Before we go any further, it’s important to define what a niche is in freelance writing. Dictonary.com defines a niche as “a distinct segment of a market.” When it comes to freelance writing, this definition should certainly be taken into consideration. A freelance writing niche is simply the specialty you choose for your writing. For example, if you’ve spent a large portion of your working life in finance, you may choose to become a freelance finance writer. With freelance writing, you actually have to ways you can define a niche. You can define it using the example above and choose an industry to specialize in, or you can choose a type of writing. Some of the common types of writing you can choose as a niche include:
SEO (search engine optimization) writing B2B (business-to-business) writing B2C (business-to-consumer) writing Press Release writing White Paper writing Blog writing Website Content writing
These are the main freelance writing niche choices and they can even be put together with a specialty. Building on the example I used above, you could define your freelance writing niche as one of the following:
