CHILDREN’S EYEWEAR

BD3000

Bolon

Emphasis is on personality

Bolon Eyewear’s philosophy encourages everyone to express their personality and even the youngest are inspired by it. For children who need vision correction, the Brand offers the BD 3000 model, a thin acetate frame with reduced weight to be worn all day long in comfort. For the outdoor life, there is the gritty cat-eye shape of the BK7007A90 or a classic aviator shape (BK7002B70).

BK7007A90 BK7002B70

Damiani

Clip it!

Children and teenagers feel the need to wear glasses in a very different way from an adult. Eyewear is a necessary object for everyday use, but it’s a bit like making a life of its own. For the little ones, it is an accessory to play with or to forget everywhere. For grown-ups, the affectivity linked to aesthetics begins, but its delicacy remains underestimated. For both types, thinking of a sunglasses variation certainly becomes a great commitment of attention.

Damiani Occhiali has not forgotten any of these details in presenting the MAS Bimbo (KID) eyeglasses/sunglasses collection. Damiani Bimbo frames from 0 to 16 years old, in pure cellulose acetate, are resistant, adaptable and comfortable. With a strong fit, they have nice and funny lines. The magnetic sun mask, an accessory appreciated as if it were a game, protects the eyes from the sun with a single click. And from just one pair of glasses they have two. Damiani Occhiali is an Italian artisan company based in Liguria. It has been producing glasses since the early 90s, combining tradition with innovation. Each model is made by skilled craftsmen with more than 50 working steps. The entire production process, starting from the materials, is Italian.

De Rigo

Playful Fashion

ST!NG is synonymous with ‘Playful Fashion’, and once again, the new eyewear collection is a true explosion of colour, freshness and joy. The eyewear models - designed for the young - are playful and decisively ‘cool’, awash with on-trend details. Model VSJ682 of the ST!NG JUNIOR collection is a girl’s prescription glasses made from Ultem - an extremely resilient and hypoallergenic material. Heart-shaped magnetic clip-on, available in three fun colour variants. VSJ683 - Unisex prescription glasses made from Ultem - an extremely resilient and hypoallergenic material. Also available in a fun variant with chequered pattern. Magnetic clip-on available in three colour variants.

Mod VSJ683

Mod VSJ682

Mod VSJ683

Mod VSJ682

Mod DL5394

Diesel Eyewear

Diesel Kids

The new Diesel Eyewear collection created for the little ones offers lightweight, easy-to-wear models for cool, bold looks that best express the spirit of the brand. Minimalist squared rectangular silhouettes are paired with more roundish ones to suit all face shapes. New combinations of pop and vibrant colours, including bright pink and blue in matte, shiny and clear versions personalise the junior style for children from 8 to 12 years old. The temples feature the iconic logo and cylinder detail that reflect Diesel’s industrial style.

Mod DL0333

Mod DL0332 - Navigator shape and essential lines define these rectangular injected acetate eyeglasses embellished by a double bridge that adds personality to the model. The frame stands out with a fun colour palette in clear versions. Mod DL0333 - Slightly squared shape and easy-to-wear injected acetate frame in cool, exciting hues, like bright pink. Mod DL5394 - A slightly squared shape and an easy-to-wear frame define these injected acetate eyeglasses in cool, exciting hues, like blue in a trendy clear version. Mod DL0332

Fedon

Glasses cases even for the little ones

For Giorgio Fedon & Figli Spa, eyewear cases are true design objects, regardless of the frames they protect. In the new collection there are various models of soft cases suitable for the children’s target with colorful flamingos of various colors, tropical plants and flowers. We also remember that Fedon is carrying out an important ecological project, presenting new product solutions and creating company processes aimed at reducing environmental impact. The company has also certified a procedure that analyzes and quantifies the environmental impact of glasses holders.

Go Eyewear The attention to details of Bulget KIDS Eyewear

This season BULGET KIDS by GO Eyewear Group has gone wild for colour contrast, presenting the best summer outfits. This collection presents 6 new optical styles and 3 sun, all available in 5 colors and is targeted for children from 8 to14 years old. Beautiful, crystal colours combine with opaque colours all in the same piece, providing a youthful, urban look. Designed to appeal children and to make sure they feel comfortable at all times, Bulget Kids gives them the possibility to match parents sunglasses, reinforcing the brand as a family full range. Made with the best materials for a truly lightweight result, the entire sun line is offered with polarized lenses for complete protection against glare and with optimal visual comfort.

Guess Eyewear Kids’ Collection

The new eyewear collection by GUESS designed for children re-introduces exclusive, easy-to-wear and fun sunglasses. The glasses are designed for children from six to ten years old. Quality, functionality and aesthetics are the key aspects of every single frame. The fresh styles include glamorous shapes designed to fit children’s faces without overlooking the sense of style that often follows that of mom and dad’s eyewear designed around a “Mini me” theme.

