Tips for Better Social Media Agency Instagram for Business
Understand your Audience
Take the time to find out who your existing audience is, and think about who you’d like them to be. Since you’re using Instagram for marketing, you need to consider whether they are potential buyers, or can help you build your brand in some way.
Talk with Them, not at Them
For one, it makes your company feel more human, and less corporate. Also, the more that users share and comment on your content, the easier it is for new users to find it. Instagram’s algorithm prioritizes content with higher engagement, and you want to appear in as many feeds as possible.
Use relevant hashtags
Hashtags help you “organize and categorize images and video content” to find content more easily. They’re a simple way to tag your content to make it easier to find for others. If you want people to find your content, you need to use hashtags.
Create Beautiful Visuals
Posting great content is always vital for social media marketing. It’s what makes them engage with you brand, and keeps them coming back for more. On other social networks, this can mean sharing links, posting interesting articles, and starting conversations.
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