Telenor & Adobe
Experience Manager & Marketing OPEN Architecture & Roadmap
Adobe; Brindando Servicios Digitales a los Ciudadanos §
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Paradigmas & Tendencias en Gobierno Digital. @lureyca
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Bienvenidos a la era
DIGITAL Albert
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@AdobeMktgCloud
3,343, 4,453
Sue Child T-Mobile 4 Chris Manchester
Jen | Gym Instructor Just filed taxes
David N. | Swiss Just moved to Utah.
Age 40
Nokia Lumia 520
Elisa Sanchez
Felix | Married Bought a new car VERIZON LTE 4G
AT&T iPhone 5s
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Samsung Galaxy S4
Fred Leger
Age 30
Adopción de la Tecnología. 90%
Electricidad
75%
Celular
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Smartphone
50%
33%
Teléfono
HDTV
PC Estufa Lavadora
VCR
Auto
10%
Tabletas
2020
2010
2000
1990
1980
1970
1960
1950
1940
1930
1920
1910
1900
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Internet
¿Podómetro?
¿Sitio deTaxis?
¿Alarmas contra Incendios?
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¿Cambio de Paradigma? © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. © 2014 Adobe Systems Incorporated. All Rights Reserved.
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¿Cambio de Paradigma? © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. © 2014 Adobe Systems Incorporated. All Rights Reserved.
Fin de una
§
ERA
FOCO: Servicios Digitales para los Ciudadanos © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. © 2014 Adobe Systems Incorporated. All Rights Reserved.
OPEN CLOUD MOBILE
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OPEN CLOUD MOBILE
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Open: Roy Fielding.
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Roy T. Fielding
Apache WebServer
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Apache Software Foundation
Apache License
DNT
REST HTTP
URL
Open Software.
Open Architecture
Open Standards
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Open Source
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“The Switzerland” of Open Software.
The Apache Software Foundation
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OPEN CLOUD MOBILE
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Elasticidad.
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OPEN CLOUD MOBILE
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Diseño Responsivo.
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Diseño Responsivo.
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Mobile Means Touch.
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Mobile Web vs. Mobile Apps. “The Web” Edad 25, Nacido en 1989 en Suiza
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“Apps” Edad 5, Nacido en 2008 en Cupertino
Tendencia de Uso. “The Web” Edad 25, Nacido en 1989 en Suiza
“Apps” Edad 5, Nacido en 2008 en Cupertino
80% §
20%
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OPEN CLOUD MOBILE
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DIGITAL FIRST!
@AdobeMktgCloud
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DOCUMENTOS
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FORMAS
PROCESOS
EXPERIENCIA
Creative Cloud
Documentos, Formas & Digital Publishing
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30
Experiencia Mobile Apps
INNOVEMOS EN Gobierno Digital
JUNTOS.
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Transición a Mobile & Tablets © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. © 2014 Adobe Systems Incorporated. All Rights Reserved.
El Internet de las Cosas
Creando Experiencias Digitales
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