De in sign ev D er ire y iss cto ue ry !
MEDIA KIT 2018
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“Utah Style & Design magazine is one of my best sales tools. It’s targeted to my clients and with every issue I receive calls from new potential clients. I’ve finally come to realize that you have to advertise if you want new business. It’s simple really: They don’t know who you are, what you do or how to find you if you don’t advertise.” —Scot Zimmerman, Scot Zimmerman Photography
” Demographic Following Utah Style and Design magazine has a total reach of 150,000 adults in Salt Lake City Magazines Increase: brand awareness by 61% | brand familiarity by 81% | brand imagery by 91% Our readers: 77% have an undergrad, bachelors or advanced degree 62% are homeowners 25% earn $100,000/yr or more 30% plan to remodel in the next 12 months Our readership is a balanced blend of 49% female and 51% male 41% have visited a real estate site in the past month *Source: The Media Audit Spring 2017
801-485-5100 | sales@utahstyleanddesign.com
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“We have found Utah Style & Design to be a valuable business partner as a vehicle to promote our company. Clients and potential clients consistently comment on the quality of the publication. In our business where “IMAGE” is everything, we know we can always count on Utah Style & Design to feature our advertising in a well-written and elegantly published format. It is amazing how many times we meet with prospective clients who pull out a former issue with the corners dog-eared and their comments noted on the sides of the pages. This is a quality magazine consumers keep long after it first arrives because it continues to be relevant. As a business owner, I can’t think of a better way to stay in the forefront of people’s minds that might be looking to hire a design firm. ”
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—LaMar Lisman, Lisman Studio Interior Design
Distribution
Utah Style & Design’s customized distribution of over 20,000 is targeted at discerning homeowners and members of the trade. With a total readership* over 107,165, Utah Style & Design is the only shelter magazine in the region covering design topics. Homeowners, design professionals, architects and artisans trust our established credibility. Newsstands 3,860 Utah Style & Design is sold at 200 newsstand locations in Colorado, Utah, Wyoming, Idaho, Montana, Nevada and Washington. Utah Style & Design is sold in bookstores, grocers, super stores, boutiques, and the SL International Airport. Targeted mail copies 5,500 Utah Style & Design is mailed directly to select affluent homeowners who entertain in style and look for the finest in everything they buy. They are consummate readers, generous philanthropists and hands-on investors. Dedicated Subscribers
2,000
Trade Professionals We distribute among homebuilders, interior designers, architects, general contractors, kitchen and bath remodeling experts and landscapers.
4,500
Guest Ammenity Copies 1,340 Utah Style and Design is also distributed in urban hotels and mountain lodges including Grand America, Alta Club, Hotel Park City, Homestead Resort, Waldorf Astoria PC and St. Regis Deer Crest.
*Source: The Media Audit Spring 2017
801-485-5100 | sales@utahstyleanddesign.com
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”Eschenfelder Landscaping has really enjoyed our experience advertising with Utah Style and Design magazine. We feel that the magazine reaches a good demographic and has a helped us gain business. The magazine’s staff is reliable, good to work with and has often gone the extra mile to help us with some great ad campaigns and extra marketing materials. This magazine has definitely helped us acquire new business and I would highly recommend it for anyone looking to grow his or her business.”
—Willie Eschenfelder, Eschenfelder Landscaping
Calendar WINTER 2018
SPRING 2018
NEW YEAR, NEW STYLE
FRESH AND FABULOUS
Utah designers are constantly elevating the style of homes and spaces across the state, from luxurious mountain sanctuaries to chic urban pads. As we enter a new year, we put the spotlight on the latest design directions, inspiring treatments and cutting-edge products that define today’s most dazzling decors.
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We celebrate the transformative power of color in Utah homes as well as breathtaking gardens. Join us as we tour interiors and landscapes that will inspire you to give your own a sensational refresh. Plus, come with us as we take the party outdoors with lively entertaining and dining ideas.
