jul.-aug.-sep. 2016 issue 15
international magazine
international information
www.jeweltimemag.com
The high price of gold dropped to ... Low demand for jewelry Survey Survey of the World Gold Gold Tip Tip reveals reveals new new trends trends in in international international markets markets
“Gluing� the export indicators of Swiss watchmaking These These factors factors led led to to a a decline decline in in demand demand for for Swiss Swiss watches watches
What analysts predict experts on precious metal prices in 2016 Continued Continued upward upward trend trend of of gold gold and and silver silver
presentation Venus, Triantos S.A., Arteon Jewelry, Astron, Beverly jewells creations
editorial www.jeweltimemag.com facebook.com/jeweltimemagazine
A
twitter.com/jeweltimemag
Tourists came, revenues diminished ...
nother tourist season is heading towards integration and our country counted an important visitors coming from around the world, according to the latest data of SETE, 2016 covering the initial target of 25 million. Tourists (plus 2.5 million. the cruise). However, tourist revenue every indication, will close at levels significantly lower than expected, after the announcement of the seven months results of the Bank of Greece, which record decline 5% or lag 346 mil. Euro compared to the same period last year. He notes in particular a statement of the Greek Tourism Business Association, as particularly negative point marked decline -3%, or about 104 million. Euro in July, a development that will likely affect the annual results.
important problem emerges for the jewelry industry, the policy of large hotels and cruise organizers direct to shops tourists
affect the course of Greek tourism and its competitiveness, but also how it affects the entire market, and with this jewelry. In particular, increases in excess of 10% in tourist cart, successive increases in VAT rates, the abolition of the reduced rates of the islands, as well as charges of all sub-sectors of tourism with new fees and taxes, stepped change in consumer trend tourists, characterized by moderate costs compared to previous years. Also important problem emerges for the jewelry industry, the large hotel policy and cruise organizers direct to shops tourists, or the “limit� indirectly, in the places with highly attractive packages, so as not to leave room to work and other businessmen. And all this happened in a period of tremendous uncertainty in the geopolitical developments in the Eastern Mediterranean, so that our country will not be able to capitalize on the fact that it remains the safest tourist destination in relation to the surrounding area.
Depending the messages that come not only from hoteliers and tourist accommodation owners, and other professionals now rely solely on tourism to sustain their businesses. For example, jewelers and companies operating in jewelry, watch and other valuables clearly indicate reduced turnovers, despite the tourist mobility in their places and it certainly troubling. Many are the factors that, in our opinion
Publisher Tasos Spanoudis
PROPERTY Spanoudis Anastasios, 2 Parnassou Street, 105 61 Athens, Greece tel.: +30 210 32 33 394, fax: 210 32 33 395, www.jeweltimemag.com, e-mail: info@valkat.gr, info@jeweltimemag.com - www.facebook.com/jeweltimemagazine - twitter.com/jeweltimemag PUBLISHER Tasos Spanoudis EDITORIAL MANAGEMENT : Dimitris Stamoulis, CREATIVE ART DIRECTOR: John Kanakis, PUBLIC RELATIONS MANAGEMENT: Mina Dimopoulou, COPY-EDITING: Antonia Patrinou, PHOTOGRAPHY: John Soulis, all4mat studio, ACCOUNTING: Mirella Bitali It is prohibited to republish, produce and transmit, with any audiovisual mean, all or part of the magazine, without the written permission of the publisher.
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index trends 10.
The top ten attempts projection jewelery houses and watch In the first half of 2016 recorded many imaginative energies of the most important names in international luxury
watch 22.
“Gluing� the export indicators of Swiss watchmaking These factors led to a decline in demand for Swiss watches
16.
The high price of gold dropped to ... Low demand for jewelry Survey of the World Gold Tip reveals new trends in international markets
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index presentation 24.
gemologies 38.
Venus Swiss precision, inexhaustible innovation
Auctions Sold hundreds of rare diamonds Carats
26.
Triantos S.A. Jewelry with tradition in excellent quality and original design
28.
Arteon Jewelry The art of handmade jewelry
30.
Astron The star of Greek ... high silversmith
32.
Beverly jewells creations Art & History…. The briliant
exhibition 34.
tendence 2016 One thousand exhibitors and 24,000 visitors on top of gifts and decoration exhibition
39.
Angola The Lucapa Mining pink diamond of 38.6 carats
40.
Australia The Mustang Resources discovered new rubies in Mozambique Rapaport Prices fall for fourth month in diamonds
precious metals 36.
press releases 42.
What analysts predict experts on precious metal prices in 2016 Continued upward trend of gold and silver
Swarovski The swarovski announces new campaign «be brilliant», expressing contemporary and distinct identity
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trends
The top ten attempts projection jewelery houses and watch In the first half of 2016 recorded many imaginative energies of the most important names in international luxury Apart from their interest in the high jewelery and watchmaking, several leading international market firms attempted in 2016 to embrace new customer segments through new members and new digital outlets. The ... Green Chopard
Editing: Dimitris Stamoulis
T
he global economic crisis affects the whole range of jewelery and watch industry, but many of the companies are trying to respond to new challenges in the economic cycle by investing in new product categories such as accessories, and to increase the retail network, new locations where consumers can find and purchase their products. During the first half of 2016, several were the big brands which have launched digital advertising as a means of approach and “consumer education” in the specialization, the DNA of brands that themselves have their products, of course. Here, in alphabetical order, the top ten attempts jewelery houses and watch the first half of this year. Bulgari collaboration with Barneys New York The Italian jewelers Bulgari invited consumers and customers to visit the particular installation with the tree-jewelry created in retail Barneys New York store on Madison
Avenue, in order to enjoy closely the collection Serpenti Collection. H pop-up structure was inaugurated on June 8 and marked the first collaboration with Barneys plans Bulgari.
