SALON EXCLUSIVE CATALOGUE 2023/24 EN

BY PROFESSIONALS, FOR PROFESSIONALS ONLY

2023/2024

SUSTAINABILITY IN THE SALON

When it comes to the future of hairdressing, the focus is on customers’ individual needs and sustainable salon equipment. When choosing their tools, hair stylists always look for durable and energy-saving solutions in addition to precision and performance. The hairdryers, stylers and clippers in the Valera Salon Exclusive line, entirely developed and manufactured in Switzerland, meet this sustainability requirement both traditionally and with innovative concepts.

LONG-LASTING QUALITY IS AN INVESTMENT THAT PAYS OFF.

Dear friends of VALERA,

The quality and reliability of our professional salon equipment are a safe haven in stormy times. Adding the new clippers, all tools in the Salon Exclusive line are now produced in Switzerland. In keeping up the tradition, they are characterised by precision and durability. Discover all our innovations for the salon of the future:

SAVING ELECTRICITY WHEN BLOW-DRYING

Hairdressing salons have a high energy demand. Hairdryers in particular run around the clock. That is why there is now SMART ENERGY PRO, the line for professional performance with low power consumption.

NEW LIGHTWEIGHT POWER

Our 369 LIGHT PLUS hairdryer is likely to become the new darling of hair artists. Perfectly balanced, compact in size and with a new lightweight AC motor, it allows for relaxed creativity and performs its service quietly and reliably.

CLASSIC 1955 REVISITED

It takes the right moment and great flair to evolve an iconic design. We have decided to reintroduce our classic metal hairdryer for barbers with a new design and with state-of-the-art technology.

THE SWISS MADE CLIPPERS

A new tool expressing the precision of Swiss technology will certainly stimulate hairdressers’ creativity. The elegant Swiss made hair clipper comes in three versions: Creator and Creator Plus, as well as the Classic 1955 barber-style model.

TWO HIGH-PRECISION MINI STYLERS

Our line of SQ hair straighteners welcomes two slim new entries: SQ VOLUME 100, the crimper for volume on the roots, and SQ SLIM 100, the small straightener for tight curls and precise styling of short hair and fringes.

We wish you and your hairdressing clients much pleasure and success with our new professional tools. Thank you for your commitment and trust in Valera Salon Exclusive.

Claudio Soresina, Flavio Soresina. CEOs

OUR EXPERTISE FOR YOUR CREATIVITY

HANDCRAFTED WITH PASSION

Valera Salon Exclusive is a selection of tools individually handcrafted in Switzerland by professionals and exclusively for professionals.

From design to component selection, from assembly to final inspection – every step of the way is overseen by our most experienced specialists. We deliver quality to trust, satisfying highest expectations of creative hairstylists.

Discover more: www.valera.com/mastersteam

HEALTH AND WELL-BEING IN THE SALON

Following the demand for hair salons to be more than an imagined oasis of well-being, but safe and clean, Valera has added another focus in its continued studies for an optimisation of the airflow.

Valera Research developed the SANIFY Sanitizing System, a balanced interaction of temperature, special ionization and power of the airflow.

Independent laboratories’ testing has certified that the SANIFY Sanitizing System gets measurable antibacterial air-improving results*. It helps making styling in a closed room a more healthy and safe experience.

*Certificate confirming the SANIFY System to reduce the proliferation and diffusion of microbiological agents normally present in the air by reducing both the bacterial and fungal load / yeasts and molds.

INTELLIGENT AIRFLOW DIAGNOSTICS SYSTEM

FOR TROUBLE-FREE WORK AND A LONG SERVICE LIFE

With Valera’s eQ-AirController, a hairdresser can be sure of proper functioning of its hairdryer. Intelligent microprocessors have been designed to continuously check multiple parameters of the airstream production of the hairdryer.

As soon as the eQ-AIRcontroller detects any value below a defined threshold, it indicates that there is an impediment to a clear air flow or a malfunction of the dryer.

