A special initiative of the United Nations Secretary General, the UN SDG Action Campaign inspires and empowers people with knowledge, platforms and tools to share their opinions and experiences and actively contribute towards the achievement of the Sustainable Development Goals (SDGs) by 2030. By leveraging cutting-edge communication technologies and multi-stakeholder partnerships it helps generate political will and encourages a transparent dialogue between world leaders and their constituencies, especially the most marginalized and vulnerable populations.
Accountability & Monitoring
Communications & Storytelling
Teamwork & Innovation
Global Initiatives & Engagement Opportunities
UN SDG Action Campaign around the world Campaigns, activations, events or exhibitions in collaboration with the UN SDG Action Campaign have taken place in these countries in recent years
INFLUENCE AND MONITOR THE AGENDA MY World 2030 (myworld2030.org) is an adaptable platform for citizen-generated data and engagement with the SDGs. It allows people from around the world to tell the UN what they are passionate about in the SDG agenda and offer a gauge of perceived progress until 2030. Survey results and data visualizations can be viewed live at data.myworld2030.org The project continues the MY World 2015 project which gathered and channeled the voice of over 10 Million people into the deliberations of Agenda 2030. â–ś Take the survey
â–ś Become a MY World Partner
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SHARE HUMAN STORIES BEHIND THE DATA Humans of MY World is a photo-narrative project that shows the human stories behind the MY World data. Youth advocates traveled to over 30 countries around the world to gather photographs and testimonies on what matters most to anonymous individuals. Humans of MY World stories are shown in exhibitions and featured in special campaigns, both online and offline at events throughout the world.
â–ś Explore Humans of MY World
â–ś Create your own Humans of MY World series
CREATE SPACE FOR CITIZEN INPUT The World We Want (worldwewant2030.org) is a joint venture between the UN and Civil Society. The World We Want enables people to engage, visualize and analyze people’s voices on sustainable development. The platform hosts a series of SDGs focused consultations intended to ensure the voices of the most marginalized communities are considered during key development moments at the global, regional and local levels.
â–ś Join the World We Want
United Nations Virtual Reality (UNVR) uses the power of immersive storytelling to inspire viewers towards increased empathy, action and positive social change. The project, implemented by the UN SDG Action Campaign, supports the UN system with the creation and dissemination of content to maximize impact in advocacy, fundraising, training and education. Through the use of 360’ video and complementary tools, it ensures a deeper understanding for those living in the most complex development challenges, catalyzing urgency for those most in danger of being left behind if the Sustainable Development Goals (SDGs) are not met. ▜ Host a virtual reality screening & learn more
CONVENE GLOBAL COMMUNITY TO TAKE ACTION & MAKE AGENDA 2030 A REALITY Taking place in Bonn each year, the Global Festival of Action for Sustainable Development provides a dynamic and interactive space to showcase the latest innovations, tools and approaches to SDG implementation. The Festival recognises and celebrate the innovators, conveners and breakthrough actors who are transforming lives, tackling trade-offs and generating practical solutions to some of the world’s most intractable development problems. ▶ Learn more about the Festival at globalfestivalofaction.org
1 - 3 March, 2017 ● ● ● ●
800+ Participants 80+ Countries represented 2.8 Million mentions on social media 2m+ People reached
21 - 23 March, 2018
INSPIRE GLOBAL DAY OF ACTION #ACT4SDGS On the occasion of the anniversary of the adoption of the Sustainable Development Goals on September 25th, the UN SDG Action Campaign and partners call for actions across the world to tell people about the SDGs. As part of the Global Day of Action, the #Act4SDGs social media campaign encouraged citizens to take action for the SDGs, and to tell leaders how we are doing through the global MY World 2030 survey.
