Sailors Stay Connected Through Social Media

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USS Enterprise (CVN 65)

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January 18, 2012 Issue

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USS James E. Williams

Sailors Stay Connected Through Social Media

By Mass Communication Specialist Seaman (SW) Gregory Pickett II

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While underway in the Atlantic Ocean Jan. 17, The View All Suggestions aircraft carrier USS Enterprise (CVN 65) is using social media to tell the stories of the Sailors aboard to a wider audience than previously possible while away from homeport.

Unlike print, radio or television broadcasts, social media can reach an audience of millions in real time, a characteristic those serving in the Navy need to be keep in mind.

Spreading the Navy’s message is important, not just for MWR Desk the families of the Sailors aboard but also for the general public, people who may not always know what their Navy is 4,692 people also like this Join Group doing for them.

“We always like to keep the public abreast of where their taxpayer money is going and it’s important they know what we are doing,” said Ensign Brynn Olson, Enterprise’s deputy public affairs officer. “It’s also a big morale boost for the Sailors and their families to be able to stay in touch and feel connected to what they are doing while they are away.”

Due to rigorous schedules and limited resources, many Sailors aren’t always able to call, send e-mails, or mail letters Ship’s Store home.

4,781 people are mutual Social media was designed to deliver short robust friends. messages in real-time. So, it has become a staple for many Add as Friend

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The Shuttle

Wednesday, Jan. 18, 2012

Big E Happenings USS James E. Williams Participates in COMPTUEX Story and photo by Mass Communication Specialist 3rd Class (SW) Daniel J. Meshel USS JAMES E. WILLIAMS, At Sea. – The Arleigh Burke-class guided-missile destroyer USS James E Williams (DDG 95) is participating in a composite training unit exercise (COMPTUEX) while underway in the Atlantic Ocean Jan. 16 in order to certify the ship for her upcoming fourth deployment.

The goal of the exercise is to integrate and assess the staff and individual units within the Enterprise Carrier Strike Group, and to grant the strike group major operations certification upon completion.

“COMPTUEX is the last major battle group exercise that the James E. Williams will have before we deploy with the Enterprise Strike Group this spring,” said Cmdr. Christopher M. Senenko, the commanding officer of James E. Williams.

“It’s a last opportunity for the battle group to integrate, demonstrate all the mission sets we possibly may encounter on deployment, and get certification from the operational chain-of-command,” said Senenko. “[The James E. Williams] is underway with other forces, with live aircraft, live surface ships, and live submarines, flexing their combat systems in a real world type environment,” said Cmdr. Luke L. Reinhold, the assistant maritime operations officer at Strike Force Training Command Atlantic.

Physical Fitness Assessment (PFA) Monday, 26 March 2012 Saturday, 30 June 2012

COMPTUEX incorporates a myriad of missions to include air defense, maritime interdiction, and anti-submarine warfare.

“Just about every evolution in every warfare area is evaluated in some facet,” said Reinhold. “The main objective is integrated training with the entire Strike Group and all the different staff and warfare commanders.”

The COMPTUEX scenario involves a friendly ally at war in a highly volatile area prone to terrorism.

Training vessels and personnel play the roles of hostile forces within each exercise.

These exercises not only help assess the operational readiness of

each unit within the strike group, but also establish an element of situational realism that represents potential real threats the James E. Williams may encounter while deployed.

The exercises also give Sailors valuable experience operating the many different areas of the destroyer’s assets; including weapons, navigation, and radar systems.

“For a lot of [Sailors] this is the first time they’ll actually get to see their systems work against real assets and operate within an actual strike group scenario,” said Reinhold.

“It’s a great opportunity for the crew to practice their skills,” said Senenko. “They’re professionals, and this is why they joined the Navy.”

The Shuttle USS Enterprise (CVN 65)

ESWS Question of the Day: What does the acronym EWARP stard for?

Yesterday’s ESWS answer: Ball diamond ball means “restricted inability to move” area

The Shuttle is published and printed daily underway and biweekly in port by the USS Enterprise (CVN 65) Media Department, FPO AE 09543-2810. This newspaper is an authorized publication for members of the Department of Defense. Please direct all story ideas, questions and comments to MC1 (SW) Steve Smith at smithsw@cvn65.navy.mil.

Commanding Officer Capt. William C. Hamilton, Jr.

Executive Officer Capt. G. C. Huffman

Public Affairs Officer Command Master Chief Lt. Cmdr. Sarah T. Self-Kyler ABCM (AW/SW) Eric M. Young Editors MC2(SW) Kristin L. Grover MCSN Eric Brann MCSN Harry Gordon

Wednesday, Jan. 18, 2012

The Shuttle

Page 3

Big E Happenings SOCIAL MEDIA continued Sailors who find it to be an easier means of staying in touch with loved ones, as well as a way to keep up with what is going on in the world around them.