CLEAR SIGNAL FOR EASY CONTROL

A led light advises with a blue flash that the airflow is unimpeded and the motor runs at full power. If the light flashes red, performance is affected. The air inlet grill should be cleaned, and all obstacles removed from the air outlet grill. Keeping the hairdryer at a minimal distance from the hair, everything should work smoothly. If the light still stays fixed red, the nearest Valera Service Center should be contacted.

SUSTAINABILITY HAS GOT A NEW NAME

VALERA SHOWS HOW SALONS CAN SAVE ELECTRICITY WHEN BLOW-DRYING.

Die besten energiesparenden, leistungsstarken Haartrockner

Les champions des performances et des économies d'énergie

The best energy saving, high performing hairdryers

The SMART ENERGY PRO 4500 eQ hairdryer offers full drying performance with low electricity consumption. Its elongated design allows for different grip positions and creative techniques. The large one for versatile styling and high energy savings.

Smart Energy Pro 4500 eQ

1600 W BLDC ▶ 2000 W *

Ultra-silent: 70 dB(A) Lpmc (sound pressure level)

Super light: 475 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

Excellent grip

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

Performance under control

The intelligent airflow diagnostics system keeps the proper operation of the dryer under control. A flashing led light indicates smooth functioning in blue, an impeded airflow in red.

Rotocord Tangle Free Cord Touch Me Cool Nozzle

COLOUR MOD. SATIN BLACK SEP 4.5 eQ RC

* Performance equivalent to a professional 2000 W hairdryer with AC motor.

The SMART ENERGY PRO 5500 eQ hairdryer offers full drying performance with low electricity consumption. Its balanced weight and ergonomic handle relieve the strain on shoulders and joints. The medium size for comfortable styling and high energy savings.

Smart Energy Pro 5500 eQ

1600 W BLDC ▶ 2000 W *

Ultra-silent: 69 dB(A) Lpmc (sound pressure level)

Super light: 485 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

Excellent grip

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

* Performance equivalent to a professional 2000 W hairdryer with AC motor.

COLOUR MOD. SATIN BLACK SEP 5.5 eQ RC

Smart Energy Pro 2500 eQ

1600 W BLDC ▶ 2000 W *

Ultra-silent: 69 dB(A) Lpmc (sound pressure level)

Super light: 445 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

Excellent grip

The SMART ENERGY PRO 2500 eQ hairdryer offers full drying performance with low electricity consumption. Its compact size and low weight guarantee comfort and manageability. The little big one for easy styling and high energy savings.

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

* Performance equivalent to a professional 2000 W hairdryer with AC motor.

COLOUR MOD. SATIN BLACK SEP 2.5 eQ RC

NEW LIGHTNESS WITH PROVEN PERFORMANCE

SALON EXCLUSIVE

THE LIGHTWEIGHT CLASSIC

The smaller size of the classic AC (Alternated Current) motor has been developed to safeguard the comfort while maintaining performance and drying power of the hairdryer. It produces a high air flow and pressure, having a moderate weight.

The lightest of our AC motor hair dryers

The 369 Light Plus hairdryer, perfectly balanced in compact size and with a new lightweight AC motor, allows relaxed creativity. The excellent drying performance goes with a quiet run thanks to an optimized airflow.

2100 W

Ultra-silent: 65 dB(A) Lpmc (sound pressure level)

Super light: 490 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

Rotocord Tangle Free Cord Touch Me Cool Nozzle

COLOUR MOD. BLACK 369 LP RC

PERFORMANCE AND DURABILITY START WITH THE ENGINE

The SELECT motors are individually selected in line with the quality tradition of Valera and are exclusively reserved for hairdryers in the VALERA SALON EXCLUSIVE line. They guarantee optimal ergonomics for professional styling. When designing a new hairdryer type, it all starts from the heart of the project, the motor.

HIGH POWER, LOW CONSUMPTION

Valera has studied the optimal setting of its digital motor for excellent drying performance with lowest energy consumption. It does not produce any carbon dust emissions and stands for longevity with a service life of up to 10,000 hours.

HIGHLY EFFICIENT AND DURABLE BLDC motors, with four powerful magnets, guarantee a service life of up to 10,000 hours (5 times longer than AC motors) and the prevention of environmental pollution through carbon dust emission. At the same time, they are even lightweight.