The Swiss jewelers Chopard Haute managed to turn the “red carpet” ... in green at the renowned film festival in Cannes. Let’s take things from the beginning. For about two decades, Chopard served the Cannes festival as official partner, taking advantage of this great film event to highlight the various high jewelery collections as well as the sustainable extraction of precious metals and stones, which is an established corporate policy. At this year’s festival, the house Chopard announced its latest ecological sensitivity cooperation with Gemfields, which is one of the leading mining companies of colored gemstones. This new partnership is a section on what the Swiss jewelery called “Journey to Sustainable Luxury”! So from now on, the emeralds to be used in the Chopard jewels will come not only from Gemfields, but will bear certification called Eco-Age’s Green Carpet Challenge (GCC) Principles of Sustainable Excellence. Revelation 404 carats of De Grisogono The Swiss Haute de Grisogono jewelery presented the possibilities of his latest acquisi-
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trends
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trends
ported with print media worldwide. The Graff celebrates Place Vendôme
tions, which is one of the thirty largest rough diamond ever discovered. This 404 carat rough diamond offers a rare opportunity for the world of high jewelery admire another excellent raw diamond. The committee will study and decide how to cut and process, he decided to frame the Swiss firm. The De Grisogono diamond presented during this year’s film festival in Cannes, in an event organized together with selempritis and the film industry, starring the founder of the house Faouaz Gkrouozi and Kim Kardashian. The Gemfields and feelings of rubies The colored gemstone mining company Gemfields sketched the portrait of the secret properties that are believed to include rubies “weaving” three short stories with female protagonists. These stories have as its title “Stories inspired rubies” explore the symbolism that the world believes that hide rubies, as passion, protection and prosperity, through stories one minutes from the life of three different women. The Gemfields more now focuses on the feelings that lay rubies and less on their dazzling appearance, as these precious stones recall to mind memories or help in celebrating a milestone. The stories of Gemfields shot on film footage and posted on the company’s account on YouTube. Available in format 15, 30 and 60 seconds and are a sophisticated weapon in the company’s campaign to social media. The videos are directed by the Leonora Lonsdale, while producer is B-Reel films, based in London. The entire campaign will be sup-
The British jewelers Graff Diamonds presents its capacity to reveal the natural beauty surrounding a diamond, with the discovery of a gem 105.07 carats. The Gemological carefully analyzed the Graff diamond in this rough form, mapping what sections would work best for the stone. The result was the famous Graff Vendôme, a processed pear shaped diamond and flawless D, which was given this name in honor of the new store of the house of the famous Parisian street. The first step made by Graff when it acquired the diamond of 105.07 carats was to use a computer program to map the concentrations and internal inclusions. Then after analysis done by the Gemological Graff, the stone was handed over to skilled artisans cut the house. To cut using a laser, the appropriate shape and polish the diamond exactly as designed, the process lasted several months until successfully completed. The watchmaker IWC writes in ... heavenly The Swiss watchmaker IWC Schaffhausen reached communication to new heights ..., and presented a new watch model for pilots. The Skywriter campaign allowed users to write a message in the sky and share it with third parties. This is an interactive campaign which aims to attract younger consumers by bringing them into contact with the latest watches brand. The campaign Skywriter is the last step for promotional watch collection for the IWC pilots, presented in high watchmaking SIHH Geneva International Salon, a few months ago.
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trends
The Swarovski in search engines The Swarovski house, renowned in the international market for precision cutting of gemstones, anointed as the official ambassador for future campaigns the model Karlie Kloss. Ms. Kloss replaced the angel of Victoria’s Secret Miranda Kerr, as a person of Swarovski. Recognizing the “glow of signing”, Swarovski attracted by Kloss inspired by modernity, freshness, confidence and the elegance, qualities that characterize the collections of the house. H Swarovski drew its inspiration from Google’s search engine in an attempt Ms. Kloss has a successful first appearance as an ambassador of the house. So, according to the Google search particular pronunciation of the company name is the top issue associated with
Swarovski and respect Google’s audience. Tag Heuer goes for a VR drive The Swiss watchmaker Tag Heuer creates a legend with the help of a virtual reality application for mobile phones in the newspaper New York Times. The NYT VR app puts readers in the center of the contents of a valid New York Times, in collaboration with trading partners of the newspaper through a 360 ° immersive video experience, allowing interactive narration. The Tag Heuer -anikei in LVMH- group uses the narrative possibilities of NYT VR application to share the legacy of the legendary Carrera clock with the New York Times public. Application NYT VR brings virtual reality to the everyday consumer through the use of
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trends
become the only authorized online seller of the house jewelry. Cooperation in the framework of e-commerce with the Net-A-Porter has exposed the Tiffany jewelry in new candidate audience in more than 170 countries. The alliance in electronic commerce also promoted the range of presence through electronic commerce Tiffany’s house, which previously was limited to 13 countries. Lost ... doggy Van Cleef & Arpels
their smartphone or Google Cardboard, a virtual reality viewer. When the application has “descended” on mobile readers, they can choose between journalistic headlines or content you have created business partners of NYT specifically for the newspaper. The Tiffany upgraded its presence in e-commerce
The American jewelry company Tiffany & Co. chose the Net-A-Porter as exclusive partner in e-commerce, allowing the sale of jewelery via retail websites for a limited time. Thus, on April 27, consumers had the opportunity to buy selected Tiffany’s house plans from Net-A-Porter. This partnership is unprecedented for Tiffany, as the Net-A-Porter will
The French high jewelery house Van Cleef & Arpels appealed to help the consumers in a survey for the best friend brand. In cooperation with the online lifestyle publication Yatzer, the house Van Cleef & Arpels has launched an investigation into the lost pin with the dog that returns us to the tenth 60s. Beyond the potential case of recovery from the house of a track that became a legend before about half a century, the innovation of this initiative was to have contributed to the public visibility of the brand. The #MissingPreciousPuppy project comes from a conversation between the Greek founder Yatzer Kostas Vogiatzi -istotopos which is one of the most popular online destinations and recognized worldwide for design issues, architecture, fashion, events and art, with an average of 350,000 visitors and 1,500. 000 pageviews every month; and the director of heritage house Van Cleef & Arpels, Catherine Cariou. Although the Van Cleef & Arpels could theoretically create another similar pin from the existing original mold features, the agency hopes to be able to find and restore the lost piece collection La Boutique, based on an advertisement of 1966 to include in the report entitled “the Art & Science of Gems” in the museum ArtScience museum in Singapore.
