12-09-1982

Page 1

ope college

olland, michigan DECEMBER 9,1982

VOLUME 95-ISSUE 12

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Psychology professor David G. Myers' fourth book, Social Psychology, is scheduled for release in January, 1983, and although the author invested 3552 hours into the project he was not alone in the text's preparation. Hope college secretaries Bev Kindig and Karen Alderink produced many drafts of the 2000 page manuscript on the IBM equipment in the Peale Center. And Myers had high praise for English professor Jack Ridl. saying "he gave me a lot of help on it (Myer's latest book) and has been my writing coach." McGraw-Hill, M y e r s ' publisher, reports that Social Psychology is one of the first major college textbooks produced directly from the author's word processing equipment. Myers said that Kindig fed command codes into the Peale computer facilities which instructed the printer's computer in New York exactly what type-size to use for the book's galleys. Galleys are paragraphs strung-

Hope College draws notice Hope College has been selected one of six schools nationwide for a book about why those six colleges are succeeding in these hard economic times. The book will be written by Harvard sociologist David Riesman and his research assistant, Sharon Elliott. Elliot, 27, of Berkley, Calif., said that such things as curriculum, finances, faculty and students are aspects which will be covered in the book. But she indicated the emphasis will be "on the presidency of the, college...on leadership."

She said that presidents of small, fouryear, private colleges face "a lot of expectations" and are especially pressured to succeed in fund raising. Elliott first visited Hope last year to look at the school as one of 20 preliminary colleges for the study. She was back on campus this year from October 11-23 to conduct an in-depth study of Hope, the only Michigan college examined. She used a "combination of informal and formal Interviewing" to understand Hope, which included talks with President Van Wylen, top administrators, members of the

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The Social Responsibility Internship has four openings for next semester. Tony Mulderman, coordinator of the program and professor of business administration, said there are positions available in England, India, Bahrain (a neighbor of Saudi Arabia) and Utah. The program is designed to "provide experience for students...who want to use t h e i r s k i l l s f o r t h e b e n e f i t of others...especially those facing human need." The economics and business administration department started the program five years ago and It Is administered directly by Hope. Mulderman said students Involved pay tuition to Hope and their room and board during the semester, but the program provides travel expenses from the students' homes to their Internships and back home. Most students Involved are economics or business administration majors, but the program Is structured to allow recreation, math or education majors an opportunity to apply their skills. In the

board of trustees, faculty and students. Van Wylen said he gave Elliot "complete freedom" while she was here. Elliot would not identify the other schools involved in the study and said, "we feel strongly that we want to protect our sources." She did say that when the book is published, tentatively Jan., 1984, that there will be enough unique information about each school so that the book • ,... ^ „ t , laSk den y 0 0 ?n . ! . u .' . ^ k "!8!8 Elhott said the format for the book has no been determined. She and Riesman will co-aiithor the book, and the publisher "will be finalized late in the game EU ott is employed by Harvard University for Riesman the Henry Ford II Professor of Social Sciences, Emeritus.

out on Ion* sheets of paper to be used by the publisher isne to design and cut pages, Myers said that the book has "more words in it than anything else I've ever written." According to McGraw-Hill the length will be approximately 624 pages. The subject of Social Psychology involves "how people view and affect each other" and includes: behavior and attitudes; cultural influences on behavior; group influence; aggression, helping others, and disliking others; and social psychology and the physical environment. The publisher advertises the book as "both solidly scientific and warmly human, factually rigorous and intellectually provocative, it views the discipline as a detective process." Edward E. Jones of Princeton University calls it "the best written and most involving text in social psychology 1 have ever read." Myers started work on the book in January, 1979 and in that first year signed a contract with McGraw-Hill and completed chapter one. The book's progression involved 546 hours during the summer of 1980 for the drafting of chapters five-seven. He revised chapters onesixteen in the fall, 1981 and delivered the manuscript for production on December 31, 1981. The last year (1982) Involved final revisions, editing and production. Myers has signed a contract with Worth Publishers to write an introduction to psychology textbook. Worth Publisher^ will pay Hope College "a rather large sum of money to cover the project expenses", which will Include most of Myers' salary for the next two years. Myers will take on a reduced teaching load

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past, students have worked improving accounting, payroll, and cashier systems. Mulderman said that in most situations students are placed where the "business end has been neglected." In Utah, students work at a century-old prep school where opportunities are available for a recreation major to coach and a math or education major to teach. Credit hours will vary according to a student's structure for the semester. Mulderman indicated hours can vary from nine to sixteen. The p r o g r a m maintains a fund separate from others In the economics and business administration department, and In 1980 the Reformed Church of America took over fund raising. RCA had to postpone Involvement In the program In April, 1982 due to budget cutbacks. Recently, Mulderman located a group In New York to back the program. Mulderman can be contacted In the Sllgh Building, 11th Street west of Columbia Ave., or at ext. 3045. pogentry

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