POWERFUL AND RELIABLE AC (Alternated Current) motors are collector motors built to satisfy the special needs of hairdressers. They produce a high air flow and pressure and have a very long life. The expected average life of this motor is approx. 2000 hours.

EXTRA POWER, REALLY LIGHTWEIGHT

Designed for excellent performance. Delta - Δ - stands for significantly more power which DELTA-DRIVE motors achieve in comparison with traditional permanent magnet motors.

STYLING WITHOUT WORRIES

Valera’s exclusive Backstop System inside the hairdryer prevents hair from getting caught into the ventilation components and blocking the motor. Protecting the motor is crucial for an enhanced longevity of the hairdryer. Backstop System is the result of Valera research, patented and “Made in Switzerland”.

SMART ENERGY Motor Select

BLDC ENDURO Motor Select

AC PERFORMANCE Motor Select

DELTA DRIVE Motor Select

TANGLES? NO, THANKS.

Valera’s Made in Switzerland research and expertise created Rotocord, pure innovation dedicated to hair styling professionals. The 360° rotating joint prevents the power cord from tangling when using the hairdryer, avoiding any type of discomfort for the hairdresser while drying. By protecting the cable from tangles, Rotocord prevents it from overheating and premature wear, giving the hairdryer long life and full functionality.

SMALL DIMENSION, GREAT SOLUTION

Valera’s exclusive patented swivel device delivers real solutions: more safety and comfort with a slim, light design to improve the hairdresser’s experience and to protect the power cord as important part of a long-life quality product.

ROTOCORD BY VALERA: UNIQUE, ORIGINAL AND PATENTED.

MORE CONTROL, NO STRESS.

A comfortable grip, balanced weight and vibration-free run are key features to prevent physical strain when using a hairdryer.

DYNAMIC STYLING

The DYNAMIC PRO allows a maximum individuality of use. It is extra-long and particularly narrow, ensuring the technically ideal distance from the hair, allowing at the same time a broader and focussed field of view.

The hairdryer has an ergonomic handle but for special techniques it can be held just as comfortably on the cool blowing tube or on the motor body.

Styling without limits

The DYNAMIC PRO 4200 eQ hairdryer offers super-fast drying thanks to its digital brushless motor and creative styling with a variety of handling possibilities and a low weight.

Dynamic Pro 4200 eQ

2400 W

Drying faster: 50%*

Ultra-silent: 70 dB(A) Lpmc (sound pressure level)

Super light: 475 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

Excellent grip

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

Performance under control

The intelligent airflow diagnostics system keeps the proper operation of the dryer under control. A flashing led light indicates smooth functioning in blue, an impeded airflow in red.

COLOUR MOD. SATIN BLACK DP 4.2 eQ RC

* Compared with hairdryers with DC motor, 25% faster than hairdryers with AC motor.

Reliable performance

The DYNAMIC PRO 4100 hairdryer with its long-life AC motor and an optimized airflow combines strong drying capacity with minimum noise.

Dynamic Pro 4100

2400 W

Drying faster: 35%*

Ultra-silent: 66 dB(A) Lpmc (sound pressure level)

Light: 580 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

Excellent grip

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

Dynamic Pro 4000 Light

2000 W

Drying faster: 35%*

Ultra-silent: 64 dB(A) Lpmc (sound pressure level)

Super light: 470 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cool air button

3 m SuperFlex cable with ROTOCORD

Excellent grip

Lightweight creativity

The DYNAMIC PRO 4000 LIGHT hairdryer achieves professional results with silence and a super low weight thanks to the high performing though lightweight Delta-Drive motor.

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

COLOUR MOD. SATIN BLACK DP 4.1 RC

COLOUR MOD. SATIN BLACK DP 4.0 RC

* Compared with hairdryers with DC motor, 20% faster than hairdryers with AC motor.

* Compared with hairdryers with DC motor, 20% faster than hairdryers with AC motor.

Unlimited Pro 5000 eQ

2400 W

Drying faster: 50%*

Ultra-silent: 69 dB(A) Lpmc (sound pressure level)

Super light: 485 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

COLOUR MOD.