Sunglass collection

Mod GU9197 - A glamourous oval shape for these girls’ injected plastic glasses, for a look that says ‘little diva’. The injected plastic temples feature the GUESS logo inside, to form a texture.

Mod GU9200 - A sporty combination for this pilot sunglasses model which features a double metal bridge. The temples are made from metal, with an engraved GUESS logo detail and injected plastic tips. This shape takes up the theme of ‘Mini me’, as it is a miniature reproduction of a similar model from the GUESS collection.

Mod GU9200

Eyeglass collection

Mod GU9192 - Girls’ two-tone cat-eye acetate eyeglasses in bright, contrasting colours. The temples feature the characteristic large GUESS logo.

Mod GU9195 - Rectangular boys’ eyeglasses in acetate, with acetate temples and a rectangular “G” logo detail, also used in the men’s collections.

Mod GU9192 Mod GU9197

J.F.Rey

Kids & Teens by Jean-François REY

Mod Chichi Always looking for new design ideas for juniors, Jean-François Rey is inspired this year by the abundant and festive aesthetic of the funfair. Cotton candy and Toffee apples, multicolored lights, flashing neon lights, swirls of color and rides with flamboyant decorations come in original and lively combinations. The SS2020 collection offers ten new trendy shapes, perfectly fit for each age group from 4 to 16 years old. They are distinguished by the creativity of the acetate materials, chosen for their exclusive graphic collages (Churros, Crazy, Park, Neon, Flash) and their unique patterns specially designed for this collection from symbolic references of the fairground: small flashy stars (Crazy), greedy effects of two-tone lollipops (Dance 7979), intense and luminous prints reminiscent of faceted balls and neon lights of fairground rides (Chichi 3075, Lolly 2575, Dance 3030). Designed for children aged from 6 to 9, the new collection of sunglasses consists of 5 acetate models - Azur, Sun, Bella, Star and Ocean. The line stands out for its “ultra-optimistic” style that lies in the work of the acetates, with colors and patterns imagined by the

designers from personal researches. Sun lenses CR39 Category 3.

Superflex

SUPERFLEX® KIDS 2020

Fit and function without compromising style: the new Superflex® KIDS collection is here! Round, rectangular and cat eye shapes are combined with great colors and funky temple patterns to create a fun fashion statement for kids of ages 6-12. Glitter elements, laser etching details, and colorful patterned acetates elevate a variety of styles to please the passionate young fashionista. Designed with real kids in mind, all

Superflex® KIDS models are constructed with spring hinges for extra durability and comfort.

For the girls, the Superflex® Kids 2020 collection features 6 new styles (2 stainless steel and 4 acetate) that focus on feminine colors, fun patterns and glitter details.

Style SFK-228 comes in a modified rectangular shape in two toned colorations. The accent color is finished on the inside and frame edges to give the frame added dimension. The temples feature a paisley Mod SFK-232 Mod SFK-228

pattern etched along them in the accent color. This style is completed in a semi matte finish with color combinations of turquoise rose, purple aqua and pink apricot.

Feminine hues in a water colored patterned, translucent acetate are featured in style SFK-232. A modified square shape, the pattern is featured on the temples and splashes onto the end pieces, where gradually evens out to a single hue towards the middle of the frame front. Available in shades of sky blue, rose mauve and nude poppy.

For the boys, the 3 new styles (1 stainless steel, 1 acetate and 1 combo) all have a sporty look and stand out with their vibrant color. Stainless steel style SKF-231 is a modified square shape, the front is in a classic masculine color, while the inside and edges are finished in a pop of color. The temples have an abstract pattern etched on them, topped in the accent hue. This style is available in black red, blue orange and grey yellow.

Mod SKF-231

Mexx Eyes

Why fit in when you were born to stand out?

OWP’s MEXX EYES TEENS line recently introduced the 5943 and 5944 models, modern and extremely cool. Two hip styles for teens. Style 5943 presents itself in a fashionably round disc shape made of super thin stainless steel. Exciting color concepts such as ice blue palladium, dark green gold, night blue-pink gold and red-gunmetal meet the taste of the girls. The Unisex style 5944 comes as a combination frame with an inner acetate eye wire in exciting colors and metal tones in platinum, gunmetal and gold.

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Modellando

Children’s Corner in the store

Modellando, a leading Italian company in the field of design and production of optical stores, offers customers every type of solution for their point of sale. Among the several proposals, the company designs down to the smallest details and produces with passion and precision also ad hoc displays for children’s glasses. One of the distinctive features is the socalled “sketched” effect, painted entirely by hand and therefore unique, in which

the bright colours, but matching with the rest of the furnishings, blend together to create a space that is pleasing to the child’s eyes, everything personalized for the customer (see photo 1). Another technique allows to create a panel with a so called “calendering”, that is a print on a micro-film directly applied on the panel. The print is made entirely by Modellando’s in-house graphics and can be chosen according to the

customer’s taste (see photos 2 and 3).