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trends
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trends
The high price of gold dropped to ... Low demand for jewelry Survey of the World Gold Tip reveals new trends in international markets
Demand in Britain rose and touched 8.2 tonnes.
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trends
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trends
Editing: Dimitris Stamoulis
T
he high and volatile gold price -in a broad scale nomismaton- influenced jewelery consumers worldwide. Indeed, this situation came at a time when consumer confidence fell to the lowest levels in many submarkets further exacerbating the negative climate in the jewelry market. The greatest impact on the demand experienced by India and China, although demand was reduced and in many other markets in the world. Very few were the countries where the jewelry market has improved in the current year, according to the World Gold Council. The demand in the second quarter of 2015 amounted to 444.1 tons and was the lowest in the corresponding period of 2010. In the
demand in two of the world’s largest markets, India and China. Dramatic decline in demand in India India failed to recover in terms of jewelery demand in the second quarter as originally expected. The official gold imports fell below 100 tonnes, which is lower than the fourth quarter of 2013. The Indian market had to deal mainly with three problems: The sharp rise in the gold price, weaker farm income and government regulations . The national strike which made by jewelers of the country in mid-April, resulted in the closing of the market for six weeks. However this was not the biggest problem in India, but the fact that consumers were unprepared to face the giant leap made the price of gold, when the country reopened market.
Tons
B’ quarter 2015
B’ quarter 2016
Change per year
Total
513.7
444.1
-14%
India
122.1
97.9
-20%
China
169.0
143.5
-15%
first half of this year fell by 185.5 tons compared to the previous year, of which the 149.4 came from the combined decline in
Consumers in the Middle East reduced, as expected, their markets due to the high price of gold.
Specifically, it reached the level of Rs 30,000 per 10 grams, a notable psychological barrier for Indian consumers, which is parallel and the higher domestic price for the yellow precious metal for the past two and a half years. The Indians not only consumers postponed purchases due to the high cost of finished jewelery products, but also because, in their opinion, such a high price tag would prove relatively temporary. Thus, demand for jewelry market for both private use and for gifts around the festival of Akshaya Tritiya, narrowed dramatically as most consumers were waiting expecting falling prices or seeking to market through tenders. The reduction of expenditure for purchases from farmers and peasants of India was another important reason which contributed to the reduction in demand. It is worth noting that the rural population of India holds around 50% of total jewelery demand share in the country, so every difficulty faced by income, have a direct reflection on the path of jewelery. Two consecutive years of poor rainfall during the monsoon reduced farm incomes. That is clear not only in the jewelry industry, but also in other market sectors. As for example, the reduction of car sales, but also reduce the demand for consumer goods. Finally, the market continued to feel the impact from the application of government
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trends
regulations. The introduction of an additional special 1% duty (the application of which temporarily prevented the strike by jewelers in the first quarter of the year) and the requirement for purchases in excess of 200,000 Rupees take place through a Permanent Number Card Account (PAN) was both factors have acted as “brake” in the development of the jewelry market, with serious impact on the organized the Indian jewelery sector. It is also worth noting that all this gave further impetus to gold smuggling, estimated at 44 tons, only during the second quarter of 2016. The World Gold Council predicted that during the whole year the gold smuggling in the country would amount at 140-160 tonnes, up 120 tonnes compared with 2015. Trying to address these problems, the Confederation set up by 50 leading Indian Industries ( «Bullion Federation of India») continues to take steps to standardize the profession, with the hope that this will push the jewelry sector to do the same . The large national and regional chains jewelry is not opposed to the application of excise duty. But small-
Indian consumers postponed their purchases because of the high cost of finished jewelery products. er, independent and family businesses and retailers, who prefer to use transactions based on cash, disagree with the imposition of the tax. New trends in China Demand for gold jewelry in China were equally weak albeit for different reasons than those of India, the only common cause of the high price of gold. The demand for the second quarter recorded decline by 15% and was limited to 143.5 tons. Note that this result is the worst first half for the Chinese jewelery since 2012, the year in which the annual demand had risen to 322.5 tons. The low consumer confidence was the dominant scene in this image. The high price of gold has led many consumers to believe that as quickly climbed so quickly reduced. This assessment may ex-
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The Chinese are turning to modern, unique and high design 18 carats jewelry. plain the large surge in the gold recycling activity that occurred during the second quarter of this year. Apart from all these, the dominant backdrop behind the weakening of the Chinese jewelry market is the continued downturn in the Chinese economy. The country’s GDP remained stable at a relatively low 6.7% in the second quarter of 2016 and this had its impact on the consumption behavior of Chinese people. Another interesting aspect is that consumer preferences of Chinese are changing and this affects the quality and quantity of demand. For example, an increasing preference observed in modern, unique and high design jewelry 18 carat or pieces with precious stones unlike traditional golden jewelery of 24 carats. This trend may continue and bring the younger jewelery buyer profile 18 carats. However, it is very characteristic of the result made the WGC on jewelery consumption trends in China and 1,000 respondents who bought gold jewelery in 2015, consumers aged between 18 and 30 were more likely 39% buy jewelry 18K while their preference in jewelry 24 carat showed 25% of respondents. Note also that a state law concerning the labeling of jewelery products in China and entered into force in May led many jewelry production and marketing companies in costly accounting adjustments, by reducing their profit margins. This whole situation seems to favor those companies that manage to adapt to new changes in the consumer environment and to enjoy long-term substantial benefits. Nadir the Middle East, a new rise in Iran Demand in the Middle East was quite limited, as expected, moreover, because of the high price of gold, the relatively low price of oil largely determines the local economies in
the region, but also the continuing instability in a number of countries, such as Syria, Iraq and Yemen, which gripped the climate throughout the Middle East. Demand in Egypt ‘hit’ trough levels of 5.3 tonnes of jewelry that is a negative record. The local currency is still very weak, resulting in anyway high gold prices become completely inaccessible for the country’s consumers. In different climate Iran market moves, where demand continued to improve in the background of consumer optimism sweeping the country for a year. In particular, demand for jewelry increased by 10% in the second quarter to around 8 tons, and bringing the half-yearly basis to 17.9 tonnes. In Turkey, demand in the second quarter moved the meager level of 8.7 tons in the corresponding period of last year, while overall demand in the first half recorded decline in the level of 17.4 tons. Note that the quarterly record of five years ago was 16.3 tons. Crucial role in this negative result in the neighboring country played a serious political and social tensions that the shocked, reduced tourism, rising unemployment, coupled with the collapse of export activities to Russia. All this influenced catalytically reduce demand for gold jewelery. Small rise in USA Although the US are heading in 2016 in a top election - such as presidential elections are jewelery sales during the Mother’s Day led the local jewelry market to realize its tenth consecutive positive quarter with an increase of 1% and consumption touched the 25.9 tons. Indeed, the demand in the first six months reached 48.6 tons was the strongest since 2009! Well opened the markets of both the jewelry and watch. Positive operated in marginally improved economic climate in the country, and the reduction of unemployment, although one can not prejudge the final result of the year as the presidential elections mediate. Stabilize demand in Europe The jewelry market in Europe continued to move downward and the current year. Despite the rise in the gold price, demand has stabilized or in some cases noted by the rise, as the economies of the continent are still recovering from the financial crisis that recently hit. However, France was an exception with a marginal drop of 2% of demand (2.5 tons), as French consumers continue to “leave” the gold jewelry and turn to silver. Demand in Britain rose and touched the 8.2 tonnes in the first half, which indeed was the most productive of the last six years (from 2010).
