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Export Facilitators Project
Export Facilitators
Projectwraps up Over the life of the project, 43 WA BY MANUS STOCKDALE growers participated in export training; EXPORT DEVELOPMENT there were 30 grower attendances at PROJECT LEAD, VEGETABLESWA trade shows overseas and in Australia, and 15 growers started exporting for The current Export Facilitator Project has come to an end after the first time or commenced new export business. The project assisted growers by: • Helping them to understand almost three years. The project was a great success, and more export requirements and what support is available for developing export business than 100 Western Australian • Identifying factors that help (WA) growers directly engaged in the project’s activities. vegetable growers be more successful at incorporating export into their businesses • Increasing awareness of export opportunities and grower’s confidence in pursuing export opportunities • Improving grower capability to export vegetables direct from farm • Building collaborative partnerships between growers in WA and throughout Australia to supply export markets. vegetablesWA is still undertaking export development activities in South Australia, as part of the Export Facilitator project, and discussions with Hort Innovation and other funders are ongoing about continuing the project delivery in WA and the rest of Australia.
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INCREASED AWARENESS IMPROVED KNOWLEDGE AND SKILLS PRACTICE CHANGE
800+
WA vegetable growers aware of export facilitator project and export as a market opportunity
100+
WA vegetable businesses engaged by Export Facilitator
43
WA vegetable growers attend export training
30
grower attendances at trade shows
15+
businesses commence new export sales
Project activities • E-news articles • Magazine articles • Web content • Presentations at forums and events • Grower visits • Capability assessment • Case studies and fact sheets • Tailored export opportunity information • Export training • Introductions to importers • Preparation for trade shows • Trade show attendance • Trade show follow up • Specific export market information • Support for trial shipments • On-going support
3 SINCE the Federal Government’s International Freight Assistance Measure commenced on April 1, 2020, it has moved more than 330,000 tonnes of agricultural and aquaculture produce.
IFAM update
Since the Federal Government’s International Freight Assistance Measure (IFAM) commenced on April 1, 2020, it has moved more than 330,000 tonnes of agricultural and aquaculture produce, valued at AUD$4.5 billion, on over 10,000 flights, to 68 international destinations.
Horticulture has been the largest users of the IFAM program, followed by seafood, lamb, beef and dairy. Horticultural exports through IFAM have seen over 135,000 tonnes of fresh fruit and vegetables, valued at AUD$1.2 billion, sent to international markets.
Given the outlook for IFAM and airfreight The Export Fundamentals for Australian generally, the IFAM team strongly Fruit and Vegetable Growers training encouraged exporting businesses and program is suitable for the following industries to: National Vegetable Levy paying growers: • Investigate how to adapt and evolve • Vegetable growers not currently business models involved in exporting • Conversion to sea freight • Vegetable growers who do export where viable but want to improve their export • Consider manufacturing or knowledge value-adding opportunities to extend • Experienced vegetable exporting shelf-life businesses who want to develop • Investigate market diversification opportunities. the practical export skills of staff members. For more information on Hong Kong, Singapore, Kuala Export Fundamentals for Australian Fruit and Vegetable Growers online training program: ausveg.com.au/export IFAM and the assistance available, visit www. austrade.gov.au/news/ news/internationalfreight-assistancemechanism Lumpur, Auckland Online export training and Dubai are the main AUSVEG and the Export Council destinations for IFAM flights of Australia have developed an online, carrying fresh produce. vegetable industry specific, export IFAM is a temporary and emergency readiness training program. measure that is currently scheduled to The course, Export Fundamentals cease in June 2021. Currently, there is for Australian Fruit and Vegetable no certainty that further funding will be Growers: From Farmgate to provided for it to be extended beyond International Markets, is customised the middle of the year. Airfreight prices to the Australian vegetable industry, are unlikely to drop to pre-COVID-19 to provide foundational training for rates in the foreseeable future, as growers to understand a broad range of airlines globally are expected to take the topics relating to international trade for opportunity to reset freight rates, as they fresh produce. This course will provide now know the value and importance of growers with the information needed to airfreight to exporting industries. progress to becoming export ready. The Export Fundamentals for Australian Fruit and Vegetable Growers training program has been developed to increase knowledge about exporting. To register for the Export Fundamentals for Australian Fruit and Vegetable Growers online training program, growers should complete the online registration form on the AUSVEG website: ausveg.com.au/export For further information, please contact the AUSVEG Export Department on (03) 9882 0277 or export@ausveg.com.au.
MORE INFORMATION
For more information on any of the activities in the article or to discuss export opportunities, please contact Manus Stockdale on 0448 897 652 or
