BitFlash corporate identity guidelines
Pantone colors The Pantone and CMYK colors for the logo are as follows:
Corporate logo The following guidelines describe the BitFlash corporate logo and how it should be reproduced. The BitFlash logo is comprised of the "Starburst" and the word "BitFlash™". The word "BitFlash" has a trademark symbol (TM) attached to it in superscript text. Wordmark
Starburst: Blue PMS: 541 CMYK: 100, 51, 0 30
Text: Black PMS: Process Black CMYK: 0,0,0,100
The right way
The BitFlash wordmark, Visual Freedom in the Mobile World™, is often associated with the logo. The wordmark has a trademark symbol (TM) attached to it in superscript text. Rules relating to use of the wordmark with the logo are simple. The wordmark, "Visual Freedom in the Mobile World™, must be clearly legible in every reproduction, whether in print or electronic form. For example: 1. If the wordmark is not clearly legible when a document is printed at 100%, the wordmark should not be used. 2. If the wordmark is not clearly legible when an electronic document is viewed at 100%, the wordmark should not be used. An example where the An example where wordmark is clearly legible and the wordmark is not legible and can therefore be used: therefore should not be used:
Reproducing the logo The following illustrates the standard reproduction and spacing for the BitFlash logo as well as the wordmark positioning and sizing.
This is the way the BitFlash logo was intended, and looks best. This is the official corporate logo of BitFlash and is our preferred use.
This is the gray scale version of the official corporate logo of BitFlash. This version can be used for black and white printing and reproduction.
This is the black and white version of the "official" corporate BitFlash logo and can be used in black and white reproductions where gradients are not supported.
This is the two-color version of the official corporate BitFlash logo and can be used in reproductions where gradients are not supported for color printing
The wrong way Do not reproduce the BitFlash logo in any of the ways shown below, or in any form other than specified in this document, either in print or electronic form -- to do so will result in legal action.
If ever in doubt about reproducing the logo with or without the wordmark, give us a call: 1.866.BITFLASH. © Copyright 2001 BitFlash Inc. All rights reserved. BitFlash and the starburst logo are trademarks of BitFlash Inc.