Summer Villanova Business Magazine 2012

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Faculty Achievements

Roberson Receives the Allan Nash Distinguished Doctoral Graduate Award Quinetta M. Roberson, PhD, VSB Professor of Management, won the 2011 Allan Nash Distinguished Doctoral Graduate Award from the Robert H. Smith School of Business at the University of Maryland. Professor Roberson, who specializes in organizational behavior and human resources management, earned her PhD from the University of Maryland. “Having acquired my doctoral foundation at Maryland and been trained by the scholars there, receiving this award was quite an honor,” said Roberson. “Also, knowing past recipients of the award, I was humbled to be included in such distinguished company. My colleagues and students often comment that I don’t have much hanging on my office walls, but this award is one of the few things that I now prominently display.”

Management Professor Quinetta M. Roberson, PhD (left), accepts the Allan Nash Distinguished Doctoral Graduate Award at the Robert H. Smith School of Business.

Academy

of

Management

Review,

and

the

Journal

of

Roberson’s research has been published in the Journal

Organizational Behavior, and is currently associate editor of

of Business and Psychology, Organizational Behavior and

the Journal of Applied Psychology. Prior to joining VSB in

Human Decision Processes, the British Journal of Psychology,

2008, she spent nine years on the faculty at Cornell University,

and Social Justice Research. In 2007, Group & Organization

and served as a visiting professor at Bocconi University in

Management awarded her the Best Paper Award. Roberson

Italy, as well as a visiting research fellow for Melbourne Business

has served on the editorial boards of Personnel Psychology,

School in Australia.

Taylor Wins Two Advertising Research Awards Charles R. Taylor, PhD, the John A. Murphy

Professor of Marketing, won the American Academy of Advertising’s (AAA) 2012 Ivan L. Preston Outstanding Contribution to Research Award. This award recognizes an individual who has made an exceptional contribution to the advertising discipline through sustained published research. The Ivan L. Preston Award recognizes only exemplary research and, therefore, is not necessarily given out each year. Taylor accepted this honor during the 2012 Annual Conference of the AAA. Taylor’s research topics villanova business  |  summer 2012

include branding, international advertising and marketing, and marketing and public policy issues related to advertising and promotion. His work has appeared in top industry journals, including the Journal of Advertising, the Journal of Public Policy & Marketing, and the Journal of International Marketing. Professor Taylor also recently won the AAA Journal of Advertising’s Best Article Award. Taylor received this

recognition for a paper he co-authored, “Measuring SoftSell versus Hard-Sell Advertising Appeals.” The paper examines “soft-sell” and “hard-sell” advertising approaches, develops a new scale to measure which appeals are being used, and validates this scale in Japan, which is traditionally known for more soft-sell appeals, and the U.S., where hard-sell appeals are more common.

VSB Professor Awarded UniversityWide Honor Gerard T. Olson, PhD, Professor of Finance, won Villanova University’s 2012 Christian R. and Mary F. Lindback Award for

Outstanding Teaching. This award is presented to a Villanova faculty member who excels in undergraduate teaching. The Rev. Peter M. Donohue, OSA, PhD, ’75 A&S, President of Villanova University, calls for nominations for this award each year. All nominations are assessed by the Awards Subcommittee of the Committee on Faculty. Olson received the award during Villanova University’s commencement exercises. Professor Olson joins a


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