▶ Learn more about #ACT4SDGs
25 September 2017 ● ● ● ●
834+ actions 500+ organizations 109+ countries 20+ million social media reach
SDG ACTION CHALLENGE CELEBRATE SDG ACHIEVEMENT The SDG Action Challenge is an annual competition that seeks to reward the best advocacy and communications initiatives around the SDGs. For over three years, the Campaign has coordinated this yearly event, recognizing partners for their commitment to including peoples’ voices into the Agenda. Harness the learnings, categories and format to create your own national / local challenge and awards ceremony.
â–ś Organize your own SDG Action Challenge
Scaling Creative Campaigning
DATA PLAYGROUNDS INSPIRE ACTION WITH INNOVATION AND DATA Data playground exhibitions and SDG events feature interactive displays of citizen-generated data and storytelling initiatives. Using large touch screens, viewers can touch and play with visualizations, making “big data” fun and exciting. The data is paired with different storytelling initiatives to allow for tangible understanding and examples of the people behind the data, such as MY World and the World We Want.
▶ Work with us to organize an event ▶ See past events on our blog
SDG STUDIO SESSIONS
AMPLIFYING VOICES & IDEAS The #SDGStudio is a unique interactive platform to generate open discussions, share new approaches and revolutionary solutions and create an open space for virtual audiences to raise their voices, ask and give answer to what matters most.
▶ Participate or organize an SDG Studio session ▶ Watch an example of SDG studio sessions
SDG STUDIO SESSIONS
AMPLIFYING VOICES & IDEAS The #SDGStudio is a unique interactive platform to generate open discussions, share new approaches and revolutionary solutions and create an open space for virtual audiences to raise their voices, ask and give answer to what matters most.
▶ Participate or organize an SDG Studio session ▶ Watch an example of SDG studio sessions
NEW MEDIA CAMPAIGNS & EXHIBITIONS CHANGING PERCEPTIONS & BUILDING EMPATHY Through virtual reality (UNVR), new media, and other immersive experiences, the UN SDG Action Campaign leverages new technology and creative storytelling to empower individuals to share personal anecdotes of the Sustainable Development Goals to create a bridge of understanding, empathy and collective accountability for building a better world.
DESIGN & IDEATION SUPPORT CREATIVE ADVOCACY The sky’s the limit! Organize a publicity campaign in your community. Promote the SDGs through innovative tools and props. Organize an SDG stunt, song, dance, flashmob, concert – let your imagination run wild! We can provide inspiration & we’d love to feature your creativity!
▶ Share your creativity ▶ Get inspired with our blog
Media - WATCH & SHARE These films have been developed through a partnership between UN SDG Action Campaign, UNDP, UNF and Project Everyone. LEAVE NO ONE BEHIND Shows the Sustainable Development Goals’ commitment to leave no one behind. English: https://youtu.be/Vuvys7Wcv3s French: https://youtu.be/vGyOeuFwwOY Brazilian Portuguese: https://youtu.be/TEtQcsg1_4c Spanish: https://youtu.be/3tYiSk1GsSc German: https://youtu.be/vu0SyAnmtjI
NUMBERS IN ACTION ‘Numbers in Action’ is a short animated film which brings the ‘Icons to Outcomes’ work to life. English: https://youtu.be/Mdm49_rUMgo French: https://www.youtube.com/watch?v=Wv5yEvgApHE Arabic: https://youtu.be/rputn8pt6Pk Spanish: https://youtu.be/iyBAOX2OCpA German: https://www.youtube.com/watch?v=MovUrz4N220 Russian: https://www.youtube.com/watch?v=jej7Pho2V4E Chinese: https://youtu.be/shiuVSR03NA
PLAN Using short clips from classic films across all genres, this reiterates to the world that ‘We have a plan’ English: https://youtu.be/lesuDcxitg8 Arabic: https://youtu.be/Pe3B3eN0MMc French: https://youtu.be/opUsP28NVvc Spanish: https://youtu.be/Hx0DkKEpSpY Russian: https://youtu.be/CaXVrEWPy_8 German: https://www.youtube.com/watch?v=UCtsREOjGEw
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