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trends
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watch
“Gluing” the export indicators of Swiss watchmaking These factors led to a decline in demand for Swiss watches Editing: Dimitris Stamoulis
T
he Swiss watch industry faced a particularly difficult situation during the first half of 2016. The decline recorded at the end of 2015 was exacerbated by several factors negatively affecting the development of industry. The Hong Kong market was unable to recover and this had a decisive impact on the overall result. The overvalued Swiss franc, the uncertainty associated with terrorism and changes mentioned in tourist flows worked negatively against the demand for Swiss watches. The value of Swiss watchmaking exports amounted to 9.5 billion Swiss francs in the first half of the year, when four years ago the corresponding turnover for the same period amounted to 10 billion francs. In particular, this performance is a decrease of 10.6% compared to the semester January-June 2015. As regards the different regions of the world watch market, Europe can be made a little further development in the second quarter of this year, but all other regions were significantly affected by the ongoing
recession. Provisions for the continuation and the end of 2016 is even more bleak. Despite the expected marginal improvement in the situation during the second half of the year, the year comparison reveals a possible decrease compared with the data recorded today. Products The watches had a share of 94% in the total value of Swiss exports. However, in terms of their value stagnated at 10.7% in the first half of 2016. In terms of export volume, the contracts were closed showing a further reduction amounting to 11.9%. In a period of six months, about 12 million Swiss watches “left” Switzerland and traveled to other markets, less by 1.6 million. Pieces compared with the previous year. In value terms, the decline was similar for both types of watches, mechanical and electronic watches. However, electronic watches were a more significant reduction in the number of pieces channeled in foreign markets and to rate reached -14.8%.
The watches had a share of 94% in the total value of Swiss exports.
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watch
Over half the reduction in terms of the value of Swiss watch correspond to products of precious metals like gold, platinum and silver. This class, in particular, has lost 16% of the previous value in the first half of 2016. The watches steel posted smaller losses, which touched the -6.4%. However, in terms of volume exported 800,000 fewer steel Swiss watches or 11.6% less. Much greater percentage decrease was the category “other metals” of 20% (19.9% to be precise). In terms of sales prices, almost all categories of Swiss watches suffered double-digit declines. Only the class with values between 500 and 3000 Swiss francs (export price) recorded the smallest decrease in export performance of -4.7%. On the other hand, the category with the greatest reduction reached 15% was the most economical, ie one that includes selling products between 200 and 500 Swiss francs. Markets Influenced by the poor performance of Hong Kong, the Asia region recorded the largest decline as an export destination for Swiss watch area, with a decrease of 12,7%. The situation improved somewhat in the region of America in the second quarter, but still remained negative throughout the first half of the year to -9.8%. Regarding Europe, Swiss watches and here less traveled destinations, a negative rate, which reached -8.6%. We, however, to refer to the case of Hong Kong, as this export destination remains the “black hole” of the Swiss watch industry. For 17 consecutive months of record drop in imports of Swiss watches while the decrease amounted to 26.7% for the first half of 2016. This picture of the Hong Kong market had impact on the overall result. Japan was one of the few markets where there was growth of Swiss exports (+ 2.9%). In the wider Asia, however, the trend in recent months is negative. The China market fell by 14.7%, unable for a further period to show signs of recovery. In the Middle East, a
Japan was one of the few markets where there was growth of Swiss exports (+ 2.9%). limited increase of 2.7% showed the market of the United Arab Emirates, and other major Asian markets were at much lower levels. In the USA, after the bad start of the year which had a significant impact on the performance of the sector, the Swiss watch exports fell by 9.3% from last January to June. On the east side of the Atlantic, in Europe, the common feature is that no individual market never moved upward with respect to exports of Swiss watches. Italy fell 12.6% and France 14.8%, being the most negative market models. Negative also initiated exports to Germany (-4.9%), the UK (-5.4%), Spain (-6.1%) and Austria (-2.0%).
Watches Steel posted smaller losses, which touched the -6.4%.
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παρουσίαση presentation
Swiss precision, inexhaustible innovation
T
he good watch is a passion, says Nick Patseas, wanting to underline his great weakness for compliquees watches, maiodis collector of which is fifteen years. “The more complex and rare, the better,” adds confesses that his passion is shared with many friends. That perhaps decided to turn to dissemination and marketing of high watchmaking and brand VENUS, which is not a “random” company, but a watchmaker with a long history of over one century. A century of history The VENUS «born” in the village of La Chauxde-Fonds, in the heart of the Swiss watch industry in 1902, when a Master watches with the name Paul Arthur Schwarz and his wife Olga EtienneSchwarz, two watchmakers visionaries, launched their first collection. Originally created and sold their watches on behalf of many other brands, but very soon they would choose and promote their own brand, named Venus. Since their first collection of watches Venus became known and established for the elegance and finesse. The values over time expressing Venus watches are synonymous of innovative design and construction achievements.
