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Faculty Achievements

roberson receives the allan nash Distinguished Doctoral Graduate award

Quinetta M. roBerson, PHD, VsB ProFessor oF Management, won the 2011 Allan Nash Distinguished Doctoral Graduate Award from the Robert H. Smith School of Business at the University of Maryland. Professor Roberson, who specializes in organizational behavior and human resources management, earned her PhD from the University of Maryland. “Having acquired my doctoral foundation at Maryland and been trained by the scholars there, receiving this award was quite an honor,” said Roberson. “Also, knowing past recipients of the award, I was humbled to be included in such distinguished company. My colleagues and students often comment that I don’t have much hanging on my office walls, but this award is one of the few things that I now prominently display.”

Roberson’s research has been published in the Journal of Business and Psychology, Organizational Behavior and Human Decision Processes, the British Journal of Psychology, and Social Justice Research. In 2007, Group & Organization Management awarded her the Best Paper Award. Roberson has served on the editorial boards of Personnel Psychology,

Management Professor Quinetta M. Roberson, PhD (left), accepts the Allan Nash Distinguished Doctoral Graduate Award at the Robert H. Smith School of Business.

Academy of Management Review, and the Journal of Organizational Behavior, and is currently associate editor of the Journal of Applied Psychology. Prior to joining VSB in 2008, she spent nine years on the faculty at Cornell University, and served as a visiting professor at Bocconi University in Italy, as well as a visiting research fellow for Melbourne Business School in Australia.

taylor Wins two advertising research awards

cHarles r. taYlor, PHD, the John A. Murphy Professor of Marketing, won the American Academy of Advertising’s (AAA) 2012 Ivan L. Preston Outstanding Contribution to Research Award. This award recognizes an individual who has made an exceptional contribution to the advertising discipline through sustained published research. The Ivan L. Preston Award recognizes only exemplary research and, therefore, is not necessarily given out each year. Taylor accepted this honor during the 2012 Annual Conference of the AAA.

Taylor’s research topics include branding, international advertising and marketing, and marketing and public policy issues related to advertising and promotion. His work has appeared in top industry journals, including the Journal of Advertising, the Journal of Public Policy & Marketing, and the Journal of International Marketing.

Professor Taylor also recently won the AAA Journal of Advertising’s Best Article Award. Taylor received this recognition for a paper he co-authored, “Measuring SoftSell versus Hard-Sell Advertising Appeals.” The paper examines “soft-sell” and “hard-sell” advertising approaches, develops a new scale to measure which appeals are being used, and validates this scale in Japan, which is traditionally known for more soft-sell appeals, and the U.S., where hard-sell appeals are more common.

VsB Professor awarded universityWide Honor

GerarD t. olson, PHD, Professor of Finance, won Villanova University’s 2012 Christian R. and Mary F. Lindback Award for Outstanding Teaching. This award is presented to a Villanova faculty member who excels in undergraduate teaching. The Rev. Peter M. Donohue, OSA, PhD, ’75 A&S, President of Villanova University, calls for nominations for this award each year. All nominations are assessed by the Awards Subcommittee of the Committee on Faculty. Olson received the award during Villanova University’s commencement exercises.

Professor Olson joins a

distinguished list of VSB professors who previously have been honored with this award, including Elaine Webster (Economics), Daniel O’Mara, Robert Nydick (Management & Operations), James Giordano (Economics), Burke Ward (Marketing & Business Law), Michael Varano (Economics), James Emig (Accounting), Thomas Monahan (Accounting), Nicholas Rongione (Management & Operations), Charles Zech (Economics), Robert Derstine (Accounting), Edward Mathis (Economics), Gerald Dougherty (Accounting), Alvin Clay (Accounting), and William O’Neill (Marketing & Business Law).

Professors kees and kozup Win the thomas c. kinnear research award

JereMY kees, PHD, Associate Professor of Marketing and the Richard Naclerio Emerging Scholar in Public Policy, and co-author JoHn kozuP, PHD, Associate Professor of Marketing and Director of the Center for Marketing and Public Policy Research, received the American Marketing Association Thomas C. Kinnear Research Award. This award honors the article appearing in the Journal of Public Policy & Marketing that has made the most significant contribution to the understanding of marketing and public policy issues within the past three years. Kees and Kozup won the award for their article “Understanding How Graphic Visual Warnings Work on Cigarette Packaging.” The Editorial Review Board

Jeremy Kees, PhD

of the JPP&M is responsible for selecting the winner of the outstanding article among those that are nominated. The award is presented at the annual Marketing and Public Policy conference.

Patrick Maggitti, PhD, (second from the left), presents the Global Consortium of Entrepreneurship Centers’ Award for “Excellence in Entrepreneurship Teaching and Pedagogical Innovation” to (from left) William Wagner, PhD, Frank Klassner, PhD, and Sarvesh Kulkarni, PhD.

Faculty recognized for interdisciplinary Mobile Phone applications course

Vu ProFessors Frank klassner, PHD, anD sarVesH kulkarni, PHD, and VSB professor WilliaM WaGner, PHD, received the Global Consortium of Entrepreneurship Centers’ Award for “Excellence in Entrepreneurship Teaching and Pedagogical Innovation,” for the development and implementation of a unique interdisciplinary course. The course, “Mobile Device Programming,” brought together computer science, business, and engineering undergraduate students to partner on innovative work that would give them a greater understanding of the mobile applications industry. Thirty students—ten from each of the three disciplines—enrolled in the course and split into ten teams of three. To promote and inspire interdisciplinary collaboration within the teams, each group was comprised of one student from VSB, the College of Engineering, and the College of Liberal Arts and Sciences.

Villanova University’s Center for Innovation, Creativity, and Entrepreneurship (ICE Center) sponsors this course, which Klassner, Kulkarni, and Wagner teach as a team.

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