SATIN BLACK UP 5.0X eQ RC

ROSE GOLD UP 5.0X eQ RC RG

PEARL WHITE UP 5.0X eQ RC PW

Extreme performance

The UNLIMITED PRO 5000 eQ hairdryer, thanks to its digital brushless motor, offers extreme durability and unprecedented drying performance. Perfect for intense use.

Performance under control

The intelligent airflow diagnostics system keeps the proper operation of the dryer under control. A flashing led light indicates smooth functioning in blue, an impeded airflow in red.

BLDC ENDURO Motor Select

* Compared with hairdryers with DC motor, 25% faster than hairdryers with AC motor.

High power

The MASTER PRO 3200 hairdryer, thanks to Smart Airflow Technology, combines a super strong airflow with minimum noise. Efficiency at its best.

Master Pro 3200

2400 W

Drying faster: 35%*

Ultra-silent: 65 dB(A) Lpmc (sound pressure level)

Light: 560 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

* Compared with hairdryers with DC motor, 20% faster than hairdryers with AC motor.

COLOUR MOD.

SATIN BLACK MP 3.2X RC

ROSE GOLD MP 3.2X RC RG

PEARL WHITE MP 3.2X RC PW

Master Pro 3000 Light

2000 W

Drying faster: 20%*

Ultra-silent: 59 dB(A) Lpmc (sound pressure level)

Super light: 450 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cool air button

3 m SuperFlex cable with ROTOCORD

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

Low noise

The MASTER PRO 3000 LIGHT hairdryer, thanks to a powerful motor of low weight, delivers great performance in a quiet and light way. Daily work becomes a pleasure.

SANIFY SYSTEM

* Compared with hairdryers with DC motor

COLOUR MOD.

SATIN BLACK MP 3.0X RC

ROSE GOLD MP 3.0X RC RG

PEARL WHITE MP 3.0X RC PW

Academy Pro 2400 eQ

2200 W

Drying faster: 50%*

Ultra-silent: 69 dB(A) Lpmc (sound pressure level)

Super light: 440 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

* Compared with hairdryers with DC motor, 25% faster than hairdryers with AC motor.

Endless service

The ACADEMY PRO 2400 eQ hairdryer, with its digital brushless motor, offers an unprecedented drying performance with up to 10.000 hours motor duration. The big dryer in a compact size.

COLOUR MOD.

SATIN BLACK AP 2.4 eQ RC

ROSE GOLD AP 2.4 eQ RC RG

Performance under control

The intelligent airflow diagnostics system keeps the proper operation of the dryer under control. A flashing led light indicates smooth functioning in blue, an impeded airflow in red.

Rotocord Tangle Free Cord Touch Me Cool Nozzle

2100 W

Ultra-silent: 65 dB(A) Lpmc (sound pressure level)

Light: 540 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button INSTANT COLD

3 m SuperFlex cable with ROTOCORD

Excellent grip

SMART AIRFLOW TECHNOLOGY

Compact power

The ACADEMY PRO 2300 hairdryer, with its strong classic AC motor, delivers reliable performance in a compact size being even silent thanks to an optimized airflow.

Lightweight styling

The ACADEMY PRO 2200 LIGHT hairdryer, with its professional DeltaDrive motor, is the ideal tool when size and weight matter for daily work. A quiet run is an additional plus.

BACKSTOP SYSTEM

SANIFY SYSTEM

2000 W

Ultra-silent: 64 dB(A) Lpmc (sound pressure level)

Super light: 435 g Weight without cable

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cool air button

3 m SuperFlex cable with ROTOCORD

Excellent grip

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

COLOUR MOD. SATIN BLACK AP 2.3 RC

COLOUR MOD. SATIN BLACK AP 2.2 RC

BOOST THE COLOUR

How to protect and exalt coloured hair with fast and gentle blow-drying

The COLOR BOOST SYSTEM is the perfect combination of fast drying, optimum temperature and strong air flow created by the Delta-Drive motor. Moreover, millions of negative ions prevent the hair drying out and static build-up. The result: shiny and radiant dyed hair.