“My mom and dad think it is a really good way to keep up on events going on with the ship,” said Intelligence Specialist 2nd Class Ethan Crotwell, an Enterprise Sailor.

“They can find out how we are doing by following Facebook.”

Even Enterprise has its own Facebook page, which is typically updated daily. Families and friends can find new updates about Sailors and also see information directly from the command.

The Enterprise Facebook page features ‘Sailor of the Day’ photos, ceremonies, awards and other information pertaining to the Navy’s first nuclear-powered aircraft carrier.

“Social media creates the unique opportunity to connect with a public that is often in the dark as to what the Navy does,” said Lt. Cmdr. Sarah Self-Kyler, Enterprise’s public affairs officer.

“It’s important not to look at things like Twitter or Facebook as a one-way

advertisement,” said Self-Kyler. “The true effectiveness of the medium is only realized when you acknowledge it’s a two-way conversation and really begin to connect with the public on a personal level.”

To that end, Enterprise leadership often reviews comments posted on the command’s Facebook page and provides responses and clarifying information.

“A person can read a news story or see a video and be informed, but with social media, they can then ask questions about it and get real-time feedback,” said Mass Communication Specialist Seaman Randy J. Savarese, an Enterprise Sailor and former civilian social media consultant. “This is what keeps people engaged with their loved ones, with Enterprise’s mission and with the Navy as a whole.”

A concern that has slowed a more widespread adaptation of social media within the military is operational security (OPSEC). A real-time news stream means special precautions have to be taken by everyone so that sensitive information does not inadvertently find itself in the wrong hands.

Water Conservation Aboard Enterprise, the standardized potable water usage is established as 35 gallons per person/per day.

This includes all water used on the ship. When you calculate the volume of water used by laundry, galleys, sculleries, catapult water brakes, washing planes, cleaning and fresh water washes, etc., there is not a lot of water left over for personal use. This is where the 90 seconds of shower flow per person/per day comes from.

Currently, we are using potable water at a much greater rate than at any other time underway. We need everyone to help do their part to reduce water consumption aboard Big E before we are forced to do it because of equipment malfunctions or plant needs.

Make sure you secure all water sources throughout the ship when not actively in use and help us find leaks that may be unnecessarily adding to our consumption rate.

Notify Engineering Department Trouble Call of any issues by calling J-Dial (6857).

However, risks like these can be greatly reduced by educating people on how to use social media more responsibly.

“The fears of the Department of Defense are not unjustified because there is a real danger to operational security posed by social media,” said Self-Kyler. “However, the way to move forward is a full emersion into what social media is and to educate and train everyone more effectively on how to use it.”

‘Common sense prevails’ is a popular saying throughout Enterprise, and the philosophy is especially useful in the social media realm.

“Taking the simplest considerations can make sure that we are able to really use social media to its full potential without making anyone nervous about it being there,” said Savarese. “It’s really as simple as understanding what we are dealing with here.”

Anyone interested in viewing Enterprise’s Facebook can find it at: www.facebook.com/uss.enterprise. cvn.65.

Enterprise also maintains a social media presence on Flickr, Twitter and YouTube.

CIWS LIVE-FIRE EXERCISE

Photo by MCSN Eric Brann

A close-in weapons system (CIWS) aboard the aircraft carrier USS Enterprise (CVN 65) conducts a test during a live-fire exercise.

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Wednesday, Jan. 18, 2012

The Shuttle

Big E Entertainment

Sailor of the Day Aviation Structural Mechanic Airman Katherine Jones

Photo by MC3 Scott Pittman

AMEAN Katherine Jones, from Canton, Mich., joined the Navy almost two years ago because she wanted to be part of something bigger than herself. Jones is an avid rock climber, fitness enthusiast, ballroom dancer and undefeated Scrabble champion. She values the importance of teamwork, and hopes to earn a commission in the future.

Jan. 18, 2012 Movie Schedule Channel 6 Dinner for Schmucks The Last Airbender Boyz in the Hood Killers Eat Pray Love Channel 7 Jonah Hex Predators Grown Ups The Peacemaker Body of Lies Channel 8 My Sister’s Keeper The Strangers Ace Ventura 2 Let Me In Where Eagles Dare Channel 10 The Town Despicable Me Taken A-Team Transformers 2 Channel 11 Social Network Up Toy Story Red Fight Club Channel 12 Kill Bill: Volume I Crimson Tide Easy A Groundhog Day Inception Channel 13 Terminator: Salvation Night at the Museum Happy Gilmore Ice Age 2 The Rock

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