vista Tennis Center. He was the Captain of eight USTA Adult League Teams, ran another great Super Senior Program and had his largest ever par cipa on in his Sierra Vista Grand Prix Doubles Tournament.

Joe has stayed busy with both Group and Private Lessons and is going to do the USPTA Pickleball Cer ficaon at Paradise Valley Country Club in December. Joe and Mitzi just celebrated their 30th Wedding Anniversary.

Dave Shambach

Dave has just wrapped up the Fall session of Rio Rancho Parks and Rec—he and another teacher taught 10 classes of just under 60 pupils aged 4-Seniors.

He also co-coached the Mountain View Middle School team in the USTA Middle School league. The Rio Rancho League, which Shambach unofficially coordinates, featured 3 teams with 45 par cipants. The teams competed in the large end-of-season tourney in Albuquerque run by the Northern New Mexico USTA.

Shambach also teachings private and semi-private lessons and serves as a volunteer coach for Rio Rancho High School. He is looking forward to a slowdown as the weather turns “end-of-the-seasony”.

He regrets missing the World Conference due to his

induc on in the Lockport, NY High School Athle c Hall of Fame as a long- me tennis coach (including one year as USPTA Eastern High School Coach of the Year).

He is proud of Jessie Pegula, who spent part of her early years in Buffalo, near where he hails from. Not only has she worked hard and has earned respect among her WTA compe tors, but her genuine nature and demeanor he finds refreshing.

Amy Badger:

We’ve had a busy fall hos ng two very successful events. The four day Corley Cup, a junior event for high school varsity players raised over $55,000 and $10,000 was given in player scholarships, including four sportsmanship scholarships. The proceeds of the event benefi ed mul ple NM chari es. The Rally in the Alley, a tennis event benefi ng a cancer recipient, raised over $10,000! Players par cipated in a lively round robin, silent auc on, food, drink and wonderful music by one of our own personal trainers at Highpoint. Pickleball is being introduced and wai ng lists connue. It was an incredibly humbling experience to receive the uspta industry excellence na onal award. So many fantas c teaching professionals in our industry and I’m eternally grateful for their exper se and constant source of advice and support. Loved connec ng with so many at the world conference. Happy holidays everyone!

Save The Date – 2023 Virtual Business Conference

The mul ple division Virtual Business Conference is back for February 9 & 10. Future updates, bios, and registra on informa on will be posted on usptasouthern.com <h p://usptasouthern.com> . Cost will only be $35 for USPTA members - All Times Eastern - Sessions are 45 minutes - 8 educa on points for a ending all sessions

THURSDAY,FEBRUARY9,2023

1:30 Ashley Owens - Listening and Why It’s Crucial to Our World Right Now

2:15 Mark McMahon - The Difference Between Management & Leadership

3:00 Mark Brouker - Lessons from the Navy: How to earn trust, lead teams and achieve organiza onal excellence

3:45 Paula Scheb - Master commi ee mee ngs, staff mee ngs and COO/General Manager mee ngs

FRIDAY,FEBRUARY10,2023

9:30 Bill Anderson - Pickleball: Build It and They Will Come

10:15 Sco McCollough - Building Successful Programs for Your Club

11:00 Jose Pastrello - A Racquet, a Paddle, and a Briefcase: Skills needed to midlevel management

11:45 Tim Buwick - How to Keep the Fire Burning When the Wood’s All Gone

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High School Player Improvement

High school tennis is right around the corner. I think we can all agree that more match play makes be er players. I planted the seed with my booster club president, Rollin Webb, to create a tournament series designed for high school players. Rollin was awarded a USTA development grant to promote and develop the tournaments.

Format - These tournaments are single day tournaments once a month where a player can get in 2-3 matches. Each draw is selected as best as possible on skill level to keep the matches compe ve. We’ve now completed tournaments in September, October, and November with great success. The high school coaches that know about the tournaments have really started to promote them with their players. In talking with many of the players who’ve a ended it is their first tournament outside of high school play. If you have any personal connec ons with any high school coaches or players who could benefit from these tournaments, please spread the word. The tournaments can be found on the USTA tournament website. They are called the Fiesta Junior Circuit 18U tournaments. They are currently being held at the Chandler Tennis Center.

