BCG CREATES BCG X AS NEW HYBRID OF CONSULTING AND TECH BUILD & DESIGN CAPABILITIES

• Making the right choices among disruptive technologies— top three cited are advanced AI, blockchain, and IoT

• Reaching scale fast with new digital solutions

• Recruiting digital talent—top three hardest tech roles to fill are experts in advanced tech, software engineers, and data scientists

• Prioritizing investment and development

• Managing the cost and uncertainty of return on investment

New research published from Boston Consulting Group (BCG) shows that while 94% of companies have big aspirations to deliver substantial and rapid impact from digital transformation, and companies plan to increase investment in digital transformation despite global economic headwinds, most of these digital transformations fail to achieve their objectives.

“Many CEOs I speak with are grappling with the challenge of delivering their business strategy through major digital transformations. To tip the scales, we are doubling down on BCG X, our nearly 3,000-person tech build and design unit. BCG X will turbocharge BCG’s deep industry and functional expertise to enable innovation at scale and deliver successful end-toend digital transformations,” said Christoph Schweizer, BCG’s CEO.

The survey revealed five key challenges in establishing and executing digital transformations:

David Panhans, leader of BCG X Middle East, added: “In order to capture the full growth potential in the post-pandemic future, GCC governments and corporations are undergoing or planning major digital transformation efforts to adopt emerging technologies and to provide end-to-end digital services. However, digital transformations are complex and often fail to deliver the expected results. “

Duranton, the newly appointed global leader of BCG X, shared: “What’s clear from our survey is that most companies are struggling to deliver bottom-line results for their digital transformations and are facing consistent pain points with their tech partners and vendors. BCG X, as an integral part of BCG, will bring tech build and design capabilities together to solve these problems.”

“BCG X is a multiplier of our clients’ technology teams, working in close collaboration, to bring our pool of leading talent in AI, software engineering, digital growth, green and deep tech,” said Jessica Apotheker, BCG chief marketing officer and expert leading large-scale digital go-to-market transformations.

BCG X’S CAPABILITIES

INCLUDE:

AI & Software: Dedicated to building cutting-edge AI and digital industrial-grade software, powered by proprietary data assets, to enable better, faster decision making.

Design: Combining qualitative and quantitative elements of behavioral, human-centered design to drive insights and ideas that result in breakthrough innovations to dramatically improve the endto-end customer and employee experience.

Digital Growth: Scaling opportunity and accelerating performance for businesses, bringing robust digital marketing and digital commerce expertise to set up clients for immediate impact.

Ventures: An end-to-end approach to build and launch standalone and new core businesses, turning differentiated assets into strategic advantages and launching these projects at speed.