That watches the brand known for their technological innovation and their excellent appearance. Separate chronograph mechanism The VENUS was also among the first watchmaking companies managed to create chronograph mechanism, without meter and with a wheel on the functioning of the central index. A sophisticated version of this mechanism is still in wide use today and can be seen as a forerunner of many modern historians used in the era of the 21st century by many watchmakers. International recognition and establishment The VENUS soon gained recognition and establishment as one of the watchmaker included in the watch industry elite, the most powerful weapon technological innovation and expertise, and elegant design. In the following years Mr. Schwarz and his family worked to bring a lot of success in the fields of design and assembly, while at the same time increasing sales guarantee success. The founders of VENUS was proud that the company became synonymous with creativity and reliability. Pursuing this course in innovation and elegance culminated in the historic international recognition in the Basel exhibition of 1950 he won the first prize for one of the attractive plans. By the mid 60s, the VENUS established as one of the top brand watch brands, with worldwide distribution and a collection that included more than one hundred kinds of watches for men and women. The other version of ... Aphrodite of Milos The VENUS drew strength from the power that was developing. The 60s, the company organized a series of glamorous events, as in Athens in 1966, where he chose to highlight the role of the Venus de Milo in the country that gave humanity the greatness of the “Venus de Milo”. This historic watch worn by famous Hollywood actor, Jayne Mansfield. At the same time, VENUS watches attracted the attention even of Soviet leader Leonid Brezhnev, who departed not from his wrist. One of the most powerful moments in the history of VENUS was the decision of the Vatican Pope to order a hundred watches brand from white gold, equipped
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παρουσίαση presentation
with self-winding mechanism. After a difficult period between 1974 and 1983, when invaded the international market Japanese watches quartz, came a new era for the company, which was reborn and epanakatektise its former glory. O planet Venus is the only of our solar system moves clockwise around its axis. Ie. As the clock. Plus having its headquarters in cosmopolitan Geneva, VENUS is again at the forefront of world watchmaking. Wide range of collections The collections of VENUS divided into low, male and female. Limited collections (limited editions) consist of automatic chronographs, automatic watches with date display, and watches quartz by Pavlos. The men’s collections among others include automatic chronographs and quartz, stainless steel, the colorful collection of colored dial and PVD straps allergy and slim collection which includes very elegant watches gold pink or white and leather straps. Women’s collections consist of automatic chronographs and quartz stainless Antiallergic steel leather straps, and the colored collection colored display stainless steel or PVD, and straps antiallergics, stainless steel, leather or plastic.
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MONTRES VENUS S.A. 19A rue de la Croix d’ Or CH-1204 Geneve-Suisse www.venuswatches.com
παρουσίαση presentation
Jewelry with tradition in excellent quality and original design
One of the most historic and renowned jewelery companies in Greece is or triantos SA, founded before forty years Constantine triantos, who from the age of 15 years envisioned a large jewelry company. Headquartered in Athens, in privately owned facilities, hosting one of what most modern jewelry manufacturing units in Greece.
D
esign, manufacture and sale of jewelry are the three main areas of activity of the company Triantos SA. Both the management and staff, establish, with extensive expertise and experience in the jewelery a wide range of valuable products, such as orthodox crosses, cufflinks, men’s rings tiles - amulets, yellow in yellow and white gold 14 and 18 carat gold, with or without gemstones All these valuable creations
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are available from Triantos SA at selected jewelers throughout Greece and in some of the most dynamic and competitive jewelry markets. Jewelry with quality and ISO Over time the name and visibility of products, the acquisition of signal quality internationally renowned ISO 9001 and the integration and awards from the ELKA (Greek Goldsmith Center) among the five pioneers and remarkable Greek companies in the industry continued efforts rewarded by opening simultaneously way to the establishment of the company and abroad. Growth and development in the international market Vision of the company Triantos SA is the development and evolution of both domestic and inter-
παρουσίαση presentation
national markets, offering high quality services and products. Our goal is to service and satisfy our partners’ needs and thus consumers, continuous improvement, the introduction of new standards in the jewelery industry, adapting our operations so as to respond to changing circumstances and new demands. Since its inception, the company Triantos SA oriented to the creation of high quality products. The superior quality, uniqueness and originality of the products is the result of long and continuous research.
TRIANTOS SA www.triantos.gr info@triantos.gr Τel.: +30 210 2222698 Fax: +30 210 2223632
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The art of handmade jewelry Gold and silver are transformed into modern and classic high quality jewelry One of the most important companies manufacturing silver and gold handmade jewelry is Arteon, which was founded in 1990. At its premises performed both the design and manufacture of jewelry, which is made by combining traditional handicraft methods together using innovative technology.
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he plans Arteon follow contemporary fashion trends and use the metal in various shades, and semiprecious stones and enamels in bright colors combining the original idea to the classic style. The style of jewelry is in perfect harmony with the overall image of the company and addressed to women, men and children.
The Arteon woman addressed to women of all types and mood that wants to stand out at all times of the day by selecting the luxury at the right price. The company offers two female collections a year, the first in February and the other in September.
Specifically, Arteon designs, manufactures and markets: • Women’s bracelets, rings, necklaces, earrings and pendants • Kids bracelets, rings, necklaces, earrings, pendants and brooches baby for welcoming the newborn • Men’s bracelets, rings, necklaces, cuff links and key rings
The series Arteon men intended for the male audience, presents designs minimalist style of metal and leather for every man who wants to vary.
Women turn Arteon characterized by luxury, glamor and design.
The series Baby Arteon consists of decorative charms and nannies with playful
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παρουσίαση presentation
designs and vibrant colors that adorn the crib, stroller and baby clothes rouchakia, as well as jewelery collections for small ladies! A key element in the “philosophy” of Arteon is the orientation of the quality of jewelery offers, which always retains high despite its continuing effort to reduce costs. Stationary target people of Arteon is immediate and excellent customer service and commitment to them in terms of quality and trade. On the other, their vision is the continuous increase awareness of the company and its products and dedication to the brand inside and outside the Greek borders.
