MEDIA KIT
2020
515 South 700 East Suite 3-i Salt Lake City, UT 84102 Ph: (801) 485-5100 F: (801) 485-5133 saltlakemagazine.com
(801) 485-5100 sales@utahstyleanddesign.com
110,000 adults in Salt Lake City
Magazines rank #1 in driving consumers online.
MAGAZINES INCREASE: Brand awareness by
61%
Brand familiarity by
81%
Brand imagery by
91%
OUR READERS: 77% have an undergrad, bachelors or advanced degree 62% are homeowners
TARGET
Utah Style & Design magazine has a total reach of
25% earn $100,000/yr or more 30% plan to remodel in the next 12 months Our readership is a balanced blend of 49% female and 51% male 41% have visited a real estate site in the past month *Source: The Media Audit Spring 2017
“We have found Utah Style & Design to be a valuable business partner as a vehicle to promote our company. Clients and potential clients consistently comment on the quality of the publication. In our business where “IMAGE” is everything, we know we can always count on Utah Style & Design to feature our advertising in a well-written and elegantly published format. It is amazing how many times we meet with prospective clients who pull out a former issue with the corners dog-eared and their comments noted on the sides of the pages. This is a quality magazine consumers keep long after it first arrives because 515 South 700 East Suite 3-i it continues to be relevant. As a business owner, I can’t think of a better way to stay in the Salt Lake City, UT 84102 forefront of people’s minds that might be looking to hire a design firm. ” —Jean Tally, owner of Wine Country Inn
Ph: (801) 485-5100 F: (801) 485-5133 saltlakemagazine.com
(801) 485-5100 sales@utahstyleanddesign.com
Newsstands Utah Style & Design is sold at newsstand locations in Colorado, Utah, Wyoming, Idaho, Montana, Nevada and Washington. Utah Style & Design is sold in bookstores, grocers, super stores, boutiques, and the SL International Airport. Targeted mail copies Utah Style & Design is mailed directly to select affluent homeowners who entertain in style and look for the finest in everything they buy. They are consummate readers, generous philanthropists and hands-on investors. Dedicated Subscribers
Trade Professionals We distribute among homebuilders, interior designers, architects,
DISTRIBUTION
Utah Style & Design’s customized distribution is targeted at discerning homeowners and members of the trade. With a total readership* over 110,000, Utah Style & Design is the only shelter magazine in the region covering design topics. Homeowners, design professionals, architects and artisans trust our established credibility.
general contractors, kitchen and bath remodeling experts and landscapers. Guest Ammenity Copies Utah Style and Design is also distributed in urban hotels and mountain lodges including Grand America, Alta Club, Hotel Park City, Homestead Resort, Waldorf Astoria PC and St. Regis Deer Crest.
515 South 700 East Suite 3-i Salt Lake City, UT 84102 Ph: (801) 485-5100 F: (801) 485-5133 saltlakemagazine.com
(801) 485-5100 sales@utahstyleanddesign.com
—WILLIE ESCHENFELDER, ESCHENFELDER LANDSCAPING
WINTER 2020
SUMMER 2020
NEW YEAR, NEW STYLE
EASY LIVING
Utah designers are constantly elevating the style of homes and spaces across the state, from luxurious mountain sanctuaries to chic urban pads. As we enter a new year, we put the spotlight on the latest design directions, inspiring treatments and cutting-edge products that define today’s most dazzling decors.
Space Close 10/30/19 Press Ready 11/15/19 On Sale 12/31/19
Summer is in full swing and that means it’s time to lighten up and brighten up at home. Tour three remarkable Utah homes and gardens that capture the laid-back style and spirit of the season and join us as we highlight summer’s hottest design treatments, furnishings, fixtures and entertaining ideas!
Space Close 4/29/20 Press Ready 5/15/20 On Sale 7/1/20
SPRING 2020
FALL 2020
FRESH AND FABULOUS
GET COZY
We celebrate the transformative power of color in Utah homes as well as breathtaking gardens. Join us as we tour interiors and landscapes that will inspire you to give your own a sensational refresh. Plus, come with us as we take the party outdoors with lively entertaining and dining ideas.
SPECIAL ADVERTISING SECTIONS
Stylemakers - Space Close: 1/16/19 Space Close 1/29/20 Press Ready 2/21/20 On Sale 4/1/20
CALENDAR
”Eschenfelder Landscaping has really enjoyed our experience advertising with Utah Style and Design magazine. We feel that the magazine reaches a good demographic and has a helped us gain business. The magazine’s staff is reliable, good to work with and has often gone the extra mile to help us with some great ad campaigns and extra marketing materials. This magazine has definitely helped us acquire new business and I would highly recommend it for anyone looking to grow his or her business.”
Spectacular Utah abodes will help you harvest warm and comforting design inspiration for every room in your home. Plus, learn to choose the perfect paint, fabrics, finishes and fixtures for your spaces. Join us as we serve recipes and entertaining ideas to take you through the season in style.
SPECIAL ADVERTISING SECTIONS
Style Makers - Space Close: 7/17/19 Space Close 7/29/20 Press Ready 8/21/20
515 South 700 East Suite 3-i Salt Lake City, UT 84102 Ph: (801) 485-5100 F: (801) 485-5133 saltlakemagazine.com
On Sale 10/1/20
(801) 485-5100 sales@utahstyleanddesign.com
—SCOT ZIMMERMAN, SCOT ZIMMERMAN PHOTOGRAPHY
SIDE PROMO AD & E-NEWSLETTER AD
300 wide x 250 high pixels Homepage, all blog 515 South 700 East Suite 3-i posts and mobile. Salt Lake City, UT 84102 Ph: (801) 485-5100 F: (801) 485-5133 saltlakemagazine.com
DIGITAL
summer Celebrate
“Utah Style & Design magazine is one of my best sales tools. It’s targeted to my clients and with every issue I receive calls from new potential clients. I’ve finally come to realize that you have to advertise if you want new business. It’s simple really: They don’t know who you are, what you do or how to find you if you don’t advertise.”
(801) 485-5100 sales@utahstyleanddesign.com
on the table
F I N ESSE TH E
The lower level’s high ceilings and abundant natural light gave the design team exactly what it needed to successfully use black as a way to satisfy the homeowners’ desire for a moody entertaining space. “When you have really good light, black works,” says designer Kirsten Kransen, who teamed with Erin Morgan and Jamie Nash. The design team chose assorted finishes to make the most of each dressed-in-black feature. “Eggshell gives the ceiling a little sheen to make the surface more interesting,” Kransen explains. The brick feature wall, on the other hand, boasts a matte finish. “Anything shiny would have made the brick look cheap,” says Kransen, noting how the material’s texture alters the paint color, delivering depth and dimension. Nosheen finishes also define the built-in cabinets, as well as the adjoining walls. Underfoot, the
PHOTO CREDIT TK
gleaming finish of dark-gray concrete floors help prevent the room from feeling dim or drab.
W I N T E R 2 0 1 9 | U TA H S T Y L E A N D D E S I G N
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S A LT L A K E M A G A Z I N E . C O M | J U LY / A U G U S T 2 0 1 8
UTAH STYLE & DESIGN DIGITAL EDITION Full version of magazine released after print edition.
F I N ESSE TH E
The lower level’s high ceilings and abundant natural light gave the design team exactly what it needed to successfully use black as a way to satisfy the homeowners’ desire for a moody entertaining space. “When you have really good light, black works,” says designer Kirsten Kransen, who teamed with Erin Morgan and Jamie Nash. The design team chose assorted finishes to make the most of each dressed-in-black feature. “Eggshell gives the ceiling a little sheen to make the surface more interesting,” Kransen explains. The brick feature wall, on the other hand, boasts a matte finish. “Anything shiny would have made the brick look cheap,” says Kransen, noting how the material’s texture alters the paint color, delivering depth and dimension. Nosheen finishes also define the built-in cabinets, as well as the adjoining walls. Underfoot, the gleaming finish of dark-gray concrete floors help prevent the room from feeling dim or drab.
W I N T E R 2 0 1 9 | U TA H S T Y L E A N D D E S I G N
61
MORE TO BE SEEN
86
DESIGN DIRECTORY IN EVERY ISSUE & ONLINE Trade professionals can use the Design Directory to connect with other professionals. (801) 485-5100 sales@utahstyleanddesign.com
2 Page Spread Trim size
Full page Trim size 9 x 10.875
18 x 10.875
2 Page Spread 18.25 x 11.125 With Bleed
Full page with bleed 9.25 x 11.125
Half page 7.75 x 4.75
Design Directory
3rd sq. 4.75 x 4.75
2/3rds vertical 4.75 x 9.75
Address Phone number Web site
PRODUCTION CHARGES LAYOUT & DESIGN Full Page $225 Fractionals $125 Standard web ads $125 Minor Changes to ads $35 Major changes to ads $75 per hour Stock Photography Included in Design Fee Proofing Color Match-print $35 PENALTY DATE INFORMATION. A previous ad will be used if art is not received by the indicated deadlines.
PRESS READY REQUIREMENTS
• Supported files: Indesign (must be packaged with all images and fonts), PDF/X-1a, Adobe Illustrator eps, and Adobe Photoshop tiff (flattened). •A ll graphics should be 300 ppi at the actual printing size and in CMYK. • Convert all Pantones to CMYK • Use support black for solid blacks: C 40 M 30 Y 30 K 100 • Double check PDF for separation and overprint problems. • Create registration/crop marks outside of the bleed area. • K eep important information at least .5 inches from the trim edge. (live area, 8 x 8.875). • P referred file delivery methods are , Dropbox, Wetransfer, and e-mail if under 10mb.
PRODUCTION
AD SIZES
SEND YOUR FILES Please email us the file name after the upload is complete. Production@saltlakemagazine.com, 801-485-5100 ext *211 OTHER OPTIONS TO SEND FILES: dropbox.com / wetransfer.com
515 South 700 East Suite 3-i Salt Lake City, UT 84102 Ph: (801) 485-5100 F: (801) 485-5133 saltlakemagazine.com
(801) 485-5100 sales@utahstyleanddesign.com