INTRIV PUZ IA ZL S & G ES ID AM , E ES !
Now over
50,000
Valley Readers Weekly
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2006
...and you’re one of them.
ALL RIGHTS RESERVED ©2010
Week of April 25, 2010
For Advertising Call (760) 320-0997
Vol. VI
Issue No. 18
TIDBITS EXPLORES THE ®
Palm Springs’ Newest Garden Center
ORIGINS OF ORIGINS OF
Open Daily M-F 8 to 5 Sat 9 to 5 Sun 10 to 4
PRODUCT NAMES
AuntEffiesGardens.com
5 Effie Bucks in
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W. Racquet Club Rd Pa lm
Ca ny on
Dr E. Via Escuela
when you present this coupon* N THE CABAZON OUTLETS Palm Springs E. Vista Chino 760-778-6030 Front Page - prem. position 13x 2393 N. Palm Canyon Drive at Racquet Club *Minimum $25 purchase, coupon not valid with any other offer.
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Preferred Customer Card ����������������������� ������������������������������������������������������� Present this ad at the �������������������������������������������� Cabazon Outlets Customer Service to receive your FREE Preferred Customer Card ������������������������������������������ ���������������������������������
Participating businesses and discounts are subject to change without notice.
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20 minutes������������������������������������������������� West of Palm Springs on I-10 ������������������������������������������� at Apache Trail / Cabazon Exit �������������������������������������������� 48750 Seminole Drive Ste. 100 • Cabazon, CA 92230 Tel (951) 922-3000 • www.cabazonoutlets.com Follow us on: MySpace, Facebook and Twitter!
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Corrections due by: 5 p.m. • Tues., 4/13/10
PRODUCT NAMES
N. Indian Canyon Dr
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Ad Proof: CastingCall.com Front Page April 18 - July 11, 2010 (Volume 6: #17 - #29)
by Kathy Wolfe
If you’ve ever wondered how some of your favorite products and businesses came up with their names, check out some interesting facts Tidbits has discovered about the origins of some of these corporate monikers. • An afternoon hike in the mountains provided the inspiration for Velcro, a revolutionary new fastener for fabric invented by Swiss engineer George de Mestral. When returning from a walk with his dog through the woods, de Mestral found they were both covered with cockleburs. Curious to know what made them stick so stubbornly to his clothing, he examined one of the burs under his microscope. He discovered it was covered with thousands of tiny hooks that had tenaciously gripped his wool pants and his dog’s fur. The invention of Velcro followed soon after. With its tiny hooks fastening to loops of fabric, the name Velcro came from combining “velour” with “crochet”. His was idea patented in 1955. • Paul Orfalea’s college chums dubbed him “Kinko” because he had a mass of curly hair. In 1970, when Orfalea borrowed $5,000 and rented a 100-square-foot building near the ADVERTISING PROOF University of California campus, he named his
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Readers Weekly Nationwide!
������� Final Changes DUE: Tues., July 14 5:00 p.m.. PRODUCT NAMES: Turn to page 3 Please review carefully. Double check: Phone Number(s) Spelling Prices Hours ����������� ������������������������� ����� �����������
�������������������������������������������� HALLMARK Palm Springs ����������������������������������� Front Pg. Premium Banner 13x ��������������������� ��������������������������������� July 19, 2009 --- Oct. 11, 2009
Phone: 760.320.0997 Fax: 760.320.1630
email: valleybits@msn.com
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We provide the opportunity for success! Production time stamp: • 12/30/10
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Home is Where the Heart is...
�������� Palm Springs L.P. Independent and
Assisted Living Community Luxurious studios or one bedroom apartments, all with kitchenettes, 24-hour staffing and a licensed vocational nurse. Exciting and stimulating activity programs and many more amenities.
Let our family take care of yours. 344 North Sunrise Way, Palm Springs (between Amado and Alejo)
Offering the very best in Senior Living Care.
760-322-3955
Gloria Gourlay, Executive Director
Lic. #336412441