4 Smart Ways of Powering Your Entrepreneurial Journey with Positive Customer Experience
Every entrepreneur understands the power of their customers and focus on delivering the best of services and products to them. However, there’s something that’s more important than what you have to offer. It’s the entire brand experience that you are going to offer to your customers. Yes, more often, it’s their experience that your people often speak about – from a hospital visit to their latest smart phone purchase. So when you are getting on to your entrepreneurial bandwagon, make sure that you think as much about the experience that you are going to give your customer as you would about the solution you would be offering. Creating an inspiring customer experience does not begin during or after your interaction with customers. It starts even before your first individual touch point with them. So you must focus on creating an engaging experience with them at every stage, starting with your marketing strategy and on-boarding right up to your customer service phase.
How can you work on delivering a spectacular customer experience 1 Know your customers
You can create a wow experience for your customers only if you understand them. So make time and means to know who they are and to listen to what they have to say. If it’s your potential customers understand their pain points in relation to your service or product. If it’s your customers listen to their opinion about the overall experience you delivered to them. Prioritize reviews, social media opinions, and the indirect indications of their opinions. Whether positive or negative, never ignore your customers’ point of view and respond appropriately instantly. Make sure to communicate their importance in your entrepreneurial journey. This is a critical first step toward delivering a great customer experience. 2 Give that little extra
I recently interacted with a diagnostic center that provides home visit service. Not only did they confirm the appointment, just as other providers do, but also sent a crisp message describing the service and listing the preparation the customer has to do before taking the test. They sent prompt reminders on the day of the appointment and were punctual. The entire experience right up to the moment we received our report was amazing. That little extra effort definitely goes a long way in creating a memorable interaction with your customers. So find out what you can do to create that small extra in every experience you plan for your customers. 3 Give your customers solutions
It’s not enough to have services and products in place, have solutions and empower customers with the ability to solve their pain points related to your solutions. If you are an interior decorator, educate your customers about how to identify the quality of the raw materials, sourcing décor elements, choosing décor themes, selecting ideal color combinations, and many other basics that help them feel involved in the process. The Asian Paints websites, catalogs, and entire shopping experience is a great example of the empowering feel they give to their customers. 4 Never sit back
The business landscape is forever evolving; hence to sit back and assume that all your strategies will work at all times is impractical. You have to evolve your approach to match the changing demands, wishes, and expectations of your customers. Else you will very soon be history. Always be sure to monitor your landscape for latest technologies and tools that can be easily integrated with your organizational strategy to enhance your customer’s experience.
A great customer experience is all in the details
In today’s perennially online world, a disgruntled customer is more visible than a happy customer. So, immaterial of how great your service or product is, if you are not successful in delivering a great customer experience, you will be unlikely to succeed. Focus on your customers and how to bring a smile of appreciation on their faces through their solutions. But getting here is not easy, so do invest in seeking a business mentor’s support in researching about your customers and delivering a smart strategy that will win your customers’ attention and support. #BusinessMentorIndia #BusinessCoachIndia #BusinessCoachMentorIndia #BusinessMentorForEntrepreneursIndia #BusinessMentorForEntrepreneurs #BusinessEntrepreneurship #BusinessMentor #BusinessCoach #BusinessEntrepreneurshipIndia #SarathyMentor #SarathyCoach #BusinessMentorForEntrepreneurInMumbai #StartupMentor #StartupCoachInIndia #MentorForStartups #BusinessCoachandMentorIndia #BusinessCoachandMentorsIndia #StartupBusinessMentorIndia #StartupMentorCoachIndia