ARTEON JEWELRY SHOWROOM: PAGEOU 4 THESSALONIKI GREECE +30 2310 543311 www.arteon.eu
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παρουσίαση presentation
The star of Greek ... high silversmith Top quality that has conquered the world market The Astron tradition and art, but also of high standards,has the potential, knowledge and experience to offer the Greek and foreign buy the best product at the best price.
O Astron.
ne of the largest production units silver picture across Europe is located in Greece and called
It has a modern production plant in Agios Stefanos, where experienced craftsmen work with great taste and high quality materials, and with absolute respect, love and responsibility for their
work creating exceptional Byzantine icons. Creator and initiator of the company was Abraham Nicolaides, who was a great artist and iconographer carved. Speaking at Jewel Time brothers Vrousti, now take the reins of Astron, stated: “Our images are the result of deep knowledge of ecclesiastical tradition and Byzantine art. Have questions originals, regulated and prohibited the copying and playback. In the incomparable aesthetics and unsurpassed quality of materials adds to the shortest possible time of execution of the order and the friendliest way of payment for the purchase. “ Byzantine icons of Astron characterized by excellent quality, beautiful appearance, and design excellence, and the truly classical perfection of the images of the company is the one that led to conquer not only the domestic market but also the world, bringing exports to the ends land. People of Astron stand with special
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παρουσίαση presentation
emphasis on the “name” of the image that the company offers to the market. “Getting your hands a silver image of Astron have a project name, unique, sealed and valuable.” As stressed, “a picture of Astron is the best souvenir and the best gift for any man, because if give away such an object in the person you love, you will never forget you!” The Astron is high in the hierarchy of high standards in manufacturing its products,
but also making the most of tradition and art. An additional asset of the company is that the availability of suitably qualified potential, knowledge and experience, more than thirty years, in order to provide the Greek and international concerns the best product at the best price. “Our images are the result of deep knowledge of our ecclesiastical tradition and Byzantine art,” notes emphasizing the Vrousti brothers. In the images of Astron depicted in a wide range of forms of the Virgin Mary, Christ and many saints, like historical events that have marked the path of Christianity. Among the crowd of silver images stand out: Pantocrator, Christ, Mary Proussiotissa Panagia Sumela Amolyntos Virgin, Virgin Glikofilousa, Supper, Crucifixion, Annunciation, Promised Land, vines etc. In the company’s factory at Agios Stefanos, operates luxurious showroom, home to the whole range of the above products, (silver images and frames, silver decorative objects), so this is actually promised by Astron, ie ‘integrated cooperation “.
ASTRON 1 ITHAKIS str. AGIOS.STEFANOS ATTIKIS ATHENS GREECE 145 65 Τηλ.: +30 210 8142910 e-mail: astronco@otenet.gr
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παρουσίαση presentation
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παρουσίαση presentation
ART&HISTORY…. THE BRILIANT BEVERLY JEWELLS CREATIONS
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here is always and everywhere a WOMAN that gives shine and beauty to the world with her creativity, generosity and love for life. A WOMAN who inspires us to create jewelry worthy of her. With… IMAGINATION & ART. With… SHINE & STYLE... With ... MYSTERY & PASSION With… REALISM ... With ... SENSUALITY IN FASHION & TIMELESSNESS OF CLASSIC With ... COLOR GAMES. With ... EMPHASIS on QUALITY & AFFORDABLE LUXURY Jewelry that highlight her personality image the same way she sparkles.... We offer to her, the most precious thing we have! Our admiration, our faith, and our feelings about her, kept and packaged in SILVER & GOLD BEVERLY JEWELRY, with semi precious stones & gem stones with SHEEL-MOTHER & FRESH WATER PEARL as well as MEDITERINEAN REAL CORAL ....
and
BEVERLY JEWELS NAFPLIO G R E E C E You will find us at the international exhibitions: BIJORCHA PARIS SHOW DIJW DUBAI MEC ATHENS at site : www.beverlyjewels.gr and στο Email : nassia_collection@yahoo.gr
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2016
exhibition
One thousand exhibitors and 24,000 visitors on top of gifts and decoration exhibition the second half of the year. As a broad agenda report tendence boasts well separated spatial distribution of product groups, covering areas Giving (gift items & accessories) and Living (home decor furnishings and seasonal). In hall 9.2, real jewels presented, gems and pearls, silver jewelry, watches, jewelry design, handbags, suitcases, travel accessories, leather goods, scarves, gloves, fashion accessories, clothing, personal care products, manicure, pedicure, cosmetics and
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housands of visitors and exhibitors participated in the International Trade Fair Decoration & Gift Items tendence held in Frankfurt from 27 to 30 August. This is a major international exhibition of consumer goods in home and gift which is always carried out in the second half of the year, taking over from the Ambiente. More than 24,000 trade visitors traveled to Frankfurt to see the products presented 955 exhibitors from 45 countries of the world, to be informed of all developments and new trends in the industry, to take orders and to enter into new partnerships. Nine modern exhibition halls hosted international orders forum for decoration sectors, furniture and gift items. Strong brands attracted again the leading buyers from the field of consumer durable goods and gave them a unique opportunity to complete their collections of products in
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exhibition
perfumes, soaps, spa & wellness items, air fresheners, scented candles, publications Young Gifts, The design and creativity play a very important role in the field of consumer goods and for this the tendence seeks to bring the focus to trend shows, design presentations, exhibitions and awards. In this context events implemented as Window dressing live, Talents, Home & Trend Award, Next, etc. The Stephan Kurzawski, Vice President of Messe Frankfurt, inter alia, noted that “by 2017, all of the exposure indicators development”, adding “we completed the Tendence profile with new products and product categories and expanded existing ones”. Commenting on the results of the tendence René Mertens, co-owner of the company Schmuck Import / Export Mertens, he said: “We are really surprised by the results of Tendence 2016. It went so well that surpassed our initial expectations. The visitors were highly professional and Sunday was incredibly packed with people. Most of our new customers traveled
from abroad, for example, from Ireland, France, Denmark, Belgium and Switzerland“. The next Tendence will be held from 24 to June 27, 2017 in Frankfurt
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precious metals
What analysts predict experts on precious metal prices in 2016 Continued upward trend of gold and silver Editing: Dimitris Stamoulis
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he Thomson Reuters agency recently announced its forecast for the fourth quarter of 2016 on the evolution of prices of gold and silver, in the background the unexpected voting for the British exit from the European Union last June. The Erica Rannestad, the Thomson Reuters GFMS analysis head, which is headquartered in Chicago, USA, said that analysts expect a decline of the yellow precious metal prices in the third quarter. In the forecast announced last April the Thomson Reuters gave for gold averaged $ 1,200 per ounce in the third quarter and $ 1,250 per ounce for the fourth quarter. Gold and Brexit However, as commented Rannestad, the market did not calculate the parameter of the negative vote of the British regarding the
Gold remained perched at prices above $ 1,300 per ounce.
