Vermont Mom
2021 Media Kit We are excited to announce that VT MOM now reaches +42K each month and with 1 click reach +18K readers/followers!
Our Brand
Our Reach
VERMONT MOM is the premier parenting resource in Vermont. We are passionate about bringing the women of Vermont and surrounding areas together in a supportive online community while encouraging them in their parenting journey. The community of hyper-local influencers has become a platform for in-person events, cultivated friendships, and comprehensive resources to experience all that Vermont has to offer. VERMONT MOM wants to know about you! We have finished our rebranding and relaunched our new and improved website. Our new site has been streamlined and is easy to navigate, the reader experience is going to be elevated - not only on desktop but on mobile too. In addition to a gorgeous new facelift, we are so excited to offer additional website image advertising opportunities. We will continue to offer our incredible guide opportunities and IRL options at events and mom pop-ups, but we are excited to offer homepage image advertising, in-line blog post advertising, and sidebar advertisements. Let's work - and grow together! 4,115+
Instagram Followers
10,820+ Facebook Followers
4,133
Newsletter Followers
Email - kathleen@burlingtonvtmomsblog.com
11,500+
Monthly Interactions
PARTNER with VERMONT MOM
Connect
CONNECT WITH MOMS - VERMONT MOM is not only a website but a community. With more than 42K views per month and sold-out signature events, our partners connect with an audience that is eager to participate and engage directly with our sponsors. Includes: Website and social integration PLUS in-person interaction with our audience at events CONNECT WITH FAMILIES at our live events. Sponsor a giveaway, LIVE onsite video, provide swag, or host a table! (to name a few) Examples include; BLOOM! An Event for expecting moms and families (Fall 2021), Mom Pop-Up events, Photos with Santa (December 2021).
Share
SHARE WITH MOMS on social media (Current social media community is 18K+) Text/Image Posts: quotes from current customers, highlighting updates and promotions, etc. You provide media images and we make sure our Vermont households know what's new!
BUILD BRAND TRUST BUILD BRAND AWARENESS - Moms all over Vermont need to know who you are and what you offer. Let's work together to build cohesive content, look and reach. Provide us with important images and how you're an important member of our Brave Little State's Village - we web optimize, share and boost! Image Advertising - BUILD BRAND TRUST AND CONTINUITY BE A FEATURED RESOURCE in our Guides and Promotions - Includes toplevel sponsorship, click-thru rate, and reach! Email - kathleen@burlingtonvtmomsblog.com
MEDIA Vermont Mom OPPORTUNITIES Social Media
Unique social media posts run across all of our social media platforms. Graphics and copy are linked to your business's website and are strategically scheduled to garner the largest audience. These are a quick and easy way to get the word out about any specials or seasonal news. Reach over 42,000 monthly One Post = +18,000 Followers
Sponsored Post
Sponsored post written by one of our talented team members and posted to our site and all social media outlets. These are a fantastic way to get the word out about all that you offer. Posts stay on our site indefinitely, offering a third-party detailed review to be found with any Google search of your business. Includes a $25 boost on Facebook. Reach over 42,000 monthly!
Ad Space
$125.00 each or $500 for 5!
$350.00 - ask about packages + savings!
• 1. Leaderboard (728x90) - $150/wk or $325/mo Premier space viewed above posts on all phones • 2. Badge (300x250) - $125/mo • 3. Side-bat half page (300x600) - $250/mo • 4. Title (725x90) - $225/mo • 5. In-content (250x250) - $150/mo
$125.00 - $450.00 Have your business seen by each and every VT Mom reader! *Discounts given for 3, 6, and 1 year ad purchases
Live Video
Grab the attention of your customer with Live Video and Video Clips! The power of video never fails to build attention, buzz, and analytics. From live and on-site, to photographs set to a mini video. VT Mom combines provided and unique graphics, photos, and videos to build a fully custom video ranging from 1 minute to 3 minutes+. Reach up to 2,500 a week!
Events!
$275.00 - $425.00
Events are back! Normal is around the corner, and by following all of Vermont's protocols - we love outside, custom, personal and safe events. We regularly sell out on the first day and our events pages have enormously successful click-thru rates! Vermont moms count on us to get them in touch with the businesses, schools, doctors, and specialists that make living in our Brave Little State the best place for our families. Each event is unique to your needs and customer - reach out and we can put together an event that is sure to impress! Email for Custom Pricing Event Partnerships Opportunities may include - Swag - Giveaways -Print - LIVE Video & More!
Guide Sponsorship
Event Sponsorships reach from 60,000 - +90,000
Ask about sponsoring one of our Vermont Guides
Email - kathleen@burlingtonvtmomsblog.com
Packages
PRICING GUIDE EMERALD
GOLD
SILVER
2 Months Leaderboard (728x90) Image advertisement on website
3 Months Side-bar (300x250) Image advertisement on website
1 Month Side-bar (300x250) Image advertisement on website
1 Sponsored Post
1 IG Reels
1 IG Reels
6 social media blasts a year PLUS 6 additional social mentions
6 social media blasts a year PLUS 4 additional social mentions
2 social media blasts a year PLUS 2 additional social mentions
Table Sponsorship at Bloom*
Table Sponsorship at Bloom*
Table Sponsorship at Bloom*
FREE inclusion in swag bags/giveaways
FREE inclusion in swag bags/giveaways
FREE inclusion in swag bags/giveaways
$1400
$800
D I S C O U N T S
15 % off Multi Package 20% off Annual Package
$350
A
L A
C A R T E
Sponsored Post $275 Social Media Blast $75
Why Moms?
Because moms control 85% of the household discretionary budget. When you connect with moms, you are connecting with the decision-makers. Moms buy it all: household items, professional services, personal grooming, athletic wear, activities, vacations, and EVERYTHING that your child wears and consumes! Provide a service - it's moms that will be finding you in a Google search - by joining the VERMONT MOM family we'll make sure that search is top of page!
Why moms? Because that's why! Email - kathleen@burlingtonvtmomsblog.com
SITE ADVERTISING OPTIONS AND PLACEMENT on Vermont Mom website
Leaderboard Ad 728x90 a la carte $325 month
Title Ad
728x90 a la carte $225 month
SITE ADVERTISING OPTIONS AND PLACEMENT on Vermont Mom website
Leaderboard Ad 728x90
a la carte $325 month
Badge Ad 300 x250
a la carte $125 month
Newborn Must-haves For Mom: Water Bottle – Whether you’re nursing, pumping, or using a formula, staying hydrated is important for your recovery. Some people have preferred brands, while I could write an entire post as a love letter to my free hospital water bottle. That frosted plastic mug, with a straw and blue lid, was my most beloved item of both postpartum experiences. I don’t know why, but I just drank more water with it. Plus, it’s a free gift
In-Content Ad 300 x250
a la carte $150 month
with the delivery of a new baby! Who doesn’t love free gifts? Gel Breast Pads – These babies can go in the microwave or freezer and are great for relieving engorgement when milk comes in. Pumping/Nursing Bra Combo – With my first, I had pumping bras and nursing bras. Quite a few companies.
Half-page Sidebar Ad 300 x600
a la carte $250 month