Wanderscope Brandbook

Page 1



where

you stumble there lies

your

TREASURE


The most fashionable travel adviser...


... or the perfect online travel kit for all fashion

On

www.wanderscope.com

you

will

discover

the

best

fashion

events, parties, fairs, exhibitions and shopping places within 6 travel destinations (Venice, Bucharest, Warsaw, Budapest, Copenhagen, Oslo). We guarantee to offer you not only an unforgettable touristic experience, but

also

the

chance

to

become

one

of

the

locals.

You also have the chance to send an

original

online

postcard

with

a

single click on their phone and then share their fun experiences on our forum!


To create an informative website with information on fashion-related events, fairs, stores, parties, all aiming to a specific segment, of culture and art lovers.

To

be

the

most

fashionable

travel

adviser; to become one of the most effective traveling websites with regards to fashion, culture, art and social events.


Wanderscope will provide information on retail/luxury stores as well as local up-coming designers & pop-up stores, and will also inform about the more underground events, which may only be known by locals, therefore, offering hidden gems and a complete and unique cultural experience.

The forum can be developed into a new social network, such as Facebook, where people would be able to update their statuses according to the places, events and stores they have visited making their own “travel guides� with ratings, observations and recommendations.


A comprehensive online resource showcasing

fashion-related events,

fairs, festivals, exhibitions from 6 European cities. We also offer an interactive platform through our forum and also the

possibility

for

commenting

on

past/present/future

events

promoted on our website. Another unique element on our website is our “online postcard� -a quick, creative and original souvenir available at a single click on your Smartphone.






We have developed our font in 3 stages. First, we have picked the classical Times New Roman typeface. Then we have erased the rounded details of the letters and continued the process until reaching a very cut-out, minimalistic shape.

Finally, we added a hand-writing , colourful touch to resonate with our lively, creative and energetic target customer.

T




“The W O R L D is

a

book and

T R AV E L ,


those r e a d

who

do

only one page

not

�

St. Augustine


Copyright

2013 WANDERSCOPE


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