eve of the country’s EU and the initial forecasts for prices of precious metals have not take into account the possibility of a Brexit. During the year, people buy gold as facing the precious metal as a “safe haven” in a global economic condition with big problems, and with the price of gold constantly receives upward pressure. The vote in favor of Brexit further contributed to the consolidation of the perception that investment in gold is more secure than any other at this juncture, as highlighted by the head analysis of Thomson Reuters GFMS. The data kitco.com -istoselida leading analysts of precious metal market indicate that after staying in the gold price in a range between 1,200 and $ 1,300 per ounce for more than a year, the price of the metal jumped from $ 1,262 which was on June 23, the day the British referendum, at $ 1,315, the next day. Despite successive ups and downs of the price that followed the Brexit decision, gold remained perched at prices above $ 1,300 per ounce since then, closing July with an average price at $ 1,337 per ounce, far more than the $ 1,276 which was the average price of June both under the Kitco. So the Thomson Reuters proceeded to revise the forecast for the third quarter giving average price at $ 1,310 for the fourth quarter to $ 1,365, and all these pending another big electoral test of next autumn’s presidential elections in the US, between Hillary Clinton and Donald Trump. To close the year, the Thomson Reuters now provides that gold will average US $ 1,279, increased compared with the original forecast of $ 1,212. From his part, Dave Siminski, the United Precious Metals, is even more optimistic about the height of the gold price to the closing of the year. As stated, the assessment is that the yellow metal will close 2016 with an average price of around $ 1,375 per ounce. US elections Thus arises the question of what will be the impact on gold prices by the victory of either Hillary Clinton or Donald Trump? The Rannestad can not give an informed answer to this question, noting that “it all depends on the level of uncertainty that the market will post the result will occur.” He added: “I’m not really sure how the market and the business
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precious metals
community perceives the two candidates in terms of who could be good or bad (in terms of gold prices).� Silver eclipsed gold in terms of the evolution of the price last year, and this is expected to continue. Its price rose steadily during 2016, starting at $ 15 per ounce and reaching up to $ 20. The Thomson Reuters estimates that the white metal will rise to $ 19.2 in the fourth quarter of 2016, price increased from the initial forecast was $ 16.8, and will close the year with $ 17.24, price increased by 15 , 91 dollars. The Siminski the United Precious Metals believes that silver will close at $ 19.74 for 2016.
The platinum jewelery has been hit by the recession that has hit the Chinese market, which is the largest worldwide.
Regarding the price of platinum, the Thomson Reuters notes that the price remains stable since April. The provision does is that it will close in the fourth quarter of 2016 at an average price of $ 1,060 and in 2016 to $ 1005.6 per ounce. Like all show, therefore, platinum would remain sufficiently far back from gold regarding the near future. Demand for platinum from the automotive industry remains constant. The jewelery has been hit by the recession that has hit the Chinese market, which is the largest market for platinum jewelery worldwide. Apart from these, the platinum mining companies do not limit their production, in line with the actual needs of the market, thus creating an oversupply in the market with similar impact on the structure of the platinum price. “This poor situation associated with the supply and demand determines the current picture of the price of platinum,� says Rannestad. Finally, with regard to another popular noble metal, palladium, Thomson Reuters predicts that the price will remain stable. This white metal is expected to close at $ 594.89 per ounce in 2016. The Siminski brought much more optimistic about the price of platinum speaking of $ 1,055 at the close of the year.
Initial estimates of the prices of precious metals have not take into account the possibility of a Brexit.
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gemologies
AUCTIONS Sold hundreds of rare diamonds Carats The Petra Diamonds company said has sold a 121 carat white diamond that was in their possession, against 6 million. Dollars, or $ 49 480 per carat during the auction held last June. The gemstone was acquired by a consortium Nemesis International and Golden Yellow Diamonds. Both companies specialize in large diamonds. The sale took place in the failed auction aftermath of Sotheby’s company one week earlier, where there was a buyer for a 1,109 carat rough diamond, which was found by Lucara Diamond Corp.’s Karowe mine in Bo-
tswana. This diamond carries the name «Lesedi la Rona» and is the second largest rough diamond ever found. The Lucara company decided to sell the «Lesedi la Rona» public auction, instead of a regular supply in the diamond market, to verify whether the buyers would be interested in a rough diamond as collectible as high art. The tender for the precious stone failed to respond to the real value. The Lucara have better luck with another raw diamond, 812.77 carats, also quarried from Karowe mine. The diamond with the
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gemologies
name ÂŤThe ConstellationÂť, sold in a traditional diamond industry in May, compared with
63.1 million. Dollars, or $ 77,649 per carat.
