Research report on telecommunication industry in australia

Research Report on Telecommunication Industry in Australia

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Introduction Context Telecommunication services involve availability of the basic telecommunication infrastructure such as television, telephone, radio or computer in order to communicate. Telecommunication systems have become so advanced that most of the businesses in current age can’t be considered without existence of the communication infrastructure in the business environments. Telecommunication systems in a nation determine the potential growth not only in the field of communication but also in the entire business field.

Due to increasing importance of telecommunication in present age businesses it is considered to be as the backbone of corporate world (Bodger & Lattey, 2013). The present research context would deal with the progress of Australian telecommunication system so as to know factors which are impacting growth of telecommunication system in Australia.

Background Telecommunication system in Australia has very long history where in telecommunication systems were established in Australia since 1850 with the advent of telegraph system for the communication purpose.

After advent of telegraph, telephone systems started in year 1882 which revolutionalized the telecommunication system in Australia. Further adding to the history of telecommunication advent of Marconi’s radio communication system in year 1905 marked the milestone in radios broadcasting industry in Australia. In year 1945, rollout of copper wire to connect telephones helped in making usage of telephones on larger scale. Year 1966 was the era of satellite communication when Australia linked itself with international telecommunication network with the launch of INTELSAT II (Bryman & Bell, 2007). Year 1990 was the time for the internet revolution in Australia when information network in Australia was linked to the satellite system to access internet. By the start of 20th century internet expanded with fast pace and most of the Australians were having access to the internet services. By year 2005 Australian internet users witnessed the social media and faster communication medium for multiple forms of digital data such as video, audio and pictures. Social media websites and data sharing websites such as Facebook, Twitter and You Tube were popular in Australia through which communication system touched new heights.

Telecommunication system in Australia has done remarkable growth since its inception which has helped country to remain ahead into several business domains such as healthcare, education and tourism. But comparing the telecommunication system prevailing in Australia with other developing and developed countries it can be realized that still communication system in Australia has not reached to the mark where it should have been in order to develop a comprehensive communication system which can be considered as the backbone for various business domains and help enabling business domain to develop competitive advantage (Gorinson and Neil, 2003). There are several factors which are responsible for the underdeveloped telecommunication system in Australia such as the government control on the telecommunication system & infrastructure in Australia, lower focus towards the rural areas in Australia for connectivity, late mover limitations of the Australian telecommunication industry and stringent communication policies framed by government restricting growth of communication system in Australia.

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All these factors in harmony were responsible for underdevelopment of Australian telecommunication system which not only impacted the communication between general users in the country but also impacted the highly important fields through communication such as defense, academic research and healthcare.

Purpose The aim of present research paper is to explore the telecommunication industry prevailing in Australia with special focus towards reasons which does not lead to proper development of telecommunication system in Australia. Present research would explore major reasons which are responsible and impact which these factors had on the overall progress for telecommunication system in Australia. Further present research paper would also forward key recommendations in lieu of underdeveloped telecommunication system in Australia so that communication system can be improved so as to gain fast growth and communication system can be established as the backbone for industrial revolution.

Research objectives Key objectives for the present research can be given as under: • •

To explore factors which lead to underdevelopment in Australian telecommunication industry To recommend way out which can help Australian telecommunication system to restructure entire industry in order to become backbone to business domain

Methodology The present section of research would define the research method which would be adopted in order to carry out the research including methodology adopted for the research, data collection technique along with importance of each method of data collection, instrument used for each data collection methodology with importance of each instrument used and data analysis techniques which would help in order to analyze results & findings of the research.

Research methodology Research methodology for the present research would be positivist in nature where in with the help of exploratory research method factors responsible for the underdevelopment of telecommunication system in Australia would be explored so that ways can be recommended to enhance growth into telecommunication system in Australia. Entire research would be qualitative in nature where in as a qualitative aspect impediments of telecommunication system in Australia would be analyzed (McKnight, 2002). Exploratory research design has been used in the present context in order to explore the particular field of interest which is not clearly defined and with the help of exploratory research method relationship can be established between various factors which are of prime importance to the present research context. The major advantage of exploratory research offer is to discover new phenomenon with the lesser restrictions into the field of interest. The major reason for application of exploratory design in the present context is to develop better understanding of the phenomenon of telecommunication system in Australia, to make flexibility among sources required for the data collection and exploring proper resources for the information collection in order to research the primary field of interest.

Research rationale & problem statement Rationale for conducting the present research is to explore factors which are responsible for telecommunication system progress in Australia which is not sufficient to aid the business activities and general telecommunication infrastructure to prevail into developed countries. With the help of present research problems prevailing into telecommunication field would be identified which would be analyzed in detail so as to propose probable solutions in order to sort out issue of development for the telecommunication system in Australia (Flannery, 1985). Problem statement for the present research

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work can be framed as finding out barriers to the development of telecommunication system which hampers growth of telecommunication and lead to underdevelopment in telecommunication. Further problem statement for the present research is to develop ways and means which can enhance development in telecommunication system in Australian telecommunication industry.

