Utah Historical Quarterly, Volume 89, Number 3, 2021

Page 72

3 N O . I 8 9 V O L . I U H Q

246

An Advertisement for Becker’s Becco, the company’s non-alcoholic near beer, from 1922. Brewers hoped near beer would keep their businesses going during Prohibition, but the product failed to live up to their expectations. Utah State University, Merrill-Cazier Library, Special Collections & Archives, Becker Brewing and Malting Company Records Addendum, USU_CAINE COLL MSS 31.

UHQ 89_3 Text.indd 246

5/10/21 12:18 PM


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