C R E AT I V I T Y A N D I N N O VAT I O N
ORGANIZATION PORTFOLIO
2015 & Beyond
YOUTHCAFFE DIGITAL DESIGN SCHOOL
“A girl with a high self-esteem is a success” www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
WHO WE ARE
OUR CORE VA L UE S
outhCaffe is a youth centered, women led organization with strategic male involvement that operates in informal settlements in Nairobi, empowering vulnerable youth socially and economically through skills based and capacity development programs. We exist to empower youth through vocational and skills based training in ICT and Multimedia, Entrepreneurship, SRH, HIV and AIDS, Peace building and Cohesion.
• Meaningful Youth Participation; we believe in youth and recognize they are our greatest resources.
Y
We are a group dynamic, passionate and committed young team which believes in the power, potential and future of young people. YouthCaffe’s strength lies in strategic partnership and network of partners that are inclusive of government and media. The organization relies on in-house Business wing that generates modest income used to leverage on donor funding
• Transparency and openness; We believe in a culture of honesty therefore we allow space for the staff and members to express themselves. • Learning by doing; we provide hands on skills that allow a young persons to learn a trade. It is our philosophy. • We believe in girls & women empowerment; we engage female role models to act as inspiration and create girls specific programs that provides professional skillsets. • We believe in self sufficiency; We constantly work on modalities that guarantee sustainability.
Vision
Mission
“ To create a platform where youth can leverage on Information Communication Technology to combat poverty and unemployment ;and to access to information ”
“ For empowering vulnerable and disadvantaged youth with skills in ICT,SRH, Peace & Cohesion, HIV & AIDS and Entrepreneurship for gainful employment ”
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HOW WE STA RTE D
F
ormally YouthCaffe was founded by funds raised from the Hackney Half Marathon held in UK by Juliana Odindo’s
friends Saoirse and Sam of the Restless Development organization and or Stopaids Now. (www://www.indiegogo.com/projects/youthcaffee-support-young-people-living-with-hiv#/ story). Juliana’s quest was to have young people living or affected by HIV and SRHR issues to be supported by other young people who had their shared experience, young people who knew how young people living with HIV and AIDS felt. Young friends who knew what other young people living with HIV and AIDS needed. Juliana is one of those young people living with HIV and AIDS. She was born HIV positive and knows what it’s like to grow up and have to take medication every day, including those days you don’t want to including what it’s like to go to a clinic and feel misunderstood.
“What we need is for young people living or affected by HIV and SRHR issues to be supported by other young people who have their shared experiences,who know how they feel and know what they need.” www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
Juliana also understands that none of these things exist in a vacuum and that, as a young person, one is up against the odds of unemployment and the realities of being unskilled or uneducated when living in a developing country. As a result of her direct experience Juliana has dedicated her life to helping other young people like her to overcome the challenges in life that come with being an adolescent along with the added weight of HIV, lack of employment opportunities and a lack of awareness about your rights. Juliana and her four “drug-buddy-friends” : Ibrahim Haumara, Damaris Moragwa, Beryl Ndolo and Victor Omondi, set up YouthCaffe which teaches young people about their sexual and reproductive health rights and skills, HIV and AIDS, ICT and Multimedia skills in web design and coding, Entrepreneurship, Peace and Community Cohesion. The Funds from Hackney Marathon was deployed for getting YouthCaffe off the ground. The monies were used to buy computers, rent a learning space, pay for staff salaries and for linkages in Nairobi. YouthCaffe is a high-breed model of best practises followed in similar projects dealing in Digital jobs Markets, ICT and Multimedia industry, SRH, HIV & AIDS, Peace and Cohesion projects. It was informed by a pilot ICT and Multimedia research project “I-school Kenya conducted in 2012”, lessons learnt from implementation of Hope for Kisumu Youth Achievers from 2004 in Kisumu and a social media campaign class assignment from The University of Nairobi.
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H O W WE DO IT
Training: Our training facility implements a star school
We use five major channels
S
ocial media : YouthCaffe has developed a
big following on social media accounts with currently over 5000 People liking our social media pages, therefore over 20,000 people reached daily. To keep the youth engaged, we use Q&A sessions, significant impact stories from young people, YouTube videos, blogs, Photo campaigns and catchy hashtag trends.