SPECIAL ADVERTISING SECTIONS Style Makers - Space Close: 1/25/18
Space Close 11/2/17 Press Ready 11/18/17 On Sale 12/29/17
Space Close 2/1/18 Press Ready 2/17/18 On Sale 3/30/18
SUMMER 2018
FALL 2018
EASY LIVING
GET COZY
Summer is in full swing and that means it’s time to lighten up and brighten up at home. Tour three remarkable Utah homes and gardens that capture the laid-back style and spirit of the season and join us as we highlight summer’s hottest design treatments, furnishings, fixtures and entertaining ideas!
Spectacular Utah abodes will help you harvest warm and comforting design inspiration for every room in your home. Plus, learn to choose the perfect paint, fabrics, finishes and fixtures for your spaces. Join us as we serve recipes and entertaining ideas to take you through the season in style.
SPECIAL ADVERTISING SECTIONS STYLE MAKERS - AD CLOSE: 7/26/18
Space Close 5/3/18 Press Ready 5/19/18 On Sale 6/29/18
Space Close 8/2/18 Press Ready 8/18/18 On Sale 9/28/18
801-485-5100 | sales@utahstyleanddesign.com
Digital
UTAHSTYLEANDDESIGN.COM
DIGITAL EDITION Digital magazine produced every issue that directly links to each advertiser’s homepage
SPONSORED EDITORIAL Sponsored Video Blog Ad Sponsored Blog Post Sponsored Podcast Audio Social Media Shoutout
VERTICAL BANNER homepage & all blog posts 300 x 550 pixels jpeg, gif, swif, html5
SIDE PROMO AD homepage & all blog posts 300 x 250
E-NEWSLETTER BANNER
jpeg, gif, swif, html5
Every Month 2193 Opt in Subscribers 700 x 400
801-485-5100 | sales@utahstyleanddesign.com
More Places to be Seen Design Directory in Every Issue We distribute magazines to 4,500 trade professionals who can use the Design Directory to connect with other professionals.
Social Media rapidly growing following Facebook, Twitter, Instagram, Pinterest Followers: 15,000+
We love featuring new work on our instagram! If you have something you would like us to share use #USD and we might regram your post!
801-485-5100 | sales@utahstyleanddesign.com
Production production@saltlakemagazine.com | 801-485-5100 ext 207
AD SIZES 2 Page Spread Trim size
18 x 10.875
2 Page Spread 18.25 x 11.125 With Bleed
Full page Trim size 9 x 10.875 Full page with bleed 9.25 x 11.125
Resource Directory
Half page
3rd sq.
7.75 x 4.75
4.75 x 4.75
2/3rds vertical 4.75 x 9.75
Address Phone number Web site
PRODUCTION CHARGES Stock Photography Included in Design Fee Proofing Color Match-print $35
Layout & Design Full Page $225 Fractionals $125 Standard web ads $125 Minor Changes to ads $35 Major changes to ads $75 per hour
Penalty Date Information: A previous ad will be used if art is not received by the indicated deadlines.
PRESS READY REQUIREMENTS
• Use support black for solid blacks: C 40 M 30 Y 30 K 100
• Supported files: Indesign (must be packaged with all images and fonts), PDF/X-1a, Adobe Illustrator eps, and Adobe Photoshop tiff (flattened).
• Double check PDF for separation and overprint problems.
• All graphics should be 300 ppi at the actual printing size and in CMYK.
• Keep important information at least .5 inches from the trim edge. (live area, 8 x 8.875).
• Convert all Pantones to CMYK
• Preferred file delivery methods are: Dropbox, Yousendit, and e-mail if under 10mb.
• Create registration/crop marks outside of the bleed area.
SEND YOUR FILES Please email us the file name after the upload is complete. Production@saltlakemagazine.com
Other options to send files: dropbox.com and hightail.com
801-485-5100 | sales@utahstyleanddesign.com