Data collection Data collection process used for the current research topic would be multifold i.e. both primary as well as secondary data collection sources would be used in order to collect the data for fulfillment of objectives for the present research. Both primary and secondary research methods have been adopted in the present research for data collection as primary data collection method would enable collection of fresh, latest and data of exact relevance for the objectives outlined in the research while secondary data collection process would explore the developments pertaining to the historical researches for the present research context. Primary data collection would be useful to collect data through fresh sources and major objective of the primary data collection process would be to know barriers which are hampering growth of telecommunication system in Australia from the perspective of common users of telecommunication system or industry experts for the telecommunication industry. Secondary data collection process would examine the past research into telecommunication system and reasons for low progress in this industry (Zhang et al, 2009). The major objective of the secondary research would be to examine factors from historical as well as present age aspect so that process of development in telecommunication can be understood along with recommendations which would be helpful in order to make development in telecommunication system in Australian context.

Instrument used Instruments which would be used for the present research context would be based on the primary and secondary data research methods. In order to collect primary data for the present research context questionnaire method would be used. Questionnaire would be prepared in order to collect data pertaining to the factors/impediments into the telecommunication system in Australia. Questionnaire prepared for the data collection purpose would contain different sections which would be based on the objectives for the present research. Questionnaire would include both objective as well as subjective questionnaire in order to extract complete detail from the respondents in order to know the impediments of telecommunication system in Australia. For collection of secondary data pertaining to current research articles, journals and existing research would be referred in order to understand existing development on the current research topic and based on the data available present research’s objectives would be fulfilled.

Sampling technique Sampling technique for the research provides the process for selection of data collection sources which include both primary as well as secondary data collection sources. In order to collect the primary data which would be done through questionnaire method, probabilistic sampling technique would be used as it provides the equal probability for selection of respondents and hence there are very less chances of biasness in data collected with the help of probabilistic sampling. There are numerous techniques for sampling process in probabilistic sampling and for the present research context random sampling method

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would be adopted which would select the respondents based on the ease of availability for the respondents. Random sampling method locates the respondents based on their ease of availability so that data collection and sample identification process does not become difficult (Damsgaard and Lyytinen, 2001). Further random sampling method is adopted in order to make data collection process free from any kind of biasness. Profile for the respondents selected in order to gather the primary data would be industry experts into telecommunication field, common telecommunication users and government officials involved into policy making for telecommunication industry etc. Total sample size for data collection would include 100 people where in respondents from different profile such as common telecommunication users, industry experts and government experts would be included in the same proportion. Selection of secondary data sources would be made on random basis where in major criteria for selection of secondary data collection source would be relevance of particular source with the objectives of current research context.

Data analysis Data analysis for the present research which involves collection of both primary as well as secondary data would be done with the help of content analysis method where in the data would be analyzed in order to observe the critical relationship among the data so that research objectives can be attained through the data collection process. As the present research is qualitative in nature hence data collected through multiple sources would involve collection of qualitative data which contains information pertaining to factors responsible for deterring growth of telecommunication system in Australian context. With the help of content analysis method data would be observed so that research objectives & research questions designed in order to fulfill present research context can be successfully achieved. Content analysis method is most suitable technique for the qualitative data research as it extracts critical data required for the research.

Target audience

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Target audience for the research would include multiple sources such as the scholars working into telecommunication industry in Australia, industry expert for the Australian telecommunication field and policy makers in telecommunication domain in Australia. For the practioners in telecommunication academic field the present research work would act as the guiding source in order to refer as the secondary data source in order to carry out further research pertaining to Australian telecommunication system. For the industry expert present research paper would act as the informational report which can be analyzed in order to understand the limitations of present telecommunication system prevailing in Australia. Also for the industry experts present report would bring out key recommendations in order to improve the telecommunication infrastructure prevailing in Australia. For policy makers in Australia present research work can be used as the supporting document while framing the telecommunication industry policies so that policy development into telecommunication field can be done keeping in mind the high growth pace for the telecommunication systems in Australian context.

Ethical considerations There are several ethical considerations which need to be kept in mind while conducting the primary data research as it would involve data collection from respondents and their privacy of information is very important aspect. In order to consider the ethical concern it is important not to reveal contact information collected from respondents especially for marketing purpose. Further data collected from respondents would be kept secret and they would be given complete autonomy to take back their responses during any stage of the research without any condition. Further identity of any respondent would not be revealed and the data collected in the present research would be strictly used for the academic purpose only and there would not be any commercial usage of the present data collected through respondents.

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