Peer to peer learning sessions: YouthCaffe trains
20 peer educators annually through a TOT. These peer educators are then equipped with SRHR knowledge as well as lifeskills. They are then deployed to train YouthCaffe’s youth on both SRHR and peace. They listen to young people, share experiences and pass their knowledge to others.
Community Based Organisations (CBO): The
Organization works with 10 grass root organizations that are within the informal settlements of Nairobi. These organizations helps in recruitment and in making home Visits.
Business Companies: The organization is linked
to Multimedia companies that offer internships or possible employment to our graduates at the end of the course.
model where emphasis is placed on 5 elements that makes a star school
•Teacher: YouthCaffe provides quarterly refresher courses to the 4 ICT trainers that implement its ICT curriculum. •Teaching: We have in-house curriculums for all our programs •Learning Environment: We have state of the art ICT facilities where each of the 20 student’s access to a personal computer connected to dedicated internet. Each student is a signed a computer and study desk for the duration of their stay at YouthCaffe’s facilities. •Community and Parents: We understand that community involvement is key to our programming as we rely on word of mouth advertisement amongst our target group. We implement a give back policy where each graduate is asked to train 10 more youth in the community. •Learning: We believe in the philosophy of learning by doing and to achieve this we adopt active learning strategies that ensure every student participates. We do not give exams to our vocational students as we ensure all graduates exit with hands on employable skills.
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
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O UR P RO J E C TS
YouthCaffe has been training on creative multimedia courses to a group of young people from the informal settlements of Nairobi. Our facilities are able to host a maximum of 20 students per sitting all year round. This is a year and three months long training ICT program that is organised into three modules. Elementary Module
Intermediary Module
Advanced Module
• 12 weeks of learning • 10 modules of learning • three hours a day of learning
• • • • •
• • • • •
6 monthsof learning 27 modules of learning three hours a day of learning three hours of study course project www.youthcaffe.co.ke
6 months of learning 35 modules of learning three hours of tution a day half day of self study internship/ placement
ORGANIZATION PROFILE 2015
YouthCaffe provides CSE education through training of both ICT students and community youth on the electronic based curriculum of WSWM and MLMW. Our objective is to provide health related knowledge and by doing so we directly create demand for the health services amongst the youth population that includes the minority groups like People living with disabilities. Our entry point is that we translate the normal SRHR information into Braille and sign languages for the challenged youth.
YouthCaffe runs an outreach program that targets 20 young people living with HIV and AIDS in schools. We provide psychosocial support to youth by visiting them during the school visiting days; we provide them basic needs such as uniforms, basic shopping, sanitary towels, and second hand books. And during the school holidays these boys and girls are invited into our training centres where they learn basic ICT and lifeskills. They are exposed to mentors and coached on drug adherence.
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We provide entrepreneurship training to all the students attending our ICT courses. From the Market survey and we were informed about a set group of youth who after graduating from our ICT and Multimedia program choose to venture into SME’s. The entrepreneurship lessons are tailor made to provide soft business skills needed in the market.
Webmakers Village is a hub of coders and designers. Each year we support 6 ICT incubation projects for the development of Apps, Coding and designing. Whenever we place calls for application we usually get hundreds of applicants but end up turning away the rest to remain with 6 of the best. We insist on girls only groups for three of these 6 qualified groups. This is because we want to attract more girls into coding and development.
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
Our business is tapping talent and we cannot underscore the value of music. In the communities we work in many young people resonate well with music and things related to music. We therefore offer classes for Musical equipment training, and code the musical notes into digital forms that can be reused.
We do encourage dialogue between community members as a way of solving community problems. We recognise that without a peaceful community we are not able to discharge our mandate within the community. Yet again, we take not of the fact that most of these conflicts arise from the constant struggle of few basic resources in the community like space, water, and boundaries. We deploy use of dialogue; speak out boxes, events extra.
