Engage. Connect. Reach. Place your brand at the core of the international climbing community WEB BANNER PACKAGES 2024/2025
Vertical-Life embodies the diverse world of climbing. Our unique digital platform has been developed by climbers and caters to the interests of every climber -from gym to crag and boulder to multi-pitch. We are passionate about innovation and love creating digital solutions for better access, community involvement, and connection between all stakeholders in the world of climbing.
Who we are
• a digital climbing guide, which includes thousands of routes and boulders worldwide in its comprehensive database, along with detailed information.
• a personal climbing log, where climbers can track their progress, climbing activity, and set their personal climbing goals.
• a central hub for the climbing community, where experiences are shared and climbing partnerships are created.
• an online climbing mentor, providing safety tips and best practice examples for both outdoor and indoor climbing.
• a news source, covering cutting-edge ascents, events and competitions for the world’s largest online climbing audience.
Vertical-Life community and content statistics
Vertical-Life web statistics
total registered users unique viewers desktop / mobile countries total logged ascents page views per year direct traffic acquisition crags premium climbing gyms average session duration organic traffic acquisition routes boulders 450K+ 1.1M 42% / 58% 195 14M+ 92M 63% 99K+ 871K+ 300+ 7 min 37% 553K+
Data & facts as of 2023
Your visibility at the core of the community
Featuring focused distribution and consistant rotation with a fixed number available for each country, ensuring guaranteed visibility for the spaces allocated. Banner slots are limited.
BANNERS
Global impressions for your brand
Strengthen your global brand presence with international visibility. These global banners are guaranteed to achieve 3 million impressions per year worldwide. Use them to promote events, special offers, or to introduce new products. The global banners can be consistently displayed over a defined period. Spots are limited!
INCLUDED: INCLUDED: INCLUDED: INCLUDED:
3.000 € 12.500 € 7.500 € 16.000 € Web-Banner in 1 country 3 Mio. Impressions Quick Tick Survey 5 Premium annual vouchers 10 Premium monthly vouchers Quick Tick Survey Quick Tick Survey Raffle Capabilities 10 Premium annual vouchers 50 Premium monthly vouchers Quick Tick Survey 1 Individual Survey 1 Single-Brand Challenge Photo Contest 15 Premium annual vouchers 150 Premium monthly vouchers Web-Banner in 3 countries Web-Banner in 5 countries COUNTRY BANNERS GLOBAL
Desktop Super Banner
728x90 px, .jpg or .gif, max. 70 kb
Desktop In-Content Banner
468x60 px, .jpg or .gif, max. 70 kb
Desktop Skyscraper Banner
160x600 px, .jpg or .gif, max. 70 kb
Mobile Super Banner
320x50 px, .jpg or .gif, max. 70 kb
Mobile In-Content Banner
300x100 px, .jpg or .gif, max. 70 kb
Target your audience
On Vertical-Life you can reach the global climbing community. Here are the 15 countries where we have the highest number of users and activity:
1. USA
2. Spain
3. Germany
4. Italy
5. France
6. Switzerland
7. Austria
8. Poland
9. UK
10. Canada
11. Norway
12. Netherlands
13. Sweden
14. Belgium
15. South Africa
Quick Tick Survey
Grow with data and make better marketing decisions with the insightful answers from our Quick Tick Surveys, meticulously designed for precision. Every quarter, we conduct surveys among our users to gather insights on climbing-related topics and their purchasing habits. The responses provided offer precise market insights that can be utilized for effective data-driven marketing strategies. Additionally, we provide the option to include custom questions in the survey or to create a completely personalized survey. Survey responses are automatically sent to all our partners.
Beginner gym climbers
„My gym is great! It‘s got easy boulder problems and a sweet top-rope area.“
Expertise Level
Years of climbing: 2.73
Highest grade climbed:
Single-Brand and Multi-Brand Challenge
With our exclusive Single-Brand and Multi-Brand challenges, you can directly engage with indoor and outdoor climbers, gyms, and influencers in an interactive and memorable manner. Whether you’re organizing a challenge as a global event or targeting a local audience for a specific location, you’ll see climbers striving to achieve the goals you’ve set. By promoting your brand through a unique event, you can attract the most active climbers as customers. Your products will be showcased to 450,000 users on the Vertical-Life App, vertical-life.info, and across our social media platforms, allowing you to build brand awareness and loyalty. Winners will be selected through a raffle and awarded prizes.
Population 15.9% 28.7 years old 67.2% 32.8%
Lead Boulder 4a-5c+ 6a-6c+ 7a-7c+ 8a+ 24% 26% 59% 61% 14% 14% 1% 1% 9.0% Spending
Photo Contest
Over 5000 pictures are uploaded to our photo gallery each year; per year, we organize around five photo contests where the best climbing photos are awarded with prizes. By highlighting your products alongside high-quality climbing photos, you can generate further positive brand visibility.
Vertical-Life Premium
Thousands of topos, countless routes, and the world’s best climbing destinations are available to our users on Vertical-Life. Our platform is tailored to the global climbing community - and our premium subscription offers further exclusive customer benefits. Our banner package includes monthly or yearly vouchers for temporary free access to Vertical-Life Premium for you and your staff.
Your Climbing Gym in Focus
In addition to our proven software solutions, we’re now offering another way to reach climbers in your area. With strategically placed ad banners on Vertical-Life, you can increase your climbing gym’s visibility.
Thanks to the recent merger of the world’s leading climbing platform, 8a.nu, with Vertical-Life, your climbing gym now has the opportunity to advertise on the most renowned core climbing site. The gym ad banners are prominently placed on both the web and mobile versions, ensuring that every Vertical-Life user in your area sees your gym. These ads are guaranteed to catch the eye of die-hard locals, travelling climbers, and those in your area who are new to climbing. Don’t miss this chance to place your gym and your brand at the heart of the climbing community.
1.200 € /year
CITY BANNERS
CITY BANNERS
728x90
max.
Desktop Super Banner
px, .jpg or .gif,
70 kb
Mobile Super Banner
320x50 px, .jpg or .gif, max. 70 kb
AREA BANNERS
More visibility at the climbing area of your choice
Utilize the advertising banners in the climbing area of your choice to directly communicate your brand message to visiting climbers. This specific placement is ideal for local shops, restaurants, and climbing gyms, ensuring that your company reaches your desired target audience.
1.500 € /year (including POI map entry)
Choose your desired position from over 100 different climbing areas in 29 countries, such as the Frankenjura, South Tyrol, Fontainebleau, San Vito Lo Capo, Kalymnos, and many more.
AREA BANNERS
In each climbing area, two banners are available that are alternately displayed –ensuring constant visibility.
Super Banner 728x90 px, .jpg or .gif, max. 70 kb
Skyscraper Banner 160x600 px, .jpg or .gif, max. 70 kb
Super Banner 320x50 px, .jpg or .gif, max. 70 kb
Desktop
Desktop
Mobile
CRAG BANNERS
Your visibility at the climbing crag
Within a climbing area, there are numerous climbing gardens that the community can discover digitally with Vertical-Life. These so-called CRAGs are displayed on the web or in the app — just like your advertising banner. Such specific placement is ideal for local businesses, restaurants, or sports and recreational facilities. Your offering will catch the eye of climbers practicing their favorite sport in the climbing garden of your choice. Increase your visibility within the climbing community with Crag Banners!
420 € /year (including POI map entry)
Choose your desired location from more than 99,000 climbing gardens worldwide and gain visibility for your product or service. You can find the complete crag list from Vertical-Life here.
Climber: Laura Giunta Conti d’Arco 8b, Bus de la Stria, Arco
Photo: Sara Grippo
CRAG BANNERS
Desktop Super Banner 728x90 px, .jpg or .gif, max. 70 kb
Desktop In-Content Banner 468x60 px, .jpg or .gif, max. 70 kb
Mobile Super Banner 320x50 px, .jpg or .gif, max. 70 kb
With this map entry, your service will be found!
Your personal map entry immediately catches the eye of climbers who are in your vicinity. Your business (whether it’s a restaurant, bar, climbing gym, shop, or attraction) will be displayed as a POI (Point of Interest) on the Vertical-Life map precisely when climbers are planning their next climbing trip and seeking information about climbing gardens or routes in your vicinity. This map entry helps you highlight your service or product, boosting visitor traffic – visibility is guaranteed.
Annual price for a map listing in the climbing area of your choice:
MATERIAL REQUIREMENTS:
- Logo or thumbnail photo: 300x300 px, .jpg or .png, max. 70 kb
- Your business name
- Your business website
- Your business address, with GPS coordinates
- Your business phone number
195 € POI
The POI catches the eye of all climbers in your immediate vicinity. They can find all relevant Points of Interest in the area they are exploring, whether it’s campgrounds, restaurants, climbing shops, or other products and services. Make yourself known.
Vertical-Life Web ↑
POI
Vertical-Life App →
Contacts
Any questions? We are happy to assist.
sales@vertical-life.info
Simon Nagler
+39 347 928 54 98
simon@vertical-life.info
David Miglioranza
+39 335 193 0739
david@vertical-life.info
Vertical-Life GmbH Brennerstr. | Via Brennero 32 I - 39042 Brixen | Bressanone VAT-Nr. IT03186940213