ANGOLA The Lucapa Mining pink diamond of 38.6 carats The Australian diamond mining company Lucapa Diamond Company, which operates mines in Lucapa Angola, in southwest Africa, announced that it has discovered a stunning pink diamond of 38.6 carats. This quality stone were extracted in a location called Lulo Diamond Project, where significant alluvial diamond fields have been found. The Lucapa company operates in the region since 2008, initially mapping and researching the potential mining areas -which neighboring mines of Alrosa, the sole African company active in the wider area. Then the Australian company started mining from January 2015. The Lucapa cooperates with the company Endiama, the state mining company of Angola, as well as with the private group Rosas and PĂŠtalas. Note that the 38.6 carat pink diamond is the largest colored diamond that has been found in Lulo
long. Also recall that in February, the Lucapa was that mining the largest diamond ever come out of the bowels of Angola, 404 carats, which sold for $ 16 million.. However about 39 carat diamond discovered in Lulo is not the first impressive pink diamond were extracted this year. The company Petra Mining a 32 carat pink diamond mine in Tanzania, which was sold at the auction in March, compared with 15 million. Dollars
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gemologies
AUSTRALIA The Mustang Resources discovered new rubies in Mozambique
The Australian mining company precious stones Mustang Resources recently announced that it made two important discoveries within the project implemented in the Montepuez district of Mozambique. This project consists of three licensed mining areas total 15,800 hectares located near the ruby deposits of Gemfields. Specifically, they discovered 19 rubies and if added to other rubies that had been mined in the previous months, the company valuable harvest totals in 29 rubies weighing 5.79 carats. The company also announced that it has confirmed the existence of a secondary deposit rubies, about 1.6 miles southeast of the base where the expedition headquarters.
So, full details on the extent of the deposit is not yet available, although further surveys and drilling will be carried out next month. However the bulk rock mining mine expected to be operational in early autumn, after the completion of the mapping of the area. It will be able to mine about 1300 tons per day. also according to the company, the Gemmological Institute of America sent a team of geologists and Gemmological, led by Gemmological Vincent Pardieu, last July. During their visit inspected the progress of the project and appreciated the value and quality of rubies that mining the Mustang from the original fields. According to the company, the group of experts found that the rubies of the ore is high quality, and for many of them that were mined had compiled data table with variety of color, size and purity. The Mustang plans to begin sales of rough rubies from the Montepuez district to jewelery manufacturers until next December, organized by closed auction. The Mustang Resources is interested to operate in two other projects, the Save River Diamond Project and Balama Graphite Project in Mozambique.
RAPAPORT Prices fall for fourth month in diamonds The group Rapaport Group announced that RAPI index fell about 2% to 0.3 carat diamond, one carat and 3 carats, and fell by 0.5% to 0.5 carat diamond. For the period 1 January to 1 August, compared with last year, recorded a decline of 1% for diamonds 1 carat, and 10% for diamonds three carats. However, upwards by 4% moved diamonds 0.5 carats, while remained unchanged prices for stones 0.3 carats. “Attention� is the word that prevails in all
submarkets -katergasmena diamonds, rough and retail trade as demand for diamonds remains stable in the United States but will yield to other middle of the world, thereby forcing manufacturers and suppliers of precious stones to They are more cautious in their purchases and mining companies to reduce their production. In the monthly analysis, Rapaport noted that usually the diamond trade subsides during the summer months, but especially this year, this phenomenon has taken alarming pro-
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gemologies
portions. The American diamond market remains the most robust world demand remains steady for the stones between sizes 1 and 2 carats, G-H color and VS-SI in clarity. Analysis of Rapaport also stresses that highquality diamond cutting knows high demand in the market, and especially the socalled premium diamond with perfect cut, polish and symmetry, which are known as triple EX. The diamond processing industry and manufacturing jewelery hopes will improve the image of the industry market after the completion of the Hong Kong exhibition in September, and certainly investing a lot in the upcoming holiday season, whereas there will be a significant increase in demand for diamond jewelery . Note also, that De Beers is in the first half of 2016 announced the results of rough diamond sales of both wholesalers and through online auction platform available.
Thus, by 1 August this year, De Beers had made sales of approximately EUR 520 million. Dollars of rough diamonds, recording a decrease compared to the first round of sales was $ 564 million. It is however for the third consecutive De Beers’ sales cycle where known retreat of rough diamond sales. The course of the six sales cycles for 2016 is as follows: First sales turnover: 545 million. Dollars. Second sales turnover: 617 million. Dollars. Third Sales cycle: 666 million. Dollars. Fourth sales turnover: 636 million. Dollars. Fifth sales turnover: 564 million. Dollars. Except sales turnover: 520 million. Dollars. Commenting on this result, the new managing director of De Beers, Bruce Cleaver, noted: “It is an encouraging result at this time of the year, accompanied by a positive mood of our customers. We appreciate that the end of 2016, our assessment is very positive. “
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press releases
The swarovski announces new campaign «be brilliant», expressing contemporary and distinct identity The Swarovski announces the launch of the campaign «Be Brilliant» - a creative exploration of how the Swarovski gives women the opportunity to scatter the glow around them and feel irresistible at every occasion. Starring the new ambassador of the brand, the Karlie Kloss, who was photographed by British photographer Craig McDean, the campaign is a natural evolution for Swarovski and fully reflects the spirit of the brand. The glow is the focal point of the course of Swarovski in 1895, starting with flawless cutting crystals, and since 1976 with modern jewelry, watches, objects and sunglasses. Today, the brand brings this characteristic shine through the new campaign. The Karlie Kloss said: “The campaign” Be Brilliant “indicates to celebrate the special moments of life, from the most unique to the most everyday. The pieces of the collection offer all women the opportunity to be even brighter, whatever the occasion“ The campaign “Be Brilliant ‘which starts the Autumn / Winter 2016 season, reflects the” daily life “from a wide range of different styles combined daily with unique and elegant way. The scenario of the campaign, which takes place in New York and, in particular, the bright The Top of the Standard of Standard High Line Hotel, presents Karlie Kloss in stylistic changes during the season. Nathalie Colin, Creative Director of Swarovski, commented: “The Karlie knows how to capture the moment, perfectly embodying the modern multidimensional woman. No plays a role, is the self. The natural beauty and vigor of amplified from light, reflections and the dazzling brilliance of the pieces of the Autumn / Winter 2016 collection.“ With modern and mood, the campaign conveys dynamism and luxury “come alive” through advertisements in print, on television and online. Besides these inspirational images, Swarovski invites again lovers in a game on the brand and features of using video designed exclusively for the platforms of social media. In the first video Karlie appears to struggle with the pronunciation of the name Swarovski and this is an original and entertaining change the way of communication of the brand. Other videos will have the form of capital modules starring Karlie, which explores the different facets of Swarovski.
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