Rollin has really taken a strong interest in the tennis community. Along with star ng these tournaments to improve and expand tennis he also started a court cleaning business called ProCourtCleaners (see ad below). I’d strongly recommend him for all your court cleaning needs. Rollin is using the money earned to fund the tournaments and expand the reach of all thing’s tennis. I’m looking forward to seeing what new ideas he is able to bring to the tennis community.

We have two more tournaments before the high school season begins – Dec 17th and January 21st. December 17th – h ps://bit.ly/FiestaDec2022 January 21st - h ps://bit.ly/FiestaJan2023

Thanks for your support!

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Your club needs a mobile app, here’s why….

Today there is a common thread among all the people at your club. Young or old, novice or professional, compe ve player or weekend warrior, all of us have a smartphone. We use our mobile devices to do every thing in our lives. Do you remember what it was like to get direc ons to a place or business you wanted to visit, that you had never frequented before? The yellow pages to look up the phone number and call for open hours and direc ons, a map to verify or plan your route, and a good old fashioned guess as to what me you needed to leave home to get there.

Our mobile devices have become our lifeline to prac cally everything we do. As a club you need to put your organiza on in the same place that your players are using to access and organize their lives - a simple app, right on their phone. Here are a few wins you will realize when you move your club to the thing your players use most.

Convenience for Players: One of the major pain points for players and organiza ons is the ability to quickly view and book available courts or programming at your club. Players’ lives are full and connected to their phones. When they send or get that text about playing on Tuesday at lunch with their friends, the ability to provide a quick and easy way to get on the court sets your club apart. Readily available resources (courts, lessons, clinics) and ease of setup is a proven way to drive addi onal revenue at your club and enhance the player experience. Bonus: this also reduces administra ve work as you are not staffing calls to reserve courts and lessons, but rather le ng a tool do that work for you.

Convenience for Coaches: What do coaches, instructors, and pros love? They love their sport and teaching it! What do they not love? Administra on, keeping up with calendars, running down payments, and tracking hours. What if your tennis and pickleball pros could be on the court more o en and handle all the administra ve tasks in a frac on of the me? A mobile app allows for easy visibility of the instructor schedule along with other crucial informa on. Instructors can easily edit classes, sign up players for events, schedule and take payment for lessons, and record a endance - all on their mobile device. Imagine a world where your instructors are doing more of what they love and less of what they loathe. That world is now a reality with a mobile app for your club that caters to their needs.

Clear Communica on for All: Clear communica on from your club, creates the right expecta ons, and happy players. You need a mobile app for alerts and no fica ons whether by email or text. When the weather changes or you need to alert your members quickly, a mobile app is your best friend. Apps help manage communica on and no fica ons, including when there are new opportuni es, like new classes or events your players can sign up for. People are on the go and using their mobile device is the easiest way to keep them up to speed with what’s happening at your organiza on.

Learn more about the best mobile app court reserva on so ware by visi ng courtreserve.com.

page 15 December 2022
December 2022 page 16
page 17 December 2022 APublication of the USPTASouthwest Division Jack Michalko / editor 77 East Missouri Avenue, Suite 62, Phoenix, AZ 85012 602-740-0126 / e-mail: jack.michalko@uspta.org The Southwest Magazine is published quarterly by the Southwest Division of the United States Professional TennisAssociation. The opinions expressed in the Southwest Magazine are those of the authors and not necessarily those of Southwest Magazine or the USPTASouthwest Division. Copyright© Southwest Division/United States Professional TennisAssociation, Inc. 2022. All rights reserved. Reproduction of any portion of this newsletter is not permitted without written permission from the USPTASouthwest Division. Advertising information: All ads must be camera ready and in color if possible. Prices are per issue. Full Page.............$150 Half Page............$100 1/4 Page..............$70 www.facebook.com/USPTASouthwest Visit our USPTA Southwest Website at: usptasouthwest.com

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