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Sony MEA Unveils α6700 APS-C Mirrorless Camera and ECM-M1 Shotgun Microphone

Sony Middle East and Africa has announced the launch of its latest APS-C mirrorless camera, the α6700 (ILCE-6700). This cutting-edge offering combines the advanced still image and video capabilities of the latest fullframe Alpha and Cinema Line series with the compact and lightweight design of the α6000 series, making it Sony’s most advanced APS-C mirrorless camera to date.

The α6700 boasts a back-illuminated Exmor RCMOS image sensor with 26.0 effective megapixels, powered by Sony’s BIONZ XR processing engine, ensuring exceptional imaging performance while maintaining a portable design.

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For video enthusiasts, the camera supports high-resolution 4K recording at up to 120fps, offering a wide latitude of 14+ stops for capturing details even in challenging lighting conditions. The S-Cinetone picture profile, derived from Sony’s professional Cinema Line, delivers refined movie imagery with stunning representation of human skin tones. Additionally, Sony has released the ECM-M1 shotgun microphone, providing high-quality sound with eight sound pickup modes, including stereo, for videographers and vloggers.

The α6700 excels in subject recogni- tion with AI, accurately identifying various subjects such as humans, animals, birds, insects, cars, trains, and airplanes. It features the Real-Time Recognition AF inherited from the “α7R V” for high-speed and precise autofocus.

In terms of connectivity, the camera supports the Creators’ App for easy uploads of videos and images to cloud services. Furthermore, the α6700 is designed with environmental consciousness in mind, incorporating recycled materials to reduce its environmental impact.

Alongside the camera launch, Sony introduces the ECM-M1, the world’s first shotgun microphone with eight dial-selectable audio recording modes. The microphone’s unique beamforming and advanced digital processing technology offers various modes, including stereo and ultra-directional, making it ideal for interviews and selfie-oriented scenarios.

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