FAST DRYING LONGER BRILLIANCE

IONIC CARE MORE SHINE

COLOR BOOST SYSTEM

SHORT HEAT EXPOSURE LESS STRESS

Color Pro 3000 Light

2100 W

Drying faster: 35%*

Ultra-silent: 65 dB(A) Lpmc (sound pressure level)

Super light: 470 g Weight without cable

Ions generator

Ideal for coloured hair

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cool air button

3 m SuperFlex cable with ROTOCORD

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

* Compared with hairdryers with DC motor, 20% faster than hairdryers with AC motor.

Fast and gentle styling

The COLOR PRO 3000 LIGHT hairdryer, thanks to an optimized airflow and a strong ions generator, reduces heat exposure and protects the brilliance of hair’s coloration.

Styling without worries.

Rotocord Tangle Free Cord Touch Me Cool Nozzle

COLOUR MOD. BLACK CP 3.0 RC

Ultra lightweight

The PREMIER PRO 1.0 hairdryer, thanks to its lightweight though professional motor, delivers reliable performance and maximum comfort. Elegant and easy to handle.

Premier Pro 1.0

1800 W

Long-life DC motor

Ultra-light: 380 g Weight without cable

Ions generator

1 narrow nozzle

Removable filter

6 air flow/temperature settings

Cool air button

3 m SuperFlex cable with ROTOCORD

Excellent grip

Long life Motor

Rotocord Tangle Free Cord Ultra Light

COLOUR MOD. SATIN BLACK PP 1.0 RC

EACH DESIGN WITH BEST ERGONOMICS

PRACTICAL COMFORT

When size and weight matter, the ACADEMY PRO models offer compactness and lightness without compromising the drying performance. While hair artists will appreciate the comfort and relief for the joints, the compact size is perfect also for styling on the go.

BEST BALANCE

For those who prefer a medium size dryer, the UNLIMITED and MASTER PRO line have the right tools. An ideal balance and ergonomic handle reduce the stress on hairstylists’ shoulders, arms, hands and spine caused by repeated movements and one-sided postures.

SAFE HANDLING

The DYNAMIC PRO line allows the greatest variety of handling positions thanks to its elongated design. In each position it fits perfectly in the hand without slipping. More choice of positions, less stress.

TOUCH ME, THE STYLING NOZZLE THAT REMAINS COOL

An exclusive invention on the hairdryer market: the patented styling nozzle TOUCH ME, which, thanks to its innovative Self-Cooling Double-Layer System, does not overheat. More creativity, comfort, and safety.

ERGONOMIC HANDLE AND OPTIMAL WEIGHT BALANCE

The handle is characterized by a very special anatomical design, slightly curved to fit perfectly in the hand for a safe, fatigue-free use and better movement control.

QUALITY SWITCHES FOR HEAVY DUTY PROFESSIONAL USE

The LONG-LIFE temperature and airflow switches are designed for precise selection in rapid and frequent changes. They guarantee constant service of at least 50,000 switching vs. 10,000 cycles of standard hairdryer switches. Their soft and ergonomic design assures comfort and easy use.

COOL RETRO STYLE A NEW STAR IN THE SALON

Steel hairdryers are yesterday’s news? Not with Valera! With the new METAL CRAFT PRO 8.0 hairdryer, today’s hairstylists get a super-modern and at the same time powerful tool in the salon. Its digital motor leaves nothing to be desired in terms of performance and durability. The metal hairdryer with retro flair is a loyal companion for daily work and an eye-catcher in a stylish location.

Latest technology in retro design

The METAL CRAFT PRO 8.0 hairdryer, in an elegant black chrome-plated premium steel body, combines excellent performance with a unique retro design. The brushless digital motor guarantees extra-long service life in intensive use.

Metal Craft Pro 8.0

2200 W

Chrome-plated premium steel

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button

3 m SuperFlex cable with ROTOCORD

Pouch

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

Tangle

COLOUR MOD. BLACK CHROME MCP 8.0 RC BL

CREATED IN SWITZERLAND. DEDICATED TO ARTISTS.

From Valera research comes the first clipper that brings the traditions of Swiss quality and reliability to the service of hairdressing artists. With an eco-friendly rechargeable battery, an ergonomic design, precise Japanese steel blades and a reliable high-performance motor, Valera has created a quality tool designed to last. As per Swiss tradition, environmentally friendly and for a sustainable future.

PRECISION TAKEN TO THE EXTREME

The diamond-ground blades are made of Japanese high carbon steel. It is characterized by particular hardness and great abrasion resistance. The special shape of the long, angled teeth guarantees smooth and clean cuts without tearing.

The super-smooth blades glide quickly and they do not overheat. Thanks to the “Quick Change” function, the shaving head can be detached at the click of a button and easily cleaned.

Extreme durability

High carbon steel type SK5, characterized by special hardness and great abrasion resistance.

Diamond-ground finish

DURABLADE diamond-ground blades guarantee sharpness and absolute precision.

Scissor-like cut

Bevelled tooth edge for a clean, precise cut without tearing.

Designed in Switzerland

Blade with long, angled teeth designed for smooth, clean cuts.

BY PROFESSIONALS, FOR PROFESSIONALS

We developed the design of the clipper in cooperation with barber professionals for optimal grip and handling. Its ergonomic angle ensures a safe cut and facilitates creativity. Balanced and lightweight, the design provides comfort during intensive work and helps prevent carpal tunnel inflammation.

THE TOOL FOR CREATORS

POWERFUL PERFORMANCE

The high-torque professional DC motor with a constant RPM of 5500 allows for an effortless work even in thick and dense hair. A clean cut is guaranteed!

RPM 5500

High-Torque Professional DC Motor

AT THE SERVICE OF CREATIVITY

The Li-Ion LFP battery of latest generation offers maximum creative freedom in cordless mode with a runtime of up to 120 minutes. The 3 metre power cord allows carefree continuation of work while charging. A special electronic control to safeguard the battery maximizes the number of charge and discharge cycles and reduces the standby consumption towards zero.

120 Minutes

Cordless Operation

LI-ION

LITHIUM-ION BATTERY

THE ACCESSORIES FOR A PERFECT CUT

The clipper is equipped with 6 ultradurable, super-flexible premium combs designed to optimize the performance of the blades.

(Comb Set 3, 6, 9, 12, 16, 20 mm)

The set: Swiss precision, Japanese steel

With the set CREATOR PLUS, hairstylists get an all-round clipper at hand to realize the most creative cuts and styles with highest precision. Its Durablade blades, made of diamond-ground Japanese steel guarantee sharpness, the Li-Ion LFP battery a long service life. Charging base and pouch are included.

The tool with Swiss quality and precision

The CREATOR clipper offers hairstylists all they need for creative cutting techniques with maximum precision: sharp, diamondground blades made of Japanese steel and a powerful and long-lasting Li-Ion LFP battery.

Durablade: Diamond-ground razor blades, Japanese Steel

Blade 46 mm

5 cutting length settings (0.8, 1.3, 1.8, 2.4, 3.0 mm)

6 attachment combs (3, 6, 9, 12, 16 & 20 mm)

High-torque professional DC motor

Cordless rechargeable or cord

Long-life Li-Ion LFP battery

Cordless operation: 120 min.

Quick charging time

Universal voltage 100V-240V

Charging base Pouch

COLOUR MOD. SATIN BLACK CRP 300

Creator Plus Creator

Durablade: Diamond-ground razor blades, Japanese Steel

Blade 46 mm

5 cutting length settings (0.8, 1.3, 1.8, 2.4, 3.0 mm)

6 attachment combs (3, 6, 9, 12, 16 & 20 mm)

High-torque professional DC motor

Cordless rechargeable or cord

Long-life Li-Ion LFP battery

Cordless operation: 120 min.

Quick charging time

Universal voltage 100V-240V

COLOUR MOD. SATIN BLACK CR 300

SWISS RETRO DESIGN FOR TODAY’S BARBERSHOPS

Valera relaunches its Classic 1955, the original metallic hairdryer for salons with cult status. The iconic design has been revisited with modern technology; a matching clipper now extends the range for barbershops.