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PART NE R S H IP S 1. Kenya Tuna Uwezo
2. NBANTU
Funded by USAID, Kenya Tuna Uwezo (“We Have
The group is a blend of young professional musi-
the Power� in Kiswahili) aims to reduce politically-
cal instruments players, music teachers and per-
motivated conflict, interethnic violence and sectar-
formers who work with youth to develop their talent
ian violence in the informal settlements in Nairobi.
in music and performance. The group also trains
Working with local partners, PeaceNet and Kituo
children and adults who wish to learn playing differ-
Cha Sheria, the program is engaging residents,
ent musical instruments at affordable fee. Nbantu
especially young people, to engage in dialogue, air
with the help of YouthCaffe provide entrepreneur-
grievances and work toward common resolutions.
ship skills for young aspiring musicians including how to utilise and manage social media and digital
This was the first project to ever open doors to
advertisement, how to market talent, how to pitch,
YouthCaffe when we started. KTU project staff
image building and branding. The group has been
gave critical evaluation and analysis of the con-
developing a pioneering music technology and
cept and tips of how we could fortify our sys-
coding for African music into numerical notation.
tems, structures and procedures. They also offered to work with us in all matters peace and cohesion through providing professional expertise in both execution and
training on peace
and all peace related events and activities. www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
3. ABSTINENCE KENYA Abstinence Kenya is a non-governmental organization that promotes abstinence on premarital sex, assists with decreasing the AIDS Epidemic, other sexually transmitted diseases, decrease teenage pregnancy rate and eliminates other life controlling issues such as drugs and alcohol, Sexual Gender Based Violence (SGBV) issues by impacting constructive social norms to the youth and encourages them to also abstain from many other social evils. Abstinence Kenya has a youth resource centre in Eastland’s part of Nairobi designed to attract a diverse group of young people and meet their needs by ensuring that we are accessible and acceptable to the young people. ABK and YouthCaffe entered into a formal agreement to host the elementary and intermediate ICT training programs within ABK’s spaces. In the process both organizations co-fundraise for ICT programs especially the ones hosted within ABK’s premises. youthcaffe
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FO U ND ER S N O T E Welcome to YouthCaffe where we pride ourselves in developing innovative solutions to problems and challenges facing the youth. When we started this journey as individuals, we were moved by the pressing issues of health and livelihood that faced many youth living in informal settlements in Nairobi.
Our
coming together was galvinised by the desire to employ everything we had learned over the years to directly impact the lives of youth facing these challenges. Damaris Moragwa and Victor Omondi have a total of 12 years combined in designing and implementing SRH, Entreprenuership and ICT programs for youth in informal settlements. Ibrahim Haumara and Beryl Ndolo have a total of 16 years combined designing and implementing programs in HIV-AIDS peer education, Early Childhood Education and Development, Livelihood Development and Music. Beryl in addition to being a qualified teacher ( Music and English Grammar) also holds a masters in Sociology. Juliana Odindo has accumulated over 7 years experience in designing and conducting HIV-AIDS support and adherence programs for hundrends of individuals in different capacities since she was in high school. Victor and Ibrahim are both pursuing masters degrees while Damaris is taking a Degree in Psychology and Social Development. We have formely worked with different NGO’s in different capacities including Nairobits Trust, YESS, NEPHAK, Plan International and also share knowledge in Digital design and coding. We believe in empowering youth to acquire the skills, work ethic, values and principles we hold and to enable them to utilise them to improve the quality of their lives and impact on their societies positively. However because such a task requires a team effort, we are lucky to have a team of organisations and individuals who support us each in their own unique way to carry out our mission. The collective effort of these indiividuals and organisations is what makes YouthCaffe a strong voice for the youth.
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
“From Left to Right : Ibrahim Ochieng Haumara, Damaris Moragwa (Executive Director), Beryl Ndolo, Juliana Odindo and Victor Omondi.” Read more on individual profiles at www. youthcaffe.co.ke/founders
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O UR S TAF F VO L U N T EER S T R A I N ERS
Jipwel Ochieng
Nuru Adam
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
Caroline Gikundi
Carol Abinti
Elizabeth Lubanga
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O UR PART NE R S
DSW (Deutsche Stiftung Weltbevoelkerung) is an international development and advocacy organisation. Our focus is on achieving universal access to sexual and reproductive health and rights (SRHR), which is fundamental to improving health and fighting poverty. With headquarters in Hannover, Germany, DSW maintains four country offices in Ethiopia, Kenya, Tanzania, and Uganda, as well as liaison offices in Berlin, Germany, and Brussels, Belgium. Both organizations (DSW and YouthCaffe) identified areas for common synergies in working with the youth and agreed to support each other towards achieving certain goals as and when such opportunities present themselves. DSW has asked to work with two of YouthCaffe’s members as youth ambassadors in the ongoing advocacy programs.
