THE MINDSET OF INNOVATION AND STRATEGY
THE MINDSET OF INNOVATION AND STRATEGY
Business leaders are under pressure to drive innovation while meeting the everyday demands of business operations. This program provides tools to help you manage this challenge and lead breakthrough innovation at your organization.
The accelerating rate of change in business requires a radical approach to innovation. Globalization, e-commerce, and social media have removed many barriers to entry and increased the number of choices consumers have, complicating and changing the decision-making process. Innovation is vital to remain competitive and deliver long-term growth, but innovation is more than new product development: It requires a company-wide commitment to change and a culture of innovation that reaches throughout the organization. In this course, you will learn strategies, practical tools, and personal leadership principles to create a culture of innovation in your organization.
This class can count towards the Executive Leadership Certificate. The Executive Leadership Certificate is highly customizable. Choose any of our 6 leadership classes to receive the full certificate.
The Executive Leadership Certificate covers both soft skills and hard skills necessary to lead organizations. If you are in a mid- to senior-level position and want to grow in your organization or make a career change, this certificate is right for you. If you are an individual who wants to understand business from multiple angles and develop your leadership skills, this certificate is also right for you.
Topics Covered
• Major trends
• Role of imagination
• Idea generation
• Developing leadership skills
• Influencing decision makers
• Applying your innovation mindset
I Need This Program Because:
• I want to create innovation recommendations for my executive leadership team
• I want to influence the decision-makers in my organization
• I want to practice techniques to create and manage an innovation pipeline
Who Needs This Class
My Organization Needs This Program Because:
• We want to gain an understanding of current trends that could affect our company
• We want to anticipate and adapt to changes in our consumer preferences
• We want to develop forward-thinking leaders who can generate ideas needed to remain competitive
• Leaders charged with aggressive growth goals or facing industry disruption
• Individuals seeking resources to think creatively about challenges in their job
Modules
Problem-Solving
• Review drivers of change and emerging trends
• Discuss the impact these will have on your business
• Address how you can anticipate and adequately articulate the problems that your customers need your help to solve
Applying an Innovation Mindset
• Explore techniques to develop skills like creativity, clarity, flexibility, and putting structure to ambiguity
• Identify and build on ideas to solve problems and put them into action within your organization
Presenting Faculty | Cord Bowen, MBA
Cord Bowen is a Professor of Strategy and Design at the University of Utah, David Eccles School of Business within the department of Entrepreneurship and Strategy. He also serves as the Director for the Doman Innovation Studio, an incubator serving the campus and general Utah community.
THE ECCLES DIFFERENCE
The David Eccles School of Business enrolls about 6,000 students in its eight undergraduate majors, four MBAs, seven other specialized graduate programs, one Ph.D. program, and executive education curricula. It is also home to seven institutes and centers that support an ecosystem of entrepreneurship, technology, and innovation, including the Lassonde Entrepreneur Institute, Ken C. Gardner Policy Institute, Sorenson Impact Center, and more.
Our faculty members boast impressive professional and educational backgrounds and hold Ph.D.s from esteemed universities including the University of Pennsylvania’s Wharton School, Northwestern University’s Kellogg School, Harvard Business School, Stanford Graduate School of Business, and University of California at Berkeley’s Haas School.
TAKE THE NEXT STEP
Telephone: (801) 587-7273
Email: ExecEd@Utah.edu
Website: ExecEd.Utah.Edu
Registration: Eccles.Secure.Force.com/ExecEdApplication
1731 E Campus Center Drive
Robert H. and Katharine B. Garff Building, GARFF 4340 Salt Lake City, Utah 84112
081823