Classic 1955

2100 W

Cool-touch metal body

Chrome-plated premium steel

Ions generator

2 ultra-slim nozzles (6-7.5 cm)

Removable metallic filter

6 air flow/temperature settings

Cold air button

3 m SuperFlex cable

Pouch

SMART AIRFLOW TECHNOLOGY

BACKSTOP SYSTEM

SANIFY SYSTEM

Cool metal, heavy power

The CLASSIC 1955 hairdryer, thanks to its chrome-plated premium steel body and iconic design, brings vintage flair into the salon. For fans of retro design with modern features.

COLOUR MOD. BURGUNDY/CHROME CL 588.02 CR

Classic 1955 Clipper

Durablade: Diamond-ground razor blades, Japanese Steel

Blade 46 mm

5 cutting length settings (0.8, 1.3, 1.8, 2.4, 3.0 mm)

6 attachment combs (3, 6, 9, 12, 16 & 20 mm)

High-torque professional DC motor

Cordless rechargeable or cord

Long-life Li-Ion LFP battery

Cordless operation: 120 min.

Quick charging time

Design and function in one tool

The CLASSIC 1955 clipper combines Swiss quality with the highest standards of perfection in an elegant tool. Diamond-ground Japanese steel guarantees precision and blade sharpness, the Li-Ion LFP battery a long service life.

Universal voltage 100V-240V

COLOUR MOD. BURGUNDY/CHROME CL 300

Durablade Japan Steel 120 min. Cordless Operation

Touch Me Cool Nozzle

The Professional Clipper Set Swiss design and highest standards of perfection in an elegant tool. Thanks to the VARIO-Cut system, five cutting lengths can be set precisely.

Vario Pro 7.0

Durablade: Diamond-ground razor blades, Japanese Steel

Blade 46 mm

5 attachment combs (4, 8, 12, 16 & 20 mm)

Professional motor

Cordless rechargeable or cord

Cordless operation: 100 min.

Universal voltage 100V-240V

Swiss Design

ACCESSORIES for mod. VP 7.0

A. Mod. 06520305

B. Mod. 06520301

C. Mod. 06520310

D. Mod. 06520330

E. Mod. 06520347

F. Mod. 06520302

G. Mod. 06520399

H. Mod. 06520398

Combs Set 4, 8, 12, 16, 20 mm

Charging base

Blade 10 mm (Optional)

Blade 30 mm (Optional)

Blade 46 mm

Transformer/plug Oil bottle

Cleaning brush

Durablade Japan Steel 100 min. Cordless Operation

G.

H.

Advanced technology featuring smart electronic control to assure ideal temperature management and maximum performance

Sophisticated rounded design to allow unlimited styling possibilities, from super straight to perfectly curly hair

Health-promoting ergonomics to grant excellent comfort in handling and pure working pleasure

PRECISE

Smart sensor system for total heat management and equally perfect results

HOT TO CURL

Slim rounded design and hot hair-coiling case zone, for fantastically shaped curls and waves that last longer

COOL TO TOUCH

Heat-insulated cool-touch tips for comfortable and safe handling

SO SLEEK, SO CURLY, SO PERFECT!

Styling Intelligence

Choose the individual heat from five settings and rely on the stable temperature of the plates and the hot hair-coiling case zone. Equal and perfect styling results are guaranteed.

SQ PULSA 200

Ceramic Tourmaline

5 x ceramic coating with tourmaline for superior and healthier straightening

Floating plates system Floating plates assure a perfect and uniform contact with the hair

5 Settings

Wide range of electronical temperature regulation for specific hair type treatment. 120°C to 230°C

On/Off with acoustic signal

New Colour!

Plates size 24 x 90 mm, diameter 36 mm

Powerful ions generator for delicate styling, ideal for coloured hair

Heat-insulated cool-touch tips for comfortable and safe handling

Ultra-fast heat up, HOT advisor, auto shut-off after 60 min.

Memory function

ThermoCap: thermo-insulating silicone protection cap

Thermo-insulating soft pouch

Swivel cord 3 m

TOTAL TEMPERATURE MANAGEMENT

A smart sensor control measures the temperature of the plates 200 times per second. Continually adjusting its heat output, SQ PULSA 200 keeps exactly the chosen temperature as to avoid any fluctuations or overheating, no matter how thick the hair is or whether you are straightening or curling hair.

SQ

APTA 100

Styling Intelligence Design

With a stable temperature of 230°C of the plates and the hot hair-coiling case zone, you’ll be sure to obtain equal and perfect styling results.

Slim, rounded and compact design with hot hair-coiling case zone for fascinating curls and waves

Ceramic Tourmaline 5 x ceramic coating with tourmaline for superior and healthier straightening

ON/OFF

Temperature 230°C

Floating plates system

Floating plates assure a perfect and uniform contact with the hair

Plates size 24 x 90 mm, diameter 36 mm

Heat-insulated cool-touch tips for comfortable and safe handling

Ultra-fast heat up

ThermoCap: thermo-insulating silicone protection cap

Swivel cord 3 m

Perfect temperature balance

The auto-regulative Adaptive Heat Control system assures a constant heat adjustment during the use of the straightener. This way, the working temperature of 230°C is maintained, no matter how thick the hair is or whether you are straightening or curling hair.

Styling Intelligence

Featuring extra slim plates with a distinctive profile and thanks to a stable temperature of 230°C, the mini crimper creates great volume by lifting hair from the roots.

Frisé

Slim and shallow 2-waves plates with a distinctive profile for very well-marked wave patterns.

Plates size 11 x 100 mm, slats 2 mm high.

SQ

VOLUME 100

Plates size 11 x 100 mm

Ceramic Tourmaline 5 x ceramic coating with tourmaline for superior and healthier straightening

ON/OFF Temperature 230°C

Floating plates system Floating plates system for a perfect and uniform contact with the hair

BEFORE AFTER VOLUME EFFECT

Heat-insulated cool-touch tips for comfortable and safe handling

Ultra-fast heat up

Swivel cord 3 m

1. Normal hair

Straight hair tends to fall flat

roots

100

Styling Intelligence

Featuring extra slim plates and with a stable temperature of 230°C, the most precise styling of short hair, tight curls and fringes gets as easy as playing.

Design

Slim, rounded and compact design with hot hair-coiling case zone for perfectly shaped tight curls

SQ SLIM 100

Plates size 11 x 100 mm

Ceramic Tourmaline 5 x ceramic coating with tourmaline for superior and healthier straightening

ON/OFF

Temperature 230°C

Floating plates system Floating plates system for a perfect and uniform contact with the hair

Heat-insulated cool-touch tips for comfortable and safe handling

Ultra-fast heat up

Swivel cord 3 m

Tight curls

27 mm

100 mm

100

ACCESSORIES

HAIRDRYERS

Diffuser for mod. DP, UP, MP, CP, AP, CL,SEP, 369 LP, MCP

Mod. 040 Universal Wall holder for hairdryer

Mod. B01

Hairdryer pouch, 100% cotton 300x400 mm

Mod. DSL

Diffuser for mod. PP

HAIR STRAIGHTENERS

Mod. 040/C Universal Chrome Same as Mod. 040, chromium-plated

Thermocap - Mod. TC 101

Silicone protection cap for mod. SQP 200, SQA 100

HAIR CLIPPERS

SQ BEAUTY CASE - Mod. 51010000

Thermo-insulating soft pouch

Mod. 06520310

Blade 10 mm

Mod. 06520330

Blade 30 mm

Mod. 06520348

Blade 46 mm

Mod. 13002000

Combs Set 3, 6, 9, 12, 16, 20 mm for mod. CRP 300, CR 300, CL 300

Mod. 03002100 (EU)

Transformer/Plug for mod. CRP 300, CR 300, CL 300

Mod. 53001600

Charging base

Mod. 03002101 (UK)

Transformer/Plug for mod. CRP 300, CR 300, CL 300

Mod. 13002200

Oil bottle + Cleaning brush

HAIRDRYERS AT A GLANCE