Global Communities is an international non-profit organization that works closely with communities worldwide to bring about sustainable changes that improve the lives and livelihoods of the vulnerable. Development is not something we do for people; it is something we do with them. We believe that the people who understand their needs best are the people of the community itself. We make a difference by engaging with communities, governments, the private sector and NGOs as partners for good – bringing together complementary strengths and shared responsibilities to work toward common goals. We envision a world where everyone has the freedom, means and ability to live and prosper with dignity. Kenya Tuna Uwezo is one such program of Global communities that has embraced YouthCaffe and together they strive to achieve community peace and cohesion
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
YouthCaffe is technology based organization offering courses on e-curriculum. These technologies are capital intensive and very expensive to acquire. Therefore we are still talking to more potential partners in the field ICT to support our efforts towards equipping our main ICT lab with refurbished or donated computers.
Please donate computers you do not use.
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BU S INE S S M OD EL YouthCaffe is a social start-up formed by team of five entrepreneurs; it produces its work with support of volunteers who were also beneficiaries of the program at one time. The initial start up funding came from crowd sourcing from Indigogo platform organised by Saoirse and Sam of Restless development. The organization has developed a strong network of key partners like DSW and Kenya Tuna Uwezo program a.k.a Global communities project, GESCI and SRHR Alliance. YouthCaffe’s Objective is to provide a model of a sustainable Organization however it still largely relies on grants and external support. Following are implemented strategies for diversification of revenue and sustainability. 1. E- Commerce 2. Creatives 3. Commercialised ICT Training 4. General printing services 5. Events Management 6. Tendering and Supply 7. Social Media Marketing and Management for paying clientele 8. Diversify revenue through charging for training and consulting services. 9. Co-Creations
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
“ It is better to teach a girl to be self reliant youthcaffe than to repair a broken woman” 21
BU S INE S S FAC T S
ICT and Multimedia female employed
0
Male employed
0
Number of People trained
20
Jobs Created Donors
4 2
Male reached
10
Female reached
10
Users reached by our ICT centre www.youthcaffe.co.ke
20
ORGANIZATION PROFILE 2015
Webmakers Village 30 25 20 15 10 5 0
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BU S INE S S FAC T S
HIV-AIDS 20 18 16 14 12 10 8 6 4 2 0
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
SRHR Condoms Distributed Donors Males reached Females reached Number reached with SRHR
0
100 youthcaffe
25
200
300
400
500
BU S INE S S FACT S
Peace and Cohesion Donors
2 400
Number of youths reached with PBC messages Number of youth groups reached
6
Number of Barazas held
4
Number of Public events held
4
www.youthcaffe.co.ke
ORGANIZATION PROFILE 2015
Entreprenuership 100% 80% 60% 40% 20% 0%
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BU S INE S S FAC T S
Music School Males Productions Female Productions Types of music instruments taught Males reached Females reached Users reached
0 www.youthcaffe.co.ke
5
10
15
20
ORGANIZATION PROFILE 2015
CALL T O AC T IO N We did not have enough money to run. We figured out that if we just get the first class started, office space and some stories going on then people would see how great it was to help all these needy people. Then we would get more money to run our business later on. “ For Kshs 500 a day you can keep a needy youth in class” “For Kshs 25,000 you enable a needy youth learn through module 1 for two months.” “For Kshs 60,000 you can enable a girl learn through module 2 and 3 for a period of 6 months per module” “ And for Kshs 145,000 you can enable a girl learn through the entire course of 1 year 3 months “ Please donate today by sending your contribution through Mpesa Bank: KCB Pay Bill Number : 522522 A/C Number : 11-71-12-03-54
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Get in touch YouthCaffe Digital Design Academy Art Gallery Railway Museum Station Rd P.O.Box 35919-00200 Nairobi, Kenya Phone : +254-771 828 615 Mobile : +254-729 078 728 E-Mail : info@youthcaffe.co.ke Website